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toybook.com

https://toybook.com· First analyzed 03 May 2026· Updated 03 May 2026
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toybook.com
Desktop screenshot of toybook.com
Mobile screenshot of toybook.com
Mobile

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Hosting Provider

wpengine.com

IP Address

141.193.213.10

Site Location

🇺🇸 United Statesvia ip

Server Location

🇺🇸 Austin, United States

ASN

AS209242

Organization

WPEngine, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

ns52.domaincontrol.com.ns51.domaincontrol.com.

Performance

100

Core Web Vitals

Weight

First Contentful Paint
432 ms10%
Speed Index
562 ms10%
Largest Contentful Paint
25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
308 KB
146 requests

Image Optimization

Lazy LoadWebPResponsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
WordPress
cms
adventure-publications-parent-themeCustom

SEO Analysis

B78/100
24
5
2
Meta Tags9/15
Content10/12
Headings6/8
Technical24/25
E-E-A-T2/7
Images4/7
Links4/5
URL5/5
Social4/5
Freshness4/4
Mobile3/4
Indexability3/3
T
toybook.comtoybook.com

The Toy Book • The Official Trade Publication of the North American...

On the #PulseOfPlay since 1984, The Toy Book is the leading authority on the toy industry in North America and beyond — in print and online.

Title truncated.
Title Length80 chars

Recommended: 50-60 chars (~484px / 580px)

Description Length140 chars

Recommended: 120-160 chars

Issues (2)

  • Title is too long (80 chars, ~484px). Will be truncated in search results.
  • Most images missing alt text (126/161) — critical for accessibility and SEO

Crawlability

Sitemap

Type: index

50 URLs

50 sub-sitemaps

robots.txt

4 rules

Sitemap reference found

Allows all crawlers

Local SEO

Local Search Readiness

21/100
Needs Work
7 11

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AI & LLM Readiness

D46/100
Bot Access
20/25
Machine Read.
2/25
Schema Data
7/25
Citation
17/25

AI Bot Access

14/14 accessible
AI Search
OAI-SearchBot
PerplexityBot
Claude-SearchBot
Gemini-Deep-Research
DuckAssistBot
Training
GPTBot
ClaudeBot
Google-Extended
Meta-ExternalAgent
Bytespiderinfo
Amazonbot
Applebot-Extended
CCBotinfo
Fetch
ChatGPT-User

Machine Readability

llms.txt
llms-full.txt
Semantic HTML
Heading Hierarchy
nav
Text ratio:2%
Words:3,701
Token eff.:Poor Structure
Depth:1/5

Structured Data

5 JSON-LD
Organization×1.1WebSiteBreadcrumbListSearchAction

Citation Readiness

Opening Summary45w
Descriptive Headingsavg 7.8w
Canonical URL
Open Graph3/3
Twitter Card2/3
Language Tag
Publish Date
Author Info
Lists
Tables
TL;DR / Summary
About Page Link
Recommendations (9)
AI readiness recommendation preview...

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Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
A+
92/100
16
Passed
1
Critical
0
Warnings
Images & Alt Text
18/20
Checks if images have descriptive alt text for screen readers and visually impaired users.
Semantic Structure
20/20
Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
Forms & Inputs
15/15
Verifies form fields have labels, error messages are clear, and inputs are properly associated.
Color & Contrast
15/15
Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
Keyboard & Focus
15/15
Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
ARIA & Roles
9/15
Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
85/100
A+
31 mg
CO₂e / view
307.8 KB
Page Weight
90%
Cleaner Than
New Visitor
36 mg
vs
Returning (cached)
18 mg
Annual (10K/mo)
3.7 kg
Emission Segments
Data Center
2 mg
Network
9 mg
Device
20 mg
Resource Breakdown
Images
215.2 KB
HTML
69.5 KB
Other
23.1 KB
Green Hosting Verified
Google Cloud
GWF Verified
2 recommendations
  • Carbon footprint recommendation preview...
D

Security Score

41%Poor
Interactive

HTTPS

WAF

86d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Let's Encrypt

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

ECDSA with SHA-384

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2+H3

Valid From

29.04.2026

Valid Until

28.07.2026

Subject Alternative Names (1)

toybook.com

SHA-256 Fingerprint

7F:A1:C0:9C:4E:4A:7D:6A:3D:84:AA:B8:A6:E5:DB:A3:D7:DA:2C:D4...

Top Recommendations

Security recommendation preview

HTTP Headers

Developer Console

alt-svc
h3=":443"; ma=86400
cache-control
🟡 600s(max-age=600, must-revalidate)
cf-cache-status
DYNAMIC
cf-ray🇮🇹 Milan
9f5de3f8ffd1ad0a-MXP
content-encoding
Brotli(br)
content-type
text/html; charset=UTF-8
Good Warning Issue

Email Infrastructure

Google Workspace

Score

90

SPF
DKIM
DMARC

DMARC Policy

None (Monitor Only)

MX Records (5)

alt2.aspmx.l.google.com
aspmx.l.google.com
alt1.aspmx.l.google.com
alt4.aspmx.l.google.com

+1 more

Domain Information

toybook.com

Domain Age
30y 3m

Created

14.01.1996

Expires

13.01.2027

Last Updated

14.01.2025

Registrar

GoDaddy.com, LLC

DNSSEC
Not Enabled

Privacy & Compliance

Cookiebot

Cookie Consent Banner
Cookiebot
Privacy Policy
Terms of Service

GDPR Indicators

Cookie consent banner detected
CMP: Cookiebot
Privacy policy page linked
Data Protection Officer mentioned

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
B
79/100
Mobile Friendly60 breakpoints
Viewport Meta
The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
Responsive Design
Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
Touch Icons
Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
Readable Font Size
Base font size should be at least 16px on mobile to ensure text is readable without zooming.
Relative Units
Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
No H-Scroll Risk
No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
Tap Targets OK
Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
No Fixed Widths
No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
Viewport
width=device-width, initial-scale=1
1 recommendation
  • Mobile compatibility recommendation preview...

Typography & Readability

Montserrat Bold + Montserrat

WCAG Partial
74/100
Readability
/30
20/30

14px · LH 1.50

Hierarchy
/20
18/20

3.5x ratio

WCAG
/25
16/25

1.73:1 min contrast

Performance
/25
20/25

2 fonts · 3 req

Heading Font

Montserrat Bold

Sans49px

Body Font

Montserrat

Sans14px

Contrast Ratio

1.73:1

19 issues

Reading Comfort

~77 CPL

Wide lines
49px
h1
48px
h2
20px
h3
14px
p

⚠️ Small text: 14px may strain on mobile. Use ≥16px for WCAG compliance.

✅ Optimal line spacing: 1.50 ratio (ideal range 1.4–1.6).

⚠️ Wide lines: ~77 chars/line. Use max-width: 65ch for comfortable reading.

❌ Very complex text: Flesch score 27/100. Consider shorter sentences and simpler words.

⚠️ Partial contrast: 19 elements below WCAG AA threshold (min 1.7:1).

⚠️ Minor heading issue: 0 level skip(s) detected. Maintain sequential order for screen readers.

Color Palette

9 unique colors
Light
#ffffff
Background· 35%
#1d2661
Primary· 32.3%
#9e594c
Secondary· 6.1%
#999fb1
Secondary· 5.6%
#e7e9e4
Border· 5.5%
#0d0e1f
Secondary· 4.3%
#ddbcad
Secondary· 4.2%
#303353
Secondary· 3.6%

Business & Marketing Stack

3 Tools Detected

Advanced

Behavior Analytics

1

User behavior and product analytics

Privacy & Cookies

2

Cookie consent and privacy compliance tools

2

Categories

3

Total Tools

0

Enterprise

0

Mid-Market

Assessment: Well-developed marketing technology stack

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Scripts & Styles

30 Resources

20
Scripts
10
Styles
9
Async
1
Defer

Top Script Sources

toybook.com(11)googletagmanager.com(6)gstatic.com(1)google-analytics.com(1)d1vg5xiq7qffdj.cloudfront.net(1)

Website Identity

The Toy Book

The Toy Book

Organization

On the #PulseOfPlay since 1984, The Toy Book is the leading authority on the toy industry in North America and beyond — in print and online.

Location detected: 🇺🇸 United Statesvia ip
GoDaddy.com, LLC📧 Google Workspaceen-US

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Last analyzed: 03 May 2026 at 08:29

Historical Analysis & Change Tracking

toybook.com Technology Stack - Built With jQuery, Tailwind CSS, Google Analytics, Google Analytics 4, Cloudflare | StackOptic | StackOptic