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plasticfreejuly.org

https://plasticfreejuly.org· First analyzed 30 Apr 2026· Updated 30 Apr 2026
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plasticfreejuly.org
Desktop screenshot of plasticfreejuly.org
Mobile screenshot of plasticfreejuly.org
Mobile

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Hosting Provider

IP Address

43.250.142.120

Site Location

🇦🇺 Australiavia ip

Server Location

🇦🇺 Melbourne, Australia

ASN

AS45638

Organization

Synergy Wholesale PTY LTD

Server

LiteSpeed

Nameservers

ns1.dnspackage.com.ns3.dnspackage.com.ns4.dnspackage.com.ns2.dnspackage.com.

Performance

84

Core Web Vitals

Weight

First Contentful Paint
1.9 s10%
Speed Index
2.5 s10%
Largest Contentful Paint
25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
3.9 MB
186 requests

Image Optimization

Lazy LoadWebPResponsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
WordPressv6.9.4
cms
plasticfreejulyCustom

SEO Analysis

B79/100
22
7
0
Meta Tags14/15
Content10/12
Headings7/8
Technical20/21
E-E-A-T2/7
Images5/7
Links2/5
URL5/5
Social4/5
Freshness4/4
Mobile3/4
Indexability3/3
P
plasticfreejuly.orgplasticfreejuly.org

Plastic Free July – Be Part of the Plastic Pollution Solution

Join our global movement to reduce plastic pollution. Discover solutions and ideas to help reduce plastic waste in your home and community.

Title Length61 chars

Recommended: 50-60 chars (~356px / 580px)

Description Length139 chars

Recommended: 120-160 chars

Issues (0)

    Local SEO

    Local Search Readiness

    18/100
    Poor
    5 12

    This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

    Sponsored

    AI & LLM Readiness

    D55/100
    Bot Access
    20/25
    Machine Read.
    11/25
    Schema Data
    8/25
    Citation
    16/25

    AI Bot Access

    14/14 accessible
    AI Search
    OAI-SearchBot
    PerplexityBot
    Claude-SearchBot
    Gemini-Deep-Research
    DuckAssistBot
    Training
    GPTBot
    ClaudeBot
    Google-Extended
    Meta-ExternalAgent
    Bytespiderinfo
    Amazonbot
    Applebot-Extended
    CCBotinfo
    Fetch
    ChatGPT-User

    Machine Readability

    llms.txt
    llms-full.txt
    Semantic HTML
    Heading Hierarchy
    nav
    Text ratio:3%
    Words:734
    Token eff.:Optimal
    Sections/1K:19.1
    Depth:1/5

    Structured Data

    4 JSON-LD
    Organization×1.1WebSiteBreadcrumbListSearchAction
    sameAs entity links

    Citation Readiness

    Opening Summary52w
    Descriptive Headingsavg 4.1w
    Canonical URL
    Open Graph3/3
    Twitter Card1/3
    Language Tag
    Publish Date
    Author Info
    Lists
    Tables
    TL;DR / Summary
    About Page Link
    Recommendations (8)
    AI readiness recommendation preview...

    Sponsored

    Accessibility

    WCAG 2.1 Compliance

    Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
    A
    82/100
    14
    Passed
    4
    Critical
    1
    Warnings
    Images & Alt Text
    13/20
    Checks if images have descriptive alt text for screen readers and visually impaired users.
    Semantic Structure
    17/20
    Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
    Forms & Inputs
    15/15
    Verifies form fields have labels, error messages are clear, and inputs are properly associated.
    Color & Contrast
    15/15
    Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
    Keyboard & Focus
    15/15
    Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
    ARIA & Roles
    7/15
    Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
    1 recommendation
    • Accessibility recommendation preview...

    Carbon Footprint

    SWDM v4 · Eco-Score

    Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
    21/100
    F
    495 mg
    CO₂e / view
    3.9 MB
    Page Weight
    15%
    Cleaner Than
    New Visitor
    566 mg
    vs
    Returning (cached)
    283 mg
    Annual (10K/mo)
    59.4 kg
    Emission Segments
    Data Center
    111 mg
    Network
    119 mg
    Device
    266 mg
    Resource Breakdown
    JavaScript
    1.4 MB
    Images
    2.2 MB
    CSS
    325.8 KB
    Fonts
    1.0 KB
    HTML
    31.9 KB
    Other
    500 B
    Green Hosting Not Verified
    Synergy Wholesale PTY LTD
    8 recommendations
    • Carbon footprint recommendation preview...
    F

    Security Score

    0%Critical

    No SSL

    No WAF

    N/A

    HTTP Headers

    Developer Console

    alt-svc
    h3=":443"; ma=2592000, h3-29=":443"; ma=2592000, h3-Q050=":4...
    content-encoding
    Brotli(br)
    content-type
    text/html; charset=UTF-8
    date
    Thu, 30 Apr 2026 22:45:38 GMT
    link
    <https://www.plasticfreejuly.org/wp-json/>; rel="https://api...
    server
    LiteSpeed
    Good Warning Issue

    Email Infrastructure

    Microsoft 365

    Score

    90

    SPF
    DKIM
    DMARC

    DMARC Policy

    None (Monitor Only)

    MX Records (1)

    plasticfreejuly-org.mail.protection.outlook.com

    Domain Information

    plasticfreejuly.org

    Domain Age
    13y 10m

    Created

    28.06.2012

    Expires

    28.06.2026

    Last Updated

    06.04.2021

    Registrar

    Dreamscape Networks International Pte Ltd

    DNSSEC
    Not Enabled

    Privacy & Compliance

    Cookie Consent Banner
    Privacy Policy
    Terms of Service

    GDPR Indicators

    Cookie consent banner detected
    Privacy policy page linked
    Data Protection Officer mentioned

    Mobile Compatibility

    Viewport & Responsive Test

    Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
    C
    68/100
    Mobile Friendly1 breakpoint
    Viewport Meta
    The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
    Responsive Design
    Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
    Touch Icons
    Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
    Readable Font Size
    Base font size should be at least 16px on mobile to ensure text is readable without zooming.
    Relative Units
    Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
    No H-Scroll Risk
    No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
    Tap Targets OK
    Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
    No Fixed Widths
    No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
    Viewport
    width=device-width
    1 recommendation
    • Mobile compatibility recommendation preview...

    Typography & Readability

    Alvar

    WCAG Partial
    76/100
    Readability
    /30
    25/30

    19px · LH 1.68

    Hierarchy
    /20
    13/20

    1.89x ratio

    WCAG
    /25
    18/25

    1.77:1 min contrast

    Performance
    /25
    20/25

    1 font · 3 req

    Heading Font

    Alvar

    Sans36px

    Body Font

    Alvar

    Sans19px

    Contrast Ratio

    1.77:1

    25 issues

    Reading Comfort

    ~32 CPL

    Narrow lines
    36px
    h1
    32px
    h2
    24px
    h3
    20px
    h4
    19px
    p

    ✅ Excellent readability: 19px body text is ideal for all devices.

    ⚠️ Partial contrast: 25 elements below WCAG AA threshold (min 1.8:1).

    ⚠️ Minor heading issue: 1 level skip(s) detected. Maintain sequential order for screen readers.

    ✅ Modern fluid typography: clamp() with rem units ensures zoom accessibility (WCAG 1.4.4).

    ✅ Lean font stack: 1 font families keeps load times fast.

    ✅ Smart font loading: font-display: swap prevents invisible text during load (FOIT).

    Color Palette

    9 unique colors
    Light
    #ffffff
    Text· 26.7%
    #ffb35d
    Accent· 36.4%
    #dcf1f1
    Secondary· 8.5%
    #62cedb
    Primary· 8.3%
    #748c71
    Secondary· 6.3%
    #acd088
    Secondary· 6.2%
    #c49f66
    Secondary· 3.4%
    #d3e5dc
    Secondary· 2.9%

    Business & Marketing Stack

    3 Tools Detected

    Advanced

    Behavior Analytics

    2

    User behavior and product analytics

    Advertising

    1

    Ad platforms and retargeting pixels

    2

    Categories

    3

    Total Tools

    0

    Enterprise

    1

    Mid-Market

    Assessment: Well-developed marketing technology stack

    Sponsored

    Scripts & Styles

    30 Resources

    20
    Scripts
    10
    Styles
    10
    Async
    0
    Defer

    Top Script Sources

    plasticfreejuly.org(9)googletagmanager.com(4)gstatic.com(3)connect.facebook.net(2)google-analytics.com(1)

    Website Identity

    Plastic Free July

    Plastic Free July

    Organization

    Join our global movement to reduce plastic pollution. Discover solutions and ideas to help reduce plastic waste in your home and community.

    Location detected: 🇦🇺 Australiavia ip
    Dreamscape Networks International Pte Ltd📧 Microsoft 365en-US

    Sponsored

    Last analyzed: 30 Apr 2026 at 22:47

    Historical Analysis & Change Tracking