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outdoors.com

https://outdoors.com· First analyzed 15 May 2026· Updated 15 May 2026
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outdoors.com
Desktop screenshot of outdoors.com
Mobile screenshot of outdoors.com
Mobile

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Hosting Provider

cloudflare.com

IP Address

104.21.15.64

Site Location

🇨🇦 Canadavia ip

Server Location

🇨🇦 Toronto, Canada

ASN

AS13335

Organization

Cloudflare, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

tom.ns.cloudflare.com.roxy.ns.cloudflare.com.

Performance

100

Core Web Vitals

Weight

First Contentful Paint
551 ms10%
Speed Index
716 ms10%
Largest Contentful Paint
25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
2.8 MB
140 requests

Image Optimization

Lazy LoadWebPResponsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
WordPressv6.9.4
cms
Astrav4.1.5
by Brainstorm Force
View Theme

Technology Stack

18 Technologies Detected

SEO Analysis

A81/100
24
6
2
Meta Tags14/15
Content6/12
Headings3/8
Technical24/25
E-E-A-T7/7
Images3/7
Links5/5
URL5/5
Social4/5
Freshness4/4
Mobile3/4
Indexability3/3
O
outdoors.comoutdoors.com

Outdoors - The Home of Adventure with Bear Grylls

Outdoors equips and empowers everyone to explore their greatest adventure. Find guides, gear reviews, and more from top adventurers.

Title Length49 chars

Recommended: 50-60 chars (~308px / 580px)

Description Length132 chars

Recommended: 120-160 chars

Issues (2)

  • Missing H1 tag — every page should have exactly one H1
  • Most images missing alt text (54/82) — critical for accessibility and SEO

Crawlability

Sitemap

Type: index

20 URLs

20 sub-sitemaps

robots.txt

7 rules

Sitemap reference found

Allows all crawlers

Local SEO

Local Search Readiness

23/100
Needs Work
6 13

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AI & LLM Readiness

D51/100
Bot Access
20/25
Machine Read.
7/25
Schema Data
11/25
Citation
13/25

AI Bot Access

14/14 accessible
AI Search
OAI-SearchBot
PerplexityBot
Claude-SearchBot
Gemini-Deep-Research
DuckAssistBot
Training
GPTBot
ClaudeBot
Google-Extended
Meta-ExternalAgent
Bytespiderinfo
Amazonbot
Applebot-Extended
CCBotinfo
Fetch
ChatGPT-User

Machine Readability

llms.txt
llms-full.txt
Semantic HTML
Heading Hierarchy
Text ratio:1%
Words:388
Token eff.:Optimal

Structured Data

6 JSON-LD
Person×1.3Organization×1.1WebSiteBreadcrumbListSearchAction
sameAs entity links

Citation Readiness

Opening Summary
Descriptive Headings
Canonical URL
Open Graph3/3
Twitter Card1/3
Language Tag
Publish Date
Author Info
Lists
Tables
TL;DR / Summary
About Page Link
Recommendations (9)
AI readiness recommendation preview...

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Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
B
72/100
14
Passed
3
Critical
2
Warnings
Images & Alt Text
10/20
Checks if images have descriptive alt text for screen readers and visually impaired users.
Semantic Structure
13/20
Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
Forms & Inputs
7/15
Verifies form fields have labels, error messages are clear, and inputs are properly associated.
Color & Contrast
15/15
Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
Keyboard & Focus
15/15
Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
ARIA & Roles
12/15
Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
3 recommendations
  • Accessibility recommendation preview...

Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
46/100
E
291 mg
CO₂e / view
2.8 MB
Page Weight
30%
Cleaner Than
New Visitor
333 mg
vs
Returning (cached)
166 mg
Annual (10K/mo)
34.9 kg
Emission Segments
Data Center
14 mg
Network
86 mg
Device
191 mg
Resource Breakdown
JavaScript
124.0 KB
Images
1.8 MB
CSS
265.4 KB
HTML
68.3 KB
Other
593.1 KB
Green Hosting Verified
Cloudflare
GWF Verified
5 recommendations
  • Carbon footprint recommendation preview...
F

Security Score

26%Critical
Interactive

HTTPS

WAF

72d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Google Trust Services

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

ECDSA with SHA-256

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2+H3

Valid From

27.04.2026

Valid Until

26.07.2026

OCSP Stapling

Enabled

Subject Alternative Names (2)

outdoors.com65e9e3bc5217d15b8c93d7bd.outdoors.com

SHA-256 Fingerprint

23:44:8A:D9:4F:31:D8:B4:5F:44:CD:D8:D2:BC:67:C0:57:D6:38:47...

Top Recommendations

Security recommendation preview

HTTP Headers

Developer Console

alt-svc
h3=":443"; ma=86400
cache-control
🔴 No Cache(no-cache, must-revalidate, max-age=0, no-store)
cf-cache-status
DYNAMIC
cf-ray🇫🇷 Paris
9fc2a1157d2999a5-CDG
content-encoding
zstd
content-type
text/html; charset=UTF-8
Good Warning Issue

Email Infrastructure

Google Workspace

Score

90

SPF
DKIM
DMARC

DMARC Policy

None (Monitor Only)

MX Records (5)

alt4.aspmx.l.google.com
alt3.aspmx.l.google.com
aspmx.l.google.com
alt1.aspmx.l.google.com

+1 more

Domain Information

outdoors.com

Domain Age
27y 2m

Created

12.03.1999

Expires

12.03.2027

Last Updated

12.03.2026

Registrar

GoDaddy.com, LLC

DNSSEC
Not Enabled

Privacy & Compliance

Cookiebot

Cookie Consent Banner
Cookiebot
Privacy Policy
Terms of Service

GDPR Indicators

Cookie consent banner detected
CMP: Cookiebot
Privacy policy page linked
Data Protection Officer mentioned

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
A
82/100
Mobile Friendly123 breakpoints
Viewport Meta
The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
Responsive Design
Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
Touch Icons
Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
Readable Font Size
Base font size should be at least 16px on mobile to ensure text is readable without zooming.
Relative Units
Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
No H-Scroll Risk
No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
Tap Targets OK
Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
No Fixed Widths
No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
Viewport
width=device-width, initial-scale=1
1 recommendation
  • Mobile compatibility recommendation preview...

Typography & Readability

CinaGEO

WCAG AA
70/100
Readability
/30
22/30

16px · LH 1.50

Hierarchy
/20
7/20
WCAG
/25
23/25

4.5:1 min contrast

Performance
/25
18/25

1 font · 5 req

Heading Font

CinaGEO

Sans

Body Font

CinaGEO

Sans16px

Contrast Ratio

4.5:1

WCAG AA (≥4.5:1)

Reading Comfort

~33 CPL

Narrow lines
36px
h2
26px
h3
16px
p

✅ Excellent readability: 16px body text is ideal for all devices.

✅ Optimal line spacing: 1.50 ratio (ideal range 1.4–1.6).

❌ Very complex text: Flesch score 0/100. Consider shorter sentences and simpler words.

✅ WCAG AA contrast: All text meets 4.5:1 ratio (min 4.5:1).

❌ Missing H1: Every page should have exactly one H1 element for SEO and accessibility.

✅ Modern fluid typography: clamp() with rem units ensures zoom accessibility (WCAG 1.4.4).

Buy on MyFontsFluid Type (rem)Flesch 0

Color Palette

9 unique colors
Light
#ffffff
Background· 28.9%
#023e18
Primary· 22.3%
#43523a
Secondary· 10.8%
#132418
Primary· 8%
#c5c6aa
Secondary· 7.6%
#88886c
Secondary· 7.2%
#eec449
Accent· 4.9%
#efeedf
Secondary· 1.3%

Business & Marketing Stack

3 Tools Detected

Advanced

Marketing Automation

1

Email marketing and automation platforms

Behavior Analytics

2

User behavior and product analytics

2

Categories

3

Total Tools

0

Enterprise

0

Mid-Market

Assessment: Well-developed marketing technology stack

Ad Networks

Prebid.js

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Scripts & Styles

30 Resources

20
Scripts
10
Styles
7
Async
1
Defer

Top Script Sources

outdoors.com(10)static.klaviyo.com(2)cdn-magiclinks.trackonomics.net(1)cdn.consentmanager.net(1)s3.us-east-2.amazonaws.com(1)

Website Identity

Outdoors

Outdoors

Organization

Outdoors equips and empowers everyone to explore their greatest adventure. Find guides, gear reviews, and more from top adventurers.

outdoors.com/
27 years old
Location detected: 🇨🇦 Canadavia ip
GoDaddy.com, LLC📧 Google Workspaceen-US

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Last analyzed: 15 May 2026 at 13:53

Historical Analysis & Change Tracking