naba.org

https://naba.org· First analyzed 13 May 2026· Updated 13 May 2026

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naba.org

Mobile

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Hosting Provider

Cloudflare

cloudflare.com

IP Address

172.67.74.94

Site Location

🇨🇦 Canadavia ip

Server Location

🇨🇦 Toronto, Canada

ASN

AS13335

Organization

Cloudflare, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

stevie.ns.cloudflare.com.gerald.ns.cloudflare.com.

Performance

Core Web Vitals

Weight

First Contentful Paint

776 ms10%

Speed Index

1.0 s10%

Largest Contentful Paint

—25%

Total Blocking Time

0.0 ms30%

Cumulative Layout Shift

0.00025%

1.2 MB

93 requests

Image Optimization

Lazy LoadResponsive

0–49

50–89

90–100

Architecture Stack

Monolithic

⚙️ SSR

WordPressv6.9.4

cms

Kadencev1.4.5

by Kadence WP

View Theme

Technology Stack

23 Technologies Detected

Plugins

Donation For Woocommerce

Mailchimp For Woocommerce

WooCommerce

Woocommerce Memberships

Kadence Pro Kadence Simple Share

Gravity Forms

Kadence Blocks Breeze

Woocommerce Payments

Gravityformsrecaptcha Google Site Kit

CSS Frameworks

Libraries

UI Components

Analytics

Email Marketing

CDN

Security

SEO Analysis

B73/100

Meta Tags14/15

Content3/12

Headings3/8

Technical24/25

E-E-A-T2/7

Images3/7

Links4/5

URL5/5

Social5/5

Freshness4/4

Mobile3/4

Indexability3/3

naba.orgnaba.org

NABA - North American Butterfly Association

To conserve butterflies, wildlife crucial to our ecosystem. Saving butterflies will help save our planet, and ourselves.

Title Length43 chars

Recommended: 50-60 chars (~260px / 580px)

Description Length120 chars

Recommended: 120-160 chars

Issues (3)

• Very thin content (6 words). Search engines need substantial content for ranking.
• Missing H1 tag — every page should have exactly one H1
• Most images missing alt text (13/17) — critical for accessibility and SEO

6 issues found

Upgrade to view details

Crawlability

Sitemap

Type: index

15 URLs

15 sub-sitemaps

robots.txt

11 rules

Sitemap reference found

Allows all crawlers

Local SEO

Local Search Readiness

19/100

Poor

6 11

This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

Sponsored

AI & LLM Readiness

D44/100

Bot Access

20/25

Machine Read.

7/25

Schema Data

7/25

Citation

10/25

AI Bot Access

14/14 accessible

AI Search

OAI-SearchBot

PerplexityBot

Claude-SearchBot

Gemini-Deep-Research

DuckAssistBot

Training

GPTBot

ClaudeBot

Google-Extended

Meta-ExternalAgent

Bytespiderinfo

Amazonbot

Applebot-Extended

CCBotinfo

Fetch

ChatGPT-User

Machine Readability

llms.txt

llms-full.txt

Semantic HTML

Heading Hierarchy

Text ratio:2%

Words:1,218

Token eff.:Optimal

Structured Data

5 JSON-LD

Organization×1.1WebSiteBreadcrumbListSearchAction

Citation Readiness

Opening Summary

Descriptive Headings

Canonical URL

Open Graph3/3

Twitter Card3/3

Language Tag

Publish Date

Author Info

Lists

Tables

TL;DR / Summary

About Page Link

Recommendations (10)

AI readiness recommendation preview...

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Sponsored

Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.

72/100

Passed

Critical

Warnings

Images & Alt Text

18/20

Checks if images have descriptive alt text for screen readers and visually impaired users.

Semantic Structure

13/20

Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.

Forms & Inputs

5/15

Verifies form fields have labels, error messages are clear, and inputs are properly associated.

Color & Contrast

15/15

Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.

Keyboard & Focus

15/15

Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).

ARIA & Roles

6/15

Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

2 recommendations

•Accessibility recommendation preview...

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Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.

69/100

128 mg

CO₂e / view

1.2 MB

Page Weight

70%

Cleaner Than

New Visitor

146 mg

Returning (cached)

73 mg

Annual (10K/mo)

15.3 kg

Emission Segments

Data Center

6 mg

Network

38 mg

Device

84 mg

Resource Breakdown

JavaScript

182.9 KB

Images

455.8 KB

CSS

566.6 KB

Fonts

300 B

HTML

57.4 KB

Other

903 B

Green Hosting Verified

Cloudflare

Provider Match

2 recommendations

•Carbon footprint recommendation preview...

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Security Score

0%Critical

Critical / Transactional

HTTPS

WAF

53d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Google Trust Services

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

ECDSA with SHA-256

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2+H3

Valid From

07.04.2026

Valid Until

06.07.2026

OCSP Stapling

Enabled

Subject Alternative Names (2)

naba.org*.naba.org

SHA-256 Fingerprint

D0:35:1A:ED:FE:46:EE:7B:7D:E0:73:40:70:67:97:D9:BF:AD:C1:6B...

Top Recommendations

Security recommendation preview

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HTTP Headers

Developer Console

age

1706

alt-svc

h3=":443"; ma=86400

cache-control

🟡 0s(max-age=0, s-maxage=2592000)

cache-provider

CLOUDWAYS-CACHE-DC

cf-apo-via

origin,page-rules

cf-cache-status

BYPASS

Good Warning Issue

Email Infrastructure

Google Workspace

Score

SPF

DKIM

DMARC

DMARC Policy

Quarantine (Moderate)

MX Records (5)

alt4.aspmx.l.google.com

aspmx.l.google.com

alt3.aspmx.l.google.com

alt2.aspmx.l.google.com

+1 more

Domain Information

naba.org

Domain Age

29y 11m

Created

31.05.1996

Expires

30.05.2028

Last Updated

07.04.2025

Registrar

Network Solutions, LLC

DNSSEC

Not Enabled

Privacy & Compliance

Cookie Consent Banner

GDPR Indicators

Data Protection Officer mentioned

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.

86/100

Mobile Friendly207 breakpoints

Viewport Meta

The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.

Responsive Design

Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.

Touch Icons

Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.

Readable Font Size

Base font size should be at least 16px on mobile to ensure text is readable without zooming.

Relative Units

Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.

No H-Scroll Risk

No elements wider than the viewport that would cause horizontal scrolling on mobile devices.

Tap Targets OK

Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.

No Fixed Widths

No elements with fixed pixel widths that could overflow on smaller screens and break the layout.

Viewport

width=device-width, initial-scale=1, minimum-scale=1

1 recommendation

•Mobile compatibility recommendation preview...

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Typography & Readability

Heebo

WCAG Partial

61/100

Readability

/30

19/30

20px · LH 2.00

Hierarchy

/20

7/20

WCAG

/25

15/25

1:1 min contrast

Performance

/25

20/25

1 font · 1 req

Heading Font

Heebo

Sans

Body Font

Heebo

Sans20px

Contrast Ratio

1:1

35 issues

Reading Comfort

~35 CPL

Narrow lines

48px

22px

20px

✅ Excellent readability: 20px body text is ideal for all devices.

⚠️ Wide line spacing (2.00). 1.4–1.6 is optimal for body text.

⚠️ Hard to read: Flesch score 40/100. Simplify sentences for wider reach.

⚠️ Partial contrast: 35 elements below WCAG AA threshold (min 1.0:1).

❌ Missing H1: Every page should have exactly one H1 element for SEO and accessibility.

✅ Modern fluid typography: clamp() with rem units ensures zoom accessibility (WCAG 1.4.4).

Buy on MyFontsFluid Type (rem)Flesch 40

Color Palette

10 unique colors

Light

#ffffff

Background· 32.199999999999996%

#1d3d11

Primary· 21.1%

#13200c

Secondary· 12.3%

#dbd4b0

Secondary· 6.7%

#f09116

Accent· 6.2%

#d76809

Accent· 5.2%

#3f582c

Secondary· 4.9%

#786341

Secondary· 4.7%

Business & Marketing Stack

2 Tools Detected

Advanced

Marketing Automation

MailchimpSMB

Email marketing and automation platforms

Behavior Analytics

Google AnalyticsFree

User behavior and product analytics

Sponsored

Scripts & Styles

30 Resources

Scripts

Styles

Async

Defer

Top Script Sources

naba.org(15)googletagmanager.com(2)gstatic.com(1)chimpstatic.com(1)local(1)

Website Identity

North American Butterfly Association

Organization

To conserve butterflies, wildlife crucial to our ecosystem. Saving butterflies will help save our planet, and ourselves.

[email protected]

naba.org/

29 years old

Location detected: 🇨🇦 Canadavia ip

Network Solutions, LLC📧 Google Workspaceen-US

Social Profiles

Facebook Instagram

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Last analyzed: 13 May 2026 at 18:26

Historical Analysis & Change Tracking