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thelocal.to

https://thelocal.to· First analyzed 02 Jun 2026· Updated 02 Jun 2026
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thelocal.to
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Mobile

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Hosting Provider

Cloudflare
cloudflare.com

IP Address

104.21.17.47

Site Location

🇨🇦 Canadavia ip

Server Location

🇨🇦 Toronto, Canada

ASN

AS13335

Organization

Cloudflare, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

jim.ns.cloudflare.com.nia.ns.cloudflare.com.

Performance

100

Core Web Vitals

Weight

First Contentful Paint
384 ms10%
Speed Index
499 ms10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
27 KB
66 requests
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
WordPress
cms
thelocalCustom

Technology Stack

10 Technologies Detected

Plugins

4
Servicebot
Gravity Forms
Yoast SEO
Gravity Forms

Analytics

2
Google Analytics
Google Analytics 4

Libraries

1
jQueryv3.7.1

CSS Frameworks

1
Tailwind CSS

Fonts

1
Google Fonts

CDN

1
Cloudflare

SEO Analysis

A83/100
24
4
1
Meta Tags12/15
Content12/12
Headings6/8
Technical24/25
E-E-A-T2/7
Images1/7
Links5/5
URL5/5
Social5/5
Freshness4/4
Mobile4/4
Indexability3/3
T
thelocal.tothelocal.to

The Local | In-depth Toronto journalism.

An independent magazine exploring urban health and social issues in Toronto.

Title Length40 chars

Recommended: 50-60 chars (~237px / 580px)

Description Length76 chars

Recommended: 120-160 chars

Issues (1)

  • • Most images missing alt text (28/29) — critical for accessibility and SEO

5 issues found

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Crawlability

Sitemap

Type: index

6 URLs

6 sub-sitemaps

robots.txt

3 rules

Sitemap reference found

Local SEO

Local Search Readiness

23/100
Needs Work
6 11

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AI & LLM Readiness

D57/100
Bot Access
20/25
Machine Read.
11/25
Schema Data
8/25
Citation
18/25

AI Bot Access

14/14 accessible
AI Search
OAI-SearchBot
PerplexityBot
Claude-SearchBot
Gemini-Deep-Research
DuckAssistBot
Training
GPTBot
ClaudeBot
Google-Extended
Meta-ExternalAgent
Bytespiderinfo
Amazonbot
Applebot-Extended
CCBotinfo
Fetch
ChatGPT-User

Machine Readability

llms.txt
llms-full.txt
Semantic HTML
Heading Hierarchy
nav
Text ratio:7%
Words:1,570
Token eff.:Optimal
Sections/1K:14.6
Depth:1/5

Structured Data

5 JSON-LD
Organization×1.1WebSiteBreadcrumbListSearchAction
sameAs entity links

Citation Readiness

Opening Summary434w
Descriptive Headingsavg 6.6w
Canonical URL
Open Graph3/3
Twitter Card3/3
Language Tag
Publish Date
Author Info
Lists
Tables
TL;DR / Summary
About Page Link
Recommendations (6)
AI readiness recommendation preview...
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Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
B
77/100
11
Passed
4
Critical
1
Warnings
Images & Alt Text
20/20
Checks if images have descriptive alt text for screen readers and visually impaired users.
Semantic Structure
15/20
Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
Forms & Inputs
15/15
Verifies form fields have labels, error messages are clear, and inputs are properly associated.
Color & Contrast
15/15
Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
Keyboard & Focus
8/15
Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
ARIA & Roles
4/15
Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
2 recommendations
  • •Accessibility recommendation preview...
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Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
73/100
A+
3 mg
CO₂e / view
26.8 KB
Page Weight
95%
Cleaner Than
New Visitor
3 mg
vs
Returning (cached)
2 mg
Annual (10K/mo)
324 g
Emission Segments
Data Center
<0.001 g
Network
<0.001 g
Device
2 mg
Resource Breakdown
HTML
26.8 KB
Green Hosting Verified
Cloudflare
GWF Verified
2 recommendations
  • •Carbon footprint recommendation preview...
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F

Security Score

26%Critical
Interactive

HTTPS

WAF

57d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Let's Encrypt

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

ECDSA with SHA-384

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2+H3

Valid From

30.04.2026

Valid Until

29.07.2026

Subject Alternative Names (1)

thelocal.to

SHA-256 Fingerprint

2E:45:E8:06:E0:9C:EC:46:A1:9C:B8:79:40:22:60:18:62:62:6F:EC...

Top Recommendations

Security recommendation preview

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HTTP Headers

Developer Console

alt-svc
h3=":443"; ma=86400
cache-control
🟡 600s(max-age=600, must-revalidate)
cf-cache-status
DYNAMIC
cf-ray🇺🇸 Dallas
a05596748871578f-DFW
content-encoding
⚡ Brotli(br)
content-type
text/html; charset=UTF-8
Good Warning Issue

Email Infrastructure

Google Workspace

Score

65

SPF
DKIM
DMARC

DMARC Policy

None (Monitor Only)

MX Records (5)

alt3.aspmx.l.google.com
alt2.aspmx.l.google.com
aspmx.l.google.com
alt1.aspmx.l.google.com

+1 more

Domain Information

thelocal.to

Domain Age
8y 9m

Created

01.09.2017

Expires

01.09.2027

Last Updated

02.02.2024

Registrar

Government of Kingdom of Tonga

DNSSEC
Not Enabled

Privacy & Compliance

Cookie Consent Banner
Privacy Policy
Terms of Service

GDPR Indicators

Cookie consent banner detected
Privacy policy page linked

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
B
74/100
Mobile Friendly12 breakpoints
Viewport Meta
The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
Responsive Design
Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
Touch Icons
Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
Readable Font Size
Base font size should be at least 16px on mobile to ensure text is readable without zooming.
Relative Units
Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
No H-Scroll Risk
No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
Tap Targets OK
Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
No Fixed Widths
No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
Viewport
width=device-width
2 recommendations
  • •Mobile compatibility recommendation preview...
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Typography & Readability

Lato

WCAG AA
76/100
Readability
/30
21/30

18px · LH 1.50

Hierarchy
/20
18/20

2.67x ratio

WCAG
/25
22/25

4.57:1 min contrast

Performance
/25
15/25

1 font · 3 req

Heading Font

Lato

Sans48px

Body Font

Lato

Sans18px

Contrast Ratio

4.57:1

WCAG AA (≥4.5:1)

Reading Comfort

~34 CPL

Narrow lines
48px
h1
32px
h2
24px
h3
24px
h4
18px
p

✅ Excellent readability: 18px body text is ideal for all devices.

✅ Optimal line spacing: 1.50 ratio (ideal range 1.4–1.6).

❌ Very complex text: Flesch score 29/100. Consider shorter sentences and simpler words.

✅ WCAG AA contrast: All text meets 4.5:1 ratio (min 4.6:1).

⚠️ Minor heading issue: 0 level skip(s) detected. Maintain sequential order for screen readers.

✅ Strong hierarchy: Headlines are 2.7x larger than body text.

GGoogle FontsFlesch 29

Color Palette

10 unique colors
2.46:1 Fail Light
#ffffff
Background· 59.50000000000001%
#aba49d
Secondary· 3.4%
#cdc8c0
Primary· 9.3%
#89523f
Secondary· 5.8%
#392522
Secondary· 5.3%
#a6846b
Secondary· 4%
#dfddd7
Secondary· 2.4%

Business & Marketing Stack

3 Tools Detected

Advanced

Behavior Analytics

1
Google AnalyticsFree

User behavior and product analytics

Advertising

1
Reddit PixelMid-Market

Ad platforms and retargeting pixels

Social Media

1
Twitter/X WidgetsFree

Social widgets and sharing tools

3

Categories

3

Total Tools

0

Enterprise

1

Mid-Market

Assessment: Well-developed marketing technology stack

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Scripts & Styles

29 Resources

20
Scripts
9
Styles
5
Async
6
Defer

Top Script Sources

thelocal.to(13)googletagmanager.com(2)local(2)google-analytics.com(1)redditstatic.com(1)

Website Identity

The Local

The Local

Organization

In-depth, non-profit journalism from corners of Toronto too often overlooked.

thelocal.to/
8 years old
Location detected: 🇨🇦 Canadavia ip
Government of Kingdom of Tonga📧 Google Workspaceen-US

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Last analyzed: 02 Jun 2026 at 09:57

Historical Analysis & Change Tracking