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ra.org

https://ra.org· First analyzed 16 May 2026· Updated 16 May 2026
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ra.org
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Mobile

Sponsored

Hosting Provider

Microsoft Azure
azure.microsoft.com

IP Address

40.71.26.112

Site Location

🇺🇸 United Statesvia ip

Server Location

🇺🇸 Boydton, United States

ASN

AS8075

Organization

Microsoft Azure Cloud (eastus)

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

ns2-03.azure-dns.net.ns3-03.azure-dns.org.ns4-03.azure-dns.info.ns1-03.azure-dns.com.

Performance

94

Core Web Vitals

Weight

First Contentful Paint
1.2 s10%
Speed Index
1.6 s10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
62.9 MB
130 requests

Image Optimization

Lazy LoadWebPResponsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
WordPressv6.8.5
cms
rainforest-replantCustom

Technology Stack

25 Technologies Detected

Plugins

12
Wp Video Popup Pro
WPML
Simple Social IconsSearchwp Live Ajax SearchPopup Maker
Gravity Forms
Duracelltomi Google Tag Manager
Simple Share Buttons AdderGravityformsrecaptcha
Yoast SEO
Gravity Forms
WPML

Libraries

2
jQueryv3.7.1
jQuery UI

CSS Frameworks

2
Tailwind CSS
Foundation

Icon Libraries

1
Font Awesome

Analytics

1
Google Analytics

Tag Managers

1
Google Tag Manager

Customer Support

1
Freshdesk

Advertising

1
LinkedIn Ads

Payments

1
Stripe

Social

1
ShareThis

CDN

1
Cloudflare

Security

1
reCAPTCHA

SEO Analysis

A86/100
26
6
0
Meta Tags12/15
Content10/12
Headings8/8
Technical25/25
E-E-A-T2/7
Images5/7
Links5/5
URL5/5
Social4/5
Freshness4/4
Mobile3/4
Indexability3/3
R
ra.orgra.org

Rainforest Alliance | Creating a Better World for People and Nature

When you choose products with the Rainforest Alliance little green frog, you’re supporting a better world for people and nature.

Title Length67 chars

Recommended: 50-60 chars (~400px / 580px)

Description Length128 chars

Recommended: 120-160 chars

Issues (0)

    6 issues found

    Upgrade to view details

    Crawlability

    Sitemap

    Type: index

    18 URLs

    18 sub-sitemaps

    robots.txt

    10 rules

    Sitemap reference found

    Local SEO

    Local Search Readiness

    25/100
    Needs Work
    7 11

    Sponsored

    AI & LLM Readiness

    D43/100
    Bot Access
    20/25
    Machine Read.
    4/25
    Schema Data
    8/25
    Citation
    11/25

    AI Bot Access

    14/14 accessible
    AI Search
    OAI-SearchBot
    PerplexityBot
    Claude-SearchBot
    Gemini-Deep-Research
    DuckAssistBot
    Training
    GPTBot
    ClaudeBot
    Google-Extended
    Meta-ExternalAgent
    Bytespiderinfo
    Amazonbot
    Applebot-Extended
    CCBotinfo
    Fetch
    ChatGPT-User

    Machine Readability

    llms.txtinvalid
    llms-full.txt
    Semantic HTML
    Heading Hierarchy
    Text ratio:5%
    Words:5,816
    Token eff.:Excessive

    Structured Data

    5 JSON-LD
    Organization×1.1WebSiteBreadcrumbListSearchAction
    sameAs entity links

    Citation Readiness

    Opening Summary
    Descriptive Headings
    Canonical URL
    Open Graph3/3
    Twitter Card2/3
    Language Tag
    Publish Date
    Author Info
    Lists
    Tables
    TL;DR / Summary
    About Page Link
    Recommendations (11)
    AI readiness recommendation preview...
    Upgrade to view recommendations

    Sponsored

    Accessibility

    WCAG 2.1 Compliance

    Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
    B
    71/100
    10
    Passed
    4
    Critical
    0
    Warnings
    Images & Alt Text
    20/20
    Checks if images have descriptive alt text for screen readers and visually impaired users.
    Semantic Structure
    8/20
    Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
    Forms & Inputs
    15/15
    Verifies form fields have labels, error messages are clear, and inputs are properly associated.
    Color & Contrast
    14/15
    Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
    Keyboard & Focus
    6/15
    Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
    ARIA & Roles
    8/15
    Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
    2 recommendations
    • •Accessibility recommendation preview...
    Upgrade to view recommendations

    Carbon Footprint

    SWDM v4 · Eco-Score

    Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
    47/100
    F
    6.50 g
    CO₂e / view
    62.9 MB
    Page Weight
    5%
    Cleaner Than
    New Visitor
    7.43 g
    vs
    Returning (cached)
    3.72 g
    Annual (10K/mo)
    780.2 kg
    Emission Segments
    Data Center
    319 mg
    Network
    1.91 g
    Device
    4.27 g
    Resource Breakdown
    JavaScript
    219.9 KB
    Images
    840.8 KB
    CSS
    61.7 MB
    Fonts
    55.5 KB
    HTML
    92.5 KB
    Green Hosting Verified
    Microsoft Azure
    Provider Match
    5 recommendations
    • •Carbon footprint recommendation preview...
    Upgrade to view recommendations
    C

    Security Score

    65%Fair
    Critical / Transactional

    HTTPS

    WAF

    35d

    Certificate Details

    Type

    Domain Validated (DV)

    Certificate Authority

    Google Trust Services

    Key Algorithm

    ECDSA (secp256r1) (256 bit)

    Signature

    ECDSA with SHA-256

    TLS Version

    TLSv1.3

    HTTP Protocol

    HTTP/2

    Valid From

    23.03.2026

    Valid Until

    21.06.2026

    OCSP Stapling

    Enabled

    Subject Alternative Names (3)

    rainforest-alliance.org*.rainforest-alliance.orglearn.rainforest-alliance.org

    SHA-256 Fingerprint

    DC:FA:8B:50:BD:39:E8:FE:93:8E:6F:02:0E:2A:F9:26:C1:E5:81:69...

    Top Recommendations

    Security recommendation preview

    Upgrade to view recommendations
    Upgrade to view header details

    HTTP Headers

    Developer Console

    age
    7580
    cache-control
    🔵 Public(public, s-maxage=14400, stale-while-revalidate=600)
    cf-cache-status
    HIT
    cf-edge-cache
    cache,platform=wordpress
    cf-ray🇫🇷 Paris
    9fcbf42eac2388f4-CDG
    content-encoding
    ⚡ Brotli(br)
    Good Warning Issue

    Email Infrastructure

    Mimecast

    Score

    98

    SPF
    DKIM
    DMARC

    DMARC Policy

    Quarantine (Moderate)

    MX Records (2)

    eu-smtp-inbound-2.mimecast.com
    eu-smtp-inbound-1.mimecast.com

    Domain Information

    ra.org

    Domain Age
    30y 3m

    Created

    07.02.1996

    Expires

    08.02.2029

    Last Updated

    15.12.2025

    Registrar

    Network Solutions, LLC

    DNSSEC
    Not Enabled

    Privacy & Compliance

    Cookiebot

    Cookie Consent Banner
    Cookiebot
    Privacy Policy
    Terms of Service

    GDPR Indicators

    Cookie consent banner detected
    CMP: Cookiebot
    Privacy policy page linked

    Mobile Compatibility

    Viewport & Responsive Test

    Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
    B
    75/100
    Mobile Friendly8 breakpoints
    Viewport Meta
    The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
    Responsive Design
    Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
    Touch Icons
    Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
    Readable Font Size
    Base font size should be at least 16px on mobile to ensure text is readable without zooming.
    Relative Units
    Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
    No H-Scroll Risk
    No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
    Tap Targets OK
    Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
    No Fixed Widths
    No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
    Viewport
    width=device-width, initial-scale=1
    2 recommendations
    • •Mobile compatibility recommendation preview...
    Upgrade to view recommendations

    Typography & Readability

    KranaAlliance-Fat + Poppins

    WCAG AA
    84/100
    Readability
    /30
    24/30

    20px · LH 1.50

    Hierarchy
    /20
    20/20

    3.52x ratio · ✓ H1→H6

    WCAG
    /25
    22/25

    5.97:1 min contrast

    Performance
    /25
    18/25

    2 fonts · 6 req

    Heading Font

    KranaAlliance-Fat

    Sans70px

    Body Font

    Poppins

    Sans20px

    Contrast Ratio

    5.97:1

    WCAG AA (≥4.5:1)

    Reading Comfort

    ~37 CPL

    Narrow lines
    70px
    h1
    48px
    h2
    28px
    h3
    20px
    p

    ✅ Excellent readability: 20px body text is ideal for all devices.

    ✅ Optimal line spacing: 1.50 ratio (ideal range 1.4–1.6).

    ⚠️ Hard to read: Flesch score 50/100. Simplify sentences for wider reach.

    ✅ WCAG AA contrast: All text meets 4.5:1 ratio (min 6.0:1).

    ✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

    ✅ Strong hierarchy: Headlines are 3.5x larger than body text.

    Buy on MyFontsFluid Type (rem)Flesch 50

    Color Palette

    9 unique colors
    Light
    #f6f6f6
    Background· 28.1%
    #697341
    Primary· 17%
    #344718
    Secondary· 11.1%
    #1e281c
    Secondary· 9.4%
    #57662d
    Secondary· 9.2%
    #898e60
    Secondary· 9.1%
    #a5a78c
    Secondary· 7.6%
    #524927
    Secondary· 5.3%

    Business & Marketing Stack

    5 Tools Detected

    Enterprise

    Behavior Analytics

    2
    Google Tag ManagerFree
    Google AnalyticsFree

    User behavior and product analytics

    Advertising

    1
    LinkedIn AdsEnterprise

    Ad platforms and retargeting pixels

    Privacy & Cookies

    1
    CookiebotMid-Market

    Cookie consent and privacy compliance tools

    Social Media

    1
    ShareThisFree

    Social widgets and sharing tools

    4

    Categories

    5

    Total Tools

    1

    Enterprise

    1

    Mid-Market

    Assessment: Sophisticated marketing and sales technology infrastructure

    Sponsored

    Scripts & Styles

    30 Resources

    20
    Scripts
    10
    Styles
    4
    Async
    3
    Defer

    Top Script Sources

    rainforest-alliance.org(14)snap.licdn.com(1)gstatic.com(1)googletagmanager.com(1)buttons-config.sharethis.com(1)

    Website Identity

    Rainforest Alliance

    Rainforest Alliance

    Organization

    When you choose products with the Rainforest Alliance little green frog, you’re supporting a better world for people and nature.

    www.rainforest-alliance.org/
    30 years old
    Location detected: 🇺🇸 United Statesvia ip
    Network Solutions, LLC📧 Mimecasten-US

    Sponsored

    Last analyzed: 16 May 2026 at 17:03

    Historical Analysis & Change Tracking