pureoptical.co.uk

https://pureoptical.co.uk· First analyzed 02 Jun 2026· Updated 02 Jun 2026

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pureoptical.co.uk

Mobile

Sponsored

Hosting Provider

Cloudflare

cloudflare.com

IP Address

172.67.189.223

Site Location

🇬🇧 United Kingdomvia tld

Server Location

🇨🇦 Toronto, Canada

ASN

AS13335

Organization

Cloudflare, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

hope.ns.cloudflare.com.miles.ns.cloudflare.com.

Performance

100

Core Web Vitals

Weight

First Contentful Paint

681 ms10%

Speed Index

885 ms10%

Largest Contentful Paint

—25%

Total Blocking Time

0.0 ms30%

Cumulative Layout Shift

0.00025%

241 KB

70 requests

Image Optimization

Lazy LoadResponsive

0–49

50–89

90–100

Architecture Stack

Monolithic

⚙️ SSR

WordPressv7.0

cms

hello-elementor

Technology Stack

16 Technologies Detected

Analytics

Plugins

Libraries

UI Components

Other

Other

CSS Frameworks

Icon Libraries

Fonts

Tag Managers

CDN

SEO Analysis

A82/100

Meta Tags15/15

Content3/12

Headings8/8

Technical24/25

E-E-A-T7/7

Images2/7

Links2/5

URL5/5

Social5/5

Freshness4/4

Mobile4/4

Indexability3/3

pureoptical.co.ukpureoptical.co.uk

Eye Care Advice & Products You Can Trust - Pure Optical

Welcome to Pure Optical. A place you can start to understand your ocular health that little bit more. Visit our blog for the latest tips.

Title Length55 chars

Recommended: 50-60 chars (~337px / 580px)

Description Length137 chars

Recommended: 120-160 chars

Issues (2)

• Very thin content (11 words). Search engines need substantial content for ranking.
• Most images missing alt text (48/49) — critical for accessibility and SEO

4 issues found

Upgrade to view details

Crawlability

Sitemap

Type: index

4 URLs

4 sub-sitemaps

robots.txt

4 rules

Sitemap reference found

Local SEO

Local Search Readiness

21/100

Needs Work

6 11

Sponsored

AI & LLM Readiness

D52/100

Bot Access

20/25

Machine Read.

7/25

Schema Data

13/25

Citation

12/25

AI Bot Access

14/14 accessible

AI Search

OAI-SearchBot

PerplexityBot

Claude-SearchBot

Gemini-Deep-Research

DuckAssistBot

Training

GPTBot

ClaudeBot

Google-Extended

Meta-ExternalAgent

Bytespiderinfo

Amazonbot

Applebot-Extended

CCBotinfo

Fetch

ChatGPT-User

Machine Readability

llms.txt

llms-full.txt

Semantic HTML

Heading Hierarchy

Text ratio:1%

Words:1,487

Token eff.:Optimal

Structured Data

6 JSON-LD

Article×1.2Person×1.3Organization×1.1WebSiteSearchAction

sameAs entity links

Citation Readiness

Opening Summary

Descriptive Headings

Canonical URL

Open Graph2/3

Twitter Card3/3

Language Tag

Publish Date

Author Info

Lists

Tables

TL;DR / Summary

About Page Link

Recommendations (9)

AI readiness recommendation preview...

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Sponsored

Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.

A+

92/100

Passed

Critical

Warnings

Images & Alt Text

20/20

Checks if images have descriptive alt text for screen readers and visually impaired users.

Semantic Structure

18/20

Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.

Forms & Inputs

15/15

Verifies form fields have labels, error messages are clear, and inputs are properly associated.

Color & Contrast

15/15

Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.

Keyboard & Focus

15/15

Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).

ARIA & Roles

9/15

Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.

81/100

A+

24 mg

CO₂e / view

240.8 KB

Page Weight

95%

Cleaner Than

New Visitor

28 mg

Returning (cached)

14 mg

Annual (10K/mo)

2.9 kg

Emission Segments

Data Center

1 mg

Network

7 mg

Device

16 mg

Resource Breakdown

JavaScript

156.6 KB

Images

342 B

CSS

1.8 KB

HTML

47.4 KB

Other

34.7 KB

Green Hosting Verified

Cloudflare

GWF Verified

3 recommendations

•Carbon footprint recommendation preview...

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Security Score

26%Critical

Interactive

HTTPS

WAF

78d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Google Trust Services

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

ECDSA with SHA-256

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2+H3

Valid From

22.05.2026

Valid Until

20.08.2026

OCSP Stapling

Enabled

Subject Alternative Names (2)

pureoptical.com*.pureoptical.com

SHA-256 Fingerprint

D6:B4:C6:6D:E7:23:D5:BB:2A:9B:F3:71:F5:75:0E:BC:F6:50:7A:D6...

Top Recommendations

Security recommendation preview

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HTTP Headers

Developer Console

accept-ch

Sec-CH-UA-Mobile

age

alt-svc

h3=":443"; ma=86400

cache-control

🟡 0s(public, max-age=0, s-maxage=3600)

cf-cache-status

DYNAMIC

cf-edge-cache

cache,platform=wordpress

Good Warning Issue

Email Infrastructure

Google Workspace

Score

SPF

DKIM

DMARC

DMARC Policy

Reject (Strictest)

MX Records (5)

alt1.aspmx.l.google.com

alt2.aspmx.l.google.com

alt3.aspmx.l.google.com

aspmx.l.google.com

+1 more

Domain Information

pureoptical.co.uk

Domain Age

12y 3m

Created

13.02.2014

Expires

13.02.2027

Last Updated

11.02.2025

Registrar

Namecheap, Inc.

DNSSEC

Not Enabled

Privacy & Compliance

CookieYes

Cookie Consent Banner

CookieYes

GDPR Indicators

Cookie consent banner detected

CMP: CookieYes

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.

79/100

Mobile Friendly17 breakpoints

Viewport Meta

The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.

Responsive Design

Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.

Touch Icons

Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.

Readable Font Size

Base font size should be at least 16px on mobile to ensure text is readable without zooming.

Relative Units

Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.

No H-Scroll Risk

No elements wider than the viewport that would cause horizontal scrolling on mobile devices.

Tap Targets OK

Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.

No Fixed Widths

No elements with fixed pixel widths that could overflow on smaller screens and break the layout.

Viewport

width=device-width, initial-scale=1

2 recommendations

•Mobile compatibility recommendation preview...

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Typography & Readability

DM Sans

WCAG Partial

74/100

Readability

/30

26/30

18px · LH 1.50

Hierarchy

/20

18/20

2.5x ratio · ✓ H1→H6

WCAG

/25

14/25

1.97:1 min contrast

Performance

/25

16/25

2 fonts · 9 req

Heading Font

DM Sans

Sans45px

Body Font

DM Sans

Sans18px

Contrast Ratio

1.97:1

10 issues

Reading Comfort

~34 CPL

Narrow lines

45px

35px

25px

18px

✅ Excellent readability: 18px body text is ideal for all devices.

✅ Optimal line spacing: 1.50 ratio (ideal range 1.4–1.6).

⚠️ Partial contrast: 10 elements below WCAG AA threshold (min 2.0:1).

✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

✅ Strong hierarchy: Headlines are 2.5x larger than body text.

✅ Lean font stack: 2 font families keeps load times fast.

Buy on MyFontsFlesch 55

Color Palette

10 unique colors

2.02:1 Fail Light

#ffffff

Text· 9.9%

#b0b8bb

Other· 4.1%

#bedadf

Secondary· 36.9%

#1f2751

Primary· 7.8%

#6aa0a0

Secondary· 5.7%

#505661

Secondary· 3.7%

#e4ece8

Secondary· 2.3%

#88c5ca

Secondary· 1.2%

Business & Marketing Stack

4 Tools Detected

Advanced

Behavior Analytics

Google Tag ManagerFree

Google AnalyticsFree

User behavior and product analytics

Advertising

Facebook PixelMid-Market

Ad platforms and retargeting pixels

Privacy & Cookies

CookieYesSMB

Cookie consent and privacy compliance tools

Sponsored

Scripts & Styles

26 Resources

Scripts

Styles

Async

Defer

Top Script Sources

cdn-ilebhpd.nitrocdn.com(13)googletagmanager.com(2)connect.facebook.net(2)gstatic.com(1)cdn-cookieyes.com(1)

Website Identity

Pure Optical

Organization

Welcome to Pure Optical. A place you can start to understand your ocular health that little bit more. Visit our blog for the latest tips.

[email protected]

pureoptical.com/author/gareth/

12 years old

Location detected: 🇬🇧 United Kingdomvia tld

Namecheap, Inc.📧 Google Workspaceen-GB

Sponsored

Last analyzed: 02 Jun 2026 at 23:16

Historical Analysis & Change Tracking