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oars.com

https://oars.com· First analyzed 08 May 2026· Updated 08 May 2026
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oars.com
Desktop screenshot of oars.com
Mobile screenshot of oars.com
Mobile

Sponsored

Hosting Provider

WP Engine
wpengine.com

IP Address

141.193.213.21

Site Location

🇺🇸 United Statesvia phone

Server Location

🇺🇸 Austin, United States

ASN

AS209242

Organization

WPEngine, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

ns1.oars.com.ns2.oars.com.

Performance

100

Core Web Vitals

Weight

First Contentful Paint
498 ms10%
Speed Index
647 ms10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
709 KB
143 requests

Image Optimization

Lazy LoadWebPResponsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
WordPress
cms
oarsCustom

Technology Stack

24 Technologies Detected

Plugins

9
Stop User Enumeration
Gravity Forms
Atlas Search
WP Rocket
GravityformsrecaptchaGravityformsgeolocation
WP Rocket
Yoast SEO
Gravity Forms

Analytics

4
Google Analytics
Google Analytics 4
Facebook Pixel
Hotjar

UI Components

2
Slick CarouselLightbox

Fonts

2
Google FontsAdobe Fonts (Typekit)

Libraries

1
jQueryv3.7.1

CSS Frameworks

1
Tailwind CSS

Tag Managers

1
Google Tag Manager

Marketing

1
HubSpot

Advertising

1
Microsoft Advertising

CDN

1
Cloudflare

Security

1
reCAPTCHA

SEO Analysis

B79/100
24
5
0
Meta Tags14/15
Content6/12
Headings6/8
Technical24/25
E-E-A-T2/7
Images5/7
Links4/5
URL5/5
Social4/5
Freshness2/4
Mobile4/4
Indexability3/3
O
oars.comoars.com

The World's Best Whitewater Rafting Trips - OARS

Take an adventure vacation with OARS! Our adventure vacations include whitewater rafting trips, sea kayaking, hiking, & more.

Title Length48 chars

Recommended: 50-60 chars (~297px / 580px)

Description Length125 chars

Recommended: 120-160 chars

Issues (0)

    5 issues found

    Upgrade to view details

    Crawlability

    Sitemap

    Type: index

    17 URLs

    17 sub-sitemaps

    robots.txt

    38 rules

    Sitemap reference found

    Local SEO

    Local Search Readiness

    35/100
    Needs Work
    9 9

    Sponsored

    AI & LLM Readiness

    D45/100
    Bot Access
    20/25
    Machine Read.
    7/25
    Schema Data
    8/25
    Citation
    10/25

    AI Bot Access

    14/14 accessible
    AI Search
    OAI-SearchBot
    PerplexityBot
    Claude-SearchBot
    Gemini-Deep-Research
    DuckAssistBot
    Training
    GPTBot
    ClaudeBot
    Google-Extended
    Meta-ExternalAgent
    Bytespiderinfo
    Amazonbot
    Applebot-Extended
    CCBotinfo
    Fetch
    ChatGPT-User

    Machine Readability

    llms.txt
    llms-full.txt
    Semantic HTML
    Heading Hierarchy
    Text ratio:3%
    Words:2,012
    Token eff.:Optimal

    Structured Data

    31 JSON-LD
    Organization×1.1WebSiteBreadcrumbListSearchAction
    sameAs entity links

    Citation Readiness

    Opening Summary
    Descriptive Headings
    Canonical URL
    Open Graph2/3
    Twitter Card1/3
    Language Tag
    Publish Date
    Author Info
    Lists
    Tables
    TL;DR / Summary
    About Page Link
    Recommendations (10)
    AI readiness recommendation preview...
    Upgrade to view recommendations

    Sponsored

    Accessibility

    WCAG 2.1 Compliance

    Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
    B
    73/100
    11
    Passed
    4
    Critical
    2
    Warnings
    Images & Alt Text
    20/20
    Checks if images have descriptive alt text for screen readers and visually impaired users.
    Semantic Structure
    15/20
    Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
    Forms & Inputs
    10/15
    Verifies form fields have labels, error messages are clear, and inputs are properly associated.
    Color & Contrast
    15/15
    Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
    Keyboard & Focus
    7/15
    Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
    ARIA & Roles
    6/15
    Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
    2 recommendations
    • •Accessibility recommendation preview...
    Upgrade to view recommendations

    Carbon Footprint

    SWDM v4 · Eco-Score

    Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
    77/100
    A
    72 mg
    CO₂e / view
    708.6 KB
    Page Weight
    80%
    Cleaner Than
    New Visitor
    82 mg
    vs
    Returning (cached)
    41 mg
    Annual (10K/mo)
    8.6 kg
    Emission Segments
    Data Center
    4 mg
    Network
    21 mg
    Device
    47 mg
    Resource Breakdown
    JavaScript
    639.2 KB
    Images
    342 B
    CSS
    7.1 KB
    Fonts
    1.1 KB
    HTML
    59.9 KB
    Other
    1.0 KB
    Green Hosting Verified
    WP Engine
    Provider Match
    4 recommendations
    • •Carbon footprint recommendation preview...
    Upgrade to view recommendations
    B

    Security Score

    71%Good
    Interactive

    HTTPS

    WAF

    70d

    Certificate Details

    Type

    Domain Validated (DV)

    Certificate Authority

    Google Trust Services

    Key Algorithm

    ECDSA (secp256r1) (256 bit)

    Signature

    ECDSA with SHA-256

    TLS Version

    TLSv1.3

    HTTP Protocol

    HTTP/2+H3

    Valid From

    19.04.2026

    Valid Until

    18.07.2026

    OCSP Stapling

    Enabled

    Subject Alternative Names (1)

    www.oars.com

    SHA-256 Fingerprint

    BB:17:C8:22:0E:30:39:51:70:7A:B2:F7:4D:E8:5A:65:DC:5E:B3:BF...

    Top Recommendations

    Security recommendation preview

    Upgrade to view recommendations
    Upgrade to view header details

    HTTP Headers

    Developer Console

    access-control-allow-origin
    *
    alt-svc
    h3=":443"; ma=86400
    cache-control
    🟡 600s(max-age=600, must-revalidate)
    cf-cache-status
    DYNAMIC
    cf-ray🇫🇷 Paris
    9f8bb4db2a143cb3-CDG
    content-encoding
    ⚡ Brotli(br)
    Good Warning Issue

    Email Infrastructure

    Custom Mail Server

    Score

    90

    SPF
    DKIM
    DMARC

    DMARC Policy

    None (Monitor Only)

    MX Records (4)

    mx-cluster-usa02.hornetsecurity.com
    mx-cluster-usa03.hornetsecurity.com
    mx-cluster-usa01.hornetsecurity.com
    mx-cluster-usa04.hornetsecurity.com

    Domain Information

    oars.com

    Domain Age
    30y 4m

    Created

    21.12.1995

    Expires

    20.12.2032

    Last Updated

    20.12.2022

    Registrar

    Hostopia Canada Corp

    DNSSEC
    Not Enabled

    Privacy & Compliance

    Cookiebot

    Cookie Consent Banner
    Cookiebot
    Privacy Policy
    Terms of Service

    GDPR Indicators

    Cookie consent banner detected
    CMP: Cookiebot
    Privacy policy page linked

    Mobile Compatibility

    Viewport & Responsive Test

    Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
    A
    86/100
    Mobile Friendly106 breakpoints
    Viewport Meta
    The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
    Responsive Design
    Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
    Touch Icons
    Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
    Readable Font Size
    Base font size should be at least 16px on mobile to ensure text is readable without zooming.
    Relative Units
    Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
    No H-Scroll Risk
    No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
    Tap Targets OK
    Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
    No Fixed Widths
    No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
    Viewport
    width=device-width, initial-scale=1.0
    1 recommendation
    • •Mobile compatibility recommendation preview...
    Upgrade to view recommendations

    Typography & Readability

    ff-good-headline-web-pro-con + Karma

    WCAG Partial
    67/100
    Readability
    /30
    15/30

    32px · LH 1.19

    Hierarchy
    /20
    17/20

    3.12x ratio

    WCAG
    /25
    15/25

    1:1 min contrast

    Performance
    /25
    20/25

    2 fonts · 2 req

    Heading Font

    ff-good-headline-web-pro-con

    Sans100px

    Body Font

    Karma

    Sans32px

    Contrast Ratio

    1:1

    22 issues

    Reading Comfort

    ~37 CPL

    Narrow lines
    100px
    h1
    56px
    h2
    29px
    h3
    32px
    p

    ✅ Excellent readability: 32px body text is ideal for all devices.

    ⚠️ Tight line spacing (1.19). Increase to 1.4–1.6 for better readability.

    ⚠️ Partial contrast: 22 elements below WCAG AA threshold (min 1.0:1).

    ⚠️ Minor heading issue: 0 level skip(s) detected. Maintain sequential order for screen readers.

    ✅ Strong hierarchy: Headlines are 3.1x larger than body text.

    ✅ Modern fluid typography: clamp() with rem units ensures zoom accessibility (WCAG 1.4.4).

    GGoogle FontsAAdobe FontsBuy on MyFontsFluid Type (rem)

    Color Palette

    13 unique colors
    Light
    #ffffff
    Background· 15.5%
    #1c1c12
    Primary· 18.9%
    #3c3f29
    Secondary· 7.6%
    #716a37
    Secondary· 7%
    #9c864c
    Secondary· 6.8%
    #332f1c
    Secondary· 6.6%
    #605a2d
    Secondary· 6.3%
    #b1a274
    Secondary· 6.1%

    Business & Marketing Stack

    9 Tools Detected

    Enterprise

    CRM Systems

    1
    HubSpotMid-Market

    Customer Relationship Management platforms

    Behavior Analytics

    3
    Google Tag ManagerFree
    Google AnalyticsFree
    HotjarMid-Market

    User behavior and product analytics

    Advertising

    3
    Facebook PixelMid-Market
    Microsoft AdsEnterprise
    Reddit PixelMid-Market

    Ad platforms and retargeting pixels

    Privacy & Cookies

    1
    CookiebotMid-Market

    Cookie consent and privacy compliance tools

    Affiliate & Partnerships

    1
    AWINMid-Market

    Affiliate networks and partner tracking

    5

    Categories

    9

    Total Tools

    1

    Enterprise

    6

    Mid-Market

    Assessment: Sophisticated marketing and sales technology infrastructure

    Sponsored

    Scripts & Styles

    21 Resources

    20
    Scripts
    1
    Styles
    12
    Async
    1
    Defer

    Top Script Sources

    googletagmanager.com(4)oars.com(3)connect.facebook.net(2)bat.bing.com(2)static.hotjar.com(1)

    Website Identity

    OARS Whitewater Rafting Trips and Adventure Vacations

    OARS Whitewater Rafting Trips and Adventure Vacations

    Organization

    Take an adventure vacation with OARS! Our adventure vacations include whitewater rafting trips, sea kayaking, hiking, & more.

    +18003466277
    www.oars.com/
    30 years old
    Location detected: 🇺🇸 United Statesvia phone
    Hostopia Canada Corpen-US

    Sponsored

    Last analyzed: 08 May 2026 at 21:55

    Historical Analysis & Change Tracking