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neurosciencemarketing.com

https://neurosciencemarketing.com· First analyzed 02 May 2026· Updated 02 May 2026
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neurosciencemarketing.com
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Mobile

Sponsored

Hosting Provider

cloudflare.com

IP Address

188.114.96.3

Site Location

🇨🇦 Canadavia ip

Server Location

🇨🇦 Toronto, Canada

ASN

AS13335

Organization

CloudFlare, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

becky.ns.cloudflare.com.aragorn.ns.cloudflare.com.

Performance

100

Core Web Vitals

Weight

First Contentful Paint
413 ms10%
Speed Index
537 ms10%
Largest Contentful Paint
25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
151 KB
97 requests

Image Optimization

Responsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
WordPressv.
cms
publisherCustom

SEO Analysis

A80/100
22
8
0
Meta Tags12/15
Content6/12
Headings8/8
Technical24/25
E-E-A-T7/7
Images2/7
Links2/5
URL5/5
Social4/5
Freshness4/4
Mobile3/4
Indexability3/3
N
neurosciencemarketing.comneurosciencemarketing.com

Neuroscience Marketing - Neuromarketing

Neuroscience Marketing is home of Roger Dooley's Neuromarketing blog - discussing neuroscience, persuasion, influence, behavior science, and more.

Title Length39 chars

Recommended: 50-60 chars (~240px / 580px)

Description Length146 chars

Recommended: 120-160 chars

Issues (0)

    Crawlability

    Sitemap

    Type: index

    2 URLs

    2 sub-sitemaps

    robots.txt

    11 rules

    Sitemap reference found

    Allows all crawlers

    Local SEO

    Local Search Readiness

    14/100
    Poor
    4 13

    This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

    Sponsored

    AI & LLM Readiness

    D57/100
    Bot Access
    20/25
    Machine Read.
    10/25
    Schema Data
    11/25
    Citation
    16/25

    AI Bot Access

    14/14 accessible
    AI Search
    OAI-SearchBot
    PerplexityBot
    Claude-SearchBot
    Gemini-Deep-Research
    DuckAssistBot
    Training
    GPTBot
    ClaudeBot
    Google-Extended
    Meta-ExternalAgent
    Bytespiderinfo
    Amazonbot
    Applebot-Extended
    CCBotinfo
    Fetch
    ChatGPT-User

    Machine Readability

    llms.txt
    llms-full.txt
    Semantic HTML
    Heading Hierarchy
    Text ratio:3%
    Words:350
    Token eff.:Optimal
    Sections/1K:74.3

    Structured Data

    7 JSON-LD
    Person×1.3Organization×1.1WebSiteBreadcrumbListSearchAction
    sameAs entity links

    Citation Readiness

    Opening Summary48w
    Descriptive Headingsavg 5.9w
    Canonical URL
    Open Graph3/3
    Twitter Card1/3
    Language Tag
    Publish Date
    Author Info
    Lists
    Tables
    TL;DR / Summary
    About Page Link
    Recommendations (8)
    AI readiness recommendation preview...

    Sponsored

    Accessibility

    WCAG 2.1 Compliance

    Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
    C
    67/100
    8
    Passed
    3
    Critical
    0
    Warnings
    Images & Alt Text
    15/20
    Checks if images have descriptive alt text for screen readers and visually impaired users.
    Semantic Structure
    13/20
    Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
    Forms & Inputs
    15/15
    Verifies form fields have labels, error messages are clear, and inputs are properly associated.
    Color & Contrast
    14/15
    Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
    Keyboard & Focus
    9/15
    Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
    ARIA & Roles
    1/15
    Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
    2 recommendations
    • Accessibility recommendation preview...

    Carbon Footprint

    SWDM v4 · Eco-Score

    Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
    66/100
    A+
    15 mg
    CO₂e / view
    151.0 KB
    Page Weight
    95%
    Cleaner Than
    New Visitor
    17 mg
    vs
    Returning (cached)
    9 mg
    Annual (10K/mo)
    1.8 kg
    Emission Segments
    Data Center
    <0.001 g
    Network
    5 mg
    Device
    10 mg
    Resource Breakdown
    Images
    134.4 KB
    HTML
    16.6 KB
    Green Hosting Verified
    Cloudflare
    GWF Verified
    3 recommendations
    • Carbon footprint recommendation preview...
    B

    Security Score

    71%Good
    Static / Informational

    HTTPS

    WAF

    35d

    Certificate Details

    Type

    Domain Validated (DV)

    Certificate Authority

    Let's Encrypt

    Key Algorithm

    ECDSA (secp256r1) (256 bit)

    Signature

    ECDSA with SHA-384

    TLS Version

    TLSv1.3

    HTTP Protocol

    HTTP/2+H3

    Valid From

    09.03.2026

    Valid Until

    07.06.2026

    Subject Alternative Names (1)

    www.neurosciencemarketing.com

    SHA-256 Fingerprint

    3B:B3:2C:CD:73:7D:25:30:32:06:91:20:80:4D:B8:9F:9C:2A:FD:B5...

    Recommendations

    Security recommendation preview

    HTTP Headers

    Developer Console

    alt-svc
    h3=":443"; ma=86400
    cache-control
    🟡 600s(max-age=600, must-revalidate)
    cf-cache-status
    DYNAMIC
    cf-ray🇮🇹 Milan
    9f59a8e90b43edbf-MXP
    content-encoding
    Brotli(br)
    content-type
    text/html; charset=UTF-8
    Good Warning Issue

    Email Infrastructure

    Mailgun

    Score

    65

    SPF
    DKIM
    DMARC

    DMARC Policy

    None (Monitor Only)

    MX Records (2)

    mxa.mailgun.org
    mxb.mailgun.org

    Domain Information

    neurosciencemarketing.com

    Domain Age
    24y 2m

    Created

    25.02.2002

    Expires

    25.02.2027

    Last Updated

    25.02.2026

    Registrar

    Moniker Online Services LLC

    DNSSEC
    Not Enabled

    Privacy & Compliance

    Cookie Consent Banner
    Privacy Policy
    Terms of Service

    Mobile Compatibility

    Viewport & Responsive Test

    Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
    C
    62/100
    Mobile Friendly1 breakpoint
    Viewport Meta
    The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
    Responsive Design
    Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
    Touch Icons
    Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
    Readable Font Size
    Base font size should be at least 16px on mobile to ensure text is readable without zooming.
    Relative Units
    Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
    No H-Scroll Risk
    No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
    Tap Targets OK
    Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
    No Fixed Widths
    No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
    Viewport
    width=device-width, initial-scale=1.0
    1 recommendation
    • Mobile compatibility recommendation preview...

    Typography & Readability

    Arial + Lato

    WCAG Partial
    63/100
    Readability
    /30
    15/30

    13px · LH 1.70

    Hierarchy
    /20
    17/20

    2.92x ratio · ✓ H1→H6

    WCAG
    /25
    17/25

    2.12:1 min contrast

    Performance
    /25
    14/25

    System fonts

    Heading Font

    Arial

    Sans38px

    Body Font

    Lato

    Sans13px

    Contrast Ratio

    2.12:1

    23 issues

    Reading Comfort

    ~48 CPL

    Optimal (45–75)
    38px
    h1
    14px
    h2
    28px
    h3
    24px
    h4
    13px
    p
    Minor Second
    Scale

    ❌ Critical: 13px body text is too small. Minimum 14px, recommend 16px+.

    ✅ Optimal line length: ~48 chars/line (ideal 45–75 CPL).

    ⚠️ Hard to read: Flesch score 39/100. Simplify sentences for wider reach.

    ⚠️ Partial contrast: 23 elements below WCAG AA threshold (min 2.1:1).

    ✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

    ✅ Strong hierarchy: Headlines are 2.9x larger than body text.

    GGoogle FontsFluid Type (rem)Flesch 39

    Color Palette

    8 unique colors
    9.91:1 AAA Light
    #ffffff
    Background· 54.8%
    #464242
    Other· 2.1%
    #224257
    Primary· 21.5%
    #eeac4a
    Accent· 4.9%
    #f5f0e2
    Secondary· 2.9%
    #221d1b
    Secondary· 1.2000000000000002%

    Business & Marketing Stack

    3 Tools Detected

    Advanced

    Behavior Analytics

    1

    User behavior and product analytics

    Advertising

    1

    Ad platforms and retargeting pixels

    Social Media

    1

    Social widgets and sharing tools

    3

    Categories

    3

    Total Tools

    0

    Enterprise

    1

    Mid-Market

    Assessment: Well-developed marketing technology stack

    Ad Networks

    Amazon Publisher Services

    Sponsored

    Scripts & Styles

    30 Resources

    20
    Scripts
    10
    Styles
    10
    Async
    1
    Defer

    Top Script Sources

    neurosciencemarketing.com(7)google-analytics.com(2)googletagmanager.com(2)connect.facebook.net(2)gstatic.com(1)

    Website Identity

    Roger Dooley

    Roger Dooley

    Person

    Roger Dooley is the author of Friction (McGraw Hill, April 26, 2019) and Brainfluence (Wiley). He is the primary author at Neuromarketing, contributes at Forbes, and hosts the Brainfluence Podcast. Learn more at RogerDooley.com, and follow him on Twitter at @rogerdooley.

    Location detected: 🇨🇦 Canadavia ip
    Moniker Online Services LLC📧 Mailgunen-US

    Sponsored

    Last analyzed: 02 May 2026 at 20:09

    Historical Analysis & Change Tracking