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nationaltrust.org.au

https://nationaltrust.org.au· First analyzed 06 May 2026· Updated 06 May 2026
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nationaltrust.org.au
Desktop screenshot of nationaltrust.org.au
Mobile screenshot of nationaltrust.org.au
Mobile

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Hosting Provider

Kinsta
cloudflare.com

IP Address

162.159.134.42

Site Location

🇦🇺 Australiavia tld

Server Location

🇨🇦 Toronto, Canada

ASN

AS13335

Organization

Cloudflare, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

gina.ns.cloudflare.com.chip.ns.cloudflare.com.

Performance

89

Core Web Vitals

Weight

First Contentful Paint
1.5 s10%
Speed Index
2.0 s10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
1.7 MB
64 requests
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
WordPress
cms
National Trust Themev1.0Custom
by Portable Studios
View Theme

Progressive Web App

Web ManifestApple Touch IconTheme Color

Technology Stack

18 Technologies Detected

Plugins

5
Ricg Responsive Images
Gravity Forms
Forgravity Advancedpermissions
Yoast SEO
Gravity Forms

Fonts

3
Google FontsAdobe Fonts (Typekit)Adobe Fonts

Libraries

2
jQueryv3.7.1
jQuery UI

Analytics

2
Google Analytics
Google Analytics 4

UI Components

1
Lightbox

Other

1
Modernizr

CSS Frameworks

1
Tailwind CSS

Icon Libraries

1
Font Awesome

Tag Managers

1
Google Tag Manager

CDN

1
Cloudflare

SEO Analysis

B76/100
22
7
0
Meta Tags7/15
Content8/12
Headings8/8
Technical24/25
E-E-A-T0/7
Images4/7
Links5/5
URL5/5
Social4/5
Freshness4/4
Mobile4/4
Indexability3/3
N
nationaltrust.org.aunationaltrust.org.au

National Trust

The National Trusts are Australia’s leading conservation organisations. Our mission, which started with the conservation of historic Sydney architecture, has...

Description truncated.
Title Length14 chars

Recommended: 50-60 chars (~82px / 580px)

Description Length246 chars

Recommended: 120-160 chars

Issues (0)

    7 issues found

    Upgrade to view details

    Crawlability

    Sitemap

    Type: index

    26 URLs

    26 sub-sitemaps

    robots.txt

    3 rules

    Sitemap reference found

    Allows all crawlers

    Local SEO

    Local Search Readiness

    24/100
    Needs Work
    7 10 1

    Sponsored

    AI & LLM Readiness

    D55/100
    Bot Access
    20/25
    Machine Read.
    15/25
    Schema Data
    4/25
    Citation
    16/25

    AI Bot Access

    14/14 accessible
    AI Search
    OAI-SearchBot
    PerplexityBot
    Claude-SearchBot
    Gemini-Deep-Research
    DuckAssistBot
    Training
    GPTBot
    ClaudeBot
    Google-Extended
    Meta-ExternalAgent
    Bytespiderinfo
    Amazonbot
    Applebot-Extended
    CCBotinfo
    Fetch
    ChatGPT-User

    Machine Readability

    llms.txtinvalid
    llms-full.txt
    Semantic HTML
    Heading Hierarchy
    navheader/footer
    Text ratio:5%
    Words:452
    Token eff.:Optimal
    Sections/1K:42
    Depth:2/5

    Structured Data

    3 JSON-LD
    WebSiteBreadcrumbListSearchAction

    Citation Readiness

    Opening Summary32w
    Descriptive Headingsavg 2.3w
    Canonical URL
    Open Graph2/3
    Twitter Card1/3
    Language Tag
    Publish Date
    Author Info
    Lists
    Tables
    TL;DR / Summary
    About Page Link
    Recommendations (9)
    AI readiness recommendation preview...
    Upgrade to view recommendations

    Sponsored

    Accessibility

    WCAG 2.1 Compliance

    Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
    B
    78/100
    14
    Passed
    2
    Critical
    3
    Warnings
    Images & Alt Text
    20/20
    Checks if images have descriptive alt text for screen readers and visually impaired users.
    Semantic Structure
    17/20
    Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
    Forms & Inputs
    7/15
    Verifies form fields have labels, error messages are clear, and inputs are properly associated.
    Color & Contrast
    15/15
    Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
    Keyboard & Focus
    9/15
    Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
    ARIA & Roles
    10/15
    Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
    2 recommendations
    • •Accessibility recommendation preview...
    Upgrade to view recommendations

    Carbon Footprint

    SWDM v4 · Eco-Score

    Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
    53/100
    C
    175 mg
    CO₂e / view
    1.7 MB
    Page Weight
    60%
    Cleaner Than
    New Visitor
    200 mg
    vs
    Returning (cached)
    100 mg
    Annual (10K/mo)
    21.0 kg
    Emission Segments
    Data Center
    9 mg
    Network
    51 mg
    Device
    115 mg
    Resource Breakdown
    JavaScript
    526.3 KB
    Images
    1.0 MB
    CSS
    127.6 KB
    Fonts
    767 B
    HTML
    12.7 KB
    Green Hosting Verified
    Cloudflare
    GWF Verified
    5 recommendations
    • •Carbon footprint recommendation preview...
    Upgrade to view recommendations
    C

    Security Score

    66%Fair
    Interactive

    HTTPS

    WAF

    40d

    Certificate Details

    Type

    Domain Validated (DV)

    Certificate Authority

    Google Trust Services

    Key Algorithm

    ECDSA (secp256r1) (256 bit)

    Signature

    ECDSA with SHA-256

    TLS Version

    TLSv1.3

    HTTP Protocol

    HTTP/2+H3

    Valid From

    17.03.2026

    Valid Until

    15.06.2026

    OCSP Stapling

    Enabled

    Subject Alternative Names (2)

    nationaltrust.org.au*.nationaltrust.org.au

    SHA-256 Fingerprint

    B8:58:43:77:A7:64:80:F8:61:CC:33:7F:AB:C1:95:91:CF:4D:11:43...

    Top Recommendations

    Security recommendation preview

    Upgrade to view recommendations
    Upgrade to view header details

    HTTP Headers

    Developer Console

    alt-svc
    h3=":443"; ma=86400
    cf-cache-status
    DYNAMIC
    cf-ray
    9f747fb24926cc9b-BOS
    content-encoding
    ⚡ Brotli(br)
    content-type
    text/html; charset=UTF-8
    date
    Wed, 06 May 2026 02:19:14 GMT
    Good Warning Issue

    Email Infrastructure

    Google Workspace

    Score

    70

    SPF
    DKIM
    DMARC

    MX Records (5)

    aspmx.l.google.com
    alt3.aspmx.l.google.com
    7bgoc4zxcecuheoqizuuwm4x4igfgf4tuqfmk2td24a2w67ail2a.mx-verification.google.com
    alt2.aspmx.l.google.com

    +1 more

    Domain Information

    nationaltrust.org.au

    Last Updated

    03.04.2026

    Registrar

    Synergy Wholesale Accreditations Pty Ltd

    DNSSEC
    Not Enabled

    Privacy & Compliance

    Cookie Consent Banner
    Privacy Policy
    Terms of Service

    GDPR Indicators

    Privacy policy page linked
    Data Protection Officer mentioned

    Mobile Compatibility

    Viewport & Responsive Test

    Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
    C
    63/100
    Mobile Friendly1 breakpoint
    Viewport Meta
    The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
    Responsive Design
    Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
    Touch Icons
    Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
    Readable Font Size
    Base font size should be at least 16px on mobile to ensure text is readable without zooming.
    Relative Units
    Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
    No H-Scroll Risk
    No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
    Tap Targets OK
    Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
    No Fixed Widths
    No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
    Viewport
    width=device-width, initial-scale=1
    3 recommendations
    • •Mobile compatibility recommendation preview...
    Upgrade to view recommendations

    Typography & Readability

    Times New Roman + Helvetica

    WCAG Partial
    69/100
    Readability
    /30
    25/30

    20px · LH 1.60

    Hierarchy
    /20
    15/20

    2.1x ratio · ✓ H1→H6

    WCAG
    /25
    15/25

    1:1 min contrast

    Performance
    /25
    14/25

    4 fonts · 2 req

    Heading Font

    Times New Roman

    Serif42px

    Body Font

    Helvetica

    Sans20px

    Contrast Ratio

    1:1

    7 issues

    Reading Comfort

    ~34 CPL

    Narrow lines
    42px
    h1
    56px
    h2
    30px
    h3
    20px
    p

    ✅ Excellent readability: 20px body text is ideal for all devices.

    ✅ Optimal line spacing: 1.60 ratio (ideal range 1.4–1.6).

    ❌ Very complex text: Flesch score 29/100. Consider shorter sentences and simpler words.

    ⚠️ Partial contrast: 7 elements below WCAG AA threshold (min 1.0:1).

    ✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

    ✅ Strong hierarchy: Headlines are 2.1x larger than body text.

    GGoogle FontsAAdobe FontsBuy on MyFontsFlesch 29

    Color Palette

    12 unique colors
    6.56:1 AA Dark
    #38353c
    Primary· 24.1%
    #c2bfb8
    Secondary· 6.5%
    #161f13
    Secondary· 12.5%
    #776048
    Secondary· 6.6%
    #f5f6f1
    Secondary· 6.4%
    #b09c80
    Secondary· 6.2%
    #040703
    Primary· 6.1%

    Business & Marketing Stack

    2 Tools Detected

    Growing

    Behavior Analytics

    2
    Google Tag ManagerFree
    Google AnalyticsFree

    User behavior and product analytics

    1

    Categories

    2

    Total Tools

    0

    Enterprise

    0

    Mid-Market

    Assessment: Growing marketing technology adoption

    Sponsored

    Scripts & Styles

    23 Resources

    20
    Scripts
    3
    Styles
    2
    Async
    0
    Defer

    Top Script Sources

    nationaltrust.org.au(13)maps.googleapis.com(3)googletagmanager.com(2)ajax.googleapis.com(1)cdnjs.cloudflare.com(1)

    Website Identity

    National Trust

    The National Trusts are Australia’s leading conservation organisations. Our mission, which started with the conservation of historic Sydney architecture, has grown to include natural, Indigenous and cultural heritage in every state and territory.

    www.nationaltrust.org.au/
    Location detected: 🇦🇺 Australiavia tld
    Synergy Wholesale Accreditations Pty Ltd📧 Google Workspaceen-AU

    Sponsored

    Last analyzed: 06 May 2026 at 02:19

    Historical Analysis & Change Tracking