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nam.org

https://nam.org· First analyzed 25 Apr 2026· Updated 25 Apr 2026
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nam.org
Desktop screenshot of nam.org
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Mobile

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Hosting Provider

WP Engine
wpengine.com

IP Address

141.193.213.20

Site Location

🇺🇸 United Statesvia ip

Server Location

🇺🇸 Austin, United States

ASN

AS209242

Organization

WPEngine, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

ali.ns.cloudflare.com.luke.ns.cloudflare.com.

Performance

95

Core Web Vitals

Weight

First Contentful Paint
1.2 s10%
Speed Index
1.5 s10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
2.9 MB
122 requests

Image Optimization

Responsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
WordPress
cms
namCustom

Technology Stack

26 Technologies Detected

Plugins

10
GravityformsadvancedpostcreationEconomic DashboardNam Board Of DirectorsNam Econ DashboardNam Freight Map CleanWp Search With Algolia
Gravity Forms
Wp Statistics
Yoast SEO
Gravity Forms

Analytics

3
Google Analytics
Google Analytics 4
Facebook Pixel

Libraries

2
jQueryv2.9.25
Underscore.js

Other

2
LeafletMapbox GL

Advertising

2
Twitter AdsLinkedIn Ads

Other

1
Chart.js

UI Components

1
Slick Carousel

Other

1
Modernizr

CSS Frameworks

1
Tailwind CSS

Icon Libraries

1
Font Awesome

Tag Managers

1
Google Tag Manager

CDN

1
Cloudflare

SEO Analysis

B79/100
23
6
1
Meta Tags10/15
Content10/12
Headings6/8
Technical24/25
E-E-A-T2/7
Images2/7
Links5/5
URL5/5
Social4/5
Freshness4/4
Mobile4/4
Indexability3/3
N
nam.orgnam.org

National Association of Manufacturers - NAM

National Association of Manufacturers

Title Length43 chars

Recommended: 50-60 chars (~263px / 580px)

Description Length37 chars

Recommended: 120-160 chars

Issues (1)

  • • Most images missing alt text (29/32) — critical for accessibility and SEO

7 issues found

Upgrade to view details

Crawlability

Sitemap

Type: index

13 URLs

13 sub-sitemaps

robots.txt

4 rules

Sitemap reference found

Allows all crawlers

Local SEO

Local Search Readiness

26/100
Needs Work
7 10

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AI & LLM Readiness

C61/100
Bot Access
20/25
Machine Read.
13/25
Schema Data
8/25
Citation
20/25

AI Bot Access

14/14 accessible
AI Search
OAI-SearchBot
PerplexityBot
Claude-SearchBot
Gemini-Deep-Research
DuckAssistBot
Training
GPTBot
ClaudeBot
Google-Extended
Meta-ExternalAgent
Bytespiderinfo
Amazonbot
Applebot-Extended
CCBotinfo
Fetch
ChatGPT-User

Machine Readability

llms.txt
llms-full.txt
Semantic HTML
Heading Hierarchy
navheader/footer
Text ratio:3%
Words:771
Token eff.:Optimal
Sections/1K:14.3
Depth:2/5

Structured Data

5 JSON-LD
Organization×1.1WebSiteBreadcrumbListSearchAction
sameAs entity links

Citation Readiness

Opening Summary48w
Descriptive Headingsavg 5.3w
Canonical URL
Open Graph2/3
Twitter Card1/3
Language Tag
Publish Date
Author Info
Lists
Tables
TL;DR / Summary
About Page Link
Recommendations (5)
AI readiness recommendation preview...
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Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
B
78/100
14
Passed
2
Critical
1
Warnings
Images & Alt Text
10/20
Checks if images have descriptive alt text for screen readers and visually impaired users.
Semantic Structure
18/20
Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
Forms & Inputs
15/15
Verifies form fields have labels, error messages are clear, and inputs are properly associated.
Color & Contrast
15/15
Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
Keyboard & Focus
15/15
Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
ARIA & Roles
5/15
Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
1 recommendation
  • •Accessibility recommendation preview...
Upgrade to view recommendations

Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
41/100
E
296 mg
CO₂e / view
2.9 MB
Page Weight
30%
Cleaner Than
New Visitor
339 mg
vs
Returning (cached)
169 mg
Annual (10K/mo)
35.6 kg
Emission Segments
Data Center
15 mg
Network
87 mg
Device
195 mg
Resource Breakdown
JavaScript
1.4 MB
Images
1.1 MB
CSS
173.6 KB
HTML
29.4 KB
Other
143.4 KB
Green Hosting Verified
WP Engine
Provider Match
6 recommendations
  • •Carbon footprint recommendation preview...
Upgrade to view recommendations
D

Security Score

51%Poor
Interactive

HTTPS

WAF

56d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Google Trust Services

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

ECDSA with SHA-256

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2+H3

Valid From

23.03.2026

Valid Until

21.06.2026

OCSP Stapling

Enabled

Subject Alternative Names (1)

nam.org

SHA-256 Fingerprint

05:20:E3:35:E3:E8:A1:B8:C4:B1:AD:08:98:37:C0:2B:2D:19:52:FF...

Top Recommendations

Security recommendation preview

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HTTP Headers

Developer Console

alt-svc
h3=":443"; ma=86400
cache-control
🟡 600s(max-age=600, must-revalidate)
cf-cache-status
DYNAMIC
cf-ray
9f1d6422ef558bdb-SJC
content-encoding
⚡ Brotli(br)
content-type
text/html; charset=UTF-8
Good Warning Issue

Email Infrastructure

Barracuda

Score

95

SPF
DKIM
DMARC

DMARC Policy

Reject (Strictest)

MX Records (2)

d246420b.ess.barracudanetworks.com
d246420a.ess.barracudanetworks.com

Domain Information

nam.org

Domain Age
31 years

Created

22.04.1995

Expires

23.04.2027

Last Updated

24.04.2026

Registrar

GoDaddy.com, LLC

DNSSEC
Not Enabled

Privacy & Compliance

Cookie Consent Banner
Privacy Policy
Terms of Service

GDPR Indicators

Privacy policy page linked
Data Protection Officer mentioned

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
B
70/100
Mobile Friendly2 breakpoints
Viewport Meta
The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
Responsive Design
Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
Touch Icons
Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
Readable Font Size
Base font size should be at least 16px on mobile to ensure text is readable without zooming.
Relative Units
Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
No H-Scroll Risk
No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
Tap Targets OK
Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
No Fixed Widths
No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
Viewport
width=device-width, initial-scale=1
3 recommendations
  • •Mobile compatibility recommendation preview...
Upgrade to view recommendations

Typography & Readability

Helvetica Neue LT W05_75 Bold + Helvetica Neue LT W05 65 Medium

WCAG Partial
67/100
Readability
/30
24/30

16px · LH 1.80

Hierarchy
/20
17/20

4x ratio

WCAG
/25
15/25

1:1 min contrast

Performance
/25
11/25

3 fonts · 3 req

Heading Font

Helvetica Neue LT W05_75 Bold

Sans64px

Body Font

Helvetica Neue LT W05 65 Medium

Sans16px

Contrast Ratio

1:1

16 issues

Reading Comfort

~42 CPL

Narrow lines
64px
h1
34px
h2
42px
h3
16px
p

✅ Excellent readability: 16px body text is ideal for all devices.

❌ Very complex text: Flesch score 30/100. Consider shorter sentences and simpler words.

⚠️ Partial contrast: 16 elements below WCAG AA threshold (min 1.0:1).

⚠️ Minor heading issue: 0 level skip(s) detected. Maintain sequential order for screen readers.

✅ Strong hierarchy: Headlines are 4.0x larger than body text.

⚠️ Missing font-display: swap — users may see invisible text while fonts load (FOIT).

Buy on MyFontsFlesch 30

Color Palette

10 unique colors
10.25:1 AAA Light
#ffffff
Background· 26.9%
#3d4148
Secondary· 4.9%
#745d5b
Primary· 8.1%
#5f7d88
Secondary· 3.5%

Business & Marketing Stack

5 Tools Detected

Enterprise

Behavior Analytics

2
Google Tag ManagerFree
Google AnalyticsFree

User behavior and product analytics

Advertising

3
Facebook PixelMid-Market
Twitter/X AdsMid-Market
LinkedIn AdsEnterprise

Ad platforms and retargeting pixels

2

Categories

5

Total Tools

1

Enterprise

2

Mid-Market

Assessment: Sophisticated marketing and sales technology infrastructure

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Scripts & Styles

30 Resources

20
Scripts
10
Styles
14
Async
3
Defer

Top Script Sources

nam.org(5)connect.facebook.net(4)googletagmanager.com(3)youtube.com(2)gstatic.com(1)

Website Identity

National Association of Manufacturers

National Association of Manufacturers

Organization

National Association of Manufacturers

info@nam.org
nam.org/
31 years old

National Association of Manufacturers733 10th Street NWSuite 700Washington, DC 20001Toll Free: (800) 814-8468Phone: (202

Location detected: 🇺🇸 United Statesvia ip
GoDaddy.com, LLC📧 Barracudaen-US

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Last analyzed: 25 Apr 2026 at 12:36

Historical Analysis & Change Tracking