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moorinsightsstrategy.com

https://moorinsightsstrategy.com· First analyzed 17 May 2026· Updated 17 May 2026
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moorinsightsstrategy.com
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Hosting Provider

cloud.google.com

IP Address

34.174.192.162

Site Location

🇺🇸 United Statesvia ip

Server Location

🇺🇸 Dallas, United States

ASN

AS396982

Organization

Google Cloud (us-south1)

Server

Nginx

CDN

Proxy Cache

Nameservers

ns2.siteground.net.ns1.siteground.net.

Performance

96

Core Web Vitals

Weight

First Contentful Paint
1.1 s10%
Speed Index
1.4 s10%
Largest Contentful Paint
25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
1.6 MB
168 requests

Image Optimization

Lazy LoadWebPResponsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
WordPressv6.9.4
cms
hello-elementor

SEO Analysis

A83/100
24
6
0
Meta Tags11/15
Content10/12
Headings6/8
Technical20/21
E-E-A-T5/7
Images7/7
Links5/5
URL5/5
Social4/5
Freshness4/4
Mobile3/4
Indexability3/3
M
moorinsightsstrategy.commoorinsightsstrategy.com

Home - Moor Insights & Strategy

MI&S offers unparalleled advisory and insights to businesses navigating the complex technology industry landscape.

Title Length31 chars

Recommended: 50-60 chars (~193px / 580px)

Description Length114 chars

Recommended: 120-160 chars

Issues (0)

    Local SEO

    Local Search Readiness

    24/100
    Needs Work
    6 12

    Sponsored

    AI & LLM Readiness

    D56/100
    Bot Access
    20/25
    Machine Read.
    10/25
    Schema Data
    8/25
    Citation
    18/25

    AI Bot Access

    14/14 accessible
    AI Search
    OAI-SearchBot
    PerplexityBot
    Claude-SearchBot
    Gemini-Deep-Research
    DuckAssistBot
    Training
    GPTBot
    ClaudeBot
    Google-Extended
    Meta-ExternalAgent
    Bytespiderinfo
    Amazonbot
    Applebot-Extended
    CCBotinfo
    Fetch
    ChatGPT-User

    Machine Readability

    llms.txt
    llms-full.txt
    Semantic HTML
    Heading Hierarchy
    nav
    Text ratio:2%
    Words:924
    Token eff.:Optimal
    Sections/1K:2.2
    Depth:1/5

    Structured Data

    5 JSON-LD
    Organization×1.1WebSiteBreadcrumbListSearchAction
    sameAs entity links

    Citation Readiness

    Opening Summary17w
    Descriptive Headingsavg 7.2w
    Canonical URL
    Open Graph3/3
    Twitter Card1/3
    Language Tag
    Publish Date
    Author Info
    Lists
    Tables
    TL;DR / Summary
    About Page Link
    Recommendations (7)
    AI readiness recommendation preview...

    Sponsored

    Accessibility

    WCAG 2.1 Compliance

    Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
    A
    87/100
    15
    Passed
    4
    Critical
    0
    Warnings
    Images & Alt Text
    20/20
    Checks if images have descriptive alt text for screen readers and visually impaired users.
    Semantic Structure
    15/20
    Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
    Forms & Inputs
    15/15
    Verifies form fields have labels, error messages are clear, and inputs are properly associated.
    Color & Contrast
    15/15
    Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
    Keyboard & Focus
    12/15
    Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
    ARIA & Roles
    10/15
    Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

    Carbon Footprint

    SWDM v4 · Eco-Score

    Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
    58/100
    C
    168 mg
    CO₂e / view
    1.6 MB
    Page Weight
    60%
    Cleaner Than
    New Visitor
    193 mg
    vs
    Returning (cached)
    96 mg
    Annual (10K/mo)
    20.2 kg
    Emission Segments
    Data Center
    8 mg
    Network
    50 mg
    Device
    111 mg
    Resource Breakdown
    JavaScript
    162.2 KB
    Images
    1.0 MB
    CSS
    446.2 KB
    HTML
    28.0 KB
    Green Hosting Verified
    Google Cloud
    GWF Verified
    4 recommendations
    • Carbon footprint recommendation preview...
    F

    Security Score

    21%Critical
    Interactive

    HTTPS

    No WAF

    31d

    Certificate Details

    Type

    Domain Validated (DV)

    Certificate Authority

    Let's Encrypt

    Key Algorithm

    RSA (2048 bit)

    Signature

    SHA-256 with RSA

    TLS Version

    TLSv1.3

    HTTP Protocol

    HTTP/2

    Valid From

    19.03.2026

    Valid Until

    17.06.2026

    Subject Alternative Names (2)

    *.moorinsightsstrategy.commoorinsightsstrategy.com

    SHA-256 Fingerprint

    8B:E1:FD:A7:1C:B2:BD:7B:71:D2:15:5C:64:93:97:F6:63:12:33:11...

    Top Recommendations

    Security recommendation preview

    HTTP Headers

    Developer Console

    content-encoding
    Brotli(br)
    content-type
    text/html; charset=UTF-8
    date
    Sun, 17 May 2026 10:03:32 GMT
    host-header
    8441280b0c35cbc1147f8ba998a563a7
    link
    <https://moorinsightsstrategy.com/wp-json/>; rel="https://ap...
    server
    nginx
    Good Warning Issue

    Email Infrastructure

    Google Workspace

    Score

    90

    SPF
    DKIM
    DMARC

    DMARC Policy

    None (Monitor Only)

    MX Records (5)

    alt1.aspmx.l.google.com
    alt4.aspmx.l.google.com
    alt2.aspmx.l.google.com
    alt3.aspmx.l.google.com

    +1 more

    Domain Information

    moorinsightsstrategy.com

    Domain Age
    14y 6m

    Created

    18.11.2011

    Expires

    18.11.2026

    Last Updated

    11.11.2025

    Registrar

    eNom, LLC

    DNSSEC
    Not Enabled

    Privacy & Compliance

    Cookie Consent Banner
    Privacy Policy
    Terms of Service

    GDPR Indicators

    Cookie consent banner detected
    Privacy policy page linked

    Mobile Compatibility

    Viewport & Responsive Test

    Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
    A
    81/100
    Mobile Friendly14 breakpoints
    Viewport Meta
    The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
    Responsive Design
    Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
    Touch Icons
    Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
    Readable Font Size
    Base font size should be at least 16px on mobile to ensure text is readable without zooming.
    Relative Units
    Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
    No H-Scroll Risk
    No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
    Tap Targets OK
    Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
    No Fixed Widths
    No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
    Viewport
    width=device-width, initial-scale=1
    1 recommendation
    • Mobile compatibility recommendation preview...

    Typography & Readability

    Lato + Poppins

    WCAG AA
    65/100
    Readability
    /30
    20/30

    16px · LH 1.20

    Hierarchy
    /20
    12/20

    1x ratio

    WCAG
    /25
    21/25

    4.9:1 min contrast

    Performance
    /25
    12/25

    System fonts

    Heading Font

    Lato

    Sans16px

    Body Font

    Poppins

    Sans16px

    Contrast Ratio

    4.9:1

    WCAG AA (≥4.5:1)

    Reading Comfort

    ~39 CPL

    Narrow lines
    16px
    h1
    42px
    h2
    20px
    h3
    16px
    p
    Perfect Fifth
    Scale

    ✅ Excellent readability: 16px body text is ideal for all devices.

    ⚠️ Tight line spacing (1.20). Increase to 1.4–1.6 for better readability.

    ✅ WCAG AA contrast: All text meets 4.5:1 ratio (min 4.9:1).

    ⚠️ Minor heading issue: 0 level skip(s) detected. Maintain sequential order for screen readers.

    ⚠️ Weak hierarchy: Headlines should be ≥2x body size for clear visual structure.

    ✅ System fonts: Zero font loading delay — best possible LCP impact.

    Color Palette

    7 unique colors
    Light
    #eaeaea
    Background· 39.400000000000006%
    #013068
    Primary· 12%
    #6388a4
    Secondary· 9.7%
    #3f495b
    Secondary· 5.4%
    #15233c
    Secondary· 3.9%

    Business & Marketing Stack

    1 Tools Detected

    Growing

    Behavior Analytics

    1

    User behavior and product analytics

    1

    Categories

    1

    Total Tools

    0

    Enterprise

    0

    Mid-Market

    Assessment: Growing marketing technology adoption

    Sponsored

    Scripts & Styles

    30 Resources

    20
    Scripts
    10
    Styles
    1
    Async
    2
    Defer

    Top Script Sources

    moorinsightsstrategy.com(14)static.addtoany.com(3)forms.aweber.com(2)googletagmanager.com(1)

    Website Identity

    Moor Insights & Strategy

    Moor Insights & Strategy

    Organization

    MI&S offers unparalleled advisory and insights to businesses navigating the complex technology industry landscape.

    Location detected: 🇺🇸 United Statesvia ip
    eNom, LLC📧 Google Workspaceen-US

    Sponsored

    Last analyzed: 17 May 2026 at 10:03

    Historical Analysis & Change Tracking