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madd.org

https://madd.org· First analyzed 25 Apr 2026· Updated 25 Apr 2026
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madd.org
Desktop screenshot of madd.org
Mobile screenshot of madd.org
Mobile

Sponsored

Hosting Provider

WP Engine
wpengine.com

IP Address

141.193.213.20

Site Location

🇺🇸 United Statesvia ip

Server Location

🇺🇸 Austin, United States

ASN

AS209242

Organization

WPEngine, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

ns61.worldnic.com.ns62.worldnic.com.

Performance

91

Core Web Vitals

Weight

First Contentful Paint
1.4 s10%
Speed Index
1.8 s10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
3.6 MB
183 requests

Image Optimization

Lazy LoadResponsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
WordPressv6.9.4
cms
twentytwentyone-childCustom

Progressive Web App

Web ManifestApple Touch Icon

Technology Stack

32 Technologies Detected

Plugins

12
Rdv Youtube Playlist Video PlayerClassypress ProMegamenu Pro
Ht Mega For Elementor
Post Carousel
Elementor
Elementor
Classypress Search ExtensionEle Custom Skin
Wp Smushit
Megamenu
Yoast SEO

Analytics

4
Google Analytics
Google Analytics 4
Facebook Pixel
Hotjar

Advertising

4
Google AdsSnapchat PixelMicrosoft AdvertisingTaboola

Libraries

3
jQueryv3.7.1
jQuery UI
Animate.css

CSS Frameworks

2
Bootstrap
Tailwind CSS

UI Components

1
Swiper

Other

1
Lottie

Icon Libraries

1
Font Awesome

Fonts

1
Google Fonts

Tag Managers

1
Google Tag Manager

Customer Support

1
Olark

CDN

1
Cloudflare

SEO Analysis

B78/100
22
9
0
Meta Tags11/15
Content10/12
Headings5/8
Technical24/25
E-E-A-T2/7
Images4/7
Links2/5
URL5/5
Social4/5
Freshness4/4
Mobile4/4
Indexability3/3
M
madd.orgmadd.org

MADD: Mothers Against Drunk Driving

Since 1980, MADD has worked to end drugged and drunk driving, prevent underage drinking, and support the victims of violent impaired and drinking and driving...

Description truncated.
Title Length35 chars

Recommended: 50-60 chars (~213px / 580px)

Description Length165 chars

Recommended: 120-160 chars

Issues (0)

    9 issues found

    Upgrade to view details

    Crawlability

    Sitemap

    Type: index

    25 URLs

    25 sub-sitemaps

    robots.txt

    74 rules

    Sitemap reference found

    Allows all crawlers

    Local SEO

    Local Search Readiness

    33/100
    Needs Work
    9 8

    Sponsored

    AI & LLM Readiness

    D47/100
    Bot Access
    20/25
    Machine Read.
    7/25
    Schema Data
    7/25
    Citation
    13/25

    AI Bot Access

    14/14 accessible
    AI Search
    OAI-SearchBot
    PerplexityBot
    Claude-SearchBot
    Gemini-Deep-Research
    DuckAssistBot
    Training
    GPTBot
    ClaudeBot
    Google-Extended
    Meta-ExternalAgent
    Bytespiderinfo
    Amazonbot
    Applebot-Extended
    CCBotinfo
    Fetch
    ChatGPT-User

    Machine Readability

    llms.txt
    llms-full.txt
    Semantic HTML
    Heading Hierarchy
    Text ratio:3%
    Words:1,585
    Token eff.:Optimal

    Structured Data

    5 JSON-LD
    Organization×1.1WebSiteBreadcrumbListSearchAction

    Citation Readiness

    Opening Summary476w
    Descriptive Headingsavg 3w
    Canonical URL
    Open Graph3/3
    Twitter Card1/3
    Language Tag
    Publish Date
    Author Info
    Lists
    Tables
    TL;DR / Summary
    About Page Link
    Recommendations (12)
    AI readiness recommendation preview...
    Upgrade to view recommendations

    Sponsored

    Accessibility

    WCAG 2.1 Compliance

    Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
    A
    88/100
    15
    Passed
    3
    Critical
    0
    Warnings
    Images & Alt Text
    18/20
    Checks if images have descriptive alt text for screen readers and visually impaired users.
    Semantic Structure
    15/20
    Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
    Forms & Inputs
    15/15
    Verifies form fields have labels, error messages are clear, and inputs are properly associated.
    Color & Contrast
    15/15
    Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
    Keyboard & Focus
    15/15
    Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
    ARIA & Roles
    10/15
    Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

    Carbon Footprint

    SWDM v4 · Eco-Score

    Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
    35/100
    F
    372 mg
    CO₂e / view
    3.6 MB
    Page Weight
    15%
    Cleaner Than
    New Visitor
    425 mg
    vs
    Returning (cached)
    212 mg
    Annual (10K/mo)
    44.6 kg
    Emission Segments
    Data Center
    18 mg
    Network
    109 mg
    Device
    244 mg
    Resource Breakdown
    JavaScript
    619.1 KB
    Images
    154.8 KB
    CSS
    2.8 MB
    Fonts
    1.9 KB
    HTML
    40.8 KB
    Other
    2.1 KB
    Green Hosting Verified
    WP Engine
    Provider Match
    5 recommendations
    • •Carbon footprint recommendation preview...
    Upgrade to view recommendations
    F

    Security Score

    26%Critical
    Interactive

    HTTPS

    WAF

    82d

    Certificate Details

    Type

    Domain Validated (DV)

    Certificate Authority

    Google Trust Services

    Key Algorithm

    ECDSA (secp256r1) (256 bit)

    Signature

    ECDSA with SHA-256

    TLS Version

    TLSv1.3

    HTTP Protocol

    HTTP/2+H3

    Valid From

    18.04.2026

    Valid Until

    17.07.2026

    OCSP Stapling

    Enabled

    Subject Alternative Names (1)

    madd.org

    SHA-256 Fingerprint

    BF:DB:EA:C2:78:42:C3:D8:B8:8E:1E:9C:0E:6E:FD:31:35:8E:4C:93...

    Top Recommendations

    Security recommendation preview

    Upgrade to view recommendations
    Upgrade to view header details

    HTTP Headers

    Developer Console

    alt-svc
    h3=":443"; ma=86400
    cache-control
    🟡 600s(max-age=600, must-revalidate)
    cf-cache-status
    DYNAMIC
    cf-ray
    9f210c9c89b0dfce-SJC
    content-encoding
    ⚡ Brotli(br)
    content-type
    text/html; charset=UTF-8
    Good Warning Issue

    Email Infrastructure

    Microsoft 365

    Score

    93

    SPF
    DKIM
    DMARC

    DMARC Policy

    Quarantine (Moderate)

    MX Records (1)

    madd-org.mail.protection.outlook.com

    Domain Information

    madd.org

    Domain Age
    30 years

    Created

    22.04.1996

    Expires

    23.04.2031

    Last Updated

    27.02.2026

    Registrar

    Network Solutions, LLC

    DNSSEC
    Not Enabled

    Privacy & Compliance

    Cookie Consent Banner
    Privacy Policy
    Terms of Service

    GDPR Indicators

    Privacy policy page linked

    Mobile Compatibility

    Viewport & Responsive Test

    Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
    B
    78/100
    Mobile Friendly10 breakpoints
    Viewport Meta
    The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
    Responsive Design
    Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
    Touch Icons
    Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
    Readable Font Size
    Base font size should be at least 16px on mobile to ensure text is readable without zooming.
    Relative Units
    Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
    No H-Scroll Risk
    No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
    Tap Targets OK
    Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
    No Fixed Widths
    No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
    Viewport
    width=device-width, initial-scale=1
    2 recommendations
    • •Mobile compatibility recommendation preview...
    Upgrade to view recommendations

    Typography & Readability

    Tiempos + Open Sans

    WCAG Partial
    55/100
    Readability
    /30
    19/30

    18px · LH 1.70

    Hierarchy
    /20
    14/20

    3.56x ratio

    WCAG
    /25
    13/25

    1:1 min contrast

    Performance
    /25
    9/25

    System fonts

    Heading Font

    Tiempos

    Sans64px

    Body Font

    Open Sans

    Sans18px

    Contrast Ratio

    1:1

    25 issues

    Reading Comfort

    ~36 CPL

    Narrow lines
    64px
    h1
    32px
    h2
    20px
    h4
    18px
    p

    ✅ Excellent readability: 18px body text is ideal for all devices.

    ⚠️ Hard to read: Flesch score 48/100. Simplify sentences for wider reach.

    ⚠️ Partial contrast: 25 elements below WCAG AA threshold (min 1.0:1).

    ❌ Broken heading hierarchy: 3 level skip(s). Screen readers rely on sequential headings (h1→h2→h3).

    ✅ Strong hierarchy: Headlines are 3.6x larger than body text.

    ✅ System fonts: Zero font loading delay — best possible LCP impact.

    GGoogle FontsBuy on MyFontsFlesch 48

    Color Palette

    7 unique colors
    Dark
    #2d2c2c
    Other· 31.200000000000003%
    #050409
    Background· 35.800000000000004%
    #a61a24
    Primary· 8.1%
    #541a24
    Accent· 6.4%
    #161b23
    Secondary· 6%
    #93adb1
    Secondary· 5.5%

    Business & Marketing Stack

    8 Tools Detected

    Enterprise

    CRM Systems

    1
    SalesforceEnterprise

    Customer Relationship Management platforms

    Customer Support

    1
    OlarkSMB

    Live chat and helpdesk tools

    Behavior Analytics

    3
    Google AnalyticsFree
    HotjarMid-Market
    Google Tag ManagerFree

    User behavior and product analytics

    Advertising

    3
    Facebook PixelMid-Market
    Microsoft AdsEnterprise
    TaboolaMid-Market

    Ad platforms and retargeting pixels

    4

    Categories

    8

    Total Tools

    2

    Enterprise

    3

    Mid-Market

    Assessment: Sophisticated marketing and sales technology infrastructure

    Ad Networks

    Amazon Publisher Services

    Sponsored

    Scripts & Styles

    30 Resources

    20
    Scripts
    10
    Styles
    18
    Async
    0
    Defer

    Top Script Sources

    cdn.taboola.com(5)bat.bing.com(3)connect.facebook.net(3)googletagmanager.com(2)youtube.com(2)

    Website Identity

    MADD

    MADD

    Organization

    Since 1980, MADD has worked to end drugged and drunk driving, prevent underage drinking, and support the victims of violent impaired and drinking and driving crimes.

    87762334357
    madd.org/
    30 years old
    Location detected: 🇺🇸 United Statesvia ip
    Network Solutions, LLC📧 Microsoft 365en-US

    Sponsored

    Last analyzed: 25 Apr 2026 at 23:16

    Historical Analysis & Change Tracking