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hfsresearch.com

https://hfsresearch.com· First analyzed 10 May 2026· Updated 10 May 2026
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hfsresearch.com
Desktop screenshot of hfsresearch.com
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Mobile

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Hosting Provider

Cloudflare
cloudflare.com

IP Address

172.67.73.245

Site Location

🇨🇦 Canadavia ip

Server Location

🇨🇦 Toronto, Canada

ASN

AS13335

Organization

Cloudflare, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

seth.ns.cloudflare.com.pat.ns.cloudflare.com.

Performance

97

Core Web Vitals

Weight

First Contentful Paint
1.0 s10%
Speed Index
1.3 s10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
3.7 MB
250 requests

Image Optimization

Lazy Load
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
WordPress
cms
UnderStrap Childv0.5.3Custom
by Holger Koenemann
View Theme

Technology Stack

38 Technologies Detected

Plugins

20
Anwp Post Grid For Elementor
Safe Svg
Woocommerce Memberships
Drag And Drop Multiple File Upload Contact Form 7
Contact Form 7
Country Phone Field Contact Form 7
WooCommerce
Search Filter Pro
Elementor
Ultimate Addons For Contact Form 7
Login With Ajax
Ultimate Addons For Elementor
Elementor
Google Analytics For Wordpress
Woocommerce Gateway Stripe
Hfs Newsletter DashboardPage Scroll To IdMegamenuWpcf7 Recaptcha
Yoast SEO

Libraries

3
jQueryv3.7.1
jQuery UI
Moment.js

UI Components

3
SwiperSlick CarouselFancybox

Analytics

2
Google Analytics
Google Analytics 4

Advertising

2
Twitter AdsLinkedIn Ads

Other

1
Lottie

CSS Frameworks

1
Tailwind CSS

Icon Libraries

1
Font Awesome

Fonts

1
Google Fonts

Tag Managers

1
Google Tag Manager

Marketing

1
HubSpot

CDN

1
Cloudflare

Security

1
reCAPTCHA

SEO Analysis

A81/100
23
7
0
Meta Tags9/15
Content10/12
Headings7/8
Technical24/25
E-E-A-T2/7
Images5/7
Links5/5
URL5/5
Social4/5
Freshness4/4
Mobile3/4
Indexability3/3
H
hfsresearch.comhfsresearch.com

Home - HFS Research

A global business research consultancy founded in 2010, we’ve become market leaders through reputation and our proprietary research.

Title Length19 chars

Recommended: 50-60 chars (~120px / 580px)

Description Length132 chars

Recommended: 120-160 chars

Issues (0)

    7 issues found

    Upgrade to view details

    Crawlability

    Sitemap

    Type: index

    31 URLs

    31 sub-sitemaps

    robots.txt

    11 rules

    Sitemap reference found

    Allows all crawlers

    Local SEO

    Local Search Readiness

    21/100
    Needs Work
    6 12

    Sponsored

    AI & LLM Readiness

    D54/100
    Bot Access
    20/25
    Machine Read.
    7/25
    Schema Data
    8/25
    Citation
    19/25

    AI Bot Access

    14/14 accessible
    AI Search
    OAI-SearchBot
    PerplexityBot
    Claude-SearchBot
    Gemini-Deep-Research
    DuckAssistBot
    Training
    GPTBot
    ClaudeBot
    Google-Extended
    Meta-ExternalAgent
    Bytespiderinfo
    Amazonbot
    Applebot-Extended
    CCBotinfo
    Fetch
    ChatGPT-User

    Machine Readability

    llms.txt
    llms-full.txt
    Semantic HTML
    Heading Hierarchy
    Text ratio:5%
    Words:2,425
    Token eff.:Optimal

    Structured Data

    5 JSON-LD
    Organization×1.1WebSiteBreadcrumbListSearchAction
    sameAs entity links

    Citation Readiness

    Opening Summary36w
    Descriptive Headingsavg 4w
    Canonical URL
    Open Graph3/3
    Twitter Card1/3
    Language Tag
    Publish Date
    Author Info
    Lists
    Tables
    TL;DR / Summary
    About Page Link
    Recommendations (10)
    AI readiness recommendation preview...
    Upgrade to view recommendations

    Sponsored

    Accessibility

    WCAG 2.1 Compliance

    Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
    D
    55/100
    9
    Passed
    7
    Critical
    3
    Warnings
    Images & Alt Text
    13/20
    Checks if images have descriptive alt text for screen readers and visually impaired users.
    Semantic Structure
    15/20
    Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
    Forms & Inputs
    0/15
    Verifies form fields have labels, error messages are clear, and inputs are properly associated.
    Color & Contrast
    14/15
    Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
    Keyboard & Focus
    4/15
    Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
    ARIA & Roles
    9/15
    Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
    3 recommendations
    • •Accessibility recommendation preview...
    Upgrade to view recommendations

    Carbon Footprint

    SWDM v4 · Eco-Score

    Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
    33/100
    F
    381 mg
    CO₂e / view
    3.7 MB
    Page Weight
    15%
    Cleaner Than
    New Visitor
    435 mg
    vs
    Returning (cached)
    218 mg
    Annual (10K/mo)
    45.7 kg
    Emission Segments
    Data Center
    19 mg
    Network
    112 mg
    Device
    250 mg
    Resource Breakdown
    JavaScript
    406.6 KB
    Images
    2.0 MB
    CSS
    1.2 MB
    HTML
    48.8 KB
    Green Hosting Verified
    Cloudflare
    GWF Verified
    6 recommendations
    • •Carbon footprint recommendation preview...
    Upgrade to view recommendations
    F

    Security Score

    25%Critical
    Critical / Transactional

    HTTPS

    WAF

    73d

    Certificate Details

    Type

    Domain Validated (DV)

    Certificate Authority

    Google Trust Services

    Key Algorithm

    ECDSA (secp256r1) (256 bit)

    Signature

    ECDSA with SHA-256

    TLS Version

    TLSv1.3

    HTTP Protocol

    HTTP/2

    Valid From

    24.04.2026

    Valid Until

    23.07.2026

    OCSP Stapling

    Enabled

    Subject Alternative Names (2)

    hfsresearch.com*.hfsresearch.com

    SHA-256 Fingerprint

    42:BA:25:B6:2E:3C:D2:C6:67:DD:25:C1:62:6B:91:98:51:7C:0F:6B...

    Top Recommendations

    Security recommendation preview

    Upgrade to view recommendations
    Upgrade to view header details

    HTTP Headers

    Developer Console

    access-control-allow-origin
    *
    age
    19934
    cf-apo-via
    tcache
    cf-cache-status
    HIT
    cf-edge-cache
    cache,platform=wordpress
    cf-ray🇮🇹 Milan
    9f9c41539a81dfa2-MXP
    Good Warning Issue

    Email Infrastructure

    Microsoft 365

    Score

    98

    SPF
    DKIM
    DMARC

    DMARC Policy

    Quarantine (Moderate)

    MX Records (1)

    hfsresearch-com.mail.protection.outlook.com

    Domain Information

    hfsresearch.com

    Domain Age
    16y 3m

    Created

    23.01.2010

    Expires

    23.01.2029

    Last Updated

    24.01.2025

    Registrar

    GoDaddy.com, LLC

    DNSSEC
    Not Enabled

    Privacy & Compliance

    Cookiebot

    Cookie Consent Banner
    Cookiebot
    Privacy Policy
    Terms of Service

    GDPR Indicators

    Cookie consent banner detected
    CMP: Cookiebot
    Privacy policy page linked
    Data Protection Officer mentioned

    Mobile Compatibility

    Viewport & Responsive Test

    Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
    B
    78/100
    Mobile Friendly41 breakpoints
    Viewport Meta
    The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
    Responsive Design
    Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
    Touch Icons
    Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
    Readable Font Size
    Base font size should be at least 16px on mobile to ensure text is readable without zooming.
    Relative Units
    Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
    No H-Scroll Risk
    No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
    Tap Targets OK
    Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
    No Fixed Widths
    No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
    Viewport
    width=device-width, initial-scale=1, shrink-to-fit=no
    2 recommendations
    • •Mobile compatibility recommendation preview...
    Upgrade to view recommendations

    Typography & Readability

    PP Monument Bold + Poppins

    WCAG Partial
    63/100
    Readability
    /30
    22/30

    16px · LH --

    Hierarchy
    /20
    11/20

    1.5x ratio

    WCAG
    /25
    14/25

    1:1 min contrast

    Performance
    /25
    16/25

    2 fonts · 12 req

    Heading Font

    PP Monument Bold

    Sans24px

    Body Font

    Poppins

    Sans16px

    Contrast Ratio

    1:1

    4 issues

    Reading Comfort

    ~39 CPL

    Narrow lines
    24px
    h1
    42px
    h2
    36px
    h3
    42px
    h4
    16px
    p
    Minor Second
    Scale

    ✅ Excellent readability: 16px body text is ideal for all devices.

    ⚠️ Hard to read: Flesch score 37/100. Simplify sentences for wider reach.

    ⚠️ Partial contrast: 4 elements below WCAG AA threshold (min 1.0:1).

    ❌ Broken heading hierarchy: 2 level skip(s). Screen readers rely on sequential headings (h1→h2→h3).

    ✅ Lean font stack: 2 font families keeps load times fast.

    ✅ Smart font loading: font-display: swap prevents invisible text during load (FOIT).

    Buy on MyFontsFlesch 37

    Color Palette

    11 unique colors
    5.77:1 AA Light
    #ffffff
    Primary· 22.5%
    #656665
    Other· 7.4%
    #7438f2
    Primary· 33.4%
    #251917
    Secondary· 7.5%
    #63495e
    Secondary· 5.3%
    #edeee8
    Border· 3.9%
    #7b47d1
    Accent· 1.6%
    #642d8d
    Accent· 0%

    Business & Marketing Stack

    6 Tools Detected

    Enterprise

    CRM Systems

    1
    HubSpotMid-Market

    Customer Relationship Management platforms

    Behavior Analytics

    2
    Google Tag ManagerFree
    Google AnalyticsFree

    User behavior and product analytics

    Advertising

    2
    Twitter/X AdsMid-Market
    LinkedIn AdsEnterprise

    Ad platforms and retargeting pixels

    Privacy & Cookies

    1
    CookiebotMid-Market

    Cookie consent and privacy compliance tools

    4

    Categories

    6

    Total Tools

    1

    Enterprise

    3

    Mid-Market

    Assessment: Sophisticated marketing and sales technology infrastructure

    Sponsored

    Scripts & Styles

    30 Resources

    20
    Scripts
    10
    Styles
    9
    Async
    3
    Defer

    Top Script Sources

    hfsresearch.com(7)googletagmanager.com(3)snap.licdn.com(2)gstatic.com(2)js-na1.hs-scripts.com(1)

    Website Identity

    HFS Research

    HFS Research

    Organization

    HFS Research is a leading global research and advisory firm helping Fortune 500 companies through IT and business transformation with bold insights and actionable strategies.

    ask@hfsresearch.com
    www.hfsresearch.com/
    16 years old
    Location detected: 🇨🇦 Canadavia ip
    GoDaddy.com, LLC📧 Microsoft 365en-GB

    Sponsored

    Last analyzed: 10 May 2026 at 22:07

    Historical Analysis & Change Tracking