heartland.org

https://heartland.org· First analyzed 25 Apr 2026· Updated 25 Apr 2026

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heartland.org

Mobile

Sponsored

Hosting Provider

WP Engine

wpengine.com

IP Address

141.193.213.21

Site Location

🇺🇸 United Statesvia ip

Server Location

🇺🇸 Austin, United States

ASN

AS209242

Organization

WPEngine, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

ns7.worldnic.com.ns8.worldnic.com.

Performance

Core Web Vitals

Weight

First Contentful Paint

1.2 s10%

Speed Index

1.6 s10%

Largest Contentful Paint

—25%

Total Blocking Time

0.0 ms30%

Cumulative Layout Shift

0.00025%

7.1 MB

87 requests

Image Optimization

Lazy LoadWebPResponsive

0–49

50–89

90–100

Architecture Stack

Monolithic

⚙️ SSR

WordPress

cms

heartland

Technology Stack

15 Technologies Detected

Plugins

Youtube Feed Pro Advanced Backgrounds Sassy Social Share Top 10

Analytics

Libraries

CSS Frameworks

Icon Libraries

Fonts

Email Marketing

Social

CDN

SEO Analysis

B73/100

Meta Tags8/15

Content11/12

Headings3/8

Technical23/25

E-E-A-T0/7

Images5/7

Links4/5

URL5/5

Social4/5

Freshness4/4

Mobile3/4

Indexability3/3

heartland.orgheartland.org

Home - The Heartland Institute

Latest Heartland Podcasts

Title Length30 chars

Recommended: 50-60 chars (~182px / 580px)

Description Length25 chars

Recommended: 120-160 chars

Issues (1)

• Missing H1 tag — every page should have exactly one H1

10 issues found

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Crawlability

Sitemap

Type: index

49 URLs

49 sub-sitemaps

robots.txt

4 rules

Sitemap reference found

Allows all crawlers

Local SEO

Local Search Readiness

27/100

Needs Work

8 8 1

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AI & LLM Readiness

D48/100

Bot Access

20/25

Machine Read.

10/25

Schema Data

4/25

Citation

14/25

AI Bot Access

14/14 accessible

AI Search

OAI-SearchBot

PerplexityBot

Claude-SearchBot

Gemini-Deep-Research

DuckAssistBot

Training

GPTBot

ClaudeBot

Google-Extended

Meta-ExternalAgent

Bytespiderinfo

Amazonbot

Applebot-Extended

CCBotinfo

Fetch

ChatGPT-User

Machine Readability

llms.txt

llms-full.txt

Semantic HTML

Heading Hierarchy

nav

Text ratio:4%

Words:1,512

Token eff.:Optimal

Sections/1K:5.3

Depth:1/5

Structured Data

3 JSON-LD

WebSiteBreadcrumbListSearchAction

Citation Readiness

Opening Summary12w

Descriptive Headingsavg 5w

Canonical URL

Open Graph2/3

Twitter Card1/3

Language Tag

Publish Date

Author Info

Lists

Tables

TL;DR / Summary

About Page Link

Recommendations (8)

AI readiness recommendation preview...

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Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.

84/100

Passed

Critical

Warnings

Images & Alt Text

18/20

Checks if images have descriptive alt text for screen readers and visually impaired users.

Semantic Structure

13/20

Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.

Forms & Inputs

15/15

Verifies form fields have labels, error messages are clear, and inputs are properly associated.

Color & Contrast

14/15

Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.

Keyboard & Focus

15/15

Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).

ARIA & Roles

9/15

Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

1 recommendation

•Accessibility recommendation preview...

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Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.

47/100

736 mg

CO₂e / view

7.1 MB

Page Weight

Cleaner Than

New Visitor

841 mg

Returning (cached)

421 mg

Annual (10K/mo)

88.3 kg

Emission Segments

Data Center

36 mg

Network

216 mg

Device

484 mg

Resource Breakdown

JavaScript

208.9 KB

Images

2.8 MB

CSS

4.1 MB

Fonts

1.2 KB

HTML

35.5 KB

Other

300 B

Green Hosting Verified

WP Engine

Provider Match

5 recommendations

•Carbon footprint recommendation preview...

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Security Score

26%Critical

Interactive

HTTPS

WAF

82d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Google Trust Services

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

ECDSA with SHA-256

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2+H3

Valid From

17.04.2026

Valid Until

16.07.2026

OCSP Stapling

Enabled

Subject Alternative Names (1)

heartland.org

SHA-256 Fingerprint

4B:E8:55:2B:07:21:7A:B7:43:22:29:40:85:51:DC:DD:AB:1D:AA:D6...

Top Recommendations

Security recommendation preview

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HTTP Headers

Developer Console

alt-svc

h3=":443"; ma=86400

cache-control

🟡 600s(max-age=600, must-revalidate)

cf-cache-status

DYNAMIC

cf-ray

9f1d19877b018ac8-SJC

content-encoding

⚡ Brotli(br)

content-type

text/html; charset=UTF-8

Good Warning Issue

Email Infrastructure

Barracuda

Score

SPF

DKIM

DMARC

DMARC Policy

None (Monitor Only)

MX Records (2)

d205205b.ess.barracudanetworks.com

d205205a.ess.barracudanetworks.com

Domain Information

heartland.org

Domain Age

31y 5m

Created

09.11.1994

Expires

08.11.2030

Last Updated

23.12.2025

Registrar

Network Solutions, LLC

DNSSEC

Not Enabled

Privacy & Compliance

Cookie Consent Banner

GDPR Indicators

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.

79/100

Mobile Friendly12 breakpoints

Viewport Meta

The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.

Responsive Design

Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.

Touch Icons

Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.

Readable Font Size

Base font size should be at least 16px on mobile to ensure text is readable without zooming.

Relative Units

Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.

No H-Scroll Risk

No elements wider than the viewport that would cause horizontal scrolling on mobile devices.

Tap Targets OK

Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.

No Fixed Widths

No elements with fixed pixel widths that could overflow on smaller screens and break the layout.

Viewport

width=device-width, initial-scale=1

1 recommendation

•Mobile compatibility recommendation preview...

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Typography & Readability

Proxima Nova

WCAG Partial

50/100

Readability

/30

13/30

13px · LH 1.30

Hierarchy

/20

6/20

WCAG

/25

17/25

2.24:1 min contrast

Performance

/25

14/25

1 font · 7 req

Heading Font

Proxima Nova

Sans

Body Font

Proxima Nova

Sans13px

Contrast Ratio

2.24:1

9 issues

Reading Comfort

~42 CPL

Narrow lines

32px

13px

❌ Critical: 13px body text is too small. Minimum 14px, recommend 16px+.

⚠️ Tight line spacing (1.30). Increase to 1.4–1.6 for better readability.

❌ Very complex text: Flesch score 25/100. Consider shorter sentences and simpler words.

⚠️ Partial contrast: 9 elements below WCAG AA threshold (min 2.2:1).

❌ Missing H1: Every page should have exactly one H1 element for SEO and accessibility.

✅ Modern fluid typography: clamp() with rem units ensures zoom accessibility (WCAG 1.4.4).

GGoogle Fonts Buy on MyFontsFluid Type (rem)Flesch 25

Color Palette

11 unique colors

8.93:1 AAA Light

#ffffff

Background· 35.4%

#494950

Other· 7.3%

#122e47

Primary· 20.4%

#155139

Accent· 7.7%

#6e5b4d

Secondary· 6.3%

#347769

Secondary· 5.9%

#13151a

Secondary· 4.2%

#224347

Secondary· 1.9%

Business & Marketing Stack

3 Tools Detected

Enterprise

Marketing Automation

ActiveCampaignMid-Market

Email marketing and automation platforms

Behavior Analytics

Google AnalyticsFree

User behavior and product analytics

Social Media

AddThisFree

Social widgets and sharing tools

Sponsored

Scripts & Styles

20 Resources

Scripts

Styles

Async

Defer

Top Script Sources

heartland.org(6)youtube.com(2)google-analytics.com(1)s7.addthis.com(1)heartland67740.activehosted.com(1)

Website Identity

Home - The Heartland Institute

To discover, develop, and promote free-market solutions to social and economic problems.

webmaster@heartland.org

3123774000

heartland.org/

31 years old

Location detected: 🇺🇸 United Statesvia ip

Network Solutions, LLC📧 Barracudaen-US

Social Profiles

Facebook X (Twitter)YouTube

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Last analyzed: 25 Apr 2026 at 11:45

Historical Analysis & Change Tracking