espm.br

https://espm.br· First analyzed 29 Apr 2026· Updated 29 Apr 2026

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espm.br

Mobile

Sponsored

Hosting Provider

WP Engine

wpengine.com

IP Address

141.193.213.20

Site Location

🇧🇷 Brazilvia tld

Server Location

🇺🇸 Austin, United States

ASN

AS209242

Organization

WPEngine, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

ns-1751.awsdns-26.co.uk.ns-340.awsdns-42.com.ns-538.awsdns-03.net.ns-1434.awsdns-51.org.

Performance

Core Web Vitals

Weight

First Contentful Paint

1.1 s10%

Speed Index

1.4 s10%

Largest Contentful Paint

—25%

Total Blocking Time

0.0 ms30%

Cumulative Layout Shift

0.00025%

5.9 MB

250 requests

Image Optimization

Lazy LoadWebPResponsive

0–49

50–89

90–100

Architecture Stack

Monolithic

⚙️ SSR

WordPress

cms

hello-elementor

Technology Stack

46 Technologies Detected

Plugins

Jet Menu Click To Chat For Whatsapp Feedzy Rss Feeds Jet Engine Cookie Law Info Espminscricoes

WooCommerce

Espmintegracoes

Elementor

Jet Blog Jet Tabs Jet Tricks Jet Elements Jet Search

WP Rocket

Gtranslate Jet Blocks Jet Compare Wishlist

Analytics

Matomo Microsoft Clarity

Advertising

Google Ads LinkedIn Ads TikTok Pixel Microsoft Advertising Taboola

Libraries

jQueryv3.7.1

jQuery UI

Underscore.js Lightbox

Other

CSS Frameworks

Frameworks

UI Components

Icon Libraries

Fonts

Tag Managers

Marketing

CDN

Security

SEO Analysis

A80/100

Meta Tags9/15

Content8/12

Headings3/8

Technical24/25

E-E-A-T7/7

Images4/7

Links5/5

URL5/5

Social5/5

Freshness4/4

Mobile3/4

Indexability3/3

espm.brespm.br

Home | ESPM

Clique aqui e saiba mais sobre a Escola Superior de Propaganda e Marketing, instituição com nota máxima no MEC e excelência de estudo internacional.

Title Length11 chars

Recommended: 50-60 chars (~71px / 580px)

Description Length148 chars

Recommended: 120-160 chars

Issues (2)

• Missing H1 tag — every page should have exactly one H1
• Most images missing alt text (20/28) — critical for accessibility and SEO

6 issues found

Upgrade to view details

Crawlability

Sitemap

Type: index

8 URLs

8 sub-sitemaps

robots.txt

13 rules

Sitemap reference found

Local SEO

Local Search Readiness

16/100

Poor

4 13

This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

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AI & LLM Readiness

D54/100

Bot Access

20/25

Machine Read.

7/25

Schema Data

12/25

Citation

15/25

AI Bot Access

14/14 accessible

AI Search

OAI-SearchBot

PerplexityBot

Claude-SearchBot

Gemini-Deep-Research

DuckAssistBot

Training

GPTBot

ClaudeBot

Google-Extended

Meta-ExternalAgent

Bytespiderinfo

Amazonbot

Applebot-Extended

CCBotinfo

Fetch

ChatGPT-User

Machine Readability

llms.txt

llms-full.txt

Semantic HTML

Heading Hierarchy

Text ratio:2%

Words:1,826

Token eff.:Optimal

Structured Data

6 JSON-LD

Article×1.2Person×1.3Organization×1.1WebSiteSearchAction

Citation Readiness

Opening Summary

Descriptive Headings

Canonical URL

Open Graph3/3

Twitter Card3/3

Language Tag

Publish Date

Author Info

Lists

Tables

TL;DR / Summary

About Page Link

Recommendations (9)

AI readiness recommendation preview...

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Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.

73/100

Passed

Critical

Warnings

Images & Alt Text

10/20

Checks if images have descriptive alt text for screen readers and visually impaired users.

Semantic Structure

13/20

Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.

Forms & Inputs

10/15

Verifies form fields have labels, error messages are clear, and inputs are properly associated.

Color & Contrast

15/15

Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.

Keyboard & Focus

15/15

Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).

ARIA & Roles

10/15

Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

3 recommendations

•Accessibility recommendation preview...

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Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.

44/100

611 mg

CO₂e / view

5.9 MB

Page Weight

Cleaner Than

New Visitor

698 mg

Returning (cached)

349 mg

Annual (10K/mo)

73.3 kg

Emission Segments

Data Center

30 mg

Network

180 mg

Device

402 mg

Resource Breakdown

JavaScript

554.3 KB

Images

2.2 MB

CSS

3.1 MB

Fonts

2.3 KB

HTML

64.4 KB

Green Hosting Verified

WP Engine

Provider Match

7 recommendations

•Carbon footprint recommendation preview...

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Security Score

71%Good

Interactive

HTTPS

WAF

78d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Google Trust Services

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

ECDSA with SHA-256

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2+H3

Valid From

18.04.2026

Valid Until

17.07.2026

OCSP Stapling

Enabled

Subject Alternative Names (1)

www.espm.br

SHA-256 Fingerprint

3E:A4:C5:1F:B4:3C:7C:77:08:9F:7C:6E:A6:28:C7:D9:BE:74:02:59...

Top Recommendations

Security recommendation preview

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HTTP Headers

Developer Console

alt-svc

h3=":443"; ma=86400

cache-control

🟡 1 Hours(max-age=3600, must-revalidate)

cf-cache-status

DYNAMIC

cf-ray

9f408c3fce4a8fdf-BOS

content-encoding

⚡ Brotli(br)

content-type

text/html; charset=UTF-8

Good Warning Issue

Email Infrastructure

Microsoft 365

Score

SPF

DKIM

DMARC

DMARC Policy

None (Monitor Only)

MX Records (1)

espm-br.mail.protection.outlook.com

Domain Information

espm.br

Domain Age

29y 5m

Created

06.12.1996

Last Updated

01.04.2024

DNSSEC

Not Enabled

Privacy & Compliance

Cookiebot

Cookie Consent Banner

Cookiebot

GDPR Indicators

Cookie consent banner detected

CMP: Cookiebot

Data Protection Officer mentioned

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.

81/100

Mobile Friendly5 breakpoints

Viewport Meta

The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.

Responsive Design

Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.

Touch Icons

Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.

Readable Font Size

Base font size should be at least 16px on mobile to ensure text is readable without zooming.

Relative Units

Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.

No H-Scroll Risk

No elements wider than the viewport that would cause horizontal scrolling on mobile devices.

Tap Targets OK

Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.

No Fixed Widths

No elements with fixed pixel widths that could overflow on smaller screens and break the layout.

Viewport

width=device-width, initial-scale=1

1 recommendation

•Mobile compatibility recommendation preview...

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Typography & Readability

Exo 2 + Open Sans

WCAG Partial

48/100

Readability

/30

18/30

16px · LH 1.75

Hierarchy

/20

7/20

WCAG

/25

13/25

3.21:1 min contrast

Performance

/25

10/25

3 fonts · 15 req

Heading Font

Exo 2

Sans

Body Font

Open Sans

Sans16px

Contrast Ratio

3.21:1

Below AA

Reading Comfort

~34 CPL

Narrow lines

40px

16px

✅ Excellent readability: 16px body text is ideal for all devices.

❌ Very complex text: Flesch score 0/100. Consider shorter sentences and simpler words.

⚠️ Partial contrast: 0 elements below WCAG AA threshold (min 3.2:1).

❌ Missing H1: Every page should have exactly one H1 element for SEO and accessibility.

❌ Pure vw font sizes: Viewport units alone break browser zoom (WCAG 1.4.4 fail). Use clamp(rem, vw, rem).

✅ Smart font loading: font-display: swap prevents invisible text during load (FOIT).

GGoogle Fonts Buy on MyFontsFlesch 0

Color Palette

9 unique colors

10.53:1 AAA Light

#ffffff

Background· 22.099999999999998%

#3f3f3f

Other· 11.600000000000001%

#900033

Primary· 47%

#c69ea8

Secondary· 5.6%

#bc6677

Secondary· 4%

#740124

Accent· 2.3%

#86253a

Accent· 1.7%

Business & Marketing Stack

9 Tools Detected

Enterprise

CRM Systems

HubSpotMid-Market

Customer Relationship Management platforms

Behavior Analytics

Microsoft ClarityFree

Google Tag ManagerFree

Google AnalyticsFree

User behavior and product analytics

Advertising

LinkedIn AdsEnterprise

TikTok PixelMid-Market

TaboolaMid-Market

Ad platforms and retargeting pixels

Privacy & Cookies

CookiebotMid-Market

GDPR Cookie ConsentFree

Cookie consent and privacy compliance tools

Sponsored

Scripts & Styles

30 Resources

Scripts

Styles

Async

Defer

Top Script Sources

analytics.tiktok.com(4)cdn.taboola.com(4)scripts.clarity.ms(1)cm.g.doubleclick.net(1)cdn.navdmp.com(1)

Website Identity

ESPM

Organization

Clique aqui e saiba mais sobre a Escola Superior de Propaganda e Marketing, instituição com nota máxima no MEC e excelência de estudo internacional.

www.espm.br

29 years old

Location detected: 🇧🇷 Brazilvia tld

📧 Microsoft 365pt-BR

Social Profiles

Facebook X (Twitter)Instagram YouTube TikTok

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Last analyzed: 29 Apr 2026 at 19:00

Historical Analysis & Change Tracking