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econ.st

https://econ.st· First analyzed 11 May 2026· Updated 11 May 2026
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econ.st
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Mobile

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Hosting Provider

Google Cloud Platform
cloud.google.com

IP Address

67.199.248.12

Site Location

🇺🇸 United Statesvia ip

Server Location

🇺🇸 New York, United States

ASN

AS396982

Organization

Bitly Inc

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

dns4.p10.nsone.net.dns1.p02.nsone.net.dns2.p02.nsone.net.dns3.p02.nsone.net.+4 more

Performance

100

Core Web Vitals

Weight

First Contentful Paint
368 ms10%
Speed Index
478 ms10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
621 KB
118 requests

Image Optimization

Lazy LoadResponsive
0–49
50–89
90–100

Architecture Stack

Hybrid
⚙️ SSR
Frontend
Framework
Next.js
CMS
WordPress
Infrastructure
Platform
AWS CloudFront
CDN
Cloudflare

Progressive Web App

Web ManifestApple Touch IconTheme Color

Technology Stack

4 Technologies Detected

Meta Frameworks

1
Next.js

CSS Frameworks

1
Tailwind CSS

Analytics

1
Amplitude

CDN

1
Cloudflare

SEO Analysis

C60/100
18
5
2
Meta Tags12/15
Content3/12
Headings3/8
Technical16/21
E-E-A-T0/7
Images4/7
Links5/5
URL5/5
Social5/5
Freshness0/4
Mobile4/4
Indexability3/3
E
econ.stecon.st

The Economist | Go beyond breaking news

Know which way is up. Trusted daily reporting and news analysis. Make sense of politics, economics, business and technology with articles, podcasts and videos.

Title Length39 chars

Recommended: 50-60 chars (~243px / 580px)

Description Length159 chars

Recommended: 120-160 chars

Issues (2)

  • • Very thin content (7 words). Search engines need substantial content for ranking.
  • • Missing H1 tag — every page should have exactly one H1

7 issues found

Upgrade to view details

Local SEO

Local Search Readiness

7/100
Poor
2 14 1

This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

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AI & LLM Readiness

F36/100
Bot Access
20/25
Machine Read.
7/25
Schema Data
2/25
Citation
7/25

AI Bot Access

14/14 accessible
AI Search
OAI-SearchBot
PerplexityBot
Claude-SearchBot
Gemini-Deep-Research
DuckAssistBot
Training
GPTBot
ClaudeBot
Google-Extended
Meta-ExternalAgent
Bytespiderinfo
Amazonbot
Applebot-Extended
CCBotinfo
Fetch
ChatGPT-User

Machine Readability

llms.txt
llms-full.txt
Semantic HTML
Heading Hierarchy
Text ratio:1%
Words:1,353
Token eff.:Optimal

Structured Data

2 JSON-LD
VideoObject
sameAs entity links

Citation Readiness

Opening Summary
Descriptive Headings
Canonical URL
Open Graph3/3
Twitter Card2/3
Language Tag
Publish Date
Author Info
Lists
Tables
TL;DR / Summary
About Page Link
Recommendations (10)
AI readiness recommendation preview...
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Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
B
74/100
12
Passed
3
Critical
0
Warnings
Images & Alt Text
10/20
Checks if images have descriptive alt text for screen readers and visually impaired users.
Semantic Structure
13/20
Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
Forms & Inputs
15/15
Verifies form fields have labels, error messages are clear, and inputs are properly associated.
Color & Contrast
15/15
Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
Keyboard & Focus
15/15
Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
ARIA & Roles
6/15
Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
2 recommendations
  • •Accessibility recommendation preview...
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Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
73/100
A
63 mg
CO₂e / view
621.0 KB
Page Weight
80%
Cleaner Than
New Visitor
72 mg
vs
Returning (cached)
36 mg
Annual (10K/mo)
7.5 kg
Emission Segments
Data Center
3 mg
Network
18 mg
Device
41 mg
Resource Breakdown
Images
535.0 KB
HTML
79.6 KB
Other
6.5 KB
Green Hosting Verified
Google Cloud
GWF Verified
4 recommendations
  • •Carbon footprint recommendation preview...
Upgrade to view recommendations
F

Security Score

26%Critical
Interactive

HTTPS

WAF

78d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Google Trust Services

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

ECDSA with SHA-256

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2+H3

Valid From

30.04.2026

Valid Until

29.07.2026

OCSP Stapling

Enabled

Subject Alternative Names (1)

www.economist.com

SHA-256 Fingerprint

8D:E9:78:43:57:A5:A9:D5:7F:A6:5C:29:1C:00:60:08:5F:15:10:16...

Top Recommendations

Security recommendation preview

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HTTP Headers

Developer Console

alt-svc
h3=":443"; ma=86400
cache-control
🔴 No Cache(private,no-cache,no-store)
cf-cache-status
DYNAMIC
cf-ray🇫🇷 Paris
9fa3abb09be49378-CDG
content-encoding
⚡ Brotli(br)
content-type
text/html; charset=utf-8
Good Warning Issue

Email Infrastructure

Custom Mail Server

Score

0

SPF
DKIM
DMARC

Domain Information

econ.st

DNSSEC
Not Enabled

Privacy & Compliance

Cookie Notice (WP)

Cookie Consent Banner
Cookie Notice (WP)
Privacy Policy
Terms of Service

GDPR Indicators

Cookie consent banner detected
CMP: Cookie Notice (WP)
Privacy policy page linked
Data Protection Officer mentioned

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
B
79/100
Mobile Friendly37 breakpoints
Viewport Meta
The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
Responsive Design
Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
Touch Icons
Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
Readable Font Size
Base font size should be at least 16px on mobile to ensure text is readable without zooming.
Relative Units
Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
No H-Scroll Risk
No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
Tap Targets OK
Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
No Fixed Widths
No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
Viewport
width=device-width
1 recommendation
  • •Mobile compatibility recommendation preview...
Upgrade to view recommendations

Typography & Readability

Georgia + Segoe UI

WCAG AA
52/100
Readability
/30
16/30

15px · LH 1.33

Hierarchy
/20
8/20
WCAG
/25
18/25

4.82:1 min contrast

Performance
/25
10/25

System fonts

Heading Font

Georgia

Serif

Body Font

Segoe UI

Sans15px

Contrast Ratio

4.82:1

WCAG AA (≥4.5:1)

Reading Comfort

~37 CPL

Narrow lines
46px
h2
40px
h3
20px
h4
15px
p

⚠️ Small text: 15px may strain on mobile. Use ≥16px for WCAG compliance.

⚠️ Tight line spacing (1.33). Increase to 1.4–1.6 for better readability.

❌ Very complex text: Flesch score 4/100. Consider shorter sentences and simpler words.

✅ WCAG AA contrast: All text meets 4.5:1 ratio (min 4.8:1).

❌ Missing H1: Every page should have exactly one H1 element for SEO and accessibility.

✅ System fonts: Zero font loading delay — best possible LCP impact.

Buy on MyFontsFlesch 4

Color Palette

7 unique colors
5.12:1 AA Light
#ffffff
Background· 70.30000000000001%
#726c71
Other· 4.1%
#e3120b
Primary· 0%
#efefea
Secondary· 7.9%
#010417
Primary· 5.2%
#d6cfca
Border· 4.4%
#291321
Secondary· 2.7%

Business & Marketing Stack

1 Tools Detected

Growing

Behavior Analytics

1
Google AnalyticsFree

User behavior and product analytics

1

Categories

1

Total Tools

0

Enterprise

0

Mid-Market

Assessment: Growing marketing technology adoption

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Scripts & Styles

26 Resources

20
Scripts
6
Styles
0
Async
20
Defer

Top Script Sources

local(14)cmp-cdn.p.aws.economist.com(2)cdn.parsely.com(1)experiments.parsely.com(1)wall-ui-cdn.p.aws.economist.com(1)

Website Identity

The Economist

The Economist

NewsMediaOrganization
www.economist.com
Location detected: 🇺🇸 United Statesvia ip
enEst. 1843

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Last analyzed: 11 May 2026 at 19:43

Historical Analysis & Change Tracking