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dia.com

https://dia.com· First analyzed 11 May 2026· Updated 11 May 2026
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dia.com
Desktop screenshot of dia.com
Mobile screenshot of dia.com
Mobile

Sponsored

Hosting Provider

Amazon Web Services (AWS)
aws.amazon.com

IP Address

3.164.240.51

Site Location

🇺🇸 United Statesvia schema_nap

Server Location

🇸🇪 Stockholm, Sweden

ASN

AS16509

Organization

AWS CloudFront (GLOBAL)

Server

Nginx

Nameservers

pdns6.ultradns.co.uk.pdns1.ultradns.net.pdns2.ultradns.net.pdns3.ultradns.org.+2 more

Performance

86

Core Web Vitals

Weight

First Contentful Paint
1.7 s10%
Speed Index
2.3 s10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
5.3 MB
126 requests

Image Optimization

Lazy LoadResponsive
0–49
50–89
90–100

Architecture Stack

Headless
⚙️ SSR
Decoupled
API
Data Source
Headless CMS
Storyblok
Infrastructure
Hosting
Amazon Web Services (AWS)

Detected API Sources

https://a.storyblok.com/f/8842...

Technology Stack

16 Technologies Detected

Analytics

5
Google Analytics
Google Analytics 4
Facebook PixelHeap AnalyticsHeap

UI Components

2
SwiperSlick Carousel

Advertising

2
TikTok PixelMicrosoft Advertising

Libraries

1
jQueryv2.2.4

CSS Frameworks

1
Tailwind CSS

Fonts

1
Google Fonts

Tag Managers

1
Google Tag Manager

Customer Support

1
Zendesk

Other

1
Google Optimize

Web Servers

1
Nginxv1.27.5

SEO Analysis

B73/100
21
5
0
Meta Tags15/15
Content8/12
Headings8/8
Technical16/21
E-E-A-T2/7
Images3/7
Links5/5
URL5/5
Social5/5
Freshness0/4
Mobile3/4
Indexability3/3
D
dia.comdia.com

Plus Size Clothing and Personal Styling for Women | Dia & Co

Dia & Co personal styling and plus size clothing for women exclusively in sizes 10-32. No subscription required. Free shipping and returns at dia.com.

Title Length60 chars

Recommended: 50-60 chars (~357px / 580px)

Description Length150 chars

Recommended: 120-160 chars

Issues (0)

    5 issues found

    Upgrade to view details

    Local SEO

    Local Search Readiness

    15/100
    Poor
    4 15 1

    This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

    Sponsored

    AI & LLM Readiness

    D46/100
    Bot Access
    20/25
    Machine Read.
    11/25
    Schema Data
    1/25
    Citation
    14/25

    AI Bot Access

    14/14 accessible
    AI Search
    OAI-SearchBot
    PerplexityBot
    Claude-SearchBot
    Gemini-Deep-Research
    DuckAssistBot
    Training
    GPTBot
    ClaudeBot
    Google-Extended
    Meta-ExternalAgent
    Bytespiderinfo
    Amazonbot
    Applebot-Extended
    CCBotinfo
    Fetch
    ChatGPT-User

    Machine Readability

    llms.txt
    llms-full.txt
    Semantic HTML
    Heading Hierarchy
    nav
    Text ratio:1%
    Words:585
    Token eff.:Optimal
    Sections/1K:8.5
    Depth:1/5

    Structured Data

    1 JSON-LD
    sameAs entity links

    Citation Readiness

    Opening Summary209w
    Descriptive Headingsavg 10.2w
    Canonical URL
    Open Graph3/3
    Twitter Card2/3
    Language Tag
    Publish Date
    Author Info
    Lists
    Tables
    TL;DR / Summary
    About Page Link
    Recommendations (8)
    AI readiness recommendation preview...
    Upgrade to view recommendations

    Sponsored

    Accessibility

    WCAG 2.1 Compliance

    Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
    B
    74/100
    11
    Passed
    5
    Critical
    1
    Warnings
    Images & Alt Text
    15/20
    Checks if images have descriptive alt text for screen readers and visually impaired users.
    Semantic Structure
    13/20
    Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
    Forms & Inputs
    15/15
    Verifies form fields have labels, error messages are clear, and inputs are properly associated.
    Color & Contrast
    15/15
    Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
    Keyboard & Focus
    7/15
    Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
    ARIA & Roles
    9/15
    Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
    2 recommendations
    • •Accessibility recommendation preview...
    Upgrade to view recommendations

    Carbon Footprint

    SWDM v4 · Eco-Score

    Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
    35/100
    F
    553 mg
    CO₂e / view
    5.3 MB
    Page Weight
    5%
    Cleaner Than
    New Visitor
    631 mg
    vs
    Returning (cached)
    316 mg
    Annual (10K/mo)
    66.3 kg
    Emission Segments
    Data Center
    27 mg
    Network
    162 mg
    Device
    363 mg
    Resource Breakdown
    JavaScript
    211.5 KB
    Images
    5.1 MB
    CSS
    1.3 KB
    Fonts
    1010 B
    HTML
    45.3 KB
    Other
    9.2 KB
    Green Hosting Verified
    Amazon Web Services (AWS)
    Provider Match
    6 recommendations
    • •Carbon footprint recommendation preview...
    Upgrade to view recommendations
    D

    Security Score

    46%Poor
    Interactive

    HTTPS

    No WAF

    121d

    Certificate Details

    Type

    Domain Validated (DV)

    Certificate Authority

    Amazon

    Key Algorithm

    RSA (2048 bit)

    Signature

    SHA-256 with RSA

    TLS Version

    TLSv1.2

    HTTP Protocol

    HTTP/2

    Valid From

    24.02.2026

    Valid Until

    09.09.2026

    OCSP Stapling

    Enabled

    Subject Alternative Names (3)

    www.dia.com*.dia.comdia.com

    SHA-256 Fingerprint

    6F:8C:AE:92:08:B6:66:C1:A5:6A:38:AC:F9:2E:DA:1A:1B:19:F6:9F...

    Top Recommendations

    Security recommendation preview

    Upgrade to view recommendations
    Upgrade to view header details

    HTTP Headers

    Developer Console

    cache-control
    🔴 No Cache(no-store)
    content-encoding
    📦 Gzip(gzip)
    content-type
    text/html; charset=utf-8
    date
    Mon, 11 May 2026 00:49:19 GMT
    etag
    W/"9ccad3f2f21899c7ebec26e751f3a930"
    referrer-policy
    strict-origin-when-cross-origin
    Good Warning Issue

    Email Infrastructure

    Google Workspace

    Score

    68

    SPF
    DKIM
    DMARC

    DMARC Policy

    Quarantine (Moderate)

    MX Records (5)

    aspmx.l.google.com
    aspmx2.googlemail.com
    alt2.aspmx.l.google.com
    aspmx3.googlemail.com

    +1 more

    Domain Information

    dia.com

    Domain Age
    28y 2m

    Created

    15.03.1998

    Expires

    14.03.2027

    Last Updated

    10.03.2026

    Registrar

    CSC Corporate Domains, Inc.

    DNSSEC
    Not Enabled

    Privacy & Compliance

    TrustArc

    Cookie Consent Banner
    TrustArc
    Privacy Policy
    Terms of Service

    GDPR Indicators

    Cookie consent banner detected
    CMP: TrustArc
    Privacy policy page linked

    Mobile Compatibility

    Viewport & Responsive Test

    Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
    A
    85/100
    Mobile Friendly91 breakpoints
    Viewport Meta
    The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
    Responsive Design
    Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
    Touch Icons
    Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
    Readable Font Size
    Base font size should be at least 16px on mobile to ensure text is readable without zooming.
    Relative Units
    Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
    No H-Scroll Risk
    No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
    Tap Targets OK
    Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
    No Fixed Widths
    No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
    Viewport
    width=device-width,minimum-scale=1,initial-scale=1
    2 recommendations
    • •Mobile compatibility recommendation preview...
    Upgrade to view recommendations

    Typography & Readability

    Helvetica Neue + Eina semibold

    WCAG AAA
    74/100
    Readability
    /30
    27/30

    16px · LH 1.50

    Hierarchy
    /20
    15/20

    1.75x ratio · ✓ H1→H6

    WCAG
    /25
    20/25

    12.12:1 min contrast

    Performance
    /25
    12/25

    System fonts

    Heading Font

    Helvetica Neue

    Sans28px

    Body Font

    Eina semibold

    Sans16px

    Contrast Ratio

    12.12:1

    WCAG AAA (≥7:1)

    Reading Comfort

    ~42 CPL

    Narrow lines
    28px
    h1
    40px
    h2
    36px
    h3
    22px
    h4
    16px
    p
    Minor Second
    Scale

    ✅ Excellent readability: 16px body text is ideal for all devices.

    ✅ Optimal line spacing: 1.50 ratio (ideal range 1.4–1.6).

    ✅ WCAG AAA contrast: All text meets 7:1 ratio (min 12.1:1).

    ✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

    ✅ Modern fluid typography: clamp() with rem units ensures zoom accessibility (WCAG 1.4.4).

    ✅ System fonts: Zero font loading delay — best possible LCP impact.

    GGoogle FontsFluid Type (rem)

    Color Palette

    6 unique colors
    Dark
    #4d4641
    Secondary· 4.1%
    #fdfbfc
    Primary· 70.2%
    #d3bdd2
    Secondary· 8.6%
    #aa9886
    Secondary· 7.6%
    #bbb8ac
    Secondary· 4.8%
    #eae3dd
    Secondary· 4.6%

    Business & Marketing Stack

    9 Tools Detected

    Enterprise

    Customer Support

    1
    ZendeskEnterprise

    Live chat and helpdesk tools

    Behavior Analytics

    3
    Google Tag ManagerFree
    Google AnalyticsFree
    HeapMid-Market

    User behavior and product analytics

    Advertising

    4
    Facebook PixelMid-Market
    Pinterest AdsMid-Market
    TikTok PixelMid-Market
    Microsoft AdsEnterprise

    Ad platforms and retargeting pixels

    Social Media

    1
    Pinterest WidgetsFree

    Social widgets and sharing tools

    4

    Categories

    9

    Total Tools

    2

    Enterprise

    4

    Mid-Market

    Assessment: Sophisticated marketing and sales technology infrastructure

    Sponsored

    Scripts & Styles

    23 Resources

    20
    Scripts
    3
    Styles
    19
    Async
    0
    Defer

    Top Script Sources

    bat.bing.com(3)analytics.tiktok.com(3)googletagmanager.com(3)s.pinimg.com(2)d2hrivdxn8ekm8.cloudfront.net(2)

    Website Identity

    Dia & Co

    Dia & Co

    Corporation

    Dia & Co personal styling and plus size clothing for women exclusively in sizes 14-32. No subscription required. Free shipping and returns at dia.com.

    www.dia.com/
    28 years old
    Location detected: 🇺🇸 United Statesvia schema_nap
    CSC Corporate Domains, Inc.📧 Google Workspaceen

    Sponsored

    Last analyzed: 11 May 2026 at 00:49

    Historical Analysis & Change Tracking