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carwow.de

https://carwow.de· First analyzed 14 May 2026· Updated 14 May 2026
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carwow.de
Desktop screenshot of carwow.de
Mobile screenshot of carwow.de
Mobile

Sponsored

Hosting Provider

Fastly, Inc.

IP Address

151.101.122.133

Site Location

🇩🇪 München, Germanyvia schema_nap

Server Location

🇫🇷 Paris, France

ASN

AS54113

Organization

Fastly, Inc.

Server

Heroku

CDN

Fastly

Nameservers

ns4.dnsimple-edge.org.ns1.dnsimple-edge.com.ns2.dnsimple-edge.net.ns3.dnsimple-edge.io.

Performance

98

Core Web Vitals

Weight

First Contentful Paint
857 ms10%
Speed Index
1.1 s10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
563 KB
75 requests

Image Optimization

Lazy LoadWebPResponsiveimgix
0–49
50–89
90–100

Architecture Stack

Headless
⚙️ SSR
Decoupled
Frontend
Styling
Bootstrap
API
Data Source
Headless CMS
Prismic
Infrastructure
Hosting
Fastly, Inc.
CDN
Fastly

Detected API Sources

https://images.prismic.io/carw...https://images.prismic.io/carw...

Technology Stack

9 Technologies Detected

CSS Frameworks

2
Bootstrap
Tailwind CSS

Other

1
Chart.js

Tag Managers

1
Google Tag Manager

Analytics

1
Amplitude

Advertising

1
Google Ads

Reviews

1
Trustpilot

Platforms

1
Heroku

Customer Support

1
Zendesk

SEO Analysis

B74/100
24
2
2
Meta Tags14/15
Content3/12
Headings8/8
Technical24/25
E-E-A-T2/7
Images3/7
Links5/5
URL5/5
Social3/5
Freshness0/4
Mobile4/4
Indexability3/3
C
carwow.decarwow.de

Carwow | Neue und gebrauchte Autos kaufen, leasen & verkaufen

Finde die besten Angebote für Neuwagen und Gebrauchtwagen - ob Kauf, Leasing oder Finanzierung und verkaufe dein altes Auto sicher an geprüfte Händler.

Title Length61 chars

Recommended: 50-60 chars (~377px / 580px)

Description Length151 chars

Recommended: 120-160 chars

Issues (2)

  • • Very thin content (12 words). Search engines need substantial content for ranking.
  • • Most images missing alt text (42/51) — critical for accessibility and SEO

4 issues found

Upgrade to view details

Crawlability

Sitemap

Type: index

16 URLs

16 sub-sitemaps

robots.txt

9 rules

Sitemap reference found

Local SEO

Local Search Readiness

45/100
Fair
13 9

Sponsored

AI & LLM Readiness

D42/100
Bot Access
20/25
Machine Read.
7/25
Schema Data
8/25
Citation
7/25

AI Bot Access

14/14 accessible
AI Search
OAI-SearchBot
PerplexityBot
Claude-SearchBot
Gemini-Deep-Research
DuckAssistBot
Training
GPTBot
ClaudeBot
Google-Extended
Meta-ExternalAgent
Bytespiderinfo
Amazonbot
Applebot-Extended
CCBotinfo
Fetch
ChatGPT-User

Machine Readability

llms.txt
llms-full.txt
Semantic HTML
Heading Hierarchy
Text ratio:1%
Words:1,701
Token eff.:Optimal

Structured Data

2 JSON-LD
Person×1.3Organization×1.1WebSite
sameAs entity links

Citation Readiness

Opening Summary
Descriptive Headings
Canonical URL
Open Graph3/3
Twitter Card0/3
Language Tag
Publish Date
Author Info
Lists
Tables
TL;DR / Summary
About Page Link
Recommendations (11)
AI readiness recommendation preview...
Upgrade to view recommendations

Sponsored

Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
C
66/100
8
Passed
4
Critical
0
Warnings
Images & Alt Text
20/20
Checks if images have descriptive alt text for screen readers and visually impaired users.
Semantic Structure
6/20
Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
Forms & Inputs
15/15
Verifies form fields have labels, error messages are clear, and inputs are properly associated.
Color & Contrast
15/15
Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
Keyboard & Focus
9/15
Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
ARIA & Roles
1/15
Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
2 recommendations
  • •Accessibility recommendation preview...
Upgrade to view recommendations

Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
65/100
A
57 mg
CO₂e / view
563.3 KB
Page Weight
80%
Cleaner Than
New Visitor
65 mg
vs
Returning (cached)
33 mg
Annual (10K/mo)
6.8 kg
Emission Segments
Data Center
3 mg
Network
17 mg
Device
37 mg
Resource Breakdown
JavaScript
221.7 KB
HTML
121.2 KB
Other
220.4 KB
Green Hosting Verified
Fastly, Inc.
Provider Match
3 recommendations
  • •Carbon footprint recommendation preview...
Upgrade to view recommendations
A+

Security Score

93%Excellent
Static / Informational

HTTPS

No WAF

192d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Sectigo Limited

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

ECDSA with SHA-256

TLS Version

TLSv1.2

HTTP Protocol

HTTP/2

Valid From

08.05.2026

Valid Until

22.11.2026

OCSP Stapling

Enabled

Subject Alternative Names (2)

*.carwow.decarwow.de

SHA-256 Fingerprint

05:4A:07:BB:00:E7:FF:29:0E:40:06:C8:C5:9B:6C:D3:1C:E7:2D:93...

Recommendations

Security recommendation preview

Upgrade to view recommendations
Upgrade to view header details

HTTP Headers

Developer Console

accept-ranges
bytes
age
0
cache-control
🟡 300s(max-age=300, public)
content-encoding
📦 Gzip(gzip)
content-length
123850
content-type
text/html; charset=utf-8
Good Warning Issue

Email Infrastructure

Google Workspace

Score

100

SPF
DKIM
DMARC

DMARC Policy

Reject (Strictest)

MX Records (5)

alt1.aspmx.l.google.com
alt3.aspmx.l.google.com
aspmx.l.google.com
alt4.aspmx.l.google.com

+1 more

Domain Information

carwow.de

Last Updated

13.05.2026

DNSSEC
Not Enabled

Privacy & Compliance

Quantcast Choice

Cookie Consent Banner
Quantcast Choice
Privacy Policy
Terms of Service

GDPR Indicators

Cookie consent banner detected
CMP: Quantcast Choice
Privacy policy page linked
Data Protection Officer mentioned

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
B
70/100
Mobile Friendly1 breakpoint
Viewport Meta
The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
Responsive Design
Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
Touch Icons
Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
Readable Font Size
Base font size should be at least 16px on mobile to ensure text is readable without zooming.
Relative Units
Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
No H-Scroll Risk
No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
Tap Targets OK
Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
No Fixed Widths
No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
Viewport
width=device-width, initial-scale=1
1 recommendation
  • •Mobile compatibility recommendation preview...
Upgrade to view recommendations

Typography & Readability

south-east-cn + gt-walsheim

WCAG Partial
68/100
Readability
/30
16/30

14px · LH 1.57

Hierarchy
/20
20/20

4x ratio · ✓ H1→H6

WCAG
/25
19/25

3.56:1 min contrast

Performance
/25
13/25

2 fonts · 4 req

Heading Font

south-east-cn

Sans56px

Body Font

gt-walsheim

Sans14px

Contrast Ratio

3.56:1

2 issues

Reading Comfort

~36 CPL

Narrow lines
56px
h1
56px
h2
24px
h3
14px
p

⚠️ Small text: 14px may strain on mobile. Use ≥16px for WCAG compliance.

✅ Optimal line spacing: 1.57 ratio (ideal range 1.4–1.6).

⚠️ Hard to read: Flesch score 36/100. Simplify sentences for wider reach.

⚠️ Partial contrast: 2 elements below WCAG AA threshold (min 3.6:1).

✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

✅ Strong hierarchy: Headlines are 4.0x larger than body text.

Buy on MyFontsFlesch 36

Color Palette

4 unique colors
6.2:1 AA Dark
#171717
Primary· 29.1%
#9c9794
Other· 5.3%
#f5f3f8
Background· 53.9%

Business & Marketing Stack

4 Tools Detected

Advanced

Behavior Analytics

3
AmplitudeMid-Market
Google Tag ManagerFree
Google AnalyticsFree

User behavior and product analytics

Reviews & Social Proof

1
TrustpilotMid-Market

Customer reviews and testimonials

2

Categories

4

Total Tools

0

Enterprise

2

Mid-Market

Assessment: Well-developed marketing technology stack

Ad Networks

Google Ad Manager

Sponsored

Scripts & Styles

17 Resources

15
Scripts
2
Styles
11
Async
2
Defer

Top Script Sources

angebote-assets.carwow.de(3)load.sst.carwow.de(2)consent.carwow.de(2)securepubads.g.doubleclick.net(2)cdn.amplitude.com(1)

Website Identity

Carwow

Carwow

Organization

Carwow in Deutschland wurde 2016 von Philipp Sayler von Amende gegründet, nachdem Carwow in Großbritannien schon seit 2013 erfolgreich ist. Carwow ist ein deutscher Online-Marktplatz für den Kauf und Verkauf von Neu- und Gebrauchtwagen.

hallo@carwow.de
+498974534100
www.carwow.de

Ganghoferstraße 70C, München

80339, München

DE

Location detected: 🇩🇪 Germany, Münchenvia schema_nap
📧 Google WorkspacedeEst. 2016

Sponsored

Last analyzed: 14 May 2026 at 07:16

Historical Analysis & Change Tracking