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acorns.com

https://acorns.com· First analyzed 25 Apr 2026· Updated 25 Apr 2026
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acorns.com
Desktop screenshot of acorns.com
Mobile screenshot of acorns.com
Mobile

Sponsored

Hosting Provider

Fastly, Inc.

IP Address

151.101.130.49

Site Location

🇨🇦 Canadavia ip

Server Location

🇨🇦 Montreal, Canada

ASN

AS54113

Organization

Fastly, Inc.

CDN

CDN

Nameservers

ns-1305.awsdns-35.org.ns-1671.awsdns-16.co.uk.ns-936.awsdns-53.net.ns-119.awsdns-14.com.

Performance

100

Core Web Vitals

Weight

First Contentful Paint
661 ms10%
Speed Index
859 ms10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
217 KB
116 requests

Image Optimization

Lazy LoadAVIFResponsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
Infrastructure
Hosting
Fastly, Inc.
CDN
CDN

Technology Stack

10 Technologies Detected

Analytics

4
Google Analytics
Google Analytics 4
AmplitudeMicrosoft Clarity

Libraries

1
jQuery UI

Other

1
Highcharts

UI Components

1
Slick Carousel

CSS Frameworks

1
Tailwind CSS

Tag Managers

1
Google Tag Manager

Advertising

1
Microsoft Advertising

SEO Analysis

A82/100
25
3
0
Meta Tags15/15
Content12/12
Headings8/8
Technical20/25
E-E-A-T0/7
Images6/7
Links5/5
URL5/5
Social4/5
Freshness0/4
Mobile4/4
Indexability3/3
A
acorns.comacorns.com

Easy Investing App For Saving & Growing Your Money | Acorns

Acorns is a financial wellness app that helps individuals and families save, invest, and grow money automatically through simple, everyday habits.

Title Length59 chars

Recommended: 50-60 chars (~363px / 580px)

Description Length146 chars

Recommended: 120-160 chars

Issues (0)

    3 issues found

    Upgrade to view details

    Crawlability

    Sitemap

    Type: standard

    1,148 URLs

    robots.txt

    9 rules

    Sitemap reference found

    Local SEO

    Local Search Readiness

    7/100
    Poor
    2 14 2

    This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

    Sponsored

    AI & LLM Readiness

    D41/100
    Bot Access
    20/25
    Machine Read.
    8/25
    Schema Data
    0/25
    Citation
    13/25

    AI Bot Access

    14/14 accessible
    AI Search
    OAI-SearchBot
    PerplexityBot
    Claude-SearchBot
    Gemini-Deep-Research
    DuckAssistBot
    Training
    GPTBot
    ClaudeBot
    Google-Extended
    Meta-ExternalAgent
    Bytespiderinfo
    Amazonbot
    Applebot-Extended
    CCBotinfo
    Fetch
    ChatGPT-User

    Machine Readability

    llms.txt
    llms-full.txt
    Semantic HTML
    Heading Hierarchy
    Text ratio:10%
    Words:3,040
    Token eff.:Good
    Sections/1K:6.6

    Structured Data

    Microdata

    Citation Readiness

    Opening Summary524w
    Descriptive Headingsavg 4.8w
    Canonical URL
    Open Graph3/3
    Twitter Card2/3
    Language Tag
    Publish Date
    Author Info
    Lists
    Tables
    TL;DR / Summary
    About Page Link
    Recommendations (12)
    AI readiness recommendation preview...
    Upgrade to view recommendations

    Sponsored

    Accessibility

    WCAG 2.1 Compliance

    Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
    B
    72/100
    11
    Passed
    5
    Critical
    1
    Warnings
    Images & Alt Text
    15/20
    Checks if images have descriptive alt text for screen readers and visually impaired users.
    Semantic Structure
    13/20
    Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
    Forms & Inputs
    15/15
    Verifies form fields have labels, error messages are clear, and inputs are properly associated.
    Color & Contrast
    15/15
    Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
    Keyboard & Focus
    5/15
    Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
    ARIA & Roles
    9/15
    Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
    2 recommendations
    • •Accessibility recommendation preview...
    Upgrade to view recommendations

    Carbon Footprint

    SWDM v4 · Eco-Score

    Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
    69/100
    A+
    22 mg
    CO₂e / view
    217.2 KB
    Page Weight
    95%
    Cleaner Than
    New Visitor
    25 mg
    vs
    Returning (cached)
    13 mg
    Annual (10K/mo)
    2.6 kg
    Emission Segments
    Data Center
    1 mg
    Network
    6 mg
    Device
    14 mg
    Resource Breakdown
    JavaScript
    91.2 KB
    Images
    684 B
    CSS
    103.1 KB
    HTML
    21.9 KB
    Other
    346 B
    Green Hosting Verified
    Fastly, Inc.
    Provider Match
    4 recommendations
    • •Carbon footprint recommendation preview...
    Upgrade to view recommendations
    D

    Security Score

    46%Poor
    Interactive

    HTTPS

    No WAF

    224d

    Certificate Details

    Type

    Domain Validated (DV)

    Certificate Authority

    GlobalSign nv-sa

    Key Algorithm

    RSA (2048 bit)

    Signature

    SHA-256 with RSA

    TLS Version

    TLSv1.2

    HTTP Protocol

    HTTP/2

    Valid From

    03.11.2025

    Valid Until

    05.12.2026

    OCSP Stapling

    Enabled

    Subject Alternative Names (1)

    www.acorns.com

    SHA-256 Fingerprint

    D2:86:04:F8:AE:E8:C9:D3:6C:C0:C2:ED:CC:65:53:02:9B:10:53:14...

    Top Recommendations

    Security recommendation preview

    Upgrade to view recommendations
    Upgrade to view header details

    HTTP Headers

    Developer Console

    accept-ranges
    bytes
    access-control-allow-headers
    Origin, X-Requested-With, Content-Type, Accept, Authorizatio...
    age
    40747
    cache-control
    🔴 No Cache(no-cache)
    content-encoding
    📦 Gzip(gzip)
    content-language
    en-us
    Good Warning Issue

    Email Infrastructure

    Google Workspace

    Score

    98

    SPF
    DKIM
    DMARC

    DMARC Policy

    Quarantine (Moderate)

    MX Records (5)

    aspmx2.googlemail.com
    alt2.aspmx.l.google.com
    aspmx3.googlemail.com
    aspmx.l.google.com

    +1 more

    Domain Information

    acorns.com

    Domain Age
    29y 8m

    Created

    22.08.1996

    Expires

    21.08.2026

    Last Updated

    19.11.2022

    Registrar

    Amazon Registrar, Inc.

    DNSSEC
    Not Enabled

    Privacy & Compliance

    OneTrust

    Cookie Consent Banner
    OneTrust
    Privacy Policy
    Terms of Service

    GDPR Indicators

    Cookie consent banner detected
    CMP: OneTrust

    Mobile Compatibility

    Viewport & Responsive Test

    Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
    C
    60/100
    Mobile Friendly1 breakpoint
    Viewport Meta
    The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
    Responsive Design
    Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
    Touch Icons
    Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
    Readable Font Size
    Base font size should be at least 16px on mobile to ensure text is readable without zooming.
    Relative Units
    Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
    No H-Scroll Risk
    No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
    Tap Targets OK
    Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
    No Fixed Widths
    No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
    Viewport
    width=device-width, initial-scale=1.0
    3 recommendations
    • •Mobile compatibility recommendation preview...
    Upgrade to view recommendations

    Typography & Readability

    Avenir Next

    WCAG Partial
    63/100
    Readability
    /30
    18/30

    12px · LH 1.50

    Hierarchy
    /20
    14/20

    6x ratio

    WCAG
    /25
    15/25

    1.46:1 min contrast

    Performance
    /25
    16/25

    1 font · 9 req

    Heading Font

    Avenir Next

    Sans72px

    Body Font

    Avenir Next

    Sans12px

    Contrast Ratio

    1.46:1

    7 issues

    Reading Comfort

    ~51 CPL

    Optimal (45–75)
    72px
    h1
    140px
    h2
    72px
    h3
    32px
    h4
    12px
    p
    Minor Second
    Scale

    ❌ Critical: 12px body text is too small. Minimum 14px, recommend 16px+.

    ✅ Optimal line spacing: 1.50 ratio (ideal range 1.4–1.6).

    ✅ Optimal line length: ~51 chars/line (ideal 45–75 CPL).

    ⚠️ Hard to read: Flesch score 48/100. Simplify sentences for wider reach.

    ⚠️ Partial contrast: 7 elements below WCAG AA threshold (min 1.5:1).

    ⚠️ Minor heading issue: 0 level skip(s) detected. Maintain sequential order for screen readers.

    Buy on MyFontsFluid TypeFlesch 48

    Color Palette

    6 unique colors
    5.89:1 AA Dark
    #000000
    Text· 1.8%
    #7d8c77
    Secondary· 0.4%
    #f9f9f1
    Background· 96.10000000000001%
    #71c944
    Primary· 1.1%
    #94d271
    Accent· 0.3%

    Business & Marketing Stack

    6 Tools Detected

    Enterprise

    Behavior Analytics

    4
    Google Tag ManagerFree
    Google AnalyticsFree
    Microsoft ClarityFree
    AmplitudeMid-Market

    User behavior and product analytics

    Advertising

    1
    Microsoft AdsEnterprise

    Ad platforms and retargeting pixels

    Affiliate & Partnerships

    1
    ImpactEnterprise

    Affiliate networks and partner tracking

    3

    Categories

    6

    Total Tools

    2

    Enterprise

    1

    Mid-Market

    Assessment: Sophisticated marketing and sales technology infrastructure

    Sponsored

    Scripts & Styles

    22 Resources

    20
    Scripts
    2
    Styles
    16
    Async
    2
    Defer

    Top Script Sources

    bat.bing.com(4)googletagmanager.com(3)cdn.amplitude.com(2)cdn.moloco.com(1)d.impactradius-event.com(1)

    Website Identity

    acorns.com

    29 years old
    Location detected: 🇨🇦 Canadavia ip
    Amazon Registrar, Inc.📧 Google Workspaceen-us

    Sponsored

    Last analyzed: 25 Apr 2026 at 10:58

    Historical Analysis & Change Tracking