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wmgallery.org.uk

https://wmgallery.org.uk· First analyzed 21 May 2026· Updated 21 May 2026
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wmgallery.org.uk
Desktop screenshot of wmgallery.org.uk
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Mobile

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Hosting Provider

IP Address

176.74.18.98

Site Location

🇬🇧 United Kingdomvia tld

Server Location

🇬🇧 Cricklewood, United Kingdom

ASN

AS41000

Organization

SWB NETv4

Server

Nginx

Nameservers

ns1.livedns.co.uk.ns3.livedns.co.uk.ns2.livedns.co.uk.

Performance

92

Core Web Vitals

Weight

First Contentful Paint
1.3 s10%
Speed Index
1.7 s10%
Largest Contentful Paint
25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
4.1 MB
75 requests

Image Optimization

Lazy LoadWebPResponsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
WordPressv6.9.1
cms
WilliamMorrisv1.0.0Custom
by Chad Rossouw for HdK
View Theme

Progressive Web App

Web ManifestApple Touch IconTheme Color

Technology Stack

17 Technologies Detected

SEO Analysis

B78/100
24
6
1
Meta Tags9/15
Content10/12
Headings3/8
Technical24/25
E-E-A-T2/7
Images5/7
Links5/5
URL5/5
Social4/5
Freshness4/4
Mobile4/4
Indexability3/3
W
wmgallery.org.ukwmgallery.org.uk

Home - William Morris Gallery

Home to the world’s largest collection of William Morris’ work. Sharing the rich artistic and social legacy of Morris. Free.

Title Length29 chars

Recommended: 50-60 chars (~178px / 580px)

Description Length124 chars

Recommended: 120-160 chars

Issues (1)

  • Missing H1 tag — every page should have exactly one H1

Crawlability

Sitemap

Type: index

16 URLs

16 sub-sitemaps

robots.txt

3 rules

Sitemap reference found

Allows all crawlers

Local SEO

Local Search Readiness

23/100
Needs Work
6 11

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AI & LLM Readiness

D54/100
Bot Access
20/25
Machine Read.
10/25
Schema Data
8/25
Citation
16/25

AI Bot Access

14/14 accessible
AI Search
OAI-SearchBot
PerplexityBot
Claude-SearchBot
Gemini-Deep-Research
DuckAssistBot
Training
GPTBot
ClaudeBot
Google-Extended
Meta-ExternalAgent
Bytespiderinfo
Amazonbot
Applebot-Extended
CCBotinfo
Fetch
ChatGPT-User

Machine Readability

llms.txt
llms-full.txt
Semantic HTML
Heading Hierarchy
nav
Text ratio:2%
Words:577
Token eff.:Optimal
Sections/1K:26
Depth:1/5

Structured Data

4 JSON-LD
Organization×1.1WebSiteBreadcrumbListSearchAction
sameAs entity links

Citation Readiness

Opening Summary91w
Descriptive Headingsavg 2.4w
Canonical URL
Open Graph3/3
Twitter Card1/3
Language Tag
Publish Date
Author Info
Lists
Tables
TL;DR / Summary
About Page Link
Recommendations (8)
AI readiness recommendation preview...

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Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
A
80/100
13
Passed
4
Critical
0
Warnings
Images & Alt Text
13/20
Checks if images have descriptive alt text for screen readers and visually impaired users.
Semantic Structure
13/20
Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
Forms & Inputs
15/15
Verifies form fields have labels, error messages are clear, and inputs are properly associated.
Color & Contrast
15/15
Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
Keyboard & Focus
15/15
Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
ARIA & Roles
9/15
Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
2 recommendations
  • Accessibility recommendation preview...

Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
41/100
F
425 mg
CO₂e / view
4.1 MB
Page Weight
15%
Cleaner Than
New Visitor
486 mg
vs
Returning (cached)
243 mg
Annual (10K/mo)
51.0 kg
Emission Segments
Data Center
21 mg
Network
125 mg
Device
279 mg
Resource Breakdown
JavaScript
109.8 KB
Images
3.9 MB
CSS
116.6 KB
HTML
29.7 KB
Green Hosting Verified
Freethought Internet
GWF Verified
5 recommendations
  • Carbon footprint recommendation preview...
A+

Security Score

91%Excellent
Static / Informational

HTTPS

No WAF

70d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Let's Encrypt

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

ECDSA with SHA-384

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2

Valid From

01.05.2026

Valid Until

30.07.2026

Subject Alternative Names (4)

williammorrisgallery.co.ukwmgallery.org.ukwww.williammorrisgallery.co.ukwww.wmgallery.org.uk

SHA-256 Fingerprint

F5:C7:64:90:19:57:EE:CA:F0:A6:A5:5B:4D:0C:D4:47:66:04:17:DD...

Recommendations

Security recommendation preview

HTTP Headers

Developer Console

content-encoding
📦 Gzip(gzip)
content-type
text/html; charset=UTF-8
date
Thu, 21 May 2026 18:31:48 GMT
link
<https://wmgallery.org.uk/wp-json/>; rel="https://api.w.org/...
server
nginx
strict-transport-security
max-age=15780000; includeSubDomains
Good Warning Issue

Email Infrastructure

Mimecast

Score

75

SPF
DKIM
DMARC

DMARC Policy

Reject (Strictest)

MX Records (2)

eu-smtp-inbound-2.mimecast.com
eu-smtp-inbound-1.mimecast.com

Domain Information

wmgallery.org.uk

DNSSEC
Not Enabled

Privacy & Compliance

CookieYes

Cookie Consent Banner
CookieYes
Privacy Policy
Terms of Service

GDPR Indicators

Cookie consent banner detected
CMP: CookieYes
Privacy policy page linked

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
B
79/100
Mobile Friendly4 breakpoints
Viewport Meta
The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
Responsive Design
Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
Touch Icons
Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
Readable Font Size
Base font size should be at least 16px on mobile to ensure text is readable without zooming.
Relative Units
Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
No H-Scroll Risk
No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
Tap Targets OK
Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
No Fixed Widths
No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
Viewport
width=device-width, initial-scale=1
2 recommendations
  • Mobile compatibility recommendation preview...

Typography & Readability

Open Sans

WCAG Partial
70/100
Readability
/30
26/30

18px · LH 1.44

Hierarchy
/20
8/20
WCAG
/25
18/25

3.27:1 min contrast

Performance
/25
18/25

1 font · 4 req

Heading Font

Open Sans

Sans

Body Font

Open Sans

Sans18px

Contrast Ratio

3.27:1

2 issues

Reading Comfort

~33 CPL

Narrow lines
45px
h2
22px
h3
19px
h4
18px
p

✅ Excellent readability: 18px body text is ideal for all devices.

✅ Optimal line spacing: 1.44 ratio (ideal range 1.4–1.6).

⚠️ Partial contrast: 2 elements below WCAG AA threshold (min 3.3:1).

❌ Missing H1: Every page should have exactly one H1 element for SEO and accessibility.

✅ Lean font stack: 1 font families keeps load times fast.

✅ Smart font loading: font-display: swap prevents invisible text during load (FOIT).

Color Palette

11 unique colors
Dark
#2d2d2b
Other· 4.6%
#fafbf6
Background· 28.4%
#f3eecb
Accent· 12.4%
#192646
Primary· 11%
#92a17e
Secondary· 10.5%
#e1d7aa
Secondary· 8.9%
#b7b28a
Secondary· 5.7%
#af9a76
Secondary· 5.1%

Business & Marketing Stack

3 Tools Detected

Advanced

Behavior Analytics

2

User behavior and product analytics

Privacy & Cookies

1

Cookie consent and privacy compliance tools

2

Categories

3

Total Tools

0

Enterprise

0

Mid-Market

Assessment: Well-developed marketing technology stack

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Scripts & Styles

27 Resources

20
Scripts
7
Styles
6
Async
0
Defer

Top Script Sources

wmgallery.org.uk(12)googletagmanager.com(3)youtube.com(2)cdn-cookieyes.com(2)app-script.monsido.com(1)

Website Identity

William Morris Gallery

William Morris Gallery

Organization

Home to the world’s largest collection of William Morris’ work. Sharing the rich artistic and social legacy of Morris. Free.

Lloyd Park, Forest RoadWalthamstowLondon E17 4PPTel: 0208 496 4390

Location detected: 🇬🇧 United Kingdomvia tld
📧 Mimecasten-US

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Last analyzed: 21 May 2026 at 18:32

Historical Analysis & Change Tracking