winnings.com.au

https://winnings.com.au· First analyzed 24 May 2026· Updated 24 May 2026

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winnings.com.au

Mobile

Sponsored

Hosting Provider

Amazon Web Services (AWS)

aws.amazon.com

IP Address

3.104.87.157

Site Location

🇦🇺 Australiavia tld

Server Location

🇦🇺 Sydney, Australia

ASN

AS16509

Organization

AWS EC2 (ap-southeast-2)

Nameservers

ns3.dnsmadeeasy.com.ns4.dnsmadeeasy.com.ns0.dnsmadeeasy.com.ns2.dnsmadeeasy.com.+1 more

Performance

Core Web Vitals

Weight

First Contentful Paint

1.2 s10%

Speed Index

1.6 s10%

Largest Contentful Paint

—25%

Total Blocking Time

0.0 ms30%

Cumulative Layout Shift

0.00025%

251 KB

11 requests

Image Optimization

Lazy LoadResponsive

0–49

50–89

90–100

Architecture Stack

Monolithic

⚙️ SSR

Ghost

Technology Stack

11 Technologies Detected

Analytics

Frameworks

CSS Frameworks

Fonts

Tag Managers

Customer Support

Other

SEO Analysis

D59/100

Meta Tags15/15

Content2/12

Headings5/8

Technical16/25

E-E-A-T0/7

Images2/7

Links5/5

URL5/5

Social3/5

Freshness0/4

Mobile3/4

Indexability3/3

winnings.com.auwinnings.com.au

Winnings | Shop Appliances, Bathware, Furniture & Homewares

Winnings is Australia’s top specialist in kitchen, laundry, bathroom, living, and alfresco. Discover premium appliances and more from the world's best brands.

Title Length59 chars

Recommended: 50-60 chars (~359px / 580px)

Description Length158 chars

Recommended: 120-160 chars

Issues (2)

• Very thin content (8 words). Search engines need substantial content for ranking.
• Most images missing alt text (10/11) — critical for accessibility and SEO

8 issues found

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Crawlability

Sitemap

Type: standard

31,580 URLs

robots.txt

Local SEO

Local Search Readiness

13/100

Poor

4 11 2

This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

Sponsored

AI & LLM Readiness

F39/100

Bot Access

20/25

Machine Read.

12/25

Schema Data

0/25

Citation

7/25

AI Bot Access

14/14 accessible

AI Search

OAI-SearchBot

PerplexityBot

Claude-SearchBot

Gemini-Deep-Research

DuckAssistBot

Training

GPTBot

ClaudeBot

Google-Extended

Meta-ExternalAgent

Bytespiderinfo

Amazonbot

Applebot-Extended

CCBotinfo

Fetch

ChatGPT-User

Machine Readability

llms.txtinvalid

llms-full.txt

Semantic HTML

Heading Hierarchy

Text ratio:1%

Words:352

Token eff.:Optimal

Structured Data

No Schema

Citation Readiness

Opening Summary

Descriptive Headings

Canonical URL

Open Graph3/3

Twitter Card0/3

Language Tag

Publish Date

Author Info

Lists

Tables

TL;DR / Summary

About Page Link

Recommendations (12)

AI readiness recommendation preview...

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Sponsored

Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.

57/100

Passed

Critical

Warnings

Images & Alt Text

5/20

Checks if images have descriptive alt text for screen readers and visually impaired users.

Semantic Structure

11/20

Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.

Forms & Inputs

15/15

Verifies form fields have labels, error messages are clear, and inputs are properly associated.

Color & Contrast

15/15

Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.

Keyboard & Focus

7/15

Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).

ARIA & Roles

4/15

Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

2 recommendations

•Accessibility recommendation preview...

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Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.

88/100

A+

25 mg

CO₂e / view

250.5 KB

Page Weight

95%

Cleaner Than

New Visitor

29 mg

Returning (cached)

15 mg

Annual (10K/mo)

3.0 kg

Emission Segments

Data Center

1 mg

Network

7 mg

Device

17 mg

Resource Breakdown

Images

224.4 KB

CSS

13.0 KB

HTML

13.1 KB

Green Hosting Verified

Amazon Web Services (AWS)

Provider Match

2 recommendations

•Carbon footprint recommendation preview...

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Security Score

81%Very Good

Interactive

HTTPS

No WAF

23d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Certainly

Key Algorithm

RSA (2048 bit)

Signature

SHA-256 with RSA

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2

Valid From

17.05.2026

Valid Until

16.06.2026

Subject Alternative Names (1)

*.winnings.com.au

SHA-256 Fingerprint

9B:7B:E9:F3:40:95:0C:FE:E3:B0:A1:01:2B:7D:53:4A:BA:1E:91:9C...

Top Recommendations

Security recommendation preview

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HTTP Headers

Developer Console

accept-ranges

bytes

age

cache-control

🟡 10s(max-age=10)

content-encoding

⚡ Brotli(br)

content-length

13157

content-security-policy

frame-ancestors 'none'

Good Warning Issue

Email Infrastructure

Google Workspace

Score

SPF

DKIM

DMARC

DMARC Policy

Reject (Strictest)

MX Records (5)

aspmx.l.google.com

aspmx3.googlemail.com

aspmx2.googlemail.com

alt2.aspmx.l.google.com

+1 more

Domain Information

winnings.com.au

Last Updated

31.03.2026

Registrar

Domain Directors Pty Ltd trading as Instra

DNSSEC

Not Enabled

Privacy & Compliance

Cookie Consent Banner

GDPR Indicators

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.

72/100

Mobile Friendly127 breakpoints

Viewport Meta

The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.

Responsive Design

Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.

Touch Icons

Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.

Readable Font Size

Base font size should be at least 16px on mobile to ensure text is readable without zooming.

Relative Units

Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.

No H-Scroll Risk

No elements wider than the viewport that would cause horizontal scrolling on mobile devices.

Tap Targets OK

Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.

No Fixed Widths

No elements with fixed pixel widths that could overflow on smaller screens and break the layout.

Viewport

width=device-width, initial-scale=1, maximum-scale=1

2 recommendations

•Mobile compatibility recommendation preview...

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Typography & Readability

Helvetica Neue

WCAG Partial

67/100

Readability

/30

22/30

15px · LH 1.50

Hierarchy

/20

15/20

2x ratio

WCAG

/25

13/25

1.06:1 min contrast

Performance

/25

17/25

System fonts

Heading Font

Helvetica Neue

Sans30px

Body Font

Helvetica Neue

Sans15px

Contrast Ratio

1.06:1

31 issues

Reading Comfort

~36 CPL

Narrow lines

30px

28px

26px

15px

⚠️ Small text: 15px may strain on mobile. Use ≥16px for WCAG compliance.

✅ Optimal line spacing: 1.50 ratio (ideal range 1.4–1.6).

⚠️ Partial contrast: 31 elements below WCAG AA threshold (min 1.1:1).

⚠️ Minor heading issue: 1 level skip(s) detected. Maintain sequential order for screen readers.

✅ Strong hierarchy: Headlines are 2.0x larger than body text.

✅ System fonts: Zero font loading delay — best possible LCP impact.

Flesch 65

Color Palette

10 unique colors

Light

#0b0203

Primary· 18.099999999999998%

#7c4629

Secondary· 16.1%

#5a3520

Secondary· 12%

#451d15

Accent· 11.7%

#6f162c

Accent· 11.1%

#a67958

Secondary· 7.5%

#925b38

Secondary· 7.4%

#d6c1b1

Secondary· 4.8%

Business & Marketing Stack

8 Tools Detected

Enterprise

Customer Support

IntercomMid-Market

Live chat and helpdesk tools

Behavior Analytics

Google Tag ManagerFree

Google AnalyticsFree

HotjarMid-Market

User behavior and product analytics

Advertising

Facebook PixelMid-Market

Pinterest AdsMid-Market

Ad platforms and retargeting pixels

Social Media

Facebook SDKFree

Social widgets and sharing tools

A/B Testing & Optimization

OptimizelyEnterprise

Experimentation and conversion optimization

Sponsored

Scripts & Styles

19 Resources

Scripts

Styles

Async

Defer

Top Script Sources

s.pinimg.com(2)googletagmanager.com(2)cdn.onesignal.com(2)connect.facebook.net(2)wg-tr-prod.winning.com.au(1)

Website Identity

winnings.com.au

1300 050 050

Location detected: 🇦🇺 Australiavia tld

Domain Directors Pty Ltd trading as Instra📧 Google Workspaceen

Social Profiles

Facebook Instagram YouTube

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Last analyzed: 24 May 2026 at 01:26

Historical Analysis & Change Tracking