whatcost.co.uk

https://whatcost.co.uk· First analyzed 15 May 2026· Updated 15 May 2026

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whatcost.co.uk

Mobile

Sponsored

Hosting Provider

Cloudflare

cloudflare.com

IP Address

104.21.58.135

Site Location

🇬🇧 United Kingdomvia tld

Server Location

🇨🇦 Toronto, Canada

ASN

AS13335

Organization

Cloudflare, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

clark.ns.cloudflare.com.isla.ns.cloudflare.com.

Performance

100

Core Web Vitals

Weight

First Contentful Paint

348 ms10%

Speed Index

452 ms10%

Largest Contentful Paint

—25%

Total Blocking Time

0.0 ms30%

Cumulative Layout Shift

0.00025%

41 KB

121 requests

Image Optimization

Lazy LoadWebP

0–49

50–89

90–100

Architecture Stack

Monolithic

⚙️ SSR

Frontend

Styling

Tailwind CSS

CMS

WordPress

Infrastructure

Hosting

Cloudflare

CDN

Cloudflare

Technology Stack

7 Technologies Detected

Analytics

CSS Frameworks

Fonts

Tag Managers

CDN

Plugins

SEO Analysis

B70/100

Meta Tags14/15

Content3/12

Headings3/8

Technical22/25

E-E-A-T0/7

Images3/7

Links5/5

URL5/5

Social4/5

Freshness4/4

Mobile4/4

Indexability3/3

whatcost.co.ukwhatcost.co.uk

WhatCost: Prices, Comparisons, Reviews & Installers

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Title Length51 chars

Recommended: 50-60 chars (~304px / 580px)

Description Length110 chars

Recommended: 120-160 chars

Issues (2)

• Missing H1 tag — every page should have exactly one H1
• Most images missing alt text (17/33) — critical for accessibility and SEO

7 issues found

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Crawlability

Sitemap

robots.txt

8 rules

Sitemap reference found

Local SEO

Local Search Readiness

16/100

Poor

5 12 1

This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

Sponsored

AI & LLM Readiness

F39/100

Bot Access

20/25

Machine Read.

7/25

Schema Data

3/25

Citation

9/25

AI Bot Access

14/14 accessible

AI Search

OAI-SearchBot

PerplexityBot

Claude-SearchBot

Gemini-Deep-Research

DuckAssistBot

Training

GPTBot

ClaudeBot

Google-Extended

Meta-ExternalAgent

Bytespiderinfo

Amazonbot

Applebot-Extended

CCBotinfo

Fetch

ChatGPT-User

Machine Readability

llms.txt

llms-full.txt

Semantic HTML

Heading Hierarchy

Text ratio:2%

Words:779

Token eff.:Optimal

Structured Data

3 JSON-LD

WebSiteBreadcrumbList

Citation Readiness

Opening Summary

Descriptive Headings

Canonical URL

Open Graph2/3

Twitter Card1/3

Language Tag

Publish Date

Author Info

Lists

Tables

TL;DR / Summary

About Page Link

Recommendations (11)

AI readiness recommendation preview...

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Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.

71/100

Passed

Critical

Warnings

Images & Alt Text

20/20

Checks if images have descriptive alt text for screen readers and visually impaired users.

Semantic Structure

11/20

Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.

Forms & Inputs

12/15

Verifies form fields have labels, error messages are clear, and inputs are properly associated.

Color & Contrast

15/15

Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.

Keyboard & Focus

9/15

Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).

ARIA & Roles

4/15

Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

4 recommendations

•Accessibility recommendation preview...

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Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.

71/100

A+

4 mg

CO₂e / view

41.5 KB

Page Weight

95%

Cleaner Than

New Visitor

5 mg

Returning (cached)

2 mg

Annual (10K/mo)

504 g

Emission Segments

Data Center

<0.001 g

Network

1 mg

Device

3 mg

Resource Breakdown

CSS

15.6 KB

HTML

25.9 KB

Green Hosting Verified

Cloudflare

GWF Verified

5 recommendations

•Carbon footprint recommendation preview...

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Security Score

71%Good

Static / Informational

HTTPS

WAF

38d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Google Trust Services

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

ECDSA with SHA-256

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2+H3

Valid From

24.03.2026

Valid Until

22.06.2026

OCSP Stapling

Enabled

Subject Alternative Names (2)

whatcost.co.uk*.whatcost.co.uk

SHA-256 Fingerprint

0D:9F:95:AD:46:BB:AE:B1:4C:DB:D6:15:FC:80:74:1B:60:4B:F0:5E...

Recommendations

Security recommendation preview

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HTTP Headers

Developer Console

alt-svc

h3=":443"; ma=86400

cache-control

🔵 Public(public)

cf-cache-status

DYNAMIC

cf-ray

9fbf1f8c5c8eb8f8-BOS

content-encoding

zstd

content-type

text/html; charset=utf-8

Good Warning Issue

Email Infrastructure

Google Workspace

Score

SPF

DKIM

DMARC

DMARC Policy

None (Monitor Only)

MX Records (5)

aspmx3.googlemail.com

aspmx.l.google.com

alt2.aspmx.l.google.com

alt1.aspmx.l.google.com

+1 more

Domain Information

whatcost.co.uk

DNSSEC

Not Enabled

Privacy & Compliance

Cookiebot

Cookie Consent Banner

Cookiebot

GDPR Indicators

Cookie consent banner detected

CMP: Cookiebot

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.

70/100

Mobile Friendly1 breakpoint

Viewport Meta

The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.

Responsive Design

Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.

Touch Icons

Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.

Readable Font Size

Base font size should be at least 16px on mobile to ensure text is readable without zooming.

Relative Units

Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.

No H-Scroll Risk

No elements wider than the viewport that would cause horizontal scrolling on mobile devices.

Tap Targets OK

Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.

No Fixed Widths

No elements with fixed pixel widths that could overflow on smaller screens and break the layout.

Viewport

width=device-width, initial-scale=1.0

Typography & Readability

Roboto

WCAG Partial

67/100

Readability

/30

27/30

16px · LH 1.50

Hierarchy

/20

7/20

WCAG

/25

12/25

1:1 min contrast

Performance

/25

21/25

1 font

Heading Font

Roboto

Sans

Body Font

Roboto

Sans16px

Contrast Ratio

1:1

19 issues

Reading Comfort

~38 CPL

Narrow lines

30px

24px

20px

16px

✅ Excellent readability: 16px body text is ideal for all devices.

✅ Optimal line spacing: 1.50 ratio (ideal range 1.4–1.6).

⚠️ Partial contrast: 19 elements below WCAG AA threshold (min 1.0:1).

❌ Missing H1: Every page should have exactly one H1 element for SEO and accessibility.

❌ Pure vw font sizes: Viewport units alone break browser zoom (WCAG 1.4.4 fail). Use clamp(rem, vw, rem).

✅ Lean font stack: 1 font families keeps load times fast.

GGoogle FontsFlesch 54

Color Palette

4 unique colors

Light

#ffffff

Background· 97.29999999999998%

#bdc8cd

Primary· 1%

#7c8b95

Secondary· 1%

#ebf0f1

Secondary· 0.5%

Business & Marketing Stack

2 Tools Detected

Growing

Behavior Analytics

Google Tag ManagerFree

Google AnalyticsFree

User behavior and product analytics

Sponsored

Scripts & Styles

20 Resources

Scripts

Styles

Async

Defer

Top Script Sources

eu-assets.i.posthog.com(5)cdp-eu.customer.io(1)geo.cookie-script.com(1)googletagmanager.com(1)whatcost.co.uk(1)

Website Identity

WhatCost: Prices, Comparisons, Reviews & Installers

Looking for repairs or improvements for your household? Get free quotes and compare prices for the best deals!

info@whatcost.co.uk

whatcost.co.uk/

Location detected: 🇬🇧 United Kingdomvia tld

📧 Google Workspaceen-GB

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Last analyzed: 15 May 2026 at 03:41

Historical Analysis & Change Tracking