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westelm.com.au

https://westelm.com.au· First analyzed 02 Jun 2026· Updated 02 Jun 2026
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westelm.com.au
Desktop screenshot of westelm.com.au
Mobile screenshot of westelm.com.au
Mobile

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Hosting Provider

Akamai Technologies

IP Address

2.16.27.85

Site Location

🇦🇺 Australiavia tld

Server Location

🇳🇱 Haarlem, Netherlands

ASN

AS20940

Nameservers

use3.akam.net.use4.akam.net.ns1-212.akam.net.usw6.akam.net.+4 more

Performance

88

Core Web Vitals

Weight

First Contentful Paint
1.6 s10%
Speed Index
2.1 s10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
5.7 MB
151 requests
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
Frontend
Styling
Bootstrap
Infrastructure
Hosting
Akamai Technologies

Technology Stack

8 Technologies Detected

Analytics

3
Google Analytics
Google Analytics 4
Facebook Pixel

CSS Frameworks

2
Bootstrap
Tailwind CSS

UI Components

1
Owl Carousel

Tag Managers

1
Google Tag Manager

Personalization

1
Barilliance

SEO Analysis

D57/100
16
11
2
Meta Tags14/15
Content10/12
Headings1/8
Technical19/25
E-E-A-T0/7
Images2/7
Links5/5
URL5/5
Social0/5
Freshness0/4
Mobile1/4
Indexability0/3
W
westelm.com.auwestelm.com.au

Modern Furniture & Design-Led Living | west elm Australia

Explore modern furniture and décor with contract-grade options, interior design services and trade program benefits.

Title Length57 chars

Recommended: 50-60 chars (~344px / 580px)

Description Length116 chars

Recommended: 120-160 chars

Issues (2)

  • • Missing H1 tag — every page should have exactly one H1
  • • Page is set to noindex — will not appear in search results

13 issues found

Upgrade to view details

Crawlability

Sitemap

Type: index

4 URLs

4 sub-sitemaps

robots.txt

6 rules

Sitemap reference found

Local SEO

Local Search Readiness

10/100
Poor
4 12 2

This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

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AI & LLM Readiness

F37/100
Bot Access
20/25
Machine Read.
10/25
Schema Data
0/25
Citation
7/25

AI Bot Access

14/14 accessible
AI Search
OAI-SearchBot
PerplexityBot
Claude-SearchBot
Gemini-Deep-Research
DuckAssistBot
Training
GPTBot
ClaudeBot
Google-Extended
Meta-ExternalAgent
Bytespiderinfo
Amazonbot
Applebot-Extended
CCBotinfo
Fetch
ChatGPT-User

Machine Readability

llms.txt
llms-full.txt
Semantic HTML
Heading Hierarchy
nav
Text ratio:3%
Words:1,367
Token eff.:Optimal
Depth:1/5

Structured Data

Microdata

Citation Readiness

Opening Summary
Descriptive Headings
Canonical URL
Open Graph0/3
Twitter Card0/3
Language Tag
Publish Date
Author Info
Lists
Tables
TL;DR / Summary
About Page Link
Recommendations (11)
AI readiness recommendation preview...
Upgrade to view recommendations

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Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
C
66/100
8
Passed
5
Critical
2
Warnings
Images & Alt Text
15/20
Checks if images have descriptive alt text for screen readers and visually impaired users.
Semantic Structure
13/20
Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
Forms & Inputs
10/15
Verifies form fields have labels, error messages are clear, and inputs are properly associated.
Color & Contrast
15/15
Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
Keyboard & Focus
9/15
Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
ARIA & Roles
4/15
Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
5 recommendations
  • •Accessibility recommendation preview...
Upgrade to view recommendations

Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
30/100
F
589 mg
CO₂e / view
5.7 MB
Page Weight
5%
Cleaner Than
New Visitor
673 mg
vs
Returning (cached)
336 mg
Annual (10K/mo)
70.6 kg
Emission Segments
Data Center
29 mg
Network
173 mg
Device
387 mg
Resource Breakdown
JavaScript
907.0 KB
Images
4.4 MB
CSS
396.9 KB
HTML
2.7 KB
Other
35.8 KB
Green Hosting Verified
Akamai Technologies
Provider Match
7 recommendations
  • •Carbon footprint recommendation preview...
Upgrade to view recommendations
F

Security Score

31%Critical
Interactive

HTTPS

No WAF

56d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Let's Encrypt

Key Algorithm

RSA (2048 bit)

Signature

SHA-256 with RSA

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2

Valid From

29.04.2026

Valid Until

28.07.2026

Subject Alternative Names (1)

www.westelm.com.au

SHA-256 Fingerprint

4F:D2:24:07:13:CE:D8:9E:DB:2B:70:02:F3:D2:FE:73:EF:A0:3E:DF...

Top Recommendations

Security recommendation preview

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Upgrade to view header details

HTTP Headers

Developer Console

akamai-grn
0.2a68c917.1780372491.b6d0cc3
cache-control
🟡 300s(private, proxy-revalidate, max-age=300)
content-encoding
📦 Gzip(gzip)
content-length
2499
content-type
text/html;charset=utf-8
date
Tue, 02 Jun 2026 03:54:51 GMT
Good Warning Issue

Email Infrastructure

Custom Mail Server

Score

70

SPF
DKIM
DMARC

DMARC Policy

Reject (Strictest)

MX Records (2)

mxa-0041aa01.gslb.pphosted.com
mxb-0041aa01.gslb.pphosted.com

Domain Information

westelm.com.au

Last Updated

31.03.2026

Registrar

MarkMonitor Corporate Services Inc

DNSSEC
Not Enabled

Privacy & Compliance

Cookie Consent Banner
Privacy Policy
Terms of Service

GDPR Indicators

Cookie consent banner detected
Privacy policy page linked

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
B
70/100
Mobile Friendly6 breakpoints
Viewport Meta
The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
Responsive Design
Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
Touch Icons
Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
Readable Font Size
Base font size should be at least 16px on mobile to ensure text is readable without zooming.
Relative Units
Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
No H-Scroll Risk
No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
Tap Targets OK
Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
No Fixed Widths
No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
Viewport
width=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=no
3 recommendations
  • •Mobile compatibility recommendation preview...
Upgrade to view recommendations

Typography & Readability

GT Eesti Display

WCAG Partial
51/100
Readability
/30
18/30

16px · LH 1.25

Hierarchy
/20
7/20
WCAG
/25
15/25

3.91:1 min contrast

Performance
/25
11/25

1 font · 6 req

Heading Font

GT Eesti Display

Body Font

GT Eesti Display

Sans16px

Contrast Ratio

3.91:1

2 issues

Reading Comfort

~43 CPL

Narrow lines
16px
h4
16px
p

✅ Excellent readability: 16px body text is ideal for all devices.

⚠️ Tight line spacing (1.25). Increase to 1.4–1.6 for better readability.

⚠️ Partial contrast: 2 elements below WCAG AA threshold (min 3.9:1).

❌ Missing H1: Every page should have exactly one H1 element for SEO and accessibility.

❌ Pure vw font sizes: Viewport units alone break browser zoom (WCAG 1.4.4 fail). Use clamp(rem, vw, rem).

✅ Lean font stack: 1 font families keeps load times fast.

Buy on MyFonts

Color Palette

9 unique colors
Light
#ffffff
Background· 31.599999999999998%
#961529
Primary· 23.1%
#f2f2ee
Secondary· 9.2%
#c5b3a0
Secondary· 8.6%
#dedad0
Secondary· 8.5%
#9b4e4c
Secondary· 6.1%
#47342b
Secondary· 5.5%
#9c9181
Border· 5.4%

Business & Marketing Stack

3 Tools Detected

Advanced

Behavior Analytics

2
Google AnalyticsFree
Google Tag ManagerFree

User behavior and product analytics

Advertising

1
Facebook PixelMid-Market

Ad platforms and retargeting pixels

2

Categories

3

Total Tools

0

Enterprise

1

Mid-Market

Assessment: Well-developed marketing technology stack

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Scripts & Styles

24 Resources

17
Scripts
7
Styles
5
Async
0
Defer

Top Script Sources

local(7)connect.facebook.net(2)player.vimeo.com(2)googletagmanager.com(1)snapui.searchspring.io(1)

Website Identity

westelm.com.au

[email protected]
Location detected: 🇦🇺 Australiavia tld
MarkMonitor Corporate Services Incen-US

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Last analyzed: 02 Jun 2026 at 03:55

Historical Analysis & Change Tracking