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unilever.co.jp

https://unilever.co.jp· First analyzed 25 May 2026· Updated 25 May 2026
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unilever.co.jp
Desktop screenshot of unilever.co.jp
Mobile screenshot of unilever.co.jp
Mobile

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Hosting Provider

Microsoft Azure
azure.microsoft.com

IP Address

20.238.208.21

Site Location

🇯🇵 Japanvia tld

Server Location

🇳🇱 Amsterdam, Netherlands

ASN

AS8075

Organization

Microsoft Azure Cloud (westeurope)

CDN

Azure Cdn

Nameservers

ns2-44.azure-dns.net.ns3-44.azure-dns.org.ns4-44.azure-dns.info.ns1-44.azure-dns.com.

Performance

93

Core Web Vitals

Weight

First Contentful Paint
1.3 s10%
Speed Index
1.6 s10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
7.8 MB
108 requests

Image Optimization

Lazy LoadResponsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
Infrastructure
Platform
Vercel
CDN
Azure Cdn

Progressive Web App

PWA ReadyWeb ManifestService WorkerApple Touch IconTheme Color

Technology Stack

4 Technologies Detected

Meta Frameworks

1
Astro

CSS Frameworks

1
Tailwind CSS

Analytics

1
Google Analytics

Tag Managers

1
Google Tag Manager

SEO Analysis

C69/100
21
5
1
Meta Tags7/15
Content8/12
Headings8/8
Technical18/21
E-E-A-T2/7
Images2/7
Links5/5
URL5/5
Social3/5
Freshness4/4
Mobile4/4
Indexability3/3
U
unilever.co.jpunilever.co.jp

ユニリーバ・ジャパン | Unilever

サステナビリティを暮らしの”あたりまえ”に。「ラックス」「ダヴ」「ネクサス」「プラウドメン」「ドメスト」などのブランドをお届けしている、ユニリーバ・ジャパンの公式ウェブサイトです。

Title Length21 chars

Recommended: 50-60 chars (~123px / 580px)

Description Length90 chars

Recommended: 120-160 chars

Issues (1)

  • • Most images missing alt text (13/22) — critical for accessibility and SEO

6 issues found

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Local SEO

Local Search Readiness

23/100
Needs Work
7 11

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AI & LLM Readiness

D44/100
Bot Access
20/25
Machine Read.
5/25
Schema Data
3/25
Citation
16/25

AI Bot Access

14/14 accessible
AI Search
OAI-SearchBot
PerplexityBot
Claude-SearchBot
Gemini-Deep-Research
DuckAssistBot
Training
GPTBot
ClaudeBot
Google-Extended
Meta-ExternalAgent
Bytespiderinfo
Amazonbot
Applebot-Extended
CCBotinfo
Fetch
ChatGPT-User

Machine Readability

llms.txt
llms-full.txt
Semantic HTML
Heading Hierarchy
navheader/footer
Text ratio:2%
Words:197
Token eff.:Too Short
Sections/1K:86.3
Depth:2/5

Structured Data

3 JSON-LD
Organization×1.1VideoObject

Citation Readiness

Opening Summary39w
Descriptive Headingsavg 2.1w
Canonical URL
Open Graph3/3
Twitter Card0/3
Language Tag
Publish Date
Author Info
Lists
Tables
TL;DR / Summary
About Page Link
Recommendations (9)
AI readiness recommendation preview...
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Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
A+
91/100
15
Passed
1
Critical
1
Warnings
Images & Alt Text
20/20
Checks if images have descriptive alt text for screen readers and visually impaired users.
Semantic Structure
17/20
Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
Forms & Inputs
15/15
Verifies form fields have labels, error messages are clear, and inputs are properly associated.
Color & Contrast
15/15
Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
Keyboard & Focus
13/15
Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
ARIA & Roles
11/15
Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
52/100
F
807 mg
CO₂e / view
7.8 MB
Page Weight
5%
Cleaner Than
New Visitor
922 mg
vs
Returning (cached)
461 mg
Annual (10K/mo)
96.8 kg
Emission Segments
Data Center
40 mg
Network
237 mg
Device
530 mg
Resource Breakdown
JavaScript
587.7 KB
Images
74.3 KB
CSS
622.7 KB
Fonts
92.8 KB
HTML
23.9 KB
Other
6.4 MB
Green Hosting Verified
Microsoft Azure
Provider Match
4 recommendations
  • •Carbon footprint recommendation preview...
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A

Security Score

81%Very Good
Interactive

HTTPS

No WAF

48d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Let's Encrypt

Key Algorithm

RSA (2048 bit)

Signature

SHA-256 with RSA

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2

Valid From

14.04.2026

Valid Until

13.07.2026

Subject Alternative Names (20)

frictionless-shopping-services-prod.unileversolutions.comfrictionless-shopping-services-stage.unileversolutions.comimages-app.cartwire.cominerva-q.unilever.compioti.unilever.comstage.unilever-middleamericas.comstage.unilever.bestage.unilever.bo+12 more

SHA-256 Fingerprint

A8:4F:92:DC:3D:44:E4:4F:07:D8:EF:8C:7A:24:9E:CF:37:2F:86:70...

Top Recommendations

Security recommendation preview

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Upgrade to view header details

HTTP Headers

Developer Console

access-control-allow-origin
*
cache-control
🔴 No Cache(max-age=0, no-cache, no-store)
content-disposition
inline
content-encoding
📦 Gzip(gzip)
content-length
24136
content-security-policy
style-src 'self' data: 'unsafe-inline'; script-src 'self' da...
Good Warning Issue

Email Infrastructure

Custom Mail Server

Score

45

SPF
DKIM
DMARC

MX Records (2)

mail.unilever.com
maildr.unilever.com

Domain Information

unilever.co.jp

DNSSEC
Not Enabled

Privacy & Compliance

OneTrust

Cookie Consent Banner
OneTrust
Privacy Policy
Terms of Service

GDPR Indicators

Cookie consent banner detected
CMP: OneTrust
Privacy policy page linked

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
A
81/100
Mobile Friendly1 breakpoint
Viewport Meta
The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
Responsive Design
Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
Touch Icons
Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
Readable Font Size
Base font size should be at least 16px on mobile to ensure text is readable without zooming.
Relative Units
Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
No H-Scroll Risk
No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
Tap Targets OK
Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
No Fixed Widths
No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
Viewport
width=device-width, initial-scale=1.0

Typography & Readability

-apple-system

WCAG AA
88/100
Readability
/30
24/30

16px · LH 1.56

Hierarchy
/20
20/20

4.12x ratio · ✓ H1→H6

WCAG
/25
22/25

5.16:1 min contrast

Performance
/25
22/25

System fonts

Heading Font

-apple-system

Sans66px

Body Font

-apple-system

Sans16px

Contrast Ratio

5.16:1

WCAG AA (≥4.5:1)

Reading Comfort

~34 CPL

Narrow lines
66px
h1
75px
h2
18px
h3
16px
p

✅ Excellent readability: 16px body text is ideal for all devices.

✅ Optimal line spacing: 1.56 ratio (ideal range 1.4–1.6).

✅ WCAG AA contrast: All text meets 4.5:1 ratio (min 5.2:1).

✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

✅ Strong hierarchy: Headlines are 4.1x larger than body text.

✅ System fonts: Zero font loading delay — best possible LCP impact.

Color Palette

14 unique colors
Light
#0066cc
Primary· 23.5%
#aa5a2c
Accent· 10.5%
#890308
Accent· 8.3%
#ac040a
Accent· 7.7%
#512d12
Accent· 7.6%
#680406
Accent· 7%
#1a240d
Secondary· 6.9%
#e8bd98
Accent· 5.8%

Business & Marketing Stack

3 Tools Detected

Advanced

Behavior Analytics

2
Google Tag ManagerFree
Google AnalyticsFree

User behavior and product analytics

Privacy & Cookies

1
OneTrustEnterprise

Cookie consent and privacy compliance tools

2

Categories

3

Total Tools

1

Enterprise

0

Mid-Market

Assessment: Well-developed marketing technology stack

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Scripts & Styles

11 Resources

6
Scripts
5
Styles
1
Async
0
Defer

Top Script Sources

local(5)cdn.cookielaw.org(1)

Website Identity

Compressed hero loop

Compressed hero loop

VideoObject

Compressed hero loop

Location detected: 🇯🇵 Japanvia tld
ja-JP

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Last analyzed: 25 May 2026 at 07:24

Historical Analysis & Change Tracking

unilever.co.jp Technology Stack - Built With Astro, Tailwind CSS, Google Analytics, Google Tag Manager | StackOptic | StackOptic