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undertone.com

https://undertone.com· First analyzed 16 May 2026· Updated 16 May 2026
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undertone.com
Desktop screenshot of undertone.com
Mobile screenshot of undertone.com
Mobile

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Hosting Provider

Kinsta
aws.amazon.com

IP Address

13.33.235.34

Site Location

🇺🇸 United Statesvia ip

Server Location

🇺🇸 New York, United States

ASN

AS16509

Organization

AWS CloudFront (GLOBAL)

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

dns1.p09.nsone.net.dns2.p09.nsone.net.dns3.p09.nsone.net.dns4.p09.nsone.net.

Performance

100

Core Web Vitals

Weight

First Contentful Paint
587 ms10%
Speed Index
763 ms10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
119 KB
66 requests

Image Optimization

Lazy LoadWebPAVIFResponsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
WordPress
cms
airfleet-lightyearCustom

Technology Stack

11 Technologies Detected

Analytics

3
Google Analytics
Google Analytics 4
PostHog

Other

1
Lottie

CSS Frameworks

1
Tailwind CSS

Tag Managers

1
Google Tag Manager

Marketing

1
HubSpot

Advertising

1
LinkedIn Ads

CDN

1
Cloudflare

Customer Support

1
Zendesk

Plugins

1
Yoast SEO

SEO Analysis

B75/100
23
4
2
Meta Tags14/15
Content3/12
Headings7/8
Technical24/25
E-E-A-T0/7
Images4/7
Links4/5
URL5/5
Social4/5
Freshness4/4
Mobile3/4
Indexability3/3
U
undertone.comundertone.com

Perion | AI-native execution infrastructure for modern media

AI-native execution infrastructure that connects data, creative, and channels to optimize media performance.

Title Length60 chars

Recommended: 50-60 chars (~362px / 580px)

Description Length108 chars

Recommended: 120-160 chars

Issues (2)

  • • Very thin content (8 words). Search engines need substantial content for ranking.
  • • Most images missing alt text (43/59) — critical for accessibility and SEO

6 issues found

Upgrade to view details

Crawlability

Sitemap

Type: index

6 URLs

6 sub-sitemaps

robots.txt

4 rules

Sitemap reference found

Local SEO

Local Search Readiness

14/100
Poor
4 13 1

This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

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AI & LLM Readiness

D40/100
Bot Access
20/25
Machine Read.
7/25
Schema Data
4/25
Citation
9/25

AI Bot Access

14/14 accessible
AI Search
OAI-SearchBot
PerplexityBot
Claude-SearchBot
Gemini-Deep-Research
DuckAssistBot
Training
GPTBot
ClaudeBot
Google-Extended
Meta-ExternalAgent
Bytespiderinfo
Amazonbot
Applebot-Extended
CCBotinfo
Fetch
ChatGPT-User

Machine Readability

llms.txt
llms-full.txt
Semantic HTML
Heading Hierarchy
Text ratio:2%
Words:2,880
Token eff.:Optimal

Structured Data

3 JSON-LD
WebSiteBreadcrumbListSearchAction

Citation Readiness

Opening Summary
Descriptive Headings
Canonical URL
Open Graph2/3
Twitter Card1/3
Language Tag
Publish Date
Author Info
Lists
Tables
TL;DR / Summary
About Page Link
Recommendations (11)
AI readiness recommendation preview...
Upgrade to view recommendations

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Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
C
64/100
8
Passed
5
Critical
0
Warnings
Images & Alt Text
20/20
Checks if images have descriptive alt text for screen readers and visually impaired users.
Semantic Structure
6/20
Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
Forms & Inputs
15/15
Verifies form fields have labels, error messages are clear, and inputs are properly associated.
Color & Contrast
15/15
Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
Keyboard & Focus
7/15
Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
ARIA & Roles
1/15
Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
2 recommendations
  • •Accessibility recommendation preview...
Upgrade to view recommendations

Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
78/100
A+
12 mg
CO₂e / view
118.7 KB
Page Weight
95%
Cleaner Than
New Visitor
14 mg
vs
Returning (cached)
7 mg
Annual (10K/mo)
1.4 kg
Emission Segments
Data Center
<0.001 g
Network
4 mg
Device
8 mg
Resource Breakdown
JavaScript
23.2 KB
HTML
95.5 KB
Green Hosting Verified
Something Familiar
GWF Verified
2 recommendations
  • •Carbon footprint recommendation preview...
Upgrade to view recommendations
F

Security Score

36%Critical
Interactive

HTTPS

WAF

37d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Google Trust Services

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

ECDSA with SHA-256

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2

Valid From

24.03.2026

Valid Until

22.06.2026

OCSP Stapling

Enabled

Subject Alternative Names (2)

perion.com*.perion.com

SHA-256 Fingerprint

07:F5:2C:FD:9B:4B:25:A8:18:23:49:95:A7:EA:EE:B4:24:88:7E:6F...

Top Recommendations

Security recommendation preview

Upgrade to view recommendations
Upgrade to view header details

HTTP Headers

Developer Console

age
57028
cache-control
🟡 0s(public, max-age=0, s-maxage=86400, 3600)
cf-cache-status
DYNAMIC
cf-ray🇮🇹 Milan
9fc7f6a74e30ee9d-MXP
content-encoding
⚡ Brotli(br)
content-type
text/html; charset=UTF-8
Good Warning Issue

Email Infrastructure

Google Workspace

Score

95

SPF
DKIM
DMARC

DMARC Policy

None (Monitor Only)

MX Records (5)

alt3.aspmx.l.google.com
alt4.aspmx.l.google.com
alt1.aspmx.l.google.com
alt2.aspmx.l.google.com

+1 more

Domain Information

undertone.com

Domain Age
27y 8m

Created

28.08.1998

Expires

27.08.2028

Last Updated

21.07.2023

Registrar

GoDaddy Corporate Domains, LLC

DNSSEC
Not Enabled

Privacy & Compliance

Cookiebot

Cookie Consent Banner
Cookiebot
Privacy Policy
Terms of Service

GDPR Indicators

Cookie consent banner detected
CMP: Cookiebot
Privacy policy page linked
Data Protection Officer mentioned
Legitimate interest basis mentioned

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
B
73/100
Mobile Friendly49 breakpoints
Viewport Meta
The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
Responsive Design
Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
Touch Icons
Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
Readable Font Size
Base font size should be at least 16px on mobile to ensure text is readable without zooming.
Relative Units
Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
No H-Scroll Risk
No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
Tap Targets OK
Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
No Fixed Widths
No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
Viewport
width=device-width, initial-scale=1.0, viewport-fit=cover
2 recommendations
  • •Mobile compatibility recommendation preview...
Upgrade to view recommendations

Typography & Readability

Poppins

WCAG Partial
66/100
Readability
/30
23/30

18px · LH 1.50

Hierarchy
/20
10/20

2.33x ratio

WCAG
/25
15/25

1.95:1 min contrast

Performance
/25
18/25

2 fonts · 5 req

Heading Font

Poppins

Sans42px

Body Font

Poppins

Sans18px

Contrast Ratio

1.95:1

16 issues

Reading Comfort

~38 CPL

Narrow lines
42px
h1
55px
h2
36px
h3
38px
h4
18px
p

✅ Excellent readability: 18px body text is ideal for all devices.

✅ Optimal line spacing: 1.50 ratio (ideal range 1.4–1.6).

❌ Very complex text: Flesch score 26/100. Consider shorter sentences and simpler words.

⚠️ Partial contrast: 16 elements below WCAG AA threshold (min 1.9:1).

❌ Broken heading hierarchy: 2 level skip(s). Screen readers rely on sequential headings (h1→h2→h3).

✅ Strong hierarchy: Headlines are 2.3x larger than body text.

Buy on MyFontsFluid TypeFlesch 27

Color Palette

6 unique colors
2.31:1 Fail Light
#ffffff
Background· 69.59999999999998%
#b1a8ad
Other· 6.2%
#454c98
Primary· 5.3%
#3e1a68
Accent· 2.9%

Business & Marketing Stack

4 Tools Detected

Enterprise

CRM Systems

1
HubSpotMid-Market

Customer Relationship Management platforms

Behavior Analytics

2
Google Tag ManagerFree
Google AnalyticsFree

User behavior and product analytics

Privacy & Cookies

1
CookiebotMid-Market

Cookie consent and privacy compliance tools

3

Categories

4

Total Tools

0

Enterprise

2

Mid-Market

Assessment: Sophisticated marketing and sales technology infrastructure

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Scripts & Styles

16 Resources

16
Scripts
0
Styles
3
Async
0
Defer

Top Script Sources

(11)googletagmanager.com(2)consent.cookiebot.com(2)consentcdn.cookiebot.com(1)

Website Identity

Perion | AI-native execution infrastructure for modern media

AI-native execution infrastructure that connects data, creative, and channels to optimize media performance.

newperion.kinsta.cloud/
27 years old
Location detected: 🇺🇸 United Statesvia ip
GoDaddy Corporate Domains, LLC📧 Google Workspaceen-US

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Last analyzed: 16 May 2026 at 05:26

Historical Analysis & Change Tracking