ubm.com

https://ubm.com· First analyzed 11 May 2026· Updated 11 May 2026

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ubm.com

Mobile

Sponsored

Hosting Provider

Cloudflare

cloudflare.com

IP Address

104.18.32.169

Site Location

🇨🇦 Canadavia ip

Server Location

🇨🇦 Toronto, Canada

ASN

AS13335

Organization

Cloudflare, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

ns2.ubmdns.com.ns1.ubmdns.com.

Performance

Core Web Vitals

Weight

First Contentful Paint

687 ms10%

Speed Index

893 ms10%

Largest Contentful Paint

—25%

Total Blocking Time

0.0 ms30%

Cumulative Layout Shift

0.00025%

1.3 MB

54 requests

0–49

50–89

90–100

Architecture Stack

Monolithic

⚙️ SSR

Adobe Experience Manager

Technology Stack

6 Technologies Detected

Icon Libraries

Font Awesome Material Icons

CSS Frameworks

Fonts

Analytics

CDN

SEO Analysis

D55/100

Meta Tags4/15

Content11/12

Headings3/8

Technical13/21

E-E-A-T3/7

Images4/7

Links5/5

URL5/5

Social0/5

Freshness0/4

Mobile4/4

Indexability3/3

ubm.comubm.com

Home

No description available for this page.

Title Length4 chars

Recommended: 50-60 chars (~27px / 580px)

Description Length0 chars

Recommended: 120-160 chars

Issues (2)

• Missing meta description — important for click-through rates in SERPs
• Missing H1 tag — every page should have exactly one H1

10 issues found

Upgrade to view details

Local SEO

Local Search Readiness

8/100

Poor

3 13 2

This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

Sponsored

AI & LLM Readiness

F36/100

Bot Access

20/25

Machine Read.

8/25

Schema Data

0/25

Citation

8/25

AI Bot Access

14/14 accessible

AI Search

OAI-SearchBot

PerplexityBot

Claude-SearchBot

Gemini-Deep-Research

DuckAssistBot

Training

GPTBot

ClaudeBot

Google-Extended

Meta-ExternalAgent

Bytespiderinfo

Amazonbot

Applebot-Extended

CCBotinfo

Fetch

ChatGPT-User

Machine Readability

llms.txt

llms-full.txt

Semantic HTML

Heading Hierarchy

navheader/footer

Text ratio:3%

Words:529

Token eff.:Optimal

Sections/1K:15.1

Depth:2/5

Structured Data

Microdata

Citation Readiness

Opening Summary178w

Descriptive Headingsavg 4.2w

Canonical URL

Open Graph0/3

Twitter Card0/3

Language Tag

Publish Date

Author Info

Lists

Tables

TL;DR / Summary

About Page Link

Recommendations (12)

AI readiness recommendation preview...

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Sponsored

Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.

82/100

Passed

Critical

Warnings

Images & Alt Text

20/20

Checks if images have descriptive alt text for screen readers and visually impaired users.

Semantic Structure

13/20

Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.

Forms & Inputs

15/15

Verifies form fields have labels, error messages are clear, and inputs are properly associated.

Color & Contrast

15/15

Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.

Keyboard & Focus

13/15

Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).

ARIA & Roles

6/15

Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

1 recommendation

•Accessibility recommendation preview...

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Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.

54/100

133 mg

CO₂e / view

1.3 MB

Page Weight

70%

Cleaner Than

New Visitor

152 mg

Returning (cached)

76 mg

Annual (10K/mo)

16.0 kg

Emission Segments

Data Center

7 mg

Network

39 mg

Device

87 mg

Resource Breakdown

JavaScript

343.2 KB

Images

585.0 KB

CSS

361.0 KB

Fonts

641 B

HTML

13.8 KB

Other

14.1 KB

Green Hosting Verified

Cloudflare

GWF Verified

5 recommendations

•Carbon footprint recommendation preview...

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Security Score

51%Poor

Interactive

HTTPS

WAF

47d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Google Trust Services

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

ECDSA with SHA-256

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2+H3

Valid From

29.03.2026

Valid Until

27.06.2026

OCSP Stapling

Enabled

Subject Alternative Names (1)

www.informamarkets.com

SHA-256 Fingerprint

4E:CF:2E:F4:C4:34:B8:68:FD:71:10:DD:FE:A2:98:C5:F2:FF:C9:A3...

Top Recommendations

Security recommendation preview

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HTTP Headers

Developer Console

alt-svc

h3=":443"; ma=86400

cf-cache-status

DYNAMIC

cf-ray🇫🇷 Paris

9f9d04287aeb4aff-CDG

content-encoding

⚡ Brotli(br)

content-type

text/html; charset=UTF-8

date

Mon, 11 May 2026 00:20:09 GMT

Good Warning Issue

Email Infrastructure

Mimecast

Score

SPF

DKIM

DMARC

DMARC Policy

Quarantine (Moderate)

MX Records (2)

us-smtp-inbound-2.mimecast.com

us-smtp-inbound-1.mimecast.com

Domain Information

ubm.com

Domain Age

30y 6m

Created

27.10.1995

Expires

26.10.2026

Last Updated

27.10.2025

Registrar

SafeNames Ltd.

DNSSEC

Not Enabled

Privacy & Compliance

OneTrust

Cookie Consent Banner

OneTrust

GDPR Indicators

Cookie consent banner detected

CMP: OneTrust

Data Protection Officer mentioned

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.

57/100

Mobile Friendly1 breakpoint

Viewport Meta

The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.

Responsive Design

Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.

Touch Icons

Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.

Readable Font Size

Base font size should be at least 16px on mobile to ensure text is readable without zooming.

Relative Units

Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.

No H-Scroll Risk

No elements wider than the viewport that would cause horizontal scrolling on mobile devices.

Tap Targets OK

Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.

No Fixed Widths

No elements with fixed pixel widths that could overflow on smaller screens and break the layout.

Viewport

width=device-width, initial-scale=1

2 recommendations

•Mobile compatibility recommendation preview...

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Typography & Readability

Aleo + Font Awesome 5 Free

WCAG Partial

57/100

Readability

/30

24/30

18px · LH 1.56

Hierarchy

/20

6/20

WCAG

/25

16/25

1.23:1 min contrast

Performance

/25

11/25

System fonts

Heading Font

Aleo

Sans

Body Font

Font Awesome 5 Free

Sans18px

Contrast Ratio

1.23:1

13 issues

Reading Comfort

~36 CPL

Narrow lines

55px

18px

✅ Excellent readability: 18px body text is ideal for all devices.

✅ Optimal line spacing: 1.56 ratio (ideal range 1.4–1.6).

⚠️ Hard to read: Flesch score 42/100. Simplify sentences for wider reach.

⚠️ Partial contrast: 13 elements below WCAG AA threshold (min 1.2:1).

❌ Missing H1: Every page should have exactly one H1 element for SEO and accessibility.

✅ System fonts: Zero font loading delay — best possible LCP impact.

GGoogle Fonts Buy on MyFontsFlesch 42

Color Palette

7 unique colors

6.37:1 AA Light

#ffffff

Background· 63.800000000000004%

#5d5f66

Other· 6.1%

#002245

Primary· 16.1%

#34a5ca

Accent· 5.6%

#8cd2b4

Secondary· 4.1%

#73525f

Secondary· 0.5%

Business & Marketing Stack

1 Tools Detected

Growing

Behavior Analytics

Google AnalyticsFree

User behavior and product analytics

Sponsored

Scripts & Styles

24 Resources

Scripts

Styles

Async

Defer

Top Script Sources

local(6)assets.adobedtm.com(3)transcend-cdn.com(3)widgets.iiris.com(2)gstatic.com(1)

Website Identity

ubm.com

30 years old

Location detected: 🇨🇦 Canadavia ip

SafeNames Ltd.📧 Mimecasten

Social Profiles

LinkedIn YouTube

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Last analyzed: 11 May 2026 at 00:20

Historical Analysis & Change Tracking