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trekitt.co.uk

https://trekitt.co.uk· First analyzed 11 May 2026· Updated 11 May 2026
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trekitt.co.uk
Desktop screenshot of trekitt.co.uk
Mobile screenshot of trekitt.co.uk
Mobile

Sponsored

Hosting Provider

Cloudflare
cloudflare.com

IP Address

104.20.16.125

Site Location

🇬🇧 United Kingdomvia tld

Server Location

🇨🇦 Toronto, Canada

ASN

AS13335

Organization

Cloudflare, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

noel.ns.cloudflare.com.amalia.ns.cloudflare.com.

Performance

100

Core Web Vitals

Weight

First Contentful Paint
533 ms10%
Speed Index
693 ms10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
23 MB
196 requests

Image Optimization

Lazy LoadWebP
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
WordPress
cms

Technology Stack

16 Technologies Detected

Analytics

5
Google Analytics
Google Analytics 4
Facebook PixelMouseflowMicrosoft Clarity

UI Components

2
Owl CarouselFancybox

Fonts

2
Google FontsAdobe Fonts (Typekit)

Advertising

2
Google AdsMicrosoft Advertising

Other

1
Modernizr

CSS Frameworks

1
Tailwind CSS

Tag Managers

1
Google Tag Manager

CDN

1
Cloudflare

Customer Support

1
Zendesk

SEO Analysis

C69/100
18
10
0
Meta Tags15/15
Content6/12
Headings7/8
Technical19/25
E-E-A-T2/7
Images3/7
Links5/5
URL5/5
Social3/5
Freshness0/4
Mobile1/4
Indexability3/3
T
trekitt.co.uktrekitt.co.uk

Trekitt | UK Outdoor & Mountaineering Clothing and Equipment

Est. 1986, Trekitt is a UK Specialist in Outdoor Clothing, Footwear and Equipment. Rab, Montane, Mountain Equipment and more.

Title Length60 chars

Recommended: 50-60 chars (~365px / 580px)

Description Length125 chars

Recommended: 120-160 chars

Issues (0)

    10 issues found

    Upgrade to view details

    Crawlability

    Sitemap

    Type: standard

    4,548 URLs

    robots.txt

    Local SEO

    Local Search Readiness

    46/100
    Fair
    10 13

    Sponsored

    AI & LLM Readiness

    F39/100
    Bot Access
    20/25
    Machine Read.
    7/25
    Schema Data
    2/25
    Citation
    10/25

    AI Bot Access

    14/14 accessible
    AI Search
    OAI-SearchBot
    PerplexityBot
    Claude-SearchBot
    Gemini-Deep-Research
    DuckAssistBot
    Training
    GPTBot
    ClaudeBot
    Google-Extended
    Meta-ExternalAgent
    Bytespiderinfo
    Amazonbot
    Applebot-Extended
    CCBotinfo
    Fetch
    ChatGPT-User

    Machine Readability

    llms.txt
    llms-full.txt
    Semantic HTML
    Heading Hierarchy
    Text ratio:2%
    Words:1,724
    Token eff.:Optimal

    Structured Data

    368 JSON-LD
    Organization×1.1

    Citation Readiness

    Opening Summary15w
    Descriptive Headingsavg 2w
    Canonical URL
    Open Graph3/3
    Twitter Card0/3
    Language Tag
    Publish Date
    Author Info
    Lists
    Tables
    TL;DR / Summary
    About Page Link
    Recommendations (12)
    AI readiness recommendation preview...
    Upgrade to view recommendations

    Sponsored

    Accessibility

    WCAG 2.1 Compliance

    Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
    B
    72/100
    10
    Passed
    5
    Critical
    0
    Warnings
    Images & Alt Text
    20/20
    Checks if images have descriptive alt text for screen readers and visually impaired users.
    Semantic Structure
    7/20
    Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
    Forms & Inputs
    15/15
    Verifies form fields have labels, error messages are clear, and inputs are properly associated.
    Color & Contrast
    15/15
    Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
    Keyboard & Focus
    9/15
    Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
    ARIA & Roles
    6/15
    Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
    2 recommendations
    • •Accessibility recommendation preview...
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    Carbon Footprint

    SWDM v4 · Eco-Score

    Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
    40/100
    F
    2.38 g
    CO₂e / view
    23.0 MB
    Page Weight
    5%
    Cleaner Than
    New Visitor
    2.72 g
    vs
    Returning (cached)
    1.36 g
    Annual (10K/mo)
    285.9 kg
    Emission Segments
    Data Center
    117 mg
    Network
    700 mg
    Device
    1.57 g
    Resource Breakdown
    JavaScript
    634.3 KB
    Images
    348.2 KB
    CSS
    22.0 MB
    Fonts
    1.8 KB
    HTML
    42.5 KB
    Other
    73.6 KB
    Green Hosting Verified
    Cloudflare
    GWF Verified
    6 recommendations
    • •Carbon footprint recommendation preview...
    Upgrade to view recommendations
    F

    Security Score

    10%Critical
    Critical / Transactional

    HTTPS

    WAF

    70d

    Certificate Details

    Type

    Domain Validated (DV)

    Certificate Authority

    Google Trust Services

    Key Algorithm

    ECDSA (secp256r1) (256 bit)

    Signature

    ECDSA with SHA-256

    TLS Version

    TLSv1.3

    HTTP Protocol

    HTTP/2

    Valid From

    22.04.2026

    Valid Until

    21.07.2026

    OCSP Stapling

    Enabled

    Subject Alternative Names (2)

    trekitt.co.uk*.trekitt.co.uk

    SHA-256 Fingerprint

    B6:DC:93:DB:85:9E:0E:48:CC:F4:31:B3:F9:80:97:80:C8:2F:77:0D...

    Top Recommendations

    Security recommendation preview

    Upgrade to view recommendations
    Upgrade to view header details

    HTTP Headers

    Developer Console

    cache-control
    🟡 118s(public, max-age=118)
    cf-cache-status
    DYNAMIC
    cf-ray
    9f9e51b8fcc5160d-DUS
    content-encoding
    ⚡ Brotli(br)
    content-type
    text/html; charset=utf-8
    date
    Mon, 11 May 2026 04:07:52 GMT
    Good Warning Issue

    Email Infrastructure

    Microsoft 365

    Score

    93

    SPF
    DKIM
    DMARC

    DMARC Policy

    Quarantine (Moderate)

    MX Records (1)

    trekitt-co-uk.mail.protection.outlook.com

    Domain Information

    trekitt.co.uk

    DNSSEC
    Not Enabled

    Privacy & Compliance

    Cookiebot

    Cookie Consent Banner
    Cookiebot
    Privacy Policy
    Terms of Service

    GDPR Indicators

    Cookie consent banner detected
    CMP: Cookiebot
    Privacy policy page linked
    Data Protection Officer mentioned

    Mobile Compatibility

    Viewport & Responsive Test

    Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
    C
    66/100
    Mobile Friendly23 breakpoints
    Viewport Meta
    The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
    Responsive Design
    Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
    Touch Icons
    Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
    Readable Font Size
    Base font size should be at least 16px on mobile to ensure text is readable without zooming.
    Relative Units
    Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
    No H-Scroll Risk
    No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
    Tap Targets OK
    Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
    No Fixed Widths
    No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
    Viewport
    width=device-width, initial-scale=1, user-scalable=no
    1 recommendation
    • •Mobile compatibility recommendation preview...
    Upgrade to view recommendations

    Typography & Readability

    citrfontbold + citrfontreg

    WCAG Partial
    56/100
    Readability
    /30
    21/30

    15px · LH 1.55

    Hierarchy
    /20
    7/20
    WCAG
    /25
    17/25

    1:1 min contrast

    Performance
    /25
    11/25

    2 fonts · 5 req

    Heading Font

    citrfontbold

    Sans

    Body Font

    citrfontreg

    Sans15px

    Contrast Ratio

    1:1

    13 issues

    Reading Comfort

    Dual Sans-Serif

    left aligned
    30px
    h2
    24px
    h3
    16px
    h4
    15px
    p

    ⚠️ Small text: 15px may strain on mobile. Use ≥16px for WCAG compliance.

    ✅ Optimal line spacing: 1.55 ratio (ideal range 1.4–1.6).

    ❌ Very complex text: Flesch score 27/100. Consider shorter sentences and simpler words.

    ⚠️ Partial contrast: 13 elements below WCAG AA threshold (min 1.0:1).

    ❌ Missing H1: Every page should have exactly one H1 element for SEO and accessibility.

    ✅ Modern fluid typography: clamp() with rem units ensures zoom accessibility (WCAG 1.4.4).

    GGoogle FontsBuy on MyFontsFluid Type (rem)Flesch 27

    Color Palette

    10 unique colors
    Light
    #ffffff
    Background· 41.8%
    #5e5e41
    Primary· 12.3%
    #484527
    Secondary· 10.6%
    #79765e
    Secondary· 8.2%
    #a6a493
    Secondary· 4.9%
    #302e22
    Secondary· 4.5%
    #586e6f
    Secondary· 2.4%

    Business & Marketing Stack

    7 Tools Detected

    Enterprise

    Behavior Analytics

    4
    Google Tag ManagerFree
    Google AnalyticsFree
    Microsoft ClarityFree
    MouseflowSMB

    User behavior and product analytics

    Advertising

    3
    Google AdsEnterprise
    Facebook PixelMid-Market
    Microsoft AdsEnterprise

    Ad platforms and retargeting pixels

    2

    Categories

    7

    Total Tools

    2

    Enterprise

    1

    Mid-Market

    Assessment: Sophisticated marketing and sales technology infrastructure

    Sponsored

    Scripts & Styles

    29 Resources

    20
    Scripts
    9
    Styles
    16
    Async
    0
    Defer

    Top Script Sources

    googletagmanager.com(3)apis.google.com(2)connect.facebook.net(2)shopperapproved.com(2)google.com(1)

    Website Identity

    Clothing

    Clothing

    SiteNavigationElement

    Shop online at Trekitt

    support@trekitt.co.uk
    01432 263 335
    www.trekitt.co.uk//clothing

    51 Eign Gate, Hereford

    HR4 0AB, Hereford

    Location detected: 🇬🇧 United Kingdomvia tld
    📧 Microsoft 365en

    Sponsored

    Last analyzed: 11 May 2026 at 04:08

    Historical Analysis & Change Tracking