tourismnewzealand.com

https://tourismnewzealand.com· First analyzed 20 May 2026· Updated 20 May 2026

Export

Mobile

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Hosting Provider

Akamai Technologies

IP Address

23.36.162.216

Site Location

🇩🇪 Germanyvia ip

Server Location

🇩🇪 Frankfurt am Main, Germany

ASN

AS20940

Organization

Akamai Technologies

Nameservers

a5-66.akam.net.a26-67.akam.net.a28-64.akam.net.a13-66.akam.net.+2 more

Performance

100

Core Web Vitals

Weight

First Contentful Paint

390 ms10%

Speed Index

507 ms10%

Largest Contentful Paint

—25%

Total Blocking Time

0.0 ms30%

Cumulative Layout Shift

0.00025%

2.1 MB

106 requests

Image Optimization

Lazy Load

0–49

50–89

90–100

Architecture Stack

Monolithic

⚙️ SSR

SilverStripe

Technology Stack

6 Technologies Detected

Libraries

Analytics

UI Components

CSS Frameworks

SEO Analysis

C66/100

Meta Tags13/15

Content8/12

Headings3/8

Technical19/21

E-E-A-T0/7

Images4/7

Links5/5

URL5/5

Social3/5

Freshness0/4

Mobile3/4

Indexability3/3

tourismnewzealand.comtourismnewzealand.com

Tourism New Zealand corporate website | Corporate

Tourism New Zealand's corporate website contains information for industry, media and New Zealanders, such as news, insights, data, job vacancies and event li...

Description truncated.

Title Length49 chars

Recommended: 50-60 chars (~303px / 580px)

Description Length164 chars

Recommended: 120-160 chars

Issues (1)

• Missing H1 tag — every page should have exactly one H1

7 issues found

Upgrade to view details

Local SEO

Local Search Readiness

8/100

Poor

2 13 2

This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

Sponsored

AI & LLM Readiness

D40/100

Bot Access

20/25

Machine Read.

7/25

Schema Data

1/25

Citation

12/25

AI Bot Access

14/14 accessible

AI Search

OAI-SearchBot

PerplexityBot

Claude-SearchBot

Gemini-Deep-Research

DuckAssistBot

Training

GPTBot

ClaudeBot

Google-Extended

Meta-ExternalAgent

Bytespiderinfo

Amazonbot

Applebot-Extended

CCBotinfo

Fetch

ChatGPT-User

Machine Readability

llms.txt

llms-full.txt

Semantic HTML

Heading Hierarchy

Text ratio:1%

Words:608

Token eff.:Optimal

Structured Data

Microdata

BreadcrumbListmicrodata

Citation Readiness

Opening Summary259w

Descriptive Headingsavg 2.5w

Canonical URL

Open Graph3/3

Twitter Card0/3

Language Tag

Publish Date

Author Info

Lists

Tables

TL;DR / Summary

About Page Link

Recommendations (12)

AI readiness recommendation preview...

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Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.

71/100

Passed

Critical

Warnings

Images & Alt Text

15/20

Checks if images have descriptive alt text for screen readers and visually impaired users.

Semantic Structure

13/20

Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.

Forms & Inputs

10/15

Verifies form fields have labels, error messages are clear, and inputs are properly associated.

Color & Contrast

15/15

Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.

Keyboard & Focus

11/15

Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).

ARIA & Roles

7/15

Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

5 recommendations

•Accessibility recommendation preview...

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Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.

55/100

219 mg

CO₂e / view

2.1 MB

Page Weight

50%

Cleaner Than

New Visitor

250 mg

Returning (cached)

125 mg

Annual (10K/mo)

26.3 kg

Emission Segments

Data Center

11 mg

Network

64 mg

Device

144 mg

Resource Breakdown

JavaScript

244.1 KB

Images

1.8 MB

CSS

89.1 KB

HTML

38.7 KB

Green Hosting Verified

Akamai Technologies

Provider Match

3 recommendations

•Carbon footprint recommendation preview...

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Security Score

46%Poor

Interactive

HTTPS

No WAF

25d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Let's Encrypt

Key Algorithm

RSA (2048 bit)

Signature

SHA-256 with RSA

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2

Valid From

16.03.2026

Valid Until

14.06.2026

Subject Alternative Names (4)

insights.tourismnewzealand.commy.tourismnewzealand.comtourismnewzealand.comwww.tourismnewzealand.com

SHA-256 Fingerprint

CC:3C:8C:DB:C0:43:CD:1F:F6:71:6E:C8:FC:75:C0:4B:FA:B9:06:EB...

Top Recommendations

Security recommendation preview

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HTTP Headers

Developer Console

access-control-allow-origin

cache-control

🟡 30s(must-revalidate, max-age=30)

content-encoding

📦 Gzip(gzip)

content-language

content-length

39310

content-type

text/html; charset=utf-8

Good Warning Issue

Email Infrastructure

Microsoft 365

Score

100

SPF

DKIM

DMARC

DMARC Policy

Reject (Strictest)

MX Records (1)

tourismnewzealand-com.mail.protection.outlook.com

Domain Information

tourismnewzealand.com

Domain Age

27y 10m

Created

06.07.1998

Expires

05.07.2026

Last Updated

27.06.2024

Registrar

Tucows Domains Inc.

DNSSEC

Not Enabled

Privacy & Compliance

Cookie Consent Banner

GDPR Indicators

Cookie consent banner detected

Data Protection Officer mentioned

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.

65/100

Mobile Friendly178 breakpoints

Viewport Meta

The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.

Responsive Design

Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.

Touch Icons

Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.

Readable Font Size

Base font size should be at least 16px on mobile to ensure text is readable without zooming.

Relative Units

Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.

No H-Scroll Risk

No elements wider than the viewport that would cause horizontal scrolling on mobile devices.

Tap Targets OK

Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.

No Fixed Widths

No elements with fixed pixel widths that could overflow on smaller screens and break the layout.

Viewport

width=device-width,initial-scale=1, minimum-scale=1.0, maximum-scale=1.0

3 recommendations

•Mobile compatibility recommendation preview...

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Typography & Readability

National

WCAG Partial

66/100

Readability

/30

23/30

16px · LH 1.40

Hierarchy

/20

6/20

WCAG

/25

17/25

1.14:1 min contrast

Performance

/25

20/25

1 font · 2 req

Heading Font

National

Sans

Body Font

National

Sans16px

Contrast Ratio

1.14:1

7 issues

Reading Comfort

~36 CPL

Narrow lines

36px

32px

16px

✅ Excellent readability: 16px body text is ideal for all devices.

✅ Optimal line spacing: 1.40 ratio (ideal range 1.4–1.6).

⚠️ Hard to read: Flesch score 36/100. Simplify sentences for wider reach.

⚠️ Partial contrast: 7 elements below WCAG AA threshold (min 1.1:1).

❌ Missing H1: Every page should have exactly one H1 element for SEO and accessibility.

✅ Lean font stack: 1 font families keeps load times fast.

Buy on MyFontsFlesch 36

Color Palette

7 unique colors

17.93:1 AAA Light

#ffffff

Text· 75.40000000000002%

#171717

Text· 11.299999999999999%

Business & Marketing Stack

3 Tools Detected

Growing

Behavior Analytics

HotjarMid-Market

Microsoft ClarityFree

Google AnalyticsFree

User behavior and product analytics

Sponsored

Scripts & Styles

30 Resources

Scripts

Styles

Async

Defer

Top Script Sources

local(14)assets.adobedtm.com(2)scripts.clarity.ms(1)clarity.ms(1)static.hotjar.com(1)

Website Identity

tourismnewzealand.com

27 years old

Location detected: 🇩🇪 Germanyvia ip

Tucows Domains Inc.📧 Microsoft 365en

Social Profiles

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Last analyzed: 20 May 2026 at 13:41

Historical Analysis & Change Tracking