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toadandco.com

https://toadandco.com· First analyzed 13 May 2026· Updated 13 May 2026
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toadandco.com
Desktop screenshot of toadandco.com
Mobile screenshot of toadandco.com
Mobile

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Hosting Provider

Shopify
shopify.com

IP Address

23.227.38.65

Site Location

🇨🇦 Canadavia ip

Server Location

🇨🇦 Ottawa, Canada

ASN

AS13335

Organization

Shopify, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

ns1.no-ip.com.ns3.no-ip.com.ns5.no-ip.com.ns2.no-ip.com.+1 more

Performance

95

Core Web Vitals

Weight

First Contentful Paint
1.1 s10%
Speed Index
1.5 s10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
4.6 MB
578 requests

Image Optimization

Lazy LoadResponsiveThumbor
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
Frontend
Framework
Alpine.js
CMS
Shopify
Infrastructure
Hosting
Shopify
CDN
Cloudflare

Technology Stack

15 Technologies Detected

Analytics

4
Google Analytics
Google Analytics 4
Microsoft ClarityFullStory

Fonts

2
Google FontsAdobe Fonts (Typekit)

Frameworks

1
Alpine.js

CSS Frameworks

1
Tailwind CSS

Tag Managers

1
Google Tag Manager

Email Marketing

1
Klaviyo

Advertising

1
TikTok Pixel

Reviews

1
Trustpilot

CDN

1
Cloudflare

Customer Support

1
Zendesk

Security

1
reCAPTCHA

SEO Analysis

B72/100
23
4
1
Meta Tags14/15
Content3/12
Headings8/8
Technical22/25
E-E-A-T2/7
Images4/7
Links5/5
URL5/5
Social5/5
Freshness0/4
Mobile1/4
Indexability3/3
T
toadandco.comtoadandco.com

Toad&Co | Sustainable, Organic & Eco Friendly Clothing

At Toad&Co we create eco-friendly clothing, because slow fashion is the future. Shop sustainable and organic clothing, including organic cotton, hemp, Tencel...

Description truncated.
Title Length54 chars

Recommended: 50-60 chars (~317px / 580px)

Description Length179 chars

Recommended: 120-160 chars

Issues (1)

  • • Very thin content (8 words). Search engines need substantial content for ranking.

5 issues found

Upgrade to view details

Crawlability

Sitemap

Type: index

5 URLs

5 sub-sitemaps

robots.txt

158 rules

Sitemap reference found

Local SEO

Local Search Readiness

17/100
Poor
5 12

This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

Sponsored

AI & LLM Readiness

D49/100
Bot Access
20/25
Machine Read.
15/25
Schema Data
7/25
Citation
7/25

AI Bot Access

14/14 accessible
AI Search
OAI-SearchBot
PerplexityBot
Claude-SearchBot
Gemini-Deep-Research
DuckAssistBot
Training
GPTBot
ClaudeBot
Google-Extended
Meta-ExternalAgent
Bytespiderinfo
Amazonbot
Applebot-Extended
CCBotinfo
Fetch
ChatGPT-User

Machine Readability

llms.txtvalid
llms-full.txt
Semantic HTML
Heading Hierarchy
Text ratio:1%
Words:2,278
Token eff.:Optimal

Structured Data

2 JSON-LD
Organization×1.1WebSiteSearchAction
sameAs entity links

Citation Readiness

Opening Summary
Descriptive Headings
Canonical URL
Open Graph3/3
Twitter Card3/3
Language Tag
Publish Date
Author Info
Lists
Tables
TL;DR / Summary
About Page Link
Recommendations (9)
AI readiness recommendation preview...
Upgrade to view recommendations

Sponsored

Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
B
70/100
10
Passed
4
Critical
0
Warnings
Images & Alt Text
20/20
Checks if images have descriptive alt text for screen readers and visually impaired users.
Semantic Structure
6/20
Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
Forms & Inputs
15/15
Verifies form fields have labels, error messages are clear, and inputs are properly associated.
Color & Contrast
15/15
Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
Keyboard & Focus
11/15
Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
ARIA & Roles
3/15
Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
2 recommendations
  • •Accessibility recommendation preview...
Upgrade to view recommendations

Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
33/100
F
472 mg
CO₂e / view
4.6 MB
Page Weight
15%
Cleaner Than
New Visitor
539 mg
vs
Returning (cached)
269 mg
Annual (10K/mo)
56.6 kg
Emission Segments
Data Center
23 mg
Network
139 mg
Device
310 mg
Resource Breakdown
JavaScript
1.1 MB
Images
3.0 MB
CSS
199.8 KB
Fonts
49.7 KB
HTML
224.6 KB
Other
18.4 KB
Green Hosting Verified
Cloudflare
GWF Verified
8 recommendations
  • •Carbon footprint recommendation preview...
Upgrade to view recommendations
A

Security Score

81%Very Good
Interactive

HTTPS

WAF

48d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Let's Encrypt

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

ECDSA with SHA-384

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2

Valid From

01.04.2026

Valid Until

30.06.2026

Subject Alternative Names (1)

www.toadandco.com

SHA-256 Fingerprint

D3:30:51:FA:8C:13:47:24:F3:12:61:44:A5:60:90:41:E4:4D:6C:67...

Upgrade to view header details

HTTP Headers

Developer Console

alt-svc
clear
cf-cache-status
DYNAMIC
cf-ray
9fade2e7cd1ec88b-BOS
content-encoding
zstd
content-language
en-US
content-security-policy
block-all-mixed-content; frame-ancestors 'none'; upgrade-ins...
Good Warning Issue

Email Infrastructure

Microsoft 365

Score

95

SPF
DKIM
DMARC

DMARC Policy

None (Monitor Only)

MX Records (1)

toadandco-com.mail.protection.outlook.com

Domain Information

toadandco.com

Domain Age
12y 6m

Created

22.10.2013

Expires

22.10.2027

Last Updated

14.07.2018

Registrar

No-IP Technologies, LLC

DNSSEC
Not Enabled

Privacy & Compliance

OneTrust

Cookie Consent Banner
OneTrust
Privacy Policy
Terms of Service

GDPR Indicators

Cookie consent banner detected
CMP: OneTrust
Privacy policy page linked
Data Protection Officer mentioned

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
D
56/100
Not Mobile Friendly85 breakpoints
Viewport Meta
The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
Responsive Design
Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
Touch Icons
Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
Readable Font Size
Base font size should be at least 16px on mobile to ensure text is readable without zooming.
Relative Units
Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
No H-Scroll Risk
No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
Tap Targets OK
Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
No Fixed Widths
No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
3 recommendations
  • •Mobile compatibility recommendation preview...
Upgrade to view recommendations

Typography & Readability

Sequoia Bold + DM Mono

WCAG AAA
59/100
Readability
/30
14/30

12px · LH --

Hierarchy
/20
13/20

4.83x ratio

WCAG
/25
20/25

10:1 min contrast

Performance
/25
12/25

3 fonts · 9 req

Heading Font

Sequoia Bold

Sans58px

Body Font

DM Mono

Mono12px

Contrast Ratio

10:1

WCAG AAA (≥7:1)

Reading Comfort

~35 CPL

Narrow lines
58px
h1
42px
h2
34px
h3
26px
h4
12px
p

❌ Critical: 12px body text is too small. Minimum 14px, recommend 16px+.

✅ WCAG AAA contrast: All text meets 7:1 ratio (min 10.0:1).

⚠️ Minor heading issue: 0 level skip(s) detected. Maintain sequential order for screen readers.

✅ Strong hierarchy: Headlines are 4.8x larger than body text.

⚠️ Fluid type without rem: clamp() detected but missing rem units. May fail WCAG 1.4.4 zoom test.

✅ Smart font loading: font-display: swap prevents invisible text during load (FOIT).

AAdobe FontsBuy on MyFontsFluid TypeFlesch 65

Color Palette

13 unique colors
Light
#8f8e8b
Other· 15.8%
#090904
Secondary· 12.8%
#faf7f2
Primary· 12.7%
#b59362
Secondary· 8.7%
#8d99a2
Secondary· 7.6%
#201f0d
Primary· 6.4%
#e3dac9
Secondary· 6.2%
#966f42
Secondary· 6.1%

Business & Marketing Stack

5 Tools Detected

Enterprise

Marketing Automation

1
KlaviyoE-commerce

Email marketing and automation platforms

Behavior Analytics

3
Google Tag ManagerFree
Microsoft ClarityFree
Google AnalyticsFree

User behavior and product analytics

Advertising

1
TikTok PixelMid-Market

Ad platforms and retargeting pixels

3

Categories

5

Total Tools

0

Enterprise

1

Mid-Market

Assessment: Sophisticated marketing and sales technology infrastructure

Sponsored

Scripts & Styles

27 Resources

20
Scripts
7
Styles
12
Async
10
Defer

Top Script Sources

toadandco.com(8)analytics.tiktok.com(2)googletagmanager.com(1)cdn.shopify.com(1)scripts.clarity.ms(1)

Website Identity

Toad&Co

Toad&Co

Organization

At Toad&Co we create eco-friendly clothing, because slow fashion is the future. Shop sustainable and organic clothing, including organic cotton, hemp, Tencel, and recycled fibers.

smccann@toadandco.com
www.toadandco.com/
12 years old
Location detected: 🇨🇦 Canadavia ip
No-IP Technologies, LLC📧 Microsoft 365enEst. 1996

Sponsored

Last analyzed: 13 May 2026 at 01:29

Historical Analysis & Change Tracking