theimpulsivebuy.com favicon

theimpulsivebuy.com

https://theimpulsivebuy.com· First analyzed 11 May 2026· Updated 11 May 2026
Export
theimpulsivebuy.com
Desktop screenshot of theimpulsivebuy.com
Mobile screenshot of theimpulsivebuy.com
Mobile

Sponsored

Hosting Provider

cloudflare.com

IP Address

188.114.96.3

Site Location

🇨🇦 Canadavia ip

Server Location

🇨🇦 Toronto, Canada

ASN

AS13335

Organization

CloudFlare, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

diva.ns.cloudflare.com.piers.ns.cloudflare.com.

Performance

100

Core Web Vitals

Weight

First Contentful Paint
577 ms10%
Speed Index
750 ms10%
Largest Contentful Paint
25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
597 KB
250 requests

Image Optimization

Lazy LoadResponsiveJetpack Photon (WordPress)
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
WordPressv6.9.4
cms
astra

Technology Stack

10 Technologies Detected

SEO Analysis

C62/100
18
11
1
Meta Tags5/15
Content6/12
Headings3/8
Technical19/25
E-E-A-T5/7
Images6/7
Links4/5
URL5/5
Social3/5
Freshness0/4
Mobile3/4
Indexability3/3
T
theimpulsivebuy.comtheimpulsivebuy.com

The Impulsive Buy

Junk food and fast food reviews and news.

Title Length17 chars

Recommended: 50-60 chars (~101px / 580px)

Description Length41 chars

Recommended: 120-160 chars

Issues (1)

  • Missing H1 tag — every page should have exactly one H1

Crawlability

Sitemap

Type: index

2 URLs

2 sub-sitemaps

robots.txt

11 rules

Sitemap reference found

Local SEO

Local Search Readiness

11/100
Poor
3 14 1

This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

Sponsored

AI & LLM Readiness

D43/100
Bot Access
19/25
Machine Read.
7/25
Schema Data
4/25
Citation
13/25

AI Bot Access

13/14 accessible
AI Search
OAI-SearchBot
PerplexityBot
Claude-SearchBot
Gemini-Deep-Research
DuckAssistBot
Training
GPTBot
ClaudeBot
Google-Extended
Meta-ExternalAgent
Bytespiderinfo
Amazonbot
Applebot-Extended
CCBotinfo
Fetch
ChatGPT-User

Machine Readability

llms.txt
llms-full.txt
Semantic HTML
Heading Hierarchy
Text ratio:2%
Words:2,426
Token eff.:Optimal

Structured Data

Microdata
Person×1.3microdataOrganization×1.1microdata

Citation Readiness

Opening Summary34w
Descriptive Headingsavg 11w
Canonical URL
Open Graph3/3
Twitter Card0/3
Language Tag
Publish Date
Author Info
Lists
Tables
TL;DR / Summary
About Page Link
Recommendations (11)
AI readiness recommendation preview...

Sponsored

Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
A
86/100
14
Passed
2
Critical
0
Warnings
Images & Alt Text
20/20
Checks if images have descriptive alt text for screen readers and visually impaired users.
Semantic Structure
13/20
Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
Forms & Inputs
15/15
Verifies form fields have labels, error messages are clear, and inputs are properly associated.
Color & Contrast
14/15
Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
Keyboard & Focus
15/15
Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
ARIA & Roles
9/15
Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
1 recommendation
  • Accessibility recommendation preview...

Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
63/100
A
60 mg
CO₂e / view
597.4 KB
Page Weight
80%
Cleaner Than
New Visitor
69 mg
vs
Returning (cached)
35 mg
Annual (10K/mo)
7.2 kg
Emission Segments
Data Center
3 mg
Network
18 mg
Device
40 mg
Resource Breakdown
JavaScript
381.2 KB
Images
96.4 KB
CSS
21.0 KB
HTML
75.1 KB
Other
23.8 KB
Green Hosting Verified
Cloudflare
GWF Verified
4 recommendations
  • Carbon footprint recommendation preview...
F

Security Score

26%Critical
Interactive

HTTPS

WAF

46d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Google Trust Services

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

ECDSA with SHA-256

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2+H3

Valid From

28.03.2026

Valid Until

26.06.2026

OCSP Stapling

Enabled

Subject Alternative Names (2)

theimpulsivebuy.com*.theimpulsivebuy.com

SHA-256 Fingerprint

DB:25:56:F9:E3:C9:2E:57:3E:73:71:A6:11:7A:13:B2:4B:CA:47:57...

Top Recommendations

Security recommendation preview

HTTP Headers

Developer Console

alt-svc
h3=":443"; ma=86400
cache-control
🟡 3s(max-age=3, must-revalidate, max-age=600)
cf-cache-status
DYNAMIC
cf-ray
9f9e2479f907d029-SJC
content-encoding
zstd
content-type
text/html; charset=UTF-8
Good Warning Issue

Email Infrastructure

Google Workspace

Score

20

SPF
DKIM
DMARC

MX Records (7)

ALT1.ASPMX.L.GOOGLE.com
ASPMX.L.GOOGLE.com
ASPMX5.GOOGLEMAIL.com
ASPMX2.GOOGLEMAIL.com

+3 more

Domain Information

theimpulsivebuy.com

Domain Age
21y 9m

Created

02.08.2004

Expires

02.08.2026

Last Updated

02.07.2025

Registrar

DreamHost, LLC

DNSSEC
Not Enabled

Privacy & Compliance

Quantcast Choice

Cookie Consent Banner
Quantcast Choice
Privacy Policy
Terms of Service

GDPR Indicators

Cookie consent banner detected
CMP: Quantcast Choice
Privacy policy page linked
Data Protection Officer mentioned

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
B
78/100
Mobile Friendly102 breakpoints
Viewport Meta
The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
Responsive Design
Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
Touch Icons
Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
Readable Font Size
Base font size should be at least 16px on mobile to ensure text is readable without zooming.
Relative Units
Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
No H-Scroll Risk
No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
Tap Targets OK
Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
No Fixed Widths
No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
Viewport
width=device-width, initial-scale=1
1 recommendation
  • Mobile compatibility recommendation preview...

Typography & Readability

Lato + Open Sans

WCAG AA
70/100
Readability
/30
26/30

17px · LH 1.65

Hierarchy
/20
7/20
WCAG
/25
17/25

5.2:1 min contrast

Performance
/25
20/25

2 fonts · 1 req

Heading Font

Lato

Sans

Body Font

Open Sans

Sans17px

Contrast Ratio

5.2:1

WCAG AA (≥4.5:1)

Reading Comfort

~33 CPL

Narrow lines
30px
h2
12px
h3
24px
h4
17px
p
Minor Third
Scale

✅ Excellent readability: 17px body text is ideal for all devices.

✅ WCAG AA contrast: All text meets 4.5:1 ratio (min 5.2:1).

❌ Missing H1: Every page should have exactly one H1 element for SEO and accessibility.

❌ Pure vw font sizes: Viewport units alone break browser zoom (WCAG 1.4.4 fail). Use clamp(rem, vw, rem).

✅ Lean font stack: 2 font families keeps load times fast.

✅ Smart font loading: font-display: swap prevents invisible text during load (FOIT).

Color Palette

9 unique colors
18.24:1 AAA Light
#ffffff
Background· 45.2%
#151517
Text· 4.9%
#d4cbbc
Primary· 8.1%
#e6e6dd
Border· 6%
#63564e
Secondary· 4.5%
#5e322d
Secondary· 1.8%
#23547b
Accent· 0.6%

Business & Marketing Stack

1 Tools Detected

Growing

Behavior Analytics

1

User behavior and product analytics

1

Categories

1

Total Tools

0

Enterprise

0

Mid-Market

Assessment: Growing marketing technology adoption

Ad Networks

Google AdSenseGoogle Ad ManagerAmazon Publisher ServicesRaptive (AdThrive)PubMaticOpenXIndex ExchangePrebid.js

Sponsored

Scripts & Styles

24 Resources

20
Scripts
4
Styles
9
Async
1
Defer

Top Script Sources

ads.adthrive.com(3)imasdk.googleapis.com(2)securepubads.g.doubleclick.net(2)s0.2mdn.net(1)launchpad.privacymanager.io(1)

Website Identity

theimpulsivebuy.com

21 years old
Location detected: 🇨🇦 Canadavia ip
DreamHost, LLC📧 Google Workspaceen-US

Sponsored

Last analyzed: 11 May 2026 at 03:37

Historical Analysis & Change Tracking