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thehouseofrare.com

https://thehouseofrare.com· First analyzed 15 May 2026· Updated 15 May 2026
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thehouseofrare.com
Desktop screenshot of thehouseofrare.com
Mobile screenshot of thehouseofrare.com
Mobile

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Hosting Provider

shopify.com

IP Address

23.227.38.32

Site Location

🇨🇦 Canadavia ip

Server Location

🇨🇦 Ottawa, Canada

ASN

AS13335

Organization

Shopify, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

ns-cloud-c2.googledomains.com.ns-cloud-c3.googledomains.com.ns-cloud-c4.googledomains.com.ns59.domaincontrol.com.+6 more

Performance

100

Core Web Vitals

Weight

First Contentful Paint
678 ms10%
Speed Index
881 ms10%
Largest Contentful Paint
25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
3.1 MB
295 requests

Image Optimization

Lazy LoadWebPResponsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
Shopify
ecommerce
Lucent Prod 2.0
Shopify Theme

Detected Apps

Instagram Shopping

Technology Stack

16 Technologies Detected

SEO Analysis

C63/100
19
7
2
Meta Tags15/15
Content7/12
Headings3/8
Technical20/25
E-E-A-T0/7
Images4/7
Links5/5
URL5/5
Social0/5
Freshness0/4
Mobile1/4
Indexability3/3
T
thehouseofrare.comthehouseofrare.com

Premium Clothing Brand in India - The House of Rare

Rare Rabbit is a premium & luxury brand that offers designer wear for men and women who love exclusive, luxury, and international designs.

Title Length51 chars

Recommended: 50-60 chars (~308px / 580px)

Description Length138 chars

Recommended: 120-160 chars

Issues (2)

  • Missing H1 tag — every page should have exactly one H1
  • Most images missing alt text (126/146) — critical for accessibility and SEO

Crawlability

Sitemap

Type: index

13 URLs

13 sub-sitemaps

robots.txt

163 rules

Sitemap reference found

Local SEO

Local Search Readiness

9/100
Poor
3 13 1

This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

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AI & LLM Readiness

D48/100
Bot Access
20/25
Machine Read.
18/25
Schema Data
1/25
Citation
9/25

AI Bot Access

14/14 accessible
AI Search
OAI-SearchBot
PerplexityBot
Claude-SearchBot
Gemini-Deep-Research
DuckAssistBot
Training
GPTBot
ClaudeBot
Google-Extended
Meta-ExternalAgent
Bytespiderinfo
Amazonbot
Applebot-Extended
CCBotinfo
Fetch
ChatGPT-User

Machine Readability

llms.txtvalid
llms-full.txt
Semantic HTML
Heading Hierarchy
nav
Text ratio:1%
Words:882
Token eff.:Optimal
Sections/1K:1.1
Depth:1/5

Structured Data

1 JSON-LD
SearchAction

Citation Readiness

Opening Summary2321w
Descriptive Headingsavg 4w
Canonical URL
Open Graph0/3
Twitter Card0/3
Language Tag
Publish Date
Author Info
Lists
Tables
TL;DR / Summary
About Page Link
Recommendations (10)
AI readiness recommendation preview...

Sponsored

Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
B
70/100
12
Passed
4
Critical
0
Warnings
Images & Alt Text
10/20
Checks if images have descriptive alt text for screen readers and visually impaired users.
Semantic Structure
9/20
Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
Forms & Inputs
15/15
Verifies form fields have labels, error messages are clear, and inputs are properly associated.
Color & Contrast
15/15
Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
Keyboard & Focus
15/15
Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
ARIA & Roles
6/15
Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
2 recommendations
  • Accessibility recommendation preview...

Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
50/100
E
319 mg
CO₂e / view
3.1 MB
Page Weight
30%
Cleaner Than
New Visitor
364 mg
vs
Returning (cached)
182 mg
Annual (10K/mo)
38.2 kg
Emission Segments
Data Center
16 mg
Network
94 mg
Device
209 mg
Resource Breakdown
JavaScript
1.6 MB
Images
1.3 MB
CSS
140.4 KB
HTML
43.5 KB
Other
5.4 KB
Green Hosting Verified
Cloudflare
GWF Verified
5 recommendations
  • Carbon footprint recommendation preview...
C

Security Score

65%Fair
Critical / Transactional

HTTPS

WAF

46d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Let's Encrypt

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

ECDSA with SHA-384

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2+H3

Valid From

02.04.2026

Valid Until

01.07.2026

Subject Alternative Names (1)

thehouseofrare.com

SHA-256 Fingerprint

AA:39:22:7A:BB:7B:C5:42:A8:68:69:6D:F8:C5:51:58:D4:AC:92:EF...

HTTP Headers

Developer Console

alt-svc
h3=":443"; ma=86400
cf-cache-status
DYNAMIC
cf-ray🇫🇷 Paris
9fc58f2fe9f08e67-CDG
content-encoding
Brotli(br)
content-language
en-IN
content-length
44193
Good Warning Issue

Email Infrastructure

Google Workspace

Score

90

SPF
DKIM
DMARC

DMARC Policy

None (Monitor Only)

MX Records (1)

smtp.google.com

Domain Information

thehouseofrare.com

Domain Age
7y 1m

Created

15.04.2019

Expires

15.04.2027

Last Updated

26.10.2022

Registrar

GoDaddy.com, LLC

DNSSEC
Not Enabled

Privacy & Compliance

Cookie Consent Banner
Privacy Policy
Terms of Service

GDPR Indicators

Cookie consent banner detected
Privacy policy page linked
Data Protection Officer mentioned

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
B
73/100
Mobile Friendly2 breakpoints
Viewport Meta
The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
Responsive Design
Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
Touch Icons
Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
Readable Font Size
Base font size should be at least 16px on mobile to ensure text is readable without zooming.
Relative Units
Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
No H-Scroll Risk
No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
Tap Targets OK
Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
No Fixed Widths
No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
Viewport
width=device-width, initial-scale=1.0, height=device-height, minimum-scale=1.0, user-scalable=0, maximum-scale=2.0

Typography & Readability

Inter

WCAG Partial
52/100
Readability
/30
7/30

13px · LH 1.30

Hierarchy
/20
8/20
WCAG
/25
19/25

1:1 min contrast

Performance
/25
18/25

1 font · 1 req

Heading Font

Inter

Sans

Body Font

Inter

Sans13px

Contrast Ratio

1:1

1 issue

Reading Comfort

~43 CPL

Narrow lines
28px
h2
12px
h3
14px
h4
13px
p

❌ Critical: 13px body text is too small. Minimum 14px, recommend 16px+.

⚠️ Tight line spacing (1.30). Increase to 1.4–1.6 for better readability.

❌ Very complex text: Flesch score 0/100. Consider shorter sentences and simpler words.

⚠️ Partial contrast: 1 elements below WCAG AA threshold (min 1.0:1).

❌ Missing H1: Every page should have exactly one H1 element for SEO and accessibility.

✅ Lean font stack: 1 font families keeps load times fast.

Color Palette

12 unique colors
4.46:1 AA Large Light
#ffffff
Background· 37.8%
#757877
Other· 2.6%
#091726
Primary· 10.6%
#06080e
Primary· 7.8%
#243f54
Secondary· 7%
#3f6882
Secondary· 6.9%
#7094a8
Secondary· 6.9%
#88a8b7
Secondary· 5.8%

Business & Marketing Stack

5 Tools Detected

Advanced

Behavior Analytics

3

User behavior and product analytics

Advertising

2

Ad platforms and retargeting pixels

2

Categories

5

Total Tools

0

Enterprise

2

Mid-Market

Assessment: Well-developed marketing technology stack

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Scripts & Styles

25 Resources

20
Scripts
5
Styles
19
Async
1
Defer

Top Script Sources

googletagmanager.com(5)app.wigzo.com(2)clarity.ms(2)tracker.wigzopush.com(1)assets.smartwishlist.webmarked.net(1)

Website Identity

The House Of Rare

The House Of Rare

OnlineStore

The House Of Rare is a premium fashion brand house offering designer clothing for men, women and kids under three labels: Rare Rabbit (men), Rareism (women), and Rare Ones (kids). Shop premium shirts, tshirts, polos, jeans, jackets, trousers, ethnic wear such as bandhgala, kurta, kurta suits, access

Location detected: 🇨🇦 Canadavia ip
GoDaddy.com, LLC📧 Google Workspaceen

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Last analyzed: 15 May 2026 at 22:25

Historical Analysis & Change Tracking