theassemblync.com

https://theassemblync.com· First analyzed 09 May 2026· Updated 09 May 2026

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theassemblync.com

Mobile

Sponsored

Hosting Provider

Automattic, Inc

IP Address

192.0.78.229

Site Location

🇺🇸 United Statesvia ip

Server Location

🇺🇸 San Francisco, United States

ASN

AS2635

Server

Nginx

Nameservers

ns-cloud-c4.googledomains.com.ns-cloud-c1.googledomains.com.ns-cloud-c3.googledomains.com.ns-cloud-c2.googledomains.com.

Performance

Core Web Vitals

Weight

First Contentful Paint

764 ms10%

Speed Index

993 ms10%

Largest Contentful Paint

—25%

Total Blocking Time

0.0 ms30%

Cumulative Layout Shift

0.00025%

4.2 MB

239 requests

Image Optimization

Lazy LoadResponsiveJetpack Photon (WordPress)

0–49

50–89

90–100

Architecture Stack

Monolithic

⚙️ SSR

WordPress

cms

Newspack Sachav2.21.0Custom

by Automattic

View Theme

Progressive Web App

PWA ReadyWeb ManifestService WorkerApple Touch IconTheme Color

Technology Stack

28 Technologies Detected

Plugins

Newspack Blocks Newspack Plugin Assembly Network Newspack Ads Newspack Manager Newspack Newsletters Newspack Popups

Jetpack

Woocommerce Subscriptions

Woocommerce Memberships

Woocommerce Payments

Onesignal Free Web Push Notifications Perfmatters

WooCommerce

Woocommerce Gateway Stripe

Wp Parsely Trinity Audio

Analytics

Libraries

CSS Frameworks

Tag Managers

Web Servers

Security

SEO Analysis

A81/100

Meta Tags14/15

Content8/12

Headings3/8

Technical24/25

E-E-A-T7/7

Images3/7

Links2/5

URL5/5

Social5/5

Freshness4/4

Mobile3/4

Indexability3/3

theassemblync.comtheassemblync.com

The Assembly: N.C. News and In-Depth Reporting

Deep reporting on North Carolina from Raleigh, Greensboro, Wilmington and more. The Assembly publishes compelling journalism about our state.

Title Length46 chars

Recommended: 50-60 chars (~277px / 580px)

Description Length141 chars

Recommended: 120-160 chars

Issues (1)

• Missing H1 tag — every page should have exactly one H1

7 issues found

Upgrade to view details

Crawlability

Sitemap

Type: index

3 URLs

3 sub-sitemaps

robots.txt

13 rules

Sitemap reference found

Allows all crawlers

Local SEO

Local Search Readiness

25/100

Needs Work

7 10

Sponsored

AI & LLM Readiness

D57/100

Bot Access

20/25

Machine Read.

7/25

Schema Data

11/25

Citation

19/25

AI Bot Access

14/14 accessible

AI Search

OAI-SearchBot

PerplexityBot

Claude-SearchBot

Gemini-Deep-Research

DuckAssistBot

Training

GPTBot

ClaudeBot

Google-Extended

Meta-ExternalAgent

Bytespiderinfo

Amazonbot

Applebot-Extended

CCBotinfo

Fetch

ChatGPT-User

Machine Readability

llms.txt

llms-full.txt

Semantic HTML

Heading Hierarchy

Text ratio:3%

Words:1,678

Token eff.:Optimal

Structured Data

6 JSON-LD

Person×1.3Organization×1.1WebSiteBreadcrumbListSearchAction

sameAs entity links

Citation Readiness

Opening Summary28w

Descriptive Headingsavg 8w

Canonical URL

Open Graph3/3

Twitter Card3/3

Language Tag

Publish Date

Author Info

Lists

Tables

TL;DR / Summary

About Page Link

Recommendations (7)

AI readiness recommendation preview...

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Sponsored

Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.

75/100

Passed

Critical

Warnings

Images & Alt Text

18/20

Checks if images have descriptive alt text for screen readers and visually impaired users.

Semantic Structure

13/20

Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.

Forms & Inputs

10/15

Verifies form fields have labels, error messages are clear, and inputs are properly associated.

Color & Contrast

12/15

Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.

Keyboard & Focus

15/15

Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).

ARIA & Roles

7/15

Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

2 recommendations

•Accessibility recommendation preview...

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Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.

14/100

531 mg

CO₂e / view

4.2 MB

Page Weight

15%

Cleaner Than

New Visitor

607 mg

Returning (cached)

303 mg

Annual (10K/mo)

63.7 kg

Emission Segments

Data Center

119 mg

Network

127 mg

Device

285 mg

Resource Breakdown

JavaScript

410.0 KB

Images

2.9 MB

CSS

453.1 KB

Fonts

367.0 KB

HTML

58.7 KB

Other

1.4 KB

Green Hosting Not Verified

Automattic, Inc

10 recommendations

•Carbon footprint recommendation preview...

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Security Score

0%Critical

Critical / Transactional

HTTPS

No WAF

72d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Google Trust Services

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

SHA-256 with RSA

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2+H3

Valid From

21.04.2026

Valid Until

20.07.2026

OCSP Stapling

Enabled

Subject Alternative Names (20)

tls.automattic.comeditionsacratie.comeditionsdesterresducouchant.comeditionsprinting.comeditionvariable.comeditoramy.comeditoria-digitale.comeditorialadamante.com+12 more

SHA-256 Fingerprint

AF:D7:3B:BA:9F:39:F6:4D:3A:DC:DE:76:4B:18:DC:FC:66:95:5F:CA...

Top Recommendations

Security recommendation preview

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Upgrade to view header details

HTTP Headers

Developer Console

alt-svc

h3=":443"; ma=86400

content-type

text/html

date

Sat, 09 May 2026 05:40:45 GMT

server

nginx

server-timing

a8c-cdn, dc;desc=jfk, cache;desc=BYPASS;dur=0.0

strict-transport-security

max-age=31536000

Good Warning Issue

Email Infrastructure

Google Workspace

Score

SPF

DKIM

DMARC

DMARC Policy

None (Monitor Only)

MX Records (5)

alt2.aspmx.l.google.com

alt3.aspmx.l.google.com

aspmx.l.google.com

alt4.aspmx.l.google.com

+1 more

Domain Information

theassemblync.com

Domain Age

5y 5m

Created

24.11.2020

Expires

24.11.2026

Last Updated

09.11.2025

Registrar

Squarespace Domains II LLC

DNSSEC

Not Enabled

Privacy & Compliance

Cookie Consent Banner

GDPR Indicators

Data Protection Officer mentioned

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.

81/100

Mobile Friendly49 breakpoints

Viewport Meta

The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.

Responsive Design

Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.

Touch Icons

Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.

Readable Font Size

Base font size should be at least 16px on mobile to ensure text is readable without zooming.

Relative Units

Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.

No H-Scroll Risk

No elements wider than the viewport that would cause horizontal scrolling on mobile devices.

Tap Targets OK

Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.

No Fixed Widths

No elements with fixed pixel widths that could overflow on smaller screens and break the layout.

Viewport

width=device-width, initial-scale=1

2 recommendations

•Mobile compatibility recommendation preview...

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Typography & Readability

Ayer + Nib

WCAG Partial

63/100

Readability

/30

24/30

17px · LH 1.60

Hierarchy

/20

8/20

WCAG

/25

19/25

3.11:1 min contrast

Performance

/25

12/25

3 fonts · 9 req

Heading Font

Ayer

Sans

Body Font

Nib

Sans17px

Contrast Ratio

3.11:1

1 issue

Reading Comfort

~43 CPL

Narrow lines

48px

38px

14px

17px

✅ Excellent readability: 16px body text is ideal for all devices.

✅ Optimal line spacing: 1.60 ratio (ideal range 1.4–1.6).

⚠️ Hard to read: Flesch score 44/100. Simplify sentences for wider reach.

⚠️ Partial contrast: 1 elements below WCAG AA threshold (min 3.1:1).

❌ Missing H1: Every page should have exactly one H1 element for SEO and accessibility.

✅ Modern fluid typography: clamp() with rem units ensures zoom accessibility (WCAG 1.4.4).

Buy on MyFontsFluid Type (rem)Flesch 44

Color Palette

11 unique colors

13:1 AAA Light

#f5f5f5

Primary· 35.8%

#2e2a2b

Other· 11.9%

#99745e

Secondary· 8.5%

#bda795

Secondary· 7.8%

#981309

Accent· 7%

#924d35

Secondary· 5.2%

#18110c

Primary· 5.1%

#751305

Accent· 5%

Business & Marketing Stack

5 Tools Detected

Enterprise

Behavior Analytics

Google Tag ManagerFree

Google AnalyticsFree

User behavior and product analytics

Advertising

Facebook PixelMid-Market

Reddit PixelMid-Market

Ad platforms and retargeting pixels

Social Media

Facebook SDKFree

Social widgets and sharing tools

Sponsored

Scripts & Styles

30 Resources

Scripts

Styles

Async

Defer

Top Script Sources

googletagmanager.com(4)c0.wp.com(4)connect.facebook.net(2)cdn.onesignal.com(2)redditstatic.com(1)

Website Identity

The Assembly

Organization

Deep reporting on North Carolina from Raleigh, Greensboro, Wilmington and more. The Assembly publishes compelling journalism about our state.

[email protected]

www.theassemblync.com/

5 years old

Location detected: 🇺🇸 United Statesvia ip

Squarespace Domains II LLC📧 Google Workspaceen-US

Sponsored

Last analyzed: 09 May 2026 at 05:41

Historical Analysis & Change Tracking