southernthing.com

https://southernthing.com· First analyzed 24 May 2026· Updated 24 May 2026

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southernthing.com

Mobile

Sponsored

Hosting Provider

Amazon Web Services (AWS)

aws.amazon.com

IP Address

54.243.223.182

Site Location

🇺🇸 United Statesvia ip

Server Location

🇺🇸 Ashburn, United States

ASN

AS14618

Organization

AWS EC2 (us-east-1)

Server

Nginx

CDN

Fastly

Nameservers

dns3.p09.nsone.net.dns4.p09.nsone.net.ns5.dnsmadeeasy.com.dns1.p09.nsone.net.+1 more

Performance

100

Core Web Vitals

Weight

First Contentful Paint

373 ms10%

Speed Index

485 ms10%

Largest Contentful Paint

—25%

Total Blocking Time

0.0 ms30%

Cumulative Layout Shift

0.00025%

615 KB

85 requests

Image Optimization

Lazy Load

0–49

50–89

90–100

Architecture Stack

Monolithic

⚙️ SSR

WordPress

cms

Progressive Web App

PWA ReadyWeb ManifestService WorkerApple Touch IconTheme Color

Technology Stack

12 Technologies Detected

Analytics

Advertising

CSS Frameworks

Icon Libraries

Fonts

Tag Managers

Web Servers

Security

Customer Support

SEO Analysis

B72/100

Meta Tags5/15

Content11/12

Headings8/8

Technical22/25

E-E-A-T5/7

Images1/7

Links5/5

URL5/5

Social4/5

Freshness0/4

Mobile3/4

Indexability3/3

southernthing.comsouthernthing.com

It's a Southern Thing

Title Length21 chars

Recommended: 50-60 chars (~123px / 580px)

Description Length21 chars

Recommended: 120-160 chars

Issues (1)

• Most images missing alt text (22/26) — critical for accessibility and SEO

7 issues found

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Crawlability

Sitemap

Type: index

22 URLs

22 sub-sitemaps

robots.txt

5 rules

Sitemap reference found

Local SEO

Local Search Readiness

16/100

Poor

5 12

This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

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AI & LLM Readiness

D50/100

Bot Access

20/25

Machine Read.

7/25

Schema Data

7/25

Citation

16/25

AI Bot Access

14/14 accessible

AI Search

OAI-SearchBot

PerplexityBot

Claude-SearchBot

Gemini-Deep-Research

DuckAssistBot

Training

GPTBot

ClaudeBot

Google-Extended

Meta-ExternalAgent

Bytespiderinfo

Amazonbot

Applebot-Extended

CCBotinfo

Fetch

ChatGPT-User

Machine Readability

llms.txt

llms-full.txt

Semantic HTML

Heading Hierarchy

nav

Text ratio:14%

Words:5,445

Token eff.:Excessive

Sections/1K:1.7

Depth:1/5

Structured Data

2 JSON-LD

Organization×1.1WebSiteSearchAction

sameAs entity links

Citation Readiness

Opening Summary78w

Descriptive Headingsavg 7.5w

Canonical URL

Open Graph3/3

Twitter Card1/3

Language Tag

Publish Date

Author Info

Lists

Tables

TL;DR / Summary

About Page Link

Recommendations (7)

AI readiness recommendation preview...

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Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.

62/100

Passed

Critical

Warnings

Images & Alt Text

15/20

Checks if images have descriptive alt text for screen readers and visually impaired users.

Semantic Structure

16/20

Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.

Forms & Inputs

10/15

Verifies form fields have labels, error messages are clear, and inputs are properly associated.

Color & Contrast

14/15

Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.

Keyboard & Focus

5/15

Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).

ARIA & Roles

2/15

Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

4 recommendations

•Accessibility recommendation preview...

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Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.

70/100

62 mg

CO₂e / view

614.9 KB

Page Weight

80%

Cleaner Than

New Visitor

71 mg

Returning (cached)

36 mg

Annual (10K/mo)

7.5 kg

Emission Segments

Data Center

3 mg

Network

18 mg

Device

41 mg

Resource Breakdown

JavaScript

413.8 KB

Images

684 B

CSS

89.0 KB

Fonts

2.3 KB

HTML

53.3 KB

Other

55.8 KB

Green Hosting Verified

Amazon Web Services (AWS)

Provider Match

3 recommendations

•Carbon footprint recommendation preview...

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Security Score

56%Poor

Interactive

HTTPS

No WAF

170d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

GlobalSign nv-sa

Key Algorithm

RSA (2048 bit)

Signature

SHA-256 with RSA

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2+H3

Valid From

10.10.2025

Valid Until

11.11.2026

OCSP Stapling

Enabled

Subject Alternative Names (1)

www.southernthing.com

SHA-256 Fingerprint

04:2D:60:34:76:25:58:4B:B6:D5:CC:B9:46:05:BB:28:16:C9:27:F2...

Top Recommendations

Security recommendation preview

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HTTP Headers

Developer Console

accept-ranges

bytes

age

202608

alt-svc

h3=":443";ma=86400,h3-29=":443";ma=86400,h3-27=":443";ma=864...

cache-control

🟡 0s(public, max-age=0)

cache-tag

long_cache_articles/18208399,section/0-18208399,w/115d68f/la...

cloudflare-cdn-cache-control

max-age=2592000, stale-while-revalidate=2592000, stale-if-er...

Good Warning Issue

Email Infrastructure

Microsoft 365

Score

SPF

DKIM

DMARC

DMARC Policy

Quarantine (Moderate)

MX Records (1)

southernthing-com.mail.protection.outlook.com

Domain Information

southernthing.com

Domain Age

23y 9m

Created

06.08.2002

Expires

06.08.2026

Last Updated

02.08.2024

Registrar

CSC Corporate Domains, Inc.

DNSSEC

Not Enabled

Privacy & Compliance

Cookie Consent Banner

GDPR Indicators

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.

82/100

Mobile Friendly62 breakpoints

Viewport Meta

The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.

Responsive Design

Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.

Touch Icons

Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.

Readable Font Size

Base font size should be at least 16px on mobile to ensure text is readable without zooming.

Relative Units

Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.

No H-Scroll Risk

No elements wider than the viewport that would cause horizontal scrolling on mobile devices.

Tap Targets OK

Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.

No Fixed Widths

No elements with fixed pixel widths that could overflow on smaller screens and break the layout.

Viewport

width=device-width,initial-scale=1,minimum-scale=1.0

2 recommendations

•Mobile compatibility recommendation preview...

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Typography & Readability

Raleway

WCAG Partial

72/100

Readability

/30

26/30

18px · LH 1.40

Hierarchy

/20

14/20

2x ratio

WCAG

/25

14/25

2.54:1 min contrast

Performance

/25

18/25

1 font · 5 req

Heading Font

Raleway

Sans35px

Body Font

Raleway

Sans18px

Contrast Ratio

2.54:1

21 issues

Reading Comfort

Single Font Family

left aligned

35px

42px

32px

18px

Minor Second

Scale

✅ Excellent readability: 18px body text is ideal for all devices.

✅ Optimal line spacing: 1.40 ratio (ideal range 1.4–1.6).

✅ Easy to read: Flesch score 70/100 — accessible to general audiences.

⚠️ Partial contrast: 21 elements below WCAG AA threshold (min 2.5:1).

❌ Missing H1: Every page should have exactly one H1 element for SEO and accessibility.

✅ Strong hierarchy: Headlines are 2.0x larger than body text.

GGoogle FontsFlesch 70

Color Palette

12 unique colors

18.93:1 AAA Light

#ffffff

Background· 42.199999999999996%

#0f1112

Secondary· 7.3%

#647187

Primary· 0%

#93b4bb

Secondary· 6.2%

#b7aea4

Secondary· 5.8%

#446163

Secondary· 5.5%

#6cb1bf

Secondary· 5.2%

#252d29

Text· 5.2%

Business & Marketing Stack

6 Tools Detected

Enterprise

Behavior Analytics

Google Tag ManagerFree

Google AnalyticsFree

User behavior and product analytics

Advertising

Google AdsEnterprise

Facebook PixelMid-Market

CriteoEnterprise

Ad platforms and retargeting pixels

Social Media

Facebook SDKFree

Social widgets and sharing tools

Sponsored

Scripts & Styles

21 Resources

Scripts

Styles

Async

Defer

Top Script Sources

googletagmanager.com(4)southernthing.com(4)connect.facebook.net(2)googletagservices.com(1)rebelmouse.com(1)

Website Identity

It's a Southern Thing

Organization

hello@redclaymedia.com

www.southernthing.com/

23 years old

Location detected: 🇺🇸 United Statesvia ip

CSC Corporate Domains, Inc.📧 Microsoft 365en

Social Profiles

Facebook X (Twitter)Instagram YouTube Pinterest

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Last analyzed: 24 May 2026 at 21:39

Historical Analysis & Change Tracking