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southend.gov.uk

https://southend.gov.uk· First analyzed 11 May 2026· Updated 11 May 2026
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southend.gov.uk
Desktop screenshot of southend.gov.uk
Mobile screenshot of southend.gov.uk
Mobile

Sponsored

Hosting Provider

Amazon Web Services (AWS)
aws.amazon.com

IP Address

35.178.228.143

Site Location

🇬🇧 United Kingdomvia tld

Server Location

🇬🇧 London, United Kingdom

ASN

AS16509

Organization

AWS EC2 (eu-west-2)

Server

Web Server

Nameservers

ns12.ja.net.ns11.ja.net.ns10.ja.net.

Performance

94

Core Web Vitals

Weight

First Contentful Paint
1.2 s10%
Speed Index
1.6 s10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
14 MB
25 requests

Image Optimization

Responsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
Infrastructure
Hosting
Amazon Web Services (AWS)

Progressive Web App

Web ManifestApple Touch IconTheme Color

Technology Stack

5 Technologies Detected

Analytics

2
Google Analytics
Google Analytics 4

Libraries

1
jQueryv3.7.1

Other

1
Modernizr

CSS Frameworks

1
Tailwind CSS

SEO Analysis

B74/100
22
5
0
Meta Tags10/15
Content10/12
Headings8/8
Technical19/25
E-E-A-T3/7
Images4/7
Links5/5
URL5/5
Social3/5
Freshness0/4
Mobile4/4
Indexability3/3
S
southend.gov.uksouthend.gov.uk

The Homepage – Southend-on-Sea City Council

Southend-on-Sea City Council

Title Length43 chars

Recommended: 50-60 chars (~262px / 580px)

Description Length28 chars

Recommended: 120-160 chars

Issues (0)

    5 issues found

    Upgrade to view details

    Crawlability

    Sitemap

    Type: standard

    24,423 URLs

    robots.txt

    7 rules

    Local SEO

    Local Search Readiness

    11/100
    Poor
    3 12 2

    This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

    Sponsored

    AI & LLM Readiness

    D46/100
    Bot Access
    20/25
    Machine Read.
    13/25
    Schema Data
    0/25
    Citation
    13/25

    AI Bot Access

    14/14 accessible
    AI Search
    OAI-SearchBot
    PerplexityBot
    Claude-SearchBot
    Gemini-Deep-Research
    DuckAssistBot
    Training
    GPTBot
    ClaudeBot
    Google-Extended
    Meta-ExternalAgent
    Bytespiderinfo
    Amazonbot
    Applebot-Extended
    CCBotinfo
    Fetch
    ChatGPT-User

    Machine Readability

    llms.txt
    llms-full.txt
    Semantic HTML
    Heading Hierarchy
    navheader/footer
    Text ratio:3%
    Words:318
    Token eff.:Optimal
    Sections/1K:25.2
    Depth:2/5

    Structured Data

    No Schema

    Citation Readiness

    Opening Summary78w
    Descriptive Headingsavg 2.4w
    Canonical URL
    Open Graph2/3
    Twitter Card0/3
    Language Tag
    Publish Date
    Author Info
    Lists
    Tables
    TL;DR / Summary
    About Page Link
    Recommendations (8)
    AI readiness recommendation preview...
    Upgrade to view recommendations

    Sponsored

    Accessibility

    WCAG 2.1 Compliance

    Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
    A+
    90/100
    15
    Passed
    0
    Critical
    0
    Warnings
    Images & Alt Text
    20/20
    Checks if images have descriptive alt text for screen readers and visually impaired users.
    Semantic Structure
    20/20
    Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
    Forms & Inputs
    15/15
    Verifies form fields have labels, error messages are clear, and inputs are properly associated.
    Color & Contrast
    15/15
    Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
    Keyboard & Focus
    13/15
    Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
    ARIA & Roles
    7/15
    Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

    Carbon Footprint

    SWDM v4 · Eco-Score

    Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
    40/100
    F
    1.45 g
    CO₂e / view
    14.0 MB
    Page Weight
    5%
    Cleaner Than
    New Visitor
    1.66 g
    vs
    Returning (cached)
    828 mg
    Annual (10K/mo)
    173.8 kg
    Emission Segments
    Data Center
    71 mg
    Network
    426 mg
    Device
    952 mg
    Resource Breakdown
    JavaScript
    76.7 KB
    Images
    12.7 MB
    CSS
    1.2 MB
    HTML
    11.0 KB
    Green Hosting Verified
    Amazon Web Services (AWS)
    Provider Match
    5 recommendations
    • •Carbon footprint recommendation preview...
    Upgrade to view recommendations
    D

    Security Score

    41%Poor
    Interactive

    HTTPS

    No WAF

    115d

    Certificate Details

    Type

    Domain Validated (DV)

    Certificate Authority

    Amazon

    Key Algorithm

    RSA (2048 bit)

    Signature

    SHA-256 with RSA

    TLS Version

    TLSv1.3

    HTTP Protocol

    HTTP/2

    Valid From

    06.08.2025

    Valid Until

    03.09.2026

    OCSP Stapling

    Enabled

    Subject Alternative Names (1)

    www.southend.gov.uk

    SHA-256 Fingerprint

    ED:CC:28:62:22:4E:01:FD:F2:0A:4F:B5:45:69:0F:82:82:6B:78:1C...

    Top Recommendations

    Security recommendation preview

    Upgrade to view recommendations
    Upgrade to view header details

    HTTP Headers

    Developer Console

    cache-control
    🟡 0s(max-age=0, must-revalidate, private)
    content-encoding
    📦 Gzip(gzip)
    content-length
    10915
    content-type
    text/html; charset=UTF-8
    date
    Mon, 11 May 2026 04:48:35 GMT
    expires
    Mon, 11 May 2026 04:48:35 GMT
    Good Warning Issue

    Email Infrastructure

    Microsoft 365

    Score

    75

    SPF
    DKIM
    DMARC

    DMARC Policy

    Reject (Strictest)

    MX Records (1)

    Southend-gov-uk.mail.protection.outlook.com

    Domain Information

    southend.gov.uk

    Domain Age
    25y 11m

    Created

    14.06.2000

    Expires

    14.06.2035

    Last Updated

    22.04.2026

    Registrar

    Jisc Services Limited

    DNSSEC
    Not Enabled

    Privacy & Compliance

    Civic Cookie Control

    Cookie Consent Banner
    Civic Cookie Control
    Privacy Policy
    Terms of Service

    GDPR Indicators

    Cookie consent banner detected
    CMP: Civic Cookie Control
    Privacy policy page linked

    Mobile Compatibility

    Viewport & Responsive Test

    Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
    B
    76/100
    Mobile Friendly1 breakpoint
    Viewport Meta
    The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
    Responsive Design
    Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
    Touch Icons
    Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
    Readable Font Size
    Base font size should be at least 16px on mobile to ensure text is readable without zooming.
    Relative Units
    Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
    No H-Scroll Risk
    No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
    Tap Targets OK
    Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
    No Fixed Widths
    No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
    Viewport
    width=device-width, initial-scale=1
    1 recommendation
    • •Mobile compatibility recommendation preview...
    Upgrade to view recommendations

    Typography & Readability

    Arial

    WCAG Partial
    83/100
    Readability
    /30
    24/30

    16px · LH 1.50

    Hierarchy
    /20
    20/20

    2.62x ratio · ✓ H1→H6

    WCAG
    /25
    17/25

    1:1 min contrast

    Performance
    /25
    22/25

    System fonts

    Heading Font

    Arial

    Sans42px

    Body Font

    Arial

    Sans16px

    Contrast Ratio

    1:1

    3 issues

    Reading Comfort

    ~43 CPL

    Narrow lines
    42px
    h1
    38px
    h2
    34px
    h3
    16px
    p

    ✅ Excellent readability: 16px body text is ideal for all devices.

    ✅ Optimal line spacing: 1.50 ratio (ideal range 1.4–1.6).

    ❌ Very complex text: Flesch score 0/100. Consider shorter sentences and simpler words.

    ⚠️ Partial contrast: 3 elements below WCAG AA threshold (min 1.0:1).

    ✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

    ✅ Strong hierarchy: Headlines are 2.6x larger than body text.

    Flesch 0

    Color Palette

    12 unique colors
    Light
    #ffffff
    Primary· 35%
    #ffd101
    Primary· 10.5%
    #99a8b5
    Secondary· 9.2%
    #73879a
    Secondary· 7.1%
    #c2c1b5
    Secondary· 6.2%
    #9d866c
    Secondary· 6%
    #766250
    Secondary· 5.9%
    #52b5df
    Accent· 5.5%

    Business & Marketing Stack

    1 Tools Detected

    Growing

    Behavior Analytics

    1
    Google AnalyticsFree

    User behavior and product analytics

    1

    Categories

    1

    Total Tools

    0

    Enterprise

    0

    Mid-Market

    Assessment: Growing marketing technology adoption

    Sponsored

    Scripts & Styles

    12 Resources

    8
    Scripts
    4
    Styles
    1
    Async
    0
    Defer

    Top Script Sources

    southend.gov.uk(4)googletagmanager.com(1)cc.cdn.civiccomputing.com(1)ajax.googleapis.com(1)local(1)

    Website Identity

    southend.gov.uk

    25 years old
    Location detected: 🇬🇧 United Kingdomvia tld
    Jisc Services Limited📧 Microsoft 365en

    Sponsored

    Last analyzed: 11 May 2026 at 04:48

    Historical Analysis & Change Tracking