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smurfitkappa.com

https://smurfitkappa.com· First analyzed 28 Apr 2026· Updated 28 Apr 2026
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smurfitkappa.com
Desktop screenshot of smurfitkappa.com
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Hosting Provider

azure.microsoft.com

IP Address

40.91.209.208

Site Location

🇳🇱 Netherlandsvia ip

Server Location

🇳🇱 Amsterdam, Netherlands

ASN

AS8075

Organization

Microsoft Azure Cloud (westeurope)

Nameservers

ns3.markmonitor.com.ns7.markmonitor.com.ns2.markmonitor.com.ns5.markmonitor.com.+3 more

Performance

98

Core Web Vitals

Weight

First Contentful Paint
876 ms10%
Speed Index
1.1 s10%
Largest Contentful Paint
25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
2.2 MB
71 requests

Image Optimization

Lazy LoadResponsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
Sitecore

Technology Stack

5 Technologies Detected

CSS Frameworks

1

Tag Managers

1

SEO Analysis

B74/100
20
7
0
Meta Tags14/15
Content10/12
Headings8/8
Technical19/25
E-E-A-T0/7
Images5/7
Links5/5
URL5/5
Social2/5
Freshness0/4
Mobile3/4
Indexability3/3
S
smurfitkappa.comsmurfitkappa.com

Smurfit Kappa - Paper | Packaging | Solutions

Smurfit Kappa is a FTSE 100 company and one of the leading providers of paper-based packaging in the world, with operations in over 30 countries.

Title Length46 chars

Recommended: 50-60 chars (~274px / 580px)

Description Length146 chars

Recommended: 120-160 chars

Issues (0)

    Crawlability

    Sitemap

    Type: standard

    955 URLs

    robots.txt

    63 rules

    Sitemap reference found

    Local SEO

    Local Search Readiness

    10/100
    Poor
    4 13 2

    This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

    Sponsored

    AI & LLM Readiness

    F29/100
    Bot Access
    20/25
    Machine Read.
    1/25
    Schema Data
    0/25
    Citation
    8/25

    AI Bot Access

    14/14 accessible
    AI Search
    OAI-SearchBot
    PerplexityBot
    Claude-SearchBot
    Gemini-Deep-Research
    DuckAssistBot
    Training
    GPTBot
    ClaudeBot
    Google-Extended
    Meta-ExternalAgent
    Bytespiderinfo
    Amazonbot
    Applebot-Extended
    CCBotinfo
    Fetch
    ChatGPT-User

    Machine Readability

    llms.txt
    llms-full.txt
    Semantic HTML
    Heading Hierarchy
    Text ratio:9%
    Words:4,980
    Token eff.:Poor Structure

    Structured Data

    No Schema

    Citation Readiness

    Opening Summary190w
    Descriptive Headings
    Canonical URL
    Open Graph2/3
    Twitter Card0/3
    Language Tag
    Publish Date
    Author Info
    Lists
    Tables
    TL;DR / Summary
    About Page Link
    Recommendations (12)
    AI readiness recommendation preview...

    Sponsored

    Accessibility

    WCAG 2.1 Compliance

    Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
    A
    88/100
    15
    Passed
    1
    Critical
    1
    Warnings
    Images & Alt Text
    18/20
    Checks if images have descriptive alt text for screen readers and visually impaired users.
    Semantic Structure
    18/20
    Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
    Forms & Inputs
    15/15
    Verifies form fields have labels, error messages are clear, and inputs are properly associated.
    Color & Contrast
    15/15
    Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
    Keyboard & Focus
    15/15
    Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
    ARIA & Roles
    7/15
    Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
    1 recommendation
    • Accessibility recommendation preview...

    Carbon Footprint

    SWDM v4 · Eco-Score

    Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
    54/100
    D
    231 mg
    CO₂e / view
    2.2 MB
    Page Weight
    50%
    Cleaner Than
    New Visitor
    264 mg
    vs
    Returning (cached)
    132 mg
    Annual (10K/mo)
    27.7 kg
    Emission Segments
    Data Center
    11 mg
    Network
    68 mg
    Device
    152 mg
    Resource Breakdown
    JavaScript
    328.8 KB
    Images
    1.5 MB
    CSS
    177.7 KB
    Fonts
    251.4 KB
    HTML
    29.2 KB
    Other
    318 B
    Green Hosting Verified
    Microsoft Azure
    Provider Match
    6 recommendations
    • Carbon footprint recommendation preview...
    C

    Security Score

    66%Fair
    Interactive

    HTTPS

    No WAF

    197d

    Certificate Details

    Type

    Organization Validated (OV)

    Certificate Authority

    GlobalSign nv-sa

    Key Algorithm

    RSA (2048 bit)

    Signature

    SHA-256 with RSA

    TLS Version

    TLSv1.3

    HTTP Protocol

    HTTP/2

    Valid From

    10.10.2025

    Valid Until

    11.11.2026

    OCSP Stapling

    Enabled

    Subject Alternative Names (10)

    www.smurfitkappa.comcms.smurfitkappa.comwww-staging.smurfitkappa.comcms-staging.smurfitkappa.comstatic.smurfitkappa.comdr.smurfitkappa.comsustainability.smurfitkappa.comwww.us.smurfitkappa.com+2 more

    SHA-256 Fingerprint

    E6:F9:CC:8F:5F:A8:14:52:49:BA:B8:EA:35:1D:FE:56:EF:BE:0F:A1...

    Top Recommendations

    Security recommendation preview

    HTTP Headers

    Developer Console

    accept-ch
    Sec-CH-UA-Full-Version-List,Sec-CH-UA-Platform-Version,Sec-C...
    cache-control
    🔴 No Cache(no-cache, no-store)
    content-encoding
    📦 Gzip(gzip)
    content-security-policy
    style-src smurfitkappa.concludis.de *.cookiebot.com fonts.go...
    content-type
    text/html; charset=utf-8
    date
    Tue, 28 Apr 2026 04:32:29 GMT
    Good Warning Issue

    Email Infrastructure

    Microsoft 365

    Score

    95

    SPF
    DKIM
    DMARC

    DMARC Policy

    Reject (Strictest)

    MX Records (1)

    smurfitkappa-com.mail.protection.outlook.com

    Domain Information

    smurfitkappa.com

    Domain Age
    20y 11m

    Created

    24.05.2005

    Expires

    24.05.2028

    Last Updated

    22.04.2026

    Registrar

    MarkMonitor Inc.

    DNSSEC
    Not Enabled

    Privacy & Compliance

    Cookiebot

    Cookie Consent Banner
    Cookiebot
    Privacy Policy
    Terms of Service

    GDPR Indicators

    Cookie consent banner detected
    CMP: Cookiebot
    Privacy policy page linked
    Data Protection Officer mentioned
    Legitimate interest basis mentioned

    Mobile Compatibility

    Viewport & Responsive Test

    Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
    B
    76/100
    Mobile Friendly25 breakpoints
    Viewport Meta
    The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
    Responsive Design
    Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
    Touch Icons
    Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
    Readable Font Size
    Base font size should be at least 16px on mobile to ensure text is readable without zooming.
    Relative Units
    Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
    No H-Scroll Risk
    No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
    Tap Targets OK
    Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
    No Fixed Widths
    No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
    Viewport
    width=device-width, initial-scale=1
    1 recommendation
    • Mobile compatibility recommendation preview...

    Typography & Readability

    effra

    WCAG Partial
    62/100
    Readability
    /30
    18/30

    26px · LH 1.15

    Hierarchy
    /20
    15/20

    1.85x ratio · ✓ H1→H6

    WCAG
    /25
    16/25

    1:1 min contrast

    Performance
    /25
    13/25

    1 font · 4 req

    Heading Font

    effra

    Sans48px

    Body Font

    effra

    Sans26px

    Contrast Ratio

    1:1

    11 issues

    Reading Comfort

    Single Font Family

    left aligned
    48px
    h1
    50px
    h2
    26px
    h3
    26px
    p

    ✅ Excellent readability: 26px body text is ideal for all devices.

    ⚠️ Tight line spacing (1.15). Increase to 1.4–1.6 for better readability.

    ❌ Very complex text: Flesch score 0/100. Consider shorter sentences and simpler words.

    ⚠️ Partial contrast: 11 elements below WCAG AA threshold (min 1.0:1).

    ✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

    ✅ Lean font stack: 1 font families keeps load times fast.

    Color Palette

    10 unique colors
    6.75:1 AA Light
    #ffffff
    Background· 58.599999999999994%
    #605a5b
    Other· 3.2%
    #093d9d
    Primary· 6.7%
    #828ea5
    Secondary· 5.9%
    #02164e
    Accent· 5.7%
    #012262
    Accent· 3.1%
    #3f4960
    Secondary· 2.9%
    #212c5f
    Secondary· 2.8%

    Business & Marketing Stack

    3 Tools Detected

    Advanced

    Behavior Analytics

    2

    User behavior and product analytics

    Privacy & Cookies

    1

    Cookie consent and privacy compliance tools

    2

    Categories

    3

    Total Tools

    0

    Enterprise

    1

    Mid-Market

    Assessment: Well-developed marketing technology stack

    Sponsored

    Scripts & Styles

    15 Resources

    14
    Scripts
    1
    Styles
    3
    Async
    11
    Defer

    Top Script Sources

    local(10)consent.cookiebot.com(2)googletagmanager.com(1)az416426.vo.msecnd.net(1)

    Website Identity

    smurfitkappa.com

    20 years old
    Location detected: 🇳🇱 Netherlandsvia ip
    MarkMonitor Inc.📧 Microsoft 365en

    Social Profiles

    Sponsored

    Last analyzed: 28 Apr 2026 at 04:32

    Historical Analysis & Change Tracking