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slip.com

https://slip.com· First analyzed 25 May 2026· Updated 25 May 2026
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slip.com
Desktop screenshot of slip.com
Mobile screenshot of slip.com
Mobile

Sponsored

Hosting Provider

Shopify
shopify.com

IP Address

23.227.38.32

Site Location

🇺🇸 New York, United Statesvia schema_nap

Server Location

🇨🇦 Ottawa, Canada

ASN

AS13335

Organization

Shopify, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

ns34.domaincontrol.com.ns33.domaincontrol.com.

Performance

95

Core Web Vitals

Weight

First Contentful Paint
1.2 s10%
Speed Index
1.5 s10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
15.6 MB
947 requests

Image Optimization

Lazy LoadResponsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
Shopify
ecommerce
TWP Live v1.10.0 - MEMORIAL DAY SALECustom
Shopify Theme

Detected Apps

KlaviyoGorgiasUpsell & Cross SellFacebook ChannelInstagram Shopping+2 more

Technology Stack

22 Technologies Detected

Advertising

5
Google AdsPinterest TagTikTok PixelSnapchat PixelMicrosoft Advertising

Analytics

4
Google Analytics
Google Analytics 4
Facebook PixelMicrosoft Clarity

Fonts

3
Google FontsAdobe Fonts (Typekit)Adobe Fonts

Customer Support

2
GorgiasZendesk

Libraries

1
jQuery

CSS Frameworks

1
Tailwind CSS

Tag Managers

1
Google Tag Manager

Email Marketing

1
Klaviyo

Payments

1
PayPal

Popups & Forms

1
Justuno

CDN

1
Cloudflare

Security

1
reCAPTCHA

SEO Analysis

B74/100
23
2
1
Meta Tags15/15
Content3/12
Headings7/8
Technical19/21
E-E-A-T2/7
Images6/7
Links5/5
URL5/5
Social5/5
Freshness0/4
Mobile4/4
Indexability3/3
S
slip.comslip.com

Slip® - Anti Aging. Anti Sleep Crease. Anti Bed Head.™

The beauty secret of celebrity hairstylists, dermatologists, and beauty experts and winner of over 180 prestigious beauty awards.

Title Length54 chars

Recommended: 50-60 chars (~312px / 580px)

Description Length129 chars

Recommended: 120-160 chars

Issues (1)

  • • Very thin content (10 words). Search engines need substantial content for ranking.

3 issues found

Upgrade to view details

Local SEO

Local Search Readiness

37/100
Needs Work
10 11

Sponsored

AI & LLM Readiness

F34/100
Bot Access
20/25
Machine Read.
0/25
Schema Data
7/25
Citation
7/25

AI Bot Access

14/14 accessible
AI Search
OAI-SearchBot
PerplexityBot
Claude-SearchBot
Gemini-Deep-Research
DuckAssistBot
Training
GPTBot
ClaudeBot
Google-Extended
Meta-ExternalAgent
Bytespiderinfo
Amazonbot
Applebot-Extended
CCBotinfo
Fetch
ChatGPT-User

Machine Readability

llms.txt
llms-full.txt
Semantic HTML
Heading Hierarchy
Text ratio:4%
Words:7,800
Token eff.:Excessive

Structured Data

2 JSON-LD
Organization×1.1WebSiteSearchAction
sameAs entity links

Citation Readiness

Opening Summary
Descriptive Headings
Canonical URL
Open Graph2/3
Twitter Card3/3
Language Tag
Publish Date
Author Info
Lists
Tables
TL;DR / Summary
About Page Link
Recommendations (12)
AI readiness recommendation preview...
Upgrade to view recommendations

Sponsored

Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
C
66/100
8
Passed
4
Critical
0
Warnings
Images & Alt Text
20/20
Checks if images have descriptive alt text for screen readers and visually impaired users.
Semantic Structure
6/20
Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
Forms & Inputs
15/15
Verifies form fields have labels, error messages are clear, and inputs are properly associated.
Color & Contrast
15/15
Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
Keyboard & Focus
9/15
Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
ARIA & Roles
1/15
Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
2 recommendations
  • •Accessibility recommendation preview...
Upgrade to view recommendations

Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
37/100
F
1.62 g
CO₂e / view
15.6 MB
Page Weight
5%
Cleaner Than
New Visitor
1.85 g
vs
Returning (cached)
924 mg
Annual (10K/mo)
194.0 kg
Emission Segments
Data Center
79 mg
Network
475 mg
Device
1.06 g
Resource Breakdown
JavaScript
1.3 MB
Images
13.9 MB
CSS
82.0 KB
Fonts
142.1 KB
HTML
117.5 KB
Other
113.4 KB
Green Hosting Verified
Cloudflare
GWF Verified
7 recommendations
  • •Carbon footprint recommendation preview...
Upgrade to view recommendations
C

Security Score

65%Fair
Critical / Transactional

HTTPS

WAF

34d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Let's Encrypt

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

ECDSA with SHA-384

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2+H3

Valid From

30.03.2026

Valid Until

28.06.2026

Subject Alternative Names (1)

www.slip.com

SHA-256 Fingerprint

41:F7:CF:42:D2:13:1B:DB:8C:86:F4:9C:DA:84:F5:14:44:62:EF:37...

Upgrade to view header details

HTTP Headers

Developer Console

alt-svc
h3=":443"; ma=86400
cf-cache-status
DYNAMIC
cf-ray🇮🇹 Milan
a011ce711e0459d1-MXP
content-encoding
⚡ Brotli(br)
content-language
en-US
content-length
119985
Good Warning Issue

Email Infrastructure

Google Workspace

Score

95

SPF
DKIM
DMARC

DMARC Policy

None (Monitor Only)

MX Records (5)

alt1.aspmx.l.google.com
alt4.aspmx.l.google.com
alt2.aspmx.l.google.com
alt3.aspmx.l.google.com

+1 more

Domain Information

slip.com

Domain Age
32y 1m

Created

20.04.1994

Expires

21.04.2035

Last Updated

21.04.2025

Registrar

GoDaddy.com, LLC

DNSSEC
Not Enabled

Privacy & Compliance

Cookiebot

Cookie Consent Banner
Cookiebot
Privacy Policy
Terms of Service

GDPR Indicators

Cookie consent banner detected
CMP: Cookiebot
Privacy policy page linked
Data Protection Officer mentioned

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
C
69/100
Mobile Friendly38 breakpoints
Viewport Meta
The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
Responsive Design
Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
Touch Icons
Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
Readable Font Size
Base font size should be at least 16px on mobile to ensure text is readable without zooming.
Relative Units
Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
No H-Scroll Risk
No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
Tap Targets OK
Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
No Fixed Widths
No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
Viewport
width=device-width,initial-scale=1
1 recommendation
  • •Mobile compatibility recommendation preview...
Upgrade to view recommendations

Typography & Readability

linotype-didot + proxima-nova

WCAG Partial
56/100
Readability
/30
10/30

12px · LH 1.25

Hierarchy
/20
13/20

3.92x ratio

WCAG
/25
17/25

3.36:1 min contrast

Performance
/25
16/25

2 fonts · 7 req

Heading Font

linotype-didot

Sans47px

Body Font

proxima-nova

Sans12px

Contrast Ratio

3.36:1

7 issues

Reading Comfort

~53 CPL

Optimal (45–75)
47px
h1
54px
h2
54px
h3
14px
h4
12px
p

❌ Critical: 12px body text is too small. Minimum 14px, recommend 16px+.

⚠️ Tight line spacing (1.25). Increase to 1.4–1.6 for better readability.

✅ Optimal line length: ~53 chars/line (ideal 45–75 CPL).

⚠️ Hard to read: Flesch score 30/100. Simplify sentences for wider reach.

⚠️ Partial contrast: 7 elements below WCAG AA threshold (min 3.4:1).

⚠️ Minor heading issue: 1 level skip(s) detected. Maintain sequential order for screen readers.

AAdobe FontsBuy on MyFontsFlesch 30

Color Palette

8 unique colors
Light
#ccc6c3
Secondary· 38.1%
#e0dcce
Secondary· 15%
#ffffff
Primary· 0%
#f75140
Primary· 8.5%
#b9714f
Secondary· 5.8%
#662e1d
Accent· 4.4%
#c09883
Secondary· 3.6%
#f3f2ef
Secondary· 3.3%

Business & Marketing Stack

9 Tools Detected

Enterprise

Marketing Automation

1
KlaviyoE-commerce

Email marketing and automation platforms

Customer Support

1
GorgiasE-commerce

Live chat and helpdesk tools

Behavior Analytics

3
Google AnalyticsFree
Microsoft ClarityFree
Google Tag ManagerFree

User behavior and product analytics

Advertising

2
Facebook PixelMid-Market
Snapchat PixelMid-Market

Ad platforms and retargeting pixels

Privacy & Cookies

1
CookiebotMid-Market

Cookie consent and privacy compliance tools

Reviews & Social Proof

1
BazaarvoiceEnterprise

Customer reviews and testimonials

6

Categories

9

Total Tools

1

Enterprise

3

Mid-Market

Assessment: Sophisticated marketing and sales technology infrastructure

Sponsored

Scripts & Styles

23 Resources

20
Scripts
3
Styles
20
Async
1
Defer

Top Script Sources

googletagmanager.com(4)cdn.shopify.com(2)connect.facebook.net(2)tr.snapchat.com(1)sc-static.net(1)

Website Identity

Slip

Organization

The beauty secret of celebrity hairstylists, dermatologists, and beauty experts and winner of over 180 prestigious beauty awards.

(312) 957 5784
www.slip.com
32 years old

315 Madison Ave, 3rd Floor, New York

10017, New York, New York

US

Location detected: 🇺🇸 United States, New Yorkvia schema_nap
GoDaddy.com, LLC📧 Google Workspaceen

Sponsored

Last analyzed: 25 May 2026 at 04:31

Historical Analysis & Change Tracking