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shopback.com.au

https://shopback.com.au· First analyzed 29 May 2026· Updated 29 May 2026
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shopback.com.au
Desktop screenshot of shopback.com.au
Mobile screenshot of shopback.com.au
Mobile

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Hosting Provider

Cloudflare
cloudflare.com

IP Address

104.18.30.35

Site Location

🇦🇺 Australiavia tld

Server Location

🇨🇦 Toronto, Canada

ASN

AS13335

Organization

Cloudflare, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

desi.ns.cloudflare.com.piotr.ns.cloudflare.com.

Performance

98

Core Web Vitals

Weight

First Contentful Paint
886 ms10%
Speed Index
1.2 s10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
3.6 MB
220 requests

Image Optimization

Lazy LoadWebPResponsive
0–49
50–89
90–100

Architecture Stack

Hybrid
🔀 Hybrid
Frontend
Framework
Next.js
Infrastructure
Hosting
Cloudflare
CDN
Cloudflare

Technology Stack

14 Technologies Detected

CSS Frameworks

3
Bootstrap
Tailwind CSS
Material UI

Analytics

3
Google Analytics
Google Analytics 4
Facebook Pixel

Advertising

2
TikTok PixelCriteo

Meta Frameworks

1
Next.js

Tag Managers

1
Google Tag Manager

Reviews

1
Trustpilot

CDN

1
Cloudflare

Security

1
reCAPTCHA

Customer Support

1
Zendesk

SEO Analysis

B76/100
23
6
0
Meta Tags10/15
Content7/12
Headings7/8
Technical24/25
E-E-A-T2/7
Images6/7
Links4/5
URL5/5
Social5/5
Freshness0/4
Mobile3/4
Indexability3/3
S
shopback.com.aushopback.com.au

Cashback Offers, Rewards, & Discount Codes in Australia | Shopback

Get paid to shop! Earn Cashback & use top discount codes across 2,000+ brands in Australia.

Title Length66 chars

Recommended: 50-60 chars (~399px / 580px)

Description Length91 chars

Recommended: 120-160 chars

Issues (0)

    6 issues found

    Upgrade to view details

    Crawlability

    Sitemap

    Type: standard

    1,454 URLs

    robots.txt

    4 rules

    Sitemap reference found

    Allows all crawlers

    Local SEO

    Local Search Readiness

    16/100
    Poor
    4 14

    This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

    Sponsored

    AI & LLM Readiness

    D47/100
    Bot Access
    20/25
    Machine Read.
    12/25
    Schema Data
    7/25
    Citation
    8/25

    AI Bot Access

    14/14 accessible
    AI Search
    OAI-SearchBot
    PerplexityBot
    Claude-SearchBot
    Gemini-Deep-Research
    DuckAssistBot
    Training
    GPTBot
    ClaudeBot
    Google-Extended
    Meta-ExternalAgent
    Bytespiderinfo
    Amazonbot
    Applebot-Extended
    CCBotinfo
    Fetch
    ChatGPT-User

    Machine Readability

    llms.txt
    llms-full.txt
    Semantic HTML
    Heading Hierarchy
    Text ratio:1%
    Words:886
    Token eff.:Optimal
    Sections/1K:10.2

    Structured Data

    2 JSON-LD
    Organization×1.1WebSiteSearchAction
    sameAs entity links

    Citation Readiness

    Opening Summary15w
    Descriptive Headingsavg 2.1w
    Canonical URL
    Open Graph3/3
    Twitter Card3/3
    Language Tag
    Publish Date
    Author Info
    Lists
    Tables
    TL;DR / Summary
    About Page Link
    Recommendations (9)
    AI readiness recommendation preview...
    Upgrade to view recommendations

    Sponsored

    Accessibility

    WCAG 2.1 Compliance

    Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
    B
    77/100
    11
    Passed
    2
    Critical
    1
    Warnings
    Images & Alt Text
    20/20
    Checks if images have descriptive alt text for screen readers and visually impaired users.
    Semantic Structure
    18/20
    Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
    Forms & Inputs
    15/15
    Verifies form fields have labels, error messages are clear, and inputs are properly associated.
    Color & Contrast
    15/15
    Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
    Keyboard & Focus
    7/15
    Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
    ARIA & Roles
    2/15
    Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
    2 recommendations
    • •Accessibility recommendation preview...
    Upgrade to view recommendations

    Carbon Footprint

    SWDM v4 · Eco-Score

    Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
    35/100
    F
    369 mg
    CO₂e / view
    3.6 MB
    Page Weight
    15%
    Cleaner Than
    New Visitor
    422 mg
    vs
    Returning (cached)
    211 mg
    Annual (10K/mo)
    44.3 kg
    Emission Segments
    Data Center
    18 mg
    Network
    109 mg
    Device
    243 mg
    Resource Breakdown
    JavaScript
    1.1 MB
    Images
    711.6 KB
    CSS
    1.6 MB
    Fonts
    69.2 KB
    HTML
    61.0 KB
    Other
    5.2 KB
    Green Hosting Verified
    Cloudflare
    GWF Verified
    6 recommendations
    • •Carbon footprint recommendation preview...
    Upgrade to view recommendations
    A

    Security Score

    81%Very Good
    Interactive

    HTTPS

    WAF

    68d

    Certificate Details

    Type

    Domain Validated (DV)

    Certificate Authority

    Google Trust Services

    Key Algorithm

    ECDSA (secp256r1) (256 bit)

    Signature

    ECDSA with SHA-256

    TLS Version

    TLSv1.3

    HTTP Protocol

    HTTP/2

    Valid From

    07.05.2026

    Valid Until

    05.08.2026

    OCSP Stapling

    Enabled

    Subject Alternative Names (2)

    shopback.com.au*.shopback.com.au

    SHA-256 Fingerprint

    32:72:67:A3:FD:A4:E2:18:1E:71:9F:C5:D6:AF:37:DE:EA:AA:31:73...

    Upgrade to view header details

    HTTP Headers

    Developer Console

    access-control-allow-origin
    https://www.shopback.com.au
    cache-control
    🔴 No Cache(private, no-cache, no-store, max-age=0, must-revalidate)
    cf-cache-status
    DYNAMIC
    cf-ray🇺🇸 Dallas
    a0339690091e8787-DFW
    content-encoding
    📦 Gzip(gzip)
    content-security-policy
    upgrade-insecure-requests
    Good Warning Issue

    Email Infrastructure

    Google Workspace

    Score

    100

    SPF
    DKIM
    DMARC

    DMARC Policy

    Reject (Strictest)

    MX Records (5)

    aspmx3.googlemail.com
    alt1.aspmx.l.google.com
    aspmx.l.google.com
    aspmx2.googlemail.com

    +1 more

    Domain Information

    shopback.com.au

    Last Updated

    10.10.2025

    Registrar

    GoDaddy.com LLC trading as GoDaddy.com

    DNSSEC
    Not Enabled

    Privacy & Compliance

    Cookiebot

    Cookie Consent Banner
    Cookiebot
    Privacy Policy
    Terms of Service

    GDPR Indicators

    Cookie consent banner detected
    CMP: Cookiebot
    Privacy policy page linked
    Data Protection Officer mentioned

    Mobile Compatibility

    Viewport & Responsive Test

    Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
    B
    73/100
    Mobile Friendly1 breakpoint
    Viewport Meta
    The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
    Responsive Design
    Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
    Touch Icons
    Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
    Readable Font Size
    Base font size should be at least 16px on mobile to ensure text is readable without zooming.
    Relative Units
    Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
    No H-Scroll Risk
    No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
    Tap Targets OK
    Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
    No Fixed Widths
    No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
    Viewport
    width=device-width, initial-scale=1, maximum-scale=5, user-scalable=yes

    Typography & Readability

    ShopBackSans

    WCAG Partial
    66/100
    Readability
    /30
    19/30

    18px · LH 1.17

    Hierarchy
    /20
    17/20

    3.33x ratio

    WCAG
    /25
    12/25

    1:1 min contrast

    Performance
    /25
    18/25

    1 font · 4 req

    Heading Font

    ShopBackSans

    Sans60px

    Body Font

    ShopBackSans

    Sans18px

    Contrast Ratio

    1:1

    2 issues

    Reading Comfort

    ~42 CPL

    Narrow lines
    60px
    h1
    32px
    h2
    24px
    h3
    18px
    p

    ✅ Excellent readability: 18px body text is ideal for all devices.

    ⚠️ Tight line spacing (1.17). Increase to 1.4–1.6 for better readability.

    ⚠️ Partial contrast: 2 elements below WCAG AA threshold (min 1.0:1).

    ⚠️ Minor heading issue: 1 level skip(s) detected. Maintain sequential order for screen readers.

    ✅ Strong hierarchy: Headlines are 3.3x larger than body text.

    ❌ Pure vw font sizes: Viewport units alone break browser zoom (WCAG 1.4.4 fail). Use clamp(rem, vw, rem).

    Buy on MyFontsFlesch 66

    Color Palette

    9 unique colors
    4:1 AA Large Light
    #7f7f7f
    Other· 27.4%
    #ffffff
    Background· 20.7%
    #7e2b1b
    Accent· 16.9%
    #7f543f
    Secondary· 11.7%
    #1f181d
    Text· 8.7%
    #7f3f2e
    Secondary· 6.6%
    #674536
    Secondary· 3.3%
    #050609
    Primary· 2.9%

    Business & Marketing Stack

    5 Tools Detected

    Enterprise

    Behavior Analytics

    2
    Google Tag ManagerFree
    Google AnalyticsFree

    User behavior and product analytics

    Advertising

    2
    Facebook PixelMid-Market
    TikTok PixelMid-Market

    Ad platforms and retargeting pixels

    Reviews & Social Proof

    1
    TrustpilotMid-Market

    Customer reviews and testimonials

    3

    Categories

    5

    Total Tools

    0

    Enterprise

    3

    Mid-Market

    Assessment: Sophisticated marketing and sales technology infrastructure

    Sponsored

    Scripts & Styles

    27 Resources

    20
    Scripts
    7
    Styles
    20
    Async
    0
    Defer

    Top Script Sources

    local(6)analytics.tiktok.com(3)googletagmanager.com(3)connect.facebook.net(2)apps.rokt.com(2)

    Website Identity

    ShopBack

    Organization
    www.shopback.com.au/
    Location detected: 🇦🇺 Australiavia tld
    GoDaddy.com LLC trading as GoDaddy.com📧 Google Workspaceen

    Sponsored

    Last analyzed: 29 May 2026 at 06:55

    Historical Analysis & Change Tracking