royalmailgroup.com

https://royalmailgroup.com· First analyzed 14 May 2026· Updated 14 May 2026

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royalmailgroup.com

Mobile

Sponsored

Hosting Provider

Royal Mail Group

IP Address

77.95.81.231

Site Location

🇬🇧 United Kingdomvia ip

Server Location

🇬🇧 Woking, United Kingdom

ASN

AS198949

Organization

Royal Mail Group

Nameservers

ns1.bt.net.dns1.consignia.com.dns2.consignia.com.

Performance

100

Core Web Vitals

Weight

First Contentful Paint

664 ms10%

Speed Index

863 ms10%

Largest Contentful Paint

—25%

Total Blocking Time

0.0 ms30%

Cumulative Layout Shift

0.00025%

9.7 MB

48 requests

0–49

50–89

90–100

Architecture Stack

Monolithic

⚙️ SSR

Umbraco

Progressive Web App

Web ManifestApple Touch IconTheme Color

Technology Stack

8 Technologies Detected

UI Components

Slick Carousel Lightbox

Analytics

Libraries

CSS Frameworks

Icon Libraries

Tag Managers

SEO Analysis

D58/100

Meta Tags8/15

Content11/12

Headings3/8

Technical14/25

E-E-A-T0/7

Images2/7

Links5/5

URL5/5

Social4/5

Freshness0/4

Mobile3/4

Indexability3/3

royalmailgroup.comroyalmailgroup.com

International Distribution Services

Welcome to International Distribution Services.

Title Length35 chars

Recommended: 50-60 chars (~201px / 580px)

Description Length47 chars

Recommended: 120-160 chars

Issues (1)

• Missing H1 tag — every page should have exactly one H1

11 issues found

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Crawlability

Sitemap

robots.txt

20 rules

Local SEO

Local Search Readiness

6/100

Poor

2 13 2

This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

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AI & LLM Readiness

F39/100

Bot Access

20/25

Machine Read.

7/25

Schema Data

0/25

Citation

12/25

AI Bot Access

14/14 accessible

AI Search

OAI-SearchBot

PerplexityBot

Claude-SearchBot

Gemini-Deep-Research

DuckAssistBot

Training

GPTBot

ClaudeBot

Google-Extended

Meta-ExternalAgent

Bytespiderinfo

Amazonbot

Applebot-Extended

CCBotinfo

Fetch

ChatGPT-User

Machine Readability

llms.txt

llms-full.txt

Semantic HTML

Heading Hierarchy

Text ratio:6%

Words:1,827

Token eff.:Optimal

Structured Data

No Schema

Citation Readiness

Opening Summary431w

Descriptive Headingsavg 5w

Canonical URL

Open Graph3/3

Twitter Card3/3

Language Tag

Publish Date

Author Info

Lists

Tables

TL;DR / Summary

About Page Link

Recommendations (11)

AI readiness recommendation preview...

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Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.

79/100

Passed

Critical

Warnings

Images & Alt Text

10/20

Checks if images have descriptive alt text for screen readers and visually impaired users.

Semantic Structure

20/20

Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.

Forms & Inputs

10/15

Verifies form fields have labels, error messages are clear, and inputs are properly associated.

Color & Contrast

15/15

Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.

Keyboard & Focus

15/15

Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).

ARIA & Roles

9/15

Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

2 recommendations

•Accessibility recommendation preview...

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Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.

15/100

1.23 g

CO₂e / view

9.7 MB

Page Weight

Cleaner Than

New Visitor

1.41 g

Returning (cached)

704 mg

Annual (10K/mo)

147.7 kg

Emission Segments

Data Center

275 mg

Network

296 mg

Device

661 mg

Resource Breakdown

JavaScript

141.9 KB

Images

497.2 KB

CSS

9.0 MB

Fonts

70.2 KB

HTML

12.9 KB

Green Hosting Not Verified

Royal Mail Group

8 recommendations

•Carbon footprint recommendation preview...

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Security Score

21%Critical

Interactive

HTTPS

No WAF

278d

Certificate Details

Type

Organization Validated (OV)

Certificate Authority

Entrust Limited

Key Algorithm

RSA (2048 bit)

Signature

SHA-256 with RSA

TLS Version

TLSv1.2

HTTP Protocol

HTTP/1.1

Valid From

16.02.2026

Valid Until

16.02.2027

OCSP Stapling

Enabled

Subject Alternative Names (3)

*.internationaldistributionservices.cominternationaldistributionservices.comwww.internationaldistributionservices.com

SHA-256 Fingerprint

6F:87:50:24:94:EA:8A:51:6D:C8:7D:CB:9D:2B:FA:21:F8:5B:37:5E...

Top Recommendations

Security recommendation preview

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HTTP Headers

Developer Console

cache-control

🟣 Private(private)

content-encoding

📦 Gzip(gzip)

content-length

12916

content-type

text/html; charset=utf-8

date

Thu, 14 May 2026 01:49:50 GMT

vary

Accept-Encoding

Good Warning Issue

Email Infrastructure

Microsoft 365

Score

100

SPF

DKIM

DMARC

DMARC Policy

Reject (Strictest)

MX Records (1)

royalmailgroup-com.mail.protection.outlook.com

Domain Information

royalmailgroup.com

Domain Age

23y 11m

Created

12.06.2002

Expires

12.06.2026

Last Updated

08.06.2025

Registrar

CSC Corporate Domains, Inc.

DNSSEC

Not Enabled

Privacy & Compliance

Cookiebot

Cookie Consent Banner

Cookiebot

GDPR Indicators

Cookie consent banner detected

CMP: Cookiebot

Legitimate interest basis mentioned

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.

80/100

Mobile Friendly30 breakpoints

Viewport Meta

The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.

Responsive Design

Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.

Touch Icons

Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.

Readable Font Size

Base font size should be at least 16px on mobile to ensure text is readable without zooming.

Relative Units

Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.

No H-Scroll Risk

No elements wider than the viewport that would cause horizontal scrolling on mobile devices.

Tap Targets OK

Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.

No Fixed Widths

No elements with fixed pixel widths that could overflow on smaller screens and break the layout.

Viewport

width=device-width, initial-scale=1

2 recommendations

•Mobile compatibility recommendation preview...

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Typography & Readability

Din-bold + Inter

WCAG Partial

63/100

Readability

/30

19/30

14px · LH 1.50

Hierarchy

/20

14/20

1.57x ratio · ✓ H1→H6

WCAG

/25

12/25

1:1 min contrast

Performance

/25

18/25

2 fonts · 6 req

Heading Font

Din-bold

Sans22px

Body Font

Inter

Sans14px

Contrast Ratio

1:1

17 issues

Reading Comfort

~53 CPL

Optimal (45–75)

22px

37px

19px

14px

Minor Second

Scale

⚠️ Small text: 14px may strain on mobile. Use ≥16px for WCAG compliance.

✅ Optimal line spacing: 1.50 ratio (ideal range 1.4–1.6).

✅ Optimal line length: ~53 chars/line (ideal 45–75 CPL).

❌ Very complex text: Flesch score 23/100. Consider shorter sentences and simpler words.

⚠️ Partial contrast: 17 elements below WCAG AA threshold (min 1.0:1).

✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

Buy on MyFontsFlesch 23

Color Palette

7 unique colors

11.42:1 AAA Light

#ffffff

Primary· 34.3%

#373a3f

Text· 9.9%

#060504

Background· 36.8%

#042130

Accent· 8.7%

#c7d2e2

Secondary· 5.9%

Business & Marketing Stack

3 Tools Detected

Advanced

Behavior Analytics

Google Tag ManagerFree

Google AnalyticsFree

User behavior and product analytics

Privacy & Cookies

CookiebotMid-Market

Cookie consent and privacy compliance tools

Sponsored

Scripts & Styles

19 Resources

Scripts

Styles

Async

Defer

Top Script Sources

local(9)consent.cookiebot.com(2)googletagmanager.com(2)ajax.googleapis.com(1)

Website Identity

royalmailgroup.com

23 years old

Location detected: 🇬🇧 United Kingdomvia ip

CSC Corporate Domains, Inc.📧 Microsoft 365en

Social Profiles

Facebook X (Twitter)Instagram LinkedIn

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Last analyzed: 14 May 2026 at 01:50

Historical Analysis & Change Tracking