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roofstock.com

https://roofstock.com· First analyzed 02 May 2026· Updated 02 May 2026
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roofstock.com
Desktop screenshot of roofstock.com
Mobile screenshot of roofstock.com
Mobile

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Hosting Provider

azure.microsoft.com

IP Address

13.86.193.114

Site Location

🇺🇸 United Statesvia ip

Server Location

🇺🇸 San Francisco, United States

ASN

AS8075

Organization

Microsoft Azure Cloud (westus)

Nameservers

dns1.cscdns.net.dns2.cscdns.net.

Performance

93

Core Web Vitals

Weight

First Contentful Paint
1.3 s10%
Speed Index
1.6 s10%
Largest Contentful Paint
25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
920 KB
47 requests

Image Optimization

Lazy LoadResponsive
0–49
50–89
90–100

Architecture Stack

JAMstack
🔀 Hybrid
Decoupled
Frontend
Framework
Next.js
API
Data Source
Headless CMS
Contentful
Infrastructure
Hosting
Microsoft Azure

Progressive Web App

Web ManifestApple Touch IconTheme Color

Detected API Sources

https://images.ctfassets.net/6...https://images.ctfassets.net/6...

Technology Stack

5 Technologies Detected

Meta Frameworks

1

CSS Frameworks

1

SEO Analysis

C66/100
19
9
0
Meta Tags14/15
Content8/12
Headings6/8
Technical15/25
E-E-A-T0/7
Images4/7
Links5/5
URL5/5
Social2/5
Freshness0/4
Mobile4/4
Indexability3/3
R
roofstock.comroofstock.com

Invest in Single Family Rentals (SFR) at scale

Roofstock provides investors with data, services and solutions to help acquire, manage and dispose of single family rentals (SFR).

Title Length46 chars

Recommended: 50-60 chars (~270px / 580px)

Description Length130 chars

Recommended: 120-160 chars

Issues (0)

    Crawlability

    Sitemap

    Type: standard

    27 URLs

    robots.txt

    7 rules

    Sitemap reference found

    Local SEO

    Local Search Readiness

    15/100
    Poor
    5 10 2

    This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

    Sponsored

    AI & LLM Readiness

    D42/100
    Bot Access
    20/25
    Machine Read.
    11/25
    Schema Data
    0/25
    Citation
    11/25

    AI Bot Access

    14/14 accessible
    AI Search
    OAI-SearchBot
    PerplexityBot
    Claude-SearchBot
    Gemini-Deep-Research
    DuckAssistBot
    Training
    GPTBot
    ClaudeBot
    Google-Extended
    Meta-ExternalAgent
    Bytespiderinfo
    Amazonbot
    Applebot-Extended
    CCBotinfo
    Fetch
    ChatGPT-User

    Machine Readability

    llms.txt
    llms-full.txt
    Semantic HTML
    Heading Hierarchy
    navheader/footer
    Text ratio:3%
    Words:426
    Token eff.:Optimal
    Sections/1K:9.4
    Depth:2/5

    Structured Data

    No Schema

    Citation Readiness

    Opening Summary47w
    Descriptive Headingsavg 4.2w
    Canonical URL
    Open Graph1/3
    Twitter Card1/3
    Language Tag
    Publish Date
    Author Info
    Lists
    Tables
    TL;DR / Summary
    About Page Link
    Recommendations (10)
    AI readiness recommendation preview...

    Sponsored

    Accessibility

    WCAG 2.1 Compliance

    Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
    B
    78/100
    11
    Passed
    3
    Critical
    0
    Warnings
    Images & Alt Text
    20/20
    Checks if images have descriptive alt text for screen readers and visually impaired users.
    Semantic Structure
    15/20
    Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
    Forms & Inputs
    15/15
    Verifies form fields have labels, error messages are clear, and inputs are properly associated.
    Color & Contrast
    15/15
    Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
    Keyboard & Focus
    9/15
    Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
    ARIA & Roles
    4/15
    Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
    1 recommendation
    • Accessibility recommendation preview...

    Carbon Footprint

    SWDM v4 · Eco-Score

    Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
    67/100
    B
    93 mg
    CO₂e / view
    920.0 KB
    Page Weight
    80%
    Cleaner Than
    New Visitor
    106 mg
    vs
    Returning (cached)
    53 mg
    Annual (10K/mo)
    11.1 kg
    Emission Segments
    Data Center
    5 mg
    Network
    27 mg
    Device
    61 mg
    Resource Breakdown
    JavaScript
    201.9 KB
    CSS
    26.2 KB
    Fonts
    516.7 KB
    HTML
    16.8 KB
    Other
    158.4 KB
    Green Hosting Verified
    Microsoft Azure
    Provider Match
    3 recommendations
    • Carbon footprint recommendation preview...
    A

    Security Score

    88%Very Good
    Static / Informational

    HTTPS

    No WAF

    216d

    Certificate Details

    Type

    Domain Validated (DV)

    Certificate Authority

    GoDaddy.com, Inc.

    Key Algorithm

    RSA (2048 bit)

    Signature

    SHA-256 with RSA

    TLS Version

    TLSv1.2

    HTTP Protocol

    HTTP/1.1

    Valid From

    03.11.2025

    Valid Until

    04.12.2026

    OCSP Stapling

    Enabled

    Subject Alternative Names (2)

    *.roofstock.comroofstock.com

    SHA-256 Fingerprint

    20:36:0A:E1:45:1E:2C:E2:E5:AD:84:96:DB:5A:CB:08:93:E3:2F:D8...

    Recommendations

    Security recommendation preview

    HTTP Headers

    Developer Console

    cache-control
    🔴 No Cache(no-cache, no-store)
    connection
    keep-alive
    content-encoding
    Brotli(br)
    content-security-policy
    upgrade-insecure-requests; default-src 'self'; base-uri 'sel...
    content-type
    text/html
    date
    Sat, 02 May 2026 04:52:10 GMT
    Good Warning Issue

    Email Infrastructure

    Google Workspace

    Score

    90

    SPF
    DKIM
    DMARC

    DMARC Policy

    None (Monitor Only)

    MX Records (5)

    aspmx2.googlemail.com
    aspmx.l.google.com
    alt1.aspmx.l.google.com
    aspmx3.googlemail.com

    +1 more

    Domain Information

    roofstock.com

    Domain Age
    20y 4m

    Created

    07.01.2006

    Expires

    07.01.2027

    Last Updated

    03.01.2026

    Registrar

    CSC Corporate Domains, Inc.

    DNSSEC
    Not Enabled

    Privacy & Compliance

    Cookie Consent Banner
    Privacy Policy
    Terms of Service

    GDPR Indicators

    Privacy policy page linked

    Mobile Compatibility

    Viewport & Responsive Test

    Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
    B
    76/100
    Mobile Friendly1 breakpoint
    Viewport Meta
    The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
    Responsive Design
    Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
    Touch Icons
    Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
    Readable Font Size
    Base font size should be at least 16px on mobile to ensure text is readable without zooming.
    Relative Units
    Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
    No H-Scroll Risk
    No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
    Tap Targets OK
    Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
    No Fixed Widths
    No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
    Viewport
    width=device-width, initial-scale=1

    Typography & Readability

    __helvetica_now_display_bfaaa1 + __helvetica_now_text_36bfc1

    WCAG AAA
    67/100
    Readability
    /30
    13/30

    14px · LH 1.20

    Hierarchy
    /20
    14/20

    5.71x ratio

    WCAG
    /25
    24/25

    15.14:1 min contrast

    Performance
    /25
    16/25

    2 fonts · 7 req

    Heading Font

    __helvetica_now_display_bfaaa1

    Sans80px

    Body Font

    __helvetica_now_text_36bfc1

    Sans14px

    Contrast Ratio

    15.14:1

    WCAG AAA (≥7:1)

    Reading Comfort

    ~42 CPL

    Narrow lines
    80px
    h1
    64px
    h2
    18px
    h3
    28px
    h4
    14px
    p

    ⚠️ Small text: 14px may strain on mobile. Use ≥16px for WCAG compliance.

    ⚠️ Tight line spacing (1.20). Increase to 1.4–1.6 for better readability.

    ⚠️ Hard to read: Flesch score 33/100. Simplify sentences for wider reach.

    ✅ WCAG AAA contrast: All text meets 7:1 ratio (min 15.1:1).

    ⚠️ Minor heading issue: 1 level skip(s) detected. Maintain sequential order for screen readers.

    ✅ Strong hierarchy: Headlines are 5.7x larger than body text.

    Color Palette

    9 unique colors
    2.62:1 Fail Light
    #f3f3f3
    Background· 14.5%
    #9597a0
    Other· 6%
    #a5c3e4
    Primary· 25.2%
    #b0b7c4
    Secondary· 20.4%
    #84a9d8
    Accent· 6.3%
    #58697f
    Secondary· 5.9%
    #1a2537
    Secondary· 5.3%
    #7994b5
    Secondary· 4.8%

    Business & Marketing Stack

    1 Tools Detected

    Growing

    Behavior Analytics

    1

    User behavior and product analytics

    1

    Categories

    1

    Total Tools

    0

    Enterprise

    0

    Mid-Market

    Assessment: Growing marketing technology adoption

    Sponsored

    Scripts & Styles

    13 Resources

    11
    Scripts
    2
    Styles
    10
    Async
    0
    Defer

    Top Script Sources

    local(9)googletagmanager.com(1)cdn.segment.com(1)

    Website Identity

    roofstock.com

    Location detected: 🇺🇸 United Statesvia ip
    CSC Corporate Domains, Inc.📧 Google Workspaceen

    Social Profiles

    Sponsored

    Last analyzed: 02 May 2026 at 04:52

    Historical Analysis & Change Tracking