rohan.co.uk

https://rohan.co.uk· First analyzed 27 May 2026· Updated 27 May 2026

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rohan.co.uk

Mobile

Sponsored

Hosting Provider

Hetzner

hetzner.com

IP Address

167.235.217.85

Site Location

🇬🇧 United Kingdomvia tld

Server Location

🇩🇪 Falkenstein, Germany

ASN

AS24940

Organization

Hetzner Online GmbH

Nameservers

ns-1961.awsdns-53.co.uk.ns-316.awsdns-39.com.ns-533.awsdns-02.net.ns-1248.awsdns-28.org.

Performance

Core Web Vitals

Weight

First Contentful Paint

797 ms10%

Speed Index

1.0 s10%

Largest Contentful Paint

—25%

Total Blocking Time

0.0 ms30%

Cumulative Layout Shift

0.00025%

2.8 MB

250 requests

Image Optimization

Lazy LoadResponsive

0–49

50–89

90–100

Architecture Stack

Hybrid

🔀 Hybrid

Frontend

Framework

Next.js

Styling

Tailwind CSS

CMS

BigCommerce

Infrastructure

Hosting

Hetzner

CDN

Vercel Image

Technology Stack

16 Technologies Detected

Analytics

Fathom Analytics Microsoft Clarity Fathom

Frameworks

Meta Frameworks

CSS Frameworks

Fonts

Tag Managers

Email Marketing

Advertising

Popups & Forms

Customer Support

SEO Analysis

D59/100

Meta Tags13/15

Content8/12

Headings3/8

Technical15/25

E-E-A-T0/7

Images6/7

Links5/5

URL5/5

Social0/5

Freshness0/4

Mobile1/4

Indexability3/3

rohan.co.ukrohan.co.uk

Rohan | Specialists in Outdoor & Travel Clothing Since 1972

Shop gear to keep you protected and comfortable whatever the weather. Since 1972, Rohan has crafted outdoor and travel clothing made to last a lifetime of jo...

Description truncated.

Title Length59 chars

Recommended: 50-60 chars (~346px / 580px)

Description Length345 chars

Recommended: 120-160 chars

Issues (1)

• Missing H1 tag — every page should have exactly one H1

12 issues found

Upgrade to view details

Crawlability

Sitemap

Type: index

5 URLs

5 sub-sitemaps

robots.txt

70 rules

Sitemap reference found

Local SEO

Local Search Readiness

15/100

Poor

5 10 2

This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

Sponsored

AI & LLM Readiness

F26/100

Bot Access

9/25

Machine Read.

10/25

Schema Data

0/25

Citation

7/25

AI Bot Access

3/14 accessible

AI Search

OAI-SearchBot

PerplexityBot

Claude-SearchBot

Gemini-Deep-Research

DuckAssistBot

Training

GPTBot

ClaudeBot

Google-Extended

Meta-ExternalAgent

Bytespiderinfo

Amazonbot

Applebot-Extended

CCBotinfo

Fetch

ChatGPT-User

Machine Readability

llms.txt

llms-full.txt

Semantic HTML

Heading Hierarchy

nav

Text ratio:2%

Words:2,347

Token eff.:Optimal

Depth:1/5

Structured Data

No Schema

Citation Readiness

Opening Summary643w

Descriptive Headingsavg 3.3w

Canonical URL

Open Graph0/3

Twitter Card0/3

Language Tag

Publish Date

Author Info

Lists

Tables

TL;DR / Summary

About Page Link

Recommendations (12)

AI readiness recommendation preview...

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Sponsored

Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.

74/100

Passed

Critical

Warnings

Images & Alt Text

15/20

Checks if images have descriptive alt text for screen readers and visually impaired users.

Semantic Structure

11/20

Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.

Forms & Inputs

15/15

Verifies form fields have labels, error messages are clear, and inputs are properly associated.

Color & Contrast

15/15

Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.

Keyboard & Focus

11/15

Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).

ARIA & Roles

7/15

Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

4 recommendations

•Accessibility recommendation preview...

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Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.

46/100

286 mg

CO₂e / view

2.8 MB

Page Weight

30%

Cleaner Than

New Visitor

327 mg

Returning (cached)

164 mg

Annual (10K/mo)

34.4 kg

Emission Segments

Data Center

14 mg

Network

84 mg

Device

188 mg

Resource Breakdown

JavaScript

877.4 KB

Images

521.6 KB

CSS

55.2 KB

Fonts

1.1 MB

HTML

169.7 KB

Other

79.2 KB

Green Hosting Verified

Hetzner Online GmbH

GWF Verified

6 recommendations

•Carbon footprint recommendation preview...

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Security Score

41%Poor

Interactive

HTTPS

No WAF

59d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Let's Encrypt

Key Algorithm

RSA (2048 bit)

Signature

SHA-256 with RSA

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2

Valid From

27.04.2026

Valid Until

26.07.2026

Subject Alternative Names (2)

*.rohan.co.ukrohan.co.uk

SHA-256 Fingerprint

C8:9F:E5:F8:36:89:A3:52:96:E6:AB:86:36:C9:DD:A2:7F:7C:1B:6A...

Top Recommendations

Security recommendation preview

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HTTP Headers

Developer Console

cache-control

🔴 No Cache(private, no-cache, no-store, max-age=0, must-revalidate)

content-encoding

📦 Gzip(gzip)

content-security-policy

base-uri self https://studio.plasmic.app; frame-ancestors ht...

content-type

text/html; charset=utf-8

date

Wed, 27 May 2026 16:27:54 GMT

link

<https://fast.a.klaviyo.com>; rel=preconnect, </_next/static...

Good Warning Issue

Email Infrastructure

Microsoft 365

Score

SPF

DKIM

DMARC

DMARC Policy

Quarantine (Moderate)

MX Records (5)

mx01.vsl-mailsafe.co.uk

mx02.vsl-mailsafe.co.uk

fakemxhigh.vsl-mailsafe.co.uk

rohan-co-uk.mail.protection.outlook.com

+1 more

Domain Information

rohan.co.uk

DNSSEC

Not Enabled

Privacy & Compliance

Cookie Script

Cookie Consent Banner

Cookie Script

GDPR Indicators

Cookie consent banner detected

CMP: Cookie Script

Data Protection Officer mentioned

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.

84/100

Mobile Friendly10 breakpoints

Viewport Meta

The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.

Responsive Design

Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.

Touch Icons

Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.

Readable Font Size

Base font size should be at least 16px on mobile to ensure text is readable without zooming.

Relative Units

Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.

No H-Scroll Risk

No elements wider than the viewport that would cause horizontal scrolling on mobile devices.

Tap Targets OK

Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.

No Fixed Widths

No elements with fixed pixel widths that could overflow on smaller screens and break the layout.

Viewport

width=device-width, initial-scale=1

1 recommendation

•Mobile compatibility recommendation preview...

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Typography & Readability

Arial

WCAG Partial

52/100

Readability

/30

14/30

12px · LH 1.33

Hierarchy

/20

6/20

WCAG

/25

14/25

1:1 min contrast

Performance

/25

18/25

System fonts

Heading Font

Arial

Sans

Body Font

Arial

Sans12px

Contrast Ratio

1:1

6 issues

Reading Comfort

~36 CPL

Narrow lines

48px

12px

❌ Critical: 12px body text is too small. Minimum 14px, recommend 16px+.

⚠️ Tight line spacing (1.33). Increase to 1.4–1.6 for better readability.

⚠️ Hard to read: Flesch score 43/100. Simplify sentences for wider reach.

⚠️ Partial contrast: 6 elements below WCAG AA threshold (min 1.0:1).

❌ Missing H1: Every page should have exactly one H1 element for SEO and accessibility.

✅ System fonts: Zero font loading delay — best possible LCP impact.

Flesch 43

Color Palette

13 unique colors

16.07:1 AAA Light

#ffffff

Text· 13.3%

#222120

Text· 7.7%

#cce8ed

Primary· 19.7%

#aeced8

Secondary· 7.9%

#c18e4c

Secondary· 7.5%

#ece4d6

Secondary· 6.4%

#d9cab0

Secondary· 6.1%

#8c7653

Secondary· 6.1%

Business & Marketing Stack

5 Tools Detected

Enterprise

Marketing Automation

KlaviyoE-commerce

Email marketing and automation platforms

Behavior Analytics

Google Tag ManagerFree

Google AnalyticsFree

Microsoft ClarityFree

User behavior and product analytics

Advertising

Facebook PixelMid-Market

Ad platforms and retargeting pixels

Sponsored

Scripts & Styles

30 Resources

Scripts

Styles

Async

Defer

Top Script Sources

local(13)googletagmanager.com(3)scripts.clarity.ms(1)utt.impactcdn.com(1)connect.facebook.net(1)

Website Identity

rohan.co.uk

post@rohan.co.uk

0800 840 1411

Location detected: 🇬🇧 United Kingdomvia tld

📧 Microsoft 365en

Social Profiles

Facebook Instagram

Sponsored

Last analyzed: 27 May 2026 at 16:28

Historical Analysis & Change Tracking