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retailer.ru

https://retailer.ru· First analyzed 20 May 2026· Updated 20 May 2026
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retailer.ru
Desktop screenshot of retailer.ru
Mobile screenshot of retailer.ru
Mobile

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Hosting Provider

IP Address

155.212.170.253

Site Location

🇷🇺 Russiavia tld

Server Location

🇷🇺 Moscow, Russia

ASN

AS29182

Organization

JSC IOT

Server

Angie/1.10.3

Nameservers

ns1.retailer.ru.ns2.retailer.ru.

Performance

96

Core Web Vitals

Weight

First Contentful Paint
1.1 s10%
Speed Index
1.4 s10%
Largest Contentful Paint
25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
3.9 MB
56 requests
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
WordPressv6.9
cms
Monstroid2v1.3.2Custom
by Template Monster
View Theme

SEO Analysis

C65/100
17
10
1
Meta Tags8/15
Content10/12
Headings1/8
Technical23/25
E-E-A-T0/7
Images2/7
Links5/5
URL5/5
Social3/5
Freshness2/4
Mobile3/4
Indexability3/3
R
retailer.ruretailer.ru

RETAILER.ru - Ежедневные коммуникации

Ежедневные коммуникации

Title Length37 chars

Recommended: 50-60 chars (~225px / 580px)

Description Length23 chars

Recommended: 120-160 chars

Issues (1)

  • Missing H1 tag — every page should have exactly one H1

Crawlability

Sitemap

Type: index

21 URLs

21 sub-sitemaps

robots.txt

3 rules

Sitemap reference found

Local SEO

Local Search Readiness

10/100
Poor
3 13 1

This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

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AI & LLM Readiness

D45/100
Bot Access
20/25
Machine Read.
7/25
Schema Data
4/25
Citation
14/25

AI Bot Access

14/14 accessible
AI Search
OAI-SearchBot
PerplexityBot
Claude-SearchBot
Gemini-Deep-Research
DuckAssistBot
Training
GPTBot
ClaudeBot
Google-Extended
Meta-ExternalAgent
Bytespiderinfo
Amazonbot
Applebot-Extended
CCBotinfo
Fetch
ChatGPT-User

Machine Readability

llms.txt
llms-full.txt
Semantic HTML
Heading Hierarchy
Text ratio:4%
Words:1,233
Token eff.:Optimal

Structured Data

3 JSON-LD
WebSiteBreadcrumbListSearchAction

Citation Readiness

Opening Summary11w
Descriptive Headings
Canonical URL
Open Graph3/3
Twitter Card0/3
Language Tag
Publish Date
Author Info
Lists
Tables
TL;DR / Summary
About Page Link
Recommendations (11)
AI readiness recommendation preview...

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Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
B
70/100
12
Passed
3
Critical
1
Warnings
Images & Alt Text
10/20
Checks if images have descriptive alt text for screen readers and visually impaired users.
Semantic Structure
13/20
Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
Forms & Inputs
15/15
Verifies form fields have labels, error messages are clear, and inputs are properly associated.
Color & Contrast
15/15
Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
Keyboard & Focus
15/15
Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
ARIA & Roles
2/15
Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
3 recommendations
  • Accessibility recommendation preview...

Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
20/100
F
496 mg
CO₂e / view
3.9 MB
Page Weight
15%
Cleaner Than
New Visitor
567 mg
vs
Returning (cached)
283 mg
Annual (10K/mo)
59.5 kg
Emission Segments
Data Center
111 mg
Network
119 mg
Device
266 mg
Resource Breakdown
JavaScript
356.7 KB
Images
2.1 MB
CSS
1.5 MB
Fonts
1.8 KB
HTML
46.0 KB
Green Hosting Not Verified
JSC IOT
6 recommendations
  • Carbon footprint recommendation preview...
F

Security Score

21%Critical
Interactive

HTTPS

No WAF

76d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Let's Encrypt

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

ECDSA with SHA-384

TLS Version

TLSv1.2

HTTP Protocol

HTTP/2

Valid From

07.05.2026

Valid Until

05.08.2026

Subject Alternative Names (3)

new.retailer.ruretailer.ruwww.retailer.ru

SHA-256 Fingerprint

93:8F:24:E1:04:5D:5E:BF:A2:72:EE:B5:2B:01:D4:8E:A9:96:9D:EC...

Top Recommendations

Security recommendation preview

HTTP Headers

Developer Console

content-encoding
📦 Gzip(gzip)
content-type
text/html; charset=UTF-8
date
Wed, 20 May 2026 22:09:39 GMT
link
<https://retailer.ru/wp-json/>; rel="https://api.w.org/"
server
Angie/1.10.3
x-powered-by
PHP/8.3.28
Good Warning Issue

Email Infrastructure

Google Workspace

Score

45

SPF
DKIM
DMARC

MX Records (7)

alt1.aspmx.l.google.com
aspmx2.googlemail.com
aspmx5.googlemail.com
aspmx.l.google.com

+3 more

Domain Information

retailer.ru

Domain Age
23y 3m

Created

10.02.2003

Expires

10.02.2027

Registrar

RU-CENTER-RU

DNSSEC
Not Enabled

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
C
62/100
Mobile Friendly19 breakpoints
Viewport Meta
The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
Responsive Design
Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
Touch Icons
Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
Readable Font Size
Base font size should be at least 16px on mobile to ensure text is readable without zooming.
Relative Units
Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
No H-Scroll Risk
No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
Tap Targets OK
Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
No Fixed Widths
No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
Viewport
width=device-width, initial-scale=1, maximum-scale=1, user-scalable=no
4 recommendations
  • Mobile compatibility recommendation preview...

Typography & Readability

PT Sans

WCAG Partial
61/100
Readability
/30
18/30

14px · LH 1.43

Hierarchy
/20
8/20
WCAG
/25
17/25

1.61:1 min contrast

Performance
/25
18/25

1 font · 4 req

Heading Font

PT Sans

Body Font

PT Sans

Sans14px

Contrast Ratio

1.61:1

24 issues

Reading Comfort

~44 CPL

Narrow lines
14px
p

⚠️ Small text: 14px may strain on mobile. Use ≥16px for WCAG compliance.

✅ Optimal line spacing: 1.43 ratio (ideal range 1.4–1.6).

⚠️ Partial contrast: 24 elements below WCAG AA threshold (min 1.6:1).

❌ Missing H1: Every page should have exactly one H1 element for SEO and accessibility.

✅ Lean font stack: 1 font families keeps load times fast.

✅ Smart font loading: font-display: swap prevents invisible text during load (FOIT).

Color Palette

11 unique colors
8.95:1 AAA Light
#ffffff
Background· 54.099999999999994%
#444a52
Text· 10%
#c6bfb1
Primary· 7.3%
#2bbeda
Accent· 5.8%
#849e9b
Secondary· 4.5%
#797062
Secondary· 4.1%
#8e7d6e
Secondary· 3.5%
#e4e4d4
Secondary· 3.2%

Business & Marketing Stack

1 Tools Detected

Growing

Behavior Analytics

1

User behavior and product analytics

1

Categories

1

Total Tools

0

Enterprise

0

Mid-Market

Assessment: Growing marketing technology adoption

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Scripts & Styles

27 Resources

17
Scripts
10
Styles
0
Async
0
Defer

Top Script Sources

retailer.ru(15)local(1)mc.yandex.ru(1)

Website Identity

RETAILER.ru - Ежедневные коммуникации

Ежедневные коммуникации

retailer.ru/
23 years old
Location detected: 🇷🇺 Russiavia tld
RU-CENTER-RU📧 Google Workspaceru-RU

Social Profiles

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Last analyzed: 20 May 2026 at 22:10

Historical Analysis & Change Tracking