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redbullshop.com

https://redbullshop.com· First analyzed 13 May 2026· Updated 13 May 2026
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redbullshop.com
Desktop screenshot of redbullshop.com
Mobile screenshot of redbullshop.com
Mobile

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Hosting Provider

CO7

IP Address

195.177.199.33

Site Location

🇦🇹 Austriavia ip

Server Location

🇦🇹 Vienna, Austria

ASN

AS39508

Organization

CO7

Nameservers

pdns91.ultradns.org.ns15.ultradns2.com.ns15.ultradns2.org.pdns91.ultradns.biz.+2 more

Performance

100

Core Web Vitals

Weight

First Contentful Paint
558 ms10%
Speed Index
725 ms10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
39.2 MB
96 requests

Image Optimization

Lazy LoadResponsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
Infrastructure
Hosting
CO7

Technology Stack

5 Technologies Detected

CSS Frameworks

1
Tailwind CSS

Analytics

1
Google Analytics

Tag Managers

1
Google Tag Manager

Customer Support

1
Zendesk

Security

1
reCAPTCHA

SEO Analysis

C61/100
18
6
2
Meta Tags14/15
Content2/12
Headings6/8
Technical18/25
E-E-A-T0/7
Images2/7
Links5/5
URL5/5
Social3/5
Freshness0/4
Mobile3/4
Indexability3/3
R
redbullshop.comredbullshop.com

Official Red Bull Online Shop | Be Part of the Action

Shop the latest products for women and men from the adventurous world of Red Bull. ✓ Free delivery on orders above €75 within Europe ✓ Fast delivery ✓ 30 da...

Description truncated.
Title Length53 chars

Recommended: 50-60 chars (~314px / 580px)

Description Length180 chars

Recommended: 120-160 chars

Issues (2)

  • • Very thin content (11 words). Search engines need substantial content for ranking.
  • • Most images missing alt text (57/84) — critical for accessibility and SEO

8 issues found

Upgrade to view details

Crawlability

Sitemap

Type: index

5 URLs

5 sub-sitemaps

robots.txt

15 rules

Sitemap reference found

Local SEO

Local Search Readiness

13/100
Poor
4 12 2

This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

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AI & LLM Readiness

F29/100
Bot Access
20/25
Machine Read.
7/25
Schema Data
0/25
Citation
2/25

AI Bot Access

14/14 accessible
AI Search
OAI-SearchBot
PerplexityBot
Claude-SearchBot
Gemini-Deep-Research
DuckAssistBot
Training
GPTBot
ClaudeBot
Google-Extended
Meta-ExternalAgent
Bytespiderinfo
Amazonbot
Applebot-Extended
CCBotinfo
Fetch
ChatGPT-User

Machine Readability

llms.txt
llms-full.txt
Semantic HTML
Heading Hierarchy
Text ratio:0%
Words:535
Token eff.:Optimal

Structured Data

No Schema

Citation Readiness

Opening Summary
Descriptive Headings
Canonical URL
Open Graph0/3
Twitter Card0/3
Language Tag
Publish Date
Author Info
Lists
Tables
TL;DR / Summary
About Page Link
Recommendations (12)
AI readiness recommendation preview...
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Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
C
65/100
8
Passed
5
Critical
0
Warnings
Images & Alt Text
20/20
Checks if images have descriptive alt text for screen readers and visually impaired users.
Semantic Structure
3/20
Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
Forms & Inputs
15/15
Verifies form fields have labels, error messages are clear, and inputs are properly associated.
Color & Contrast
15/15
Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
Keyboard & Focus
11/15
Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
ARIA & Roles
1/15
Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
3 recommendations
  • •Accessibility recommendation preview...
Upgrade to view recommendations

Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
16/100
F
4.97 g
CO₂e / view
39.2 MB
Page Weight
5%
Cleaner Than
New Visitor
5.68 g
vs
Returning (cached)
2.84 g
Annual (10K/mo)
596.1 kg
Emission Segments
Data Center
1.11 g
Network
1.19 g
Device
2.67 g
Resource Breakdown
JavaScript
1.4 MB
Images
979.0 KB
CSS
2.3 KB
HTML
784.0 KB
Other
36.1 MB
Green Hosting Not Verified
CO7
9 recommendations
  • •Carbon footprint recommendation preview...
Upgrade to view recommendations
D

Security Score

56%Poor
Interactive

HTTPS

No WAF

28d

Certificate Details

Type

Organization Validated (OV)

Certificate Authority

Sectigo Limited

Key Algorithm

RSA (2048 bit)

Signature

SHA-384 with RSA

TLS Version

TLSv1.3

HTTP Protocol

HTTP/1.1

Valid From

10.06.2025

Valid Until

10.06.2026

OCSP Stapling

Enabled

Subject Alternative Names (3)

www.redbullshop.comredbullshop.comshop.redbull.com

SHA-256 Fingerprint

FB:09:2E:F4:1E:C7:BB:DE:6D:2D:36:AE:18:94:B6:27:30:CA:45:5C...

Top Recommendations

Security recommendation preview

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Upgrade to view header details

HTTP Headers

Developer Console

accept-ranges
bytes
access-control-allow-headers
content-type
access-control-allow-origin
https://www.redbullshop.com:3100
age
1989
cache-control
🟡 0s(max-age=0)
content-type
text/html; charset=utf-8
Good Warning Issue

Email Infrastructure

Microsoft 365

Score

100

SPF
DKIM
DMARC

DMARC Policy

Reject (Strictest)

MX Records (1)

redbull-com.mail.protection.outlook.com

Domain Information

redbullshop.com

Domain Age
20 years

Created

25.04.2006

Expires

25.04.2027

Last Updated

24.03.2026

Registrar

MarkMonitor Inc.

DNSSEC
Not Enabled

Privacy & Compliance

OneTrust

Cookie Consent Banner
OneTrust
Privacy Policy
Terms of Service

GDPR Indicators

Cookie consent banner detected
CMP: OneTrust
Privacy policy page linked
Data Protection Officer mentioned

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
B
73/100
Mobile Friendly547 breakpoints
Viewport Meta
The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
Responsive Design
Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
Touch Icons
Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
Readable Font Size
Base font size should be at least 16px on mobile to ensure text is readable without zooming.
Relative Units
Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
No H-Scroll Risk
No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
Tap Targets OK
Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
No Fixed Widths
No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
Viewport
width=device-width, initial-scale=1.0, user-scalable=yes, shrink-to-fit=no
2 recommendations
  • •Mobile compatibility recommendation preview...
Upgrade to view recommendations

Typography & Readability

Helvetica

WCAG Partial
71/100
Readability
/30
26/30

18px · LH 1.43

Hierarchy
/20
17/20

3.33x ratio

WCAG
/25
16/25

1.06:1 min contrast

Performance
/25
12/25

3 fonts · 8 req

Heading Font

Helvetica

Sans60px

Body Font

Helvetica

Sans18px

Contrast Ratio

1.06:1

33 issues

Reading Comfort

~45 CPL

Optimal (45–75)
60px
h1
40px
h2
18px
p

✅ Excellent readability: 18px body text is ideal for all devices.

✅ Optimal line spacing: 1.43 ratio (ideal range 1.4–1.6).

✅ Optimal line length: ~45 chars/line (ideal 45–75 CPL).

⚠️ Partial contrast: 33 elements below WCAG AA threshold (min 1.1:1).

⚠️ Minor heading issue: 0 level skip(s) detected. Maintain sequential order for screen readers.

✅ Strong hierarchy: Headlines are 3.3x larger than body text.

Buy on MyFontsFlesch 59

Color Palette

9 unique colors
3.72:1 AA Large Dark
#3b3a3d
Other· 36.1%
#93958b
Other· 3.5%
#000f1e
Primary· 13.700000000000001%
#181d25
Secondary· 3.3%
#502c33
Secondary· 2.5%

Business & Marketing Stack

3 Tools Detected

Advanced

Behavior Analytics

2
Google Tag ManagerFree
Google AnalyticsFree

User behavior and product analytics

Privacy & Cookies

1
OneTrustEnterprise

Cookie consent and privacy compliance tools

2

Categories

3

Total Tools

1

Enterprise

0

Mid-Market

Assessment: Well-developed marketing technology stack

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Scripts & Styles

12 Resources

12
Scripts
0
Styles
8
Async
0
Defer

Top Script Sources

local(7)rm.redbullshop.com(2)googletagmanager.com(1)cdp-api.redbullshop.com(1)cdn.cookielaw.org(1)

Website Identity

redbullshop.com

20 years old
Location detected: 🇦🇹 Austriavia ip
MarkMonitor Inc.📧 Microsoft 365

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Last analyzed: 13 May 2026 at 12:20

Historical Analysis & Change Tracking

redbullshop.com Technology Stack - Built With Tailwind CSS, Google Analytics, Google Tag Manager, Zendesk, reCAPTCHA | StackOptic | StackOptic