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reassured.co.uk

https://reassured.co.uk· First analyzed 16 May 2026· Updated 16 May 2026
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reassured.co.uk
Desktop screenshot of reassured.co.uk
Mobile screenshot of reassured.co.uk
Mobile

Sponsored

Hosting Provider

Amazon Web Services (AWS)
aws.amazon.com

IP Address

176.34.81.108

Site Location

🇬🇧 Basingstoke, United Kingdomvia schema

Server Location

🇮🇪 Dublin, Ireland

ASN

AS16509

Organization

AWS EC2 (eu-west-1)

Server

Apache

Nameservers

ns-1190.awsdns-20.org.ns-1672.awsdns-17.co.uk.ns-5.awsdns-00.com.ns-524.awsdns-01.net.

Performance

100

Core Web Vitals

Weight

First Contentful Paint
656 ms10%
Speed Index
853 ms10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
102 KB
70 requests

Image Optimization

Lazy LoadWebPResponsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
Frontend
Styling
Bootstrap
Infrastructure
Hosting
Amazon Web Services (AWS)

Technology Stack

8 Technologies Detected

Analytics

3
Google Analytics
Google Analytics 4
Facebook Pixel

CSS Frameworks

2
Bootstrap
Tailwind CSS

Tag Managers

1
Google Tag Manager

Reviews

1
Trustpilot

Web Servers

1
Apache

SEO Analysis

A88/100
26
2
0
Meta Tags15/15
Content12/12
Headings7/8
Technical24/25
E-E-A-T2/7
Images6/7
Links5/5
URL5/5
Social5/5
Freshness0/4
Mobile4/4
Indexability3/3
R
reassured.co.ukreassured.co.uk

Reassured | The UK's Largest Life Insurance Broker

Reassured is an award-winning, FCA-registered life insurance broker. Let us compare quotes from leading insurers to find our cheapest policy.

Title Length50 chars

Recommended: 50-60 chars (~301px / 580px)

Description Length141 chars

Recommended: 120-160 chars

Issues (0)

    2 issues found

    Upgrade to view details

    Crawlability

    Sitemap

    Type: index

    24 URLs

    24 sub-sitemaps

    robots.txt

    10 rules

    Sitemap reference found

    Local SEO

    Local Search Readiness

    62/100
    Good
    16 8

    Sponsored

    AI & LLM Readiness

    C62/100
    Bot Access
    19/25
    Machine Read.
    16/25
    Schema Data
    7/25
    Citation
    20/25

    AI Bot Access

    13/14 accessible
    AI Search
    OAI-SearchBot
    PerplexityBot
    Claude-SearchBot
    Gemini-Deep-Research
    DuckAssistBot
    Training
    GPTBot
    ClaudeBot
    Google-Extended
    Meta-ExternalAgent
    Bytespiderinfo
    Amazonbot
    Applebot-Extended
    CCBotinfo
    Fetch
    ChatGPT-User

    Machine Readability

    llms.txtvalid
    llms-full.txt
    Semantic HTML
    Heading Hierarchy
    Text ratio:10%
    Words:2,967
    Token eff.:Optimal
    Sections/1K:2.7

    Structured Data

    4 JSON-LD
    Person×1.3Organization×1.1BreadcrumbList
    sameAs entity links

    Citation Readiness

    Opening Summary25w
    Descriptive Headingsavg 4.2w
    Canonical URL
    Open Graph3/3
    Twitter Card3/3
    Language Tag
    Publish Date
    Author Info
    Lists
    Tables
    TL;DR / Summary
    About Page Link
    Recommendations (7)
    AI readiness recommendation preview...
    Upgrade to view recommendations

    Sponsored

    Accessibility

    WCAG 2.1 Compliance

    Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
    B
    77/100
    12
    Passed
    3
    Critical
    0
    Warnings
    Images & Alt Text
    15/20
    Checks if images have descriptive alt text for screen readers and visually impaired users.
    Semantic Structure
    17/20
    Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
    Forms & Inputs
    15/15
    Verifies form fields have labels, error messages are clear, and inputs are properly associated.
    Color & Contrast
    15/15
    Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
    Keyboard & Focus
    9/15
    Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
    ARIA & Roles
    6/15
    Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
    2 recommendations
    • •Accessibility recommendation preview...
    Upgrade to view recommendations

    Carbon Footprint

    SWDM v4 · Eco-Score

    Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
    82/100
    A+
    10 mg
    CO₂e / view
    102.3 KB
    Page Weight
    95%
    Cleaner Than
    New Visitor
    12 mg
    vs
    Returning (cached)
    6 mg
    Annual (10K/mo)
    1.2 kg
    Emission Segments
    Data Center
    <0.001 g
    Network
    3 mg
    Device
    7 mg
    Resource Breakdown
    JavaScript
    54.7 KB
    Images
    1.7 KB
    CSS
    21.7 KB
    HTML
    24.2 KB
    Green Hosting Verified
    Amazon Web Services (AWS)
    Provider Match
    2 recommendations
    • •Carbon footprint recommendation preview...
    Upgrade to view recommendations
    D

    Security Score

    56%Poor
    Interactive

    HTTPS

    No WAF

    115d

    Certificate Details

    Type

    Domain Validated (DV)

    Certificate Authority

    Sectigo Limited

    Key Algorithm

    RSA (2048 bit)

    Signature

    SHA-256 with RSA

    TLS Version

    TLSv1.2

    HTTP Protocol

    HTTP/2

    Valid From

    08.08.2025

    Valid Until

    08.09.2026

    OCSP Stapling

    Enabled

    Subject Alternative Names (2)

    *.reassured.co.ukreassured.co.uk

    SHA-256 Fingerprint

    EC:9A:3B:60:4B:E4:FC:A4:29:79:03:F4:B9:1F:25:D7:CB:72:78:F1...

    Top Recommendations

    Security recommendation preview

    Upgrade to view recommendations
    Upgrade to view header details

    HTTP Headers

    Developer Console

    cache-control
    🟡 0s(public, s-maxage=31536000, max-age=0)
    content-encoding
    📦 Gzip(gzip)
    content-length
    24523
    content-type
    text/html; charset=UTF-8
    date
    Sat, 16 May 2026 17:20:37 GMT
    server
    Apache
    Good Warning Issue

    Email Infrastructure

    Mimecast

    Score

    98

    SPF
    DKIM
    DMARC

    DMARC Policy

    Quarantine (Moderate)

    MX Records (2)

    eu-smtp-inbound-2.mimecast.com
    eu-smtp-inbound-1.mimecast.com

    Domain Information

    reassured.co.uk

    DNSSEC
    Not Enabled

    Privacy & Compliance

    OneTrust

    Cookie Consent Banner
    OneTrust
    Privacy Policy
    Terms of Service

    GDPR Indicators

    Cookie consent banner detected
    CMP: OneTrust
    Privacy policy page linked

    Mobile Compatibility

    Viewport & Responsive Test

    Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
    B
    70/100
    Mobile Friendly1 breakpoint
    Viewport Meta
    The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
    Responsive Design
    Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
    Touch Icons
    Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
    Readable Font Size
    Base font size should be at least 16px on mobile to ensure text is readable without zooming.
    Relative Units
    Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
    No H-Scroll Risk
    No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
    Tap Targets OK
    Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
    No Fixed Widths
    No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
    Viewport
    width=device-width, initial-scale=1.0
    1 recommendation
    • •Mobile compatibility recommendation preview...
    Upgrade to view recommendations

    Typography & Readability

    arial

    WCAG Partial
    61/100
    Readability
    /30
    16/30

    13px · LH 1.60

    Hierarchy
    /20
    13/20

    3.69x ratio

    WCAG
    /25
    18/25

    3.71:1 min contrast

    Performance
    /25
    14/25

    System fonts

    Heading Font

    arial

    Sans48px

    Body Font

    arial

    Sans13px

    Contrast Ratio

    3.71:1

    1 issue

    Reading Comfort

    ~35 CPL

    Narrow lines
    48px
    h1
    32px
    h2
    28px
    h3
    13px
    p

    ❌ Critical: 13px body text is too small. Minimum 14px, recommend 16px+.

    ✅ Optimal line spacing: 1.60 ratio (ideal range 1.4–1.6).

    ⚠️ Partial contrast: 1 elements below WCAG AA threshold (min 3.7:1).

    ⚠️ Minor heading issue: 1 level skip(s) detected. Maintain sequential order for screen readers.

    ✅ Strong hierarchy: Headlines are 3.7x larger than body text.

    ✅ System fonts: Zero font loading delay — best possible LCP impact.

    Flesch 55

    Color Palette

    9 unique colors
    Light
    #ffffff
    Background· 32%
    #2dabaa
    Accent· 35.800000000000004%
    #596a83
    Primary· 0%
    #54bcba
    Secondary· 7.5%
    #dae1e1
    Secondary· 7.4%
    #8e414b
    Secondary· 6.6%
    #718a87
    Secondary· 3.6%
    #4aadab
    Secondary· 3%

    Business & Marketing Stack

    6 Tools Detected

    Enterprise

    Behavior Analytics

    2
    Google Tag ManagerFree
    Google AnalyticsFree

    User behavior and product analytics

    Advertising

    1
    Facebook PixelMid-Market

    Ad platforms and retargeting pixels

    Privacy & Cookies

    1
    OneTrustEnterprise

    Cookie consent and privacy compliance tools

    Social Media

    1
    Facebook SDKFree

    Social widgets and sharing tools

    Reviews & Social Proof

    1
    TrustpilotMid-Market

    Customer reviews and testimonials

    5

    Categories

    6

    Total Tools

    1

    Enterprise

    2

    Mid-Market

    Assessment: Sophisticated marketing and sales technology infrastructure

    Sponsored

    Scripts & Styles

    14 Resources

    13
    Scripts
    1
    Styles
    4
    Async
    0
    Defer

    Top Script Sources

    local(5)googletagmanager.com(2)cdn-ukwest.onetrust.com(2)reassured.co.uk(2)connect.facebook.net(1)

    Website Identity

    Reassured Ltd

    Reassured Ltd

    InsuranceAgency

    Reassured Ltd are a life insurance broker

    customer.services@reassured.co.uk
    08081682025
    www.reassured.co.uk

    Belvedere House, Basing View, Basingstoke

    RG21 4HG, Basingstoke, Hampshire

    UK

    Location detected: 🇬🇧 United Kingdom, Basingstokevia schema
    📧 Mimecasten

    Sponsored

    Last analyzed: 16 May 2026 at 17:20

    Historical Analysis & Change Tracking