pure.com

https://pure.com· First analyzed 14 May 2026· Updated 14 May 2026

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pure.com

Mobile

Sponsored

Hosting Provider

Amazon Web Services (AWS)

aws.amazon.com

IP Address

75.2.70.75

Site Location

🇺🇸 United Statesvia ip

Server Location

🇺🇸 Seattle, United States

ASN

AS16509

Organization

AWS Global Accelerator (GLOBAL)

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

ns-70.awsdns-08.com.ns-993.awsdns-60.net.ns-1522.awsdns-62.org.ns-2032.awsdns-62.co.uk.

Performance

100

3 KB

15 requests

Image Optimization

Lazy LoadResponsive

0–49

50–89

90–100

Architecture Stack

Monolithic

⚙️ SSR

Frontend

Styling

Tailwind CSS

CMS

Webflow

Infrastructure

Hosting

Amazon Web Services (AWS)

CDN

Cloudflare

Technology Stack

5 Technologies Detected

Analytics

Libraries

CSS Frameworks

CDN

SEO Analysis

D40/100

Meta Tags5/15

Content0/12

Headings4/8

Technical11/25

E-E-A-T0/7

Images3/7

Links1/5

URL5/5

Social4/5

Freshness0/4

Mobile4/4

Indexability3/3

pure.compure.com

PURE

Personalized green juice, optimized for your health.

Title Length4 chars

Recommended: 50-60 chars (~24px / 580px)

Description Length52 chars

Recommended: 120-160 chars

Issues (2)

• Very thin content (34 words). Search engines need substantial content for ranking.
• Most images missing alt text (2/2) — critical for accessibility and SEO

11 issues found

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Crawlability

Sitemap

Type: standard

1 URLs

robots.txt

Local SEO

Local Search Readiness

0/100

Poor

15 2

This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

Sponsored

AI & LLM Readiness

F27/100

Bot Access

20/25

Machine Read.

4/25

Schema Data

0/25

Citation

3/25

AI Bot Access

14/14 accessible

AI Search

OAI-SearchBot

PerplexityBot

Claude-SearchBot

Gemini-Deep-Research

DuckAssistBot

Training

GPTBot

ClaudeBot

Google-Extended

Meta-ExternalAgent

Bytespiderinfo

Amazonbot

Applebot-Extended

CCBotinfo

Fetch

ChatGPT-User

Machine Readability

llms.txt

llms-full.txt

Semantic HTML

Heading Hierarchy

Text ratio:2%

Words:33

Token eff.:Too Short

Structured Data

No Schema

Citation Readiness

Opening Summary

Descriptive Headings

Canonical URL

Open Graph3/3

Twitter Card1/3

Language Tag

Publish Date

Author Info

Lists

Tables

TL;DR / Summary

About Page Link

Recommendations (12)

AI readiness recommendation preview...

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Sponsored

Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.

64/100

Passed

Critical

Warnings

Images & Alt Text

20/20

Checks if images have descriptive alt text for screen readers and visually impaired users.

Semantic Structure

9/20

Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.

Forms & Inputs

10/15

Verifies form fields have labels, error messages are clear, and inputs are properly associated.

Color & Contrast

15/15

Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.

Keyboard & Focus

9/15

Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).

ARIA & Roles

1/15

Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

3 recommendations

•Accessibility recommendation preview...

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Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.

75/100

A+

<0.001 g

CO₂e / view

2.7 KB

Page Weight

95%

Cleaner Than

New Visitor

<0.001 g

Returning (cached)

<0.001 g

Annual (10K/mo)

36 g

Emission Segments

Data Center

<0.001 g

Network

<0.001 g

Device

<0.001 g

Resource Breakdown

HTML

2.7 KB

Green Hosting Verified

Amazon Web Services (AWS)

Provider Match

4 recommendations

•Carbon footprint recommendation preview...

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Security Score

41%Poor

Interactive

HTTPS

WAF

69d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Google Trust Services

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

ECDSA with SHA-256

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2+H3

Valid From

24.04.2026

Valid Until

23.07.2026

OCSP Stapling

Enabled

Subject Alternative Names (1)

www.pure.com

SHA-256 Fingerprint

FE:DF:16:C1:FC:A3:13:2B:D9:47:62:E4:A2:E7:D7:74:B1:09:3E:3D...

Top Recommendations

Security recommendation preview

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HTTP Headers

Developer Console

age

1880868

alt-svc

h3=":443"; ma=86400

cf-cache-status

HIT

cf-ray

9fbd530538941b7f-DUB

content-encoding

📦 Gzip(gzip)

content-type

text/html; charset=utf-8

Good Warning Issue

Email Infrastructure

Custom Mail Server

Score

SPF

DKIM

DMARC

Domain Information

pure.com

Domain Age

34y 11m

Created

10.06.1991

Expires

26.04.2033

Last Updated

01.08.2023

Registrar

SafeNames Ltd.

DNSSEC

Not Enabled

Privacy & Compliance

Cookie Consent Banner

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.

70/100

Mobile Friendly1 breakpoint

Viewport Meta

The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.

Responsive Design

Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.

Touch Icons

Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.

Readable Font Size

Base font size should be at least 16px on mobile to ensure text is readable without zooming.

Relative Units

Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.

No H-Scroll Risk

No elements wider than the viewport that would cause horizontal scrolling on mobile devices.

Tap Targets OK

Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.

No Fixed Widths

No elements with fixed pixel widths that could overflow on smaller screens and break the layout.

Viewport

width=device-width, initial-scale=1

1 recommendation

•Mobile compatibility recommendation preview...

Upgrade to view recommendations

Typography & Readability

Founders Grotesk Web

WCAG Partial

63/100

Readability

/30

16/30

16px · LH 1.00

Hierarchy

/20

14/20

2x ratio

WCAG

/25

17/25

1.83:1 min contrast

Performance

/25

16/25

1 font

Heading Font

Founders Grotesk Web

Sans32px

Body Font

Founders Grotesk Web

Sans16px

Contrast Ratio

1.83:1

3 issues

Reading Comfort

Single Font Family

left aligned

32px

16px

✅ Excellent readability: 16px body text is ideal for all devices.

⚠️ Tight line spacing (1.00). Increase to 1.4–1.6 for better readability.

⚠️ Partial contrast: 3 elements below WCAG AA threshold (min 1.8:1).

⚠️ Minor heading issue: 0 level skip(s) detected. Maintain sequential order for screen readers.

✅ Strong hierarchy: Headlines are 2.0x larger than body text.

✅ Lean font stack: 1 font families keeps load times fast.

Buy on MyFonts

Color Palette

1 unique colors

Light

#ffffff

Background· 100%

Business & Marketing Stack

1 Tools Detected

Growing

Behavior Analytics

Google AnalyticsFree

User behavior and product analytics

Sponsored

Scripts & Styles

8 Resources

Scripts

Styles

Async

Defer

Top Script Sources

gstatic.com(1)googletagmanager.com(1)prod-waitlist-widget.s3.us-east-2.amazonaws.com(1)d3e54v103j8qbb.cloudfront.net(1)cdn.prod.website-files.com(1)

Website Identity

pure.com

34 years old

Location detected: 🇺🇸 United Statesvia ip

SafeNames Ltd.

Sponsored

Last analyzed: 14 May 2026 at 22:26

Historical Analysis & Change Tracking