prwire.com.au

https://prwire.com.au· First analyzed 18 May 2026· Updated 18 May 2026

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prwire.com.au

Mobile

Sponsored

Hosting Provider

OVHcloud

ovhcloud.com

IP Address

51.161.192.52

Site Location

🇦🇺 Australiavia tld

Server Location

🇦🇺 North Sydney, Australia

ASN

AS16276

Organization

OVH Australia PTY LTD

Server

Nginx

Nameservers

ns1.melbourneit.net.ns3.melbourneit.net.ns2.melbourneit.net.ns4.melbourneit.net.

Performance

Core Web Vitals

Weight

First Contentful Paint

2.1 s10%

Speed Index

2.7 s10%

Largest Contentful Paint

—25%

Total Blocking Time

0.0 ms30%

Cumulative Layout Shift

0.00025%

2.4 MB

67 requests

0–49

50–89

90–100

Architecture Stack

Monolithic

⚙️ SSR

Infrastructure

Hosting

OVHcloud

Technology Stack

8 Technologies Detected

CSS Frameworks

Analytics

Icon Libraries

Fonts

Tag Managers

Web Servers

SEO Analysis

D53/100

Meta Tags5/15

Content12/12

Headings8/8

Technical11/25

E-E-A-T0/7

Images1/7

Links5/5

URL5/5

Social0/5

Freshness0/4

Mobile3/4

Indexability3/3

prwire.com.auprwire.com.au

PRWire

Home of Australia's Public Relations Industry

Title Length6 chars

Recommended: 50-60 chars (~37px / 580px)

Description Length45 chars

Recommended: 120-160 chars

Issues (1)

• Most images missing alt text (12/23) — critical for accessibility and SEO

11 issues found

Upgrade to view details

Crawlability

Sitemap

Type: standard

robots.txt

6 rules

Local SEO

Local Search Readiness

4/100

Poor

1 15 2

This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

Sponsored

AI & LLM Readiness

D43/100

Bot Access

20/25

Machine Read.

14/25

Schema Data

0/25

Citation

9/25

AI Bot Access

14/14 accessible

AI Search

OAI-SearchBot

PerplexityBot

Claude-SearchBot

Gemini-Deep-Research

DuckAssistBot

Training

GPTBot

ClaudeBot

Google-Extended

Meta-ExternalAgent

Bytespiderinfo

Amazonbot

Applebot-Extended

CCBotinfo

Fetch

ChatGPT-User

Machine Readability

llms.txtinvalid

llms-full.txt

Semantic HTML

Heading Hierarchy

nav

Text ratio:6%

Words:836

Token eff.:Optimal

Sections/1K:31.1

Depth:1/5

Structured Data

No Schema

Citation Readiness

Opening Summary21w

Descriptive Headingsavg 7.6w

Canonical URL

Open Graph0/3

Twitter Card0/3

Language Tag

Publish Date

Author Info

Lists

Tables

TL;DR / Summary

About Page Link

Recommendations (11)

AI readiness recommendation preview...

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Sponsored

Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.

54/100

Passed

Critical

Warnings

Images & Alt Text

5/20

Checks if images have descriptive alt text for screen readers and visually impaired users.

Semantic Structure

12/20

Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.

Forms & Inputs

10/15

Verifies form fields have labels, error messages are clear, and inputs are properly associated.

Color & Contrast

12/15

Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.

Keyboard & Focus

9/15

Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).

ARIA & Roles

6/15

Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

4 recommendations

•Accessibility recommendation preview...

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Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.

43/100

250 mg

CO₂e / view

2.4 MB

Page Weight

30%

Cleaner Than

New Visitor

285 mg

Returning (cached)

143 mg

Annual (10K/mo)

30.0 kg

Emission Segments

Data Center

12 mg

Network

73 mg

Device

164 mg

Resource Breakdown

JavaScript

1.1 MB

Images

59.5 KB

CSS

1.2 MB

Fonts

3.4 KB

HTML

10.2 KB

Other

8.2 KB

Green Hosting Verified

OVHcloud

GWF Verified

5 recommendations

•Carbon footprint recommendation preview...

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Security Score

21%Critical

Interactive

HTTPS

No WAF

44d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Let's Encrypt

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

ECDSA with SHA-384

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2

Valid From

03.04.2026

Valid Until

02.07.2026

Subject Alternative Names (2)

prwire.com.auwww.prwire.com.au

SHA-256 Fingerprint

50:B8:F3:D8:A3:29:C5:8C:62:50:04:AA:E6:2C:93:9C:34:2D:A8:90...

Top Recommendations

Security recommendation preview

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HTTP Headers

Developer Console

cache-control

🔴 No Cache(max-age=0, must-revalidate, private, no-cache)

content-encoding

📦 Gzip(gzip)

content-type

text/html; charset=UTF-8

date

Mon, 18 May 2026 05:14:40 GMT

expires

Mon, 18 May 2026 05:14:40 GMT

server

nginx

Good Warning Issue

Email Infrastructure

Custom Mail Server

Score

SPF

DKIM

DMARC

Domain Information

prwire.com.au

Last Updated

27.03.2026

Registrar

Melbourne IT

DNSSEC

Not Enabled

Privacy & Compliance

Cookie Consent Banner

GDPR Indicators

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.

62/100

Mobile Friendly2 breakpoints

Viewport Meta

The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.

Responsive Design

Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.

Touch Icons

Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.

Readable Font Size

Base font size should be at least 16px on mobile to ensure text is readable without zooming.

Relative Units

Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.

No H-Scroll Risk

No elements wider than the viewport that would cause horizontal scrolling on mobile devices.

Tap Targets OK

Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.

No Fixed Widths

No elements with fixed pixel widths that could overflow on smaller screens and break the layout.

Viewport

width=device-width, user-scalable=no, initial-scale=1.0, maximum-scale=1.0, minimum-scale=1.0

2 recommendations

•Mobile compatibility recommendation preview...

Upgrade to view recommendations

Typography & Readability

Open Sans

WCAG Partial

65/100

Readability

/30

23/30

18px · LH 1.43

Hierarchy

/20

18/20

3.33x ratio

WCAG

/25

15/25

1:1 min contrast

Performance

/25

9/25

1 font · 7 req

Heading Font

Open Sans

Sans60px

Body Font

Open Sans

Sans18px

Contrast Ratio

1:1

41 issues

Reading Comfort

~32 CPL

Narrow lines

60px

17px

31px

18px

Minor Second

Scale

✅ Excellent readability: 18px body text is ideal for all devices.

✅ Optimal line spacing: 1.43 ratio (ideal range 1.4–1.6).

❌ Very complex text: Flesch score 21/100. Consider shorter sentences and simpler words.

⚠️ Partial contrast: 41 elements below WCAG AA threshold (min 1.0:1).

⚠️ Minor heading issue: 0 level skip(s) detected. Maintain sequential order for screen readers.

✅ Strong hierarchy: Headlines are 3.3x larger than body text.

GGoogle FontsFluid TypeFlesch 21

Color Palette

12 unique colors

6.27:1 AA Light

#ffffff

Background· 37.1%

#6b5d5d

Other· 6.1%

#007cc0

Primary· 0%

#171a1d

Secondary· 12.4%

#323349

Secondary· 8.7%

#010607

Accent· 7.6%

#3d272d

Secondary· 4.2%

#334557

Primary· 4.1%

Business & Marketing Stack

2 Tools Detected

Growing

Behavior Analytics

Google AnalyticsFree

Google Tag ManagerFree

User behavior and product analytics

Sponsored

Scripts & Styles

26 Resources

Scripts

Styles

Async

Defer

Top Script Sources

local(12)amcharts.com(2)google.com(2)us-assets.i.posthog.com(1)google-analytics.com(1)

Website Identity

prwire.com.au

Location detected: 🇦🇺 Australiavia tld

Melbourne IT

Social Profiles

X (Twitter)LinkedIn

Sponsored

Last analyzed: 18 May 2026 at 05:15

Historical Analysis & Change Tracking