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prosus.com

https://prosus.com· First analyzed 10 May 2026· Updated 10 May 2026
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prosus.com
Desktop screenshot of prosus.com
Mobile screenshot of prosus.com
Mobile

Sponsored

Hosting Provider

aws.amazon.com

IP Address

52.17.142.199

Site Location

🇳🇱 Amsterdam, Netherlandsvia schema_nap

Server Location

🇮🇪 Dublin, Ireland

ASN

AS16509

Organization

AWS EC2 (eu-west-1)

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

dns2.cscdns.net.dns1.cscdns.net.

Performance

91

Core Web Vitals

Weight

First Contentful Paint
1.4 s10%
Speed Index
1.8 s10%
Largest Contentful Paint
25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
2.2 MB
149 requests

Image Optimization

Lazy Load
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
Frontend
Styling
Bootstrap
CMS
Sitecore
Infrastructure
Hosting
Amazon Web Services (AWS)
CDN
Cloudflare

Technology Stack

15 Technologies Detected

SEO Analysis

C66/100
18
8
0
Meta Tags7/15
Content11/12
Headings5/8
Technical19/25
E-E-A-T2/7
Images2/7
Links5/5
URL5/5
Social3/5
Freshness0/4
Mobile4/4
Indexability3/3
P
prosus.comprosus.com

Prosus

Prosus is the power behind the world's leading lifestyle e-commerce brands.

Title Length6 chars

Recommended: 50-60 chars (~37px / 580px)

Description Length75 chars

Recommended: 120-160 chars

Issues (0)

    Crawlability

    Sitemap

    Type: standard

    322 URLs

    robots.txt

    49 rules

    Sitemap reference found

    Local SEO

    Local Search Readiness

    21/100
    Needs Work
    6 13 1

    Sponsored

    AI & LLM Readiness

    D49/100
    Bot Access
    20/25
    Machine Read.
    11/25
    Schema Data
    4/25
    Citation
    14/25

    AI Bot Access

    14/14 accessible
    AI Search
    OAI-SearchBot
    PerplexityBot
    Claude-SearchBot
    Gemini-Deep-Research
    DuckAssistBot
    Training
    GPTBot
    ClaudeBot
    Google-Extended
    Meta-ExternalAgent
    Bytespiderinfo
    Amazonbot
    Applebot-Extended
    CCBotinfo
    Fetch
    ChatGPT-User

    Machine Readability

    llms.txt
    llms-full.txt
    Semantic HTML
    Heading Hierarchy
    navheader/footer
    Text ratio:7%
    Words:661
    Token eff.:Optimal
    Depth:2/5

    Structured Data

    2 JSON-LD
    WebSiteSearchAction
    sameAs entity links

    Citation Readiness

    Opening Summary29w
    Descriptive Headings
    Canonical URL
    Open Graph2/3
    Twitter Card0/3
    Language Tag
    Publish Date
    Author Info
    Lists
    Tables
    TL;DR / Summary
    About Page Link
    Recommendations (7)
    AI readiness recommendation preview...

    Sponsored

    Accessibility

    WCAG 2.1 Compliance

    Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
    A
    81/100
    12
    Passed
    1
    Critical
    1
    Warnings
    Images & Alt Text
    20/20
    Checks if images have descriptive alt text for screen readers and visually impaired users.
    Semantic Structure
    17/20
    Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
    Forms & Inputs
    10/15
    Verifies form fields have labels, error messages are clear, and inputs are properly associated.
    Color & Contrast
    15/15
    Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
    Keyboard & Focus
    13/15
    Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
    ARIA & Roles
    6/15
    Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
    1 recommendation
    • Accessibility recommendation preview...

    Carbon Footprint

    SWDM v4 · Eco-Score

    Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
    46/100
    D
    224 mg
    CO₂e / view
    2.2 MB
    Page Weight
    50%
    Cleaner Than
    New Visitor
    256 mg
    vs
    Returning (cached)
    128 mg
    Annual (10K/mo)
    26.9 kg
    Emission Segments
    Data Center
    11 mg
    Network
    66 mg
    Device
    147 mg
    Resource Breakdown
    JavaScript
    169.5 KB
    Images
    1.7 MB
    CSS
    330.7 KB
    HTML
    12.8 KB
    Other
    1.5 KB
    Green Hosting Verified
    Amazon Web Services (AWS)
    Provider Match
    5 recommendations
    • Carbon footprint recommendation preview...
    A+

    Security Score

    100%Excellent
    Interactive

    HTTPS

    WAF

    103d

    Certificate Details

    Type

    Domain Validated (DV)

    Certificate Authority

    GlobalSign nv-sa

    Key Algorithm

    RSA (2048 bit)

    Signature

    SHA-256 with RSA

    TLS Version

    TLSv1.3

    HTTP Protocol

    HTTP/2

    Valid From

    21.07.2025

    Valid Until

    22.08.2026

    OCSP Stapling

    Enabled

    Subject Alternative Names (2)

    www.prosus.comprosus.com

    SHA-256 Fingerprint

    BB:40:67:6F:E2:A9:F0:1C:C6:95:AC:B3:DD:BD:F3:6D:7A:98:A4:FD...

    HTTP Headers

    Developer Console

    cache-control
    🟣 Private(private)
    cf-cache-status
    DYNAMIC
    cf-ray🇺🇸 Washington DC
    9f9c0147ea7f286e-IAD
    content-encoding
    📦 Gzip(gzip)
    content-security-policy
    default-src *.myidx.cloud 'self' prosus-corp-v2.dev.cm.invdc...
    content-type
    text/html; charset=utf-8
    Good Warning Issue

    Email Infrastructure

    Google Workspace

    Score

    95

    SPF
    DKIM
    DMARC

    DMARC Policy

    Reject (Strictest)

    MX Records (6)

    aspmx.l.google.com
    alt4.aspmx.l.google.com
    smtp.google.com
    alt2.aspmx.l.google.com

    +2 more

    Domain Information

    prosus.com

    Domain Age
    26y 1m

    Created

    16.04.2000

    Expires

    16.04.2027

    Last Updated

    12.04.2026

    Registrar

    CSC Corporate Domains, Inc.

    DNSSEC
    Not Enabled

    Privacy & Compliance

    Cookie Consent Banner
    Privacy Policy
    Terms of Service

    GDPR Indicators

    Cookie consent banner detected
    Privacy policy page linked

    Mobile Compatibility

    Viewport & Responsive Test

    Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
    C
    60/100
    Mobile Friendly1 breakpoint
    Viewport Meta
    The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
    Responsive Design
    Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
    Touch Icons
    Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
    Readable Font Size
    Base font size should be at least 16px on mobile to ensure text is readable without zooming.
    Relative Units
    Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
    No H-Scroll Risk
    No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
    Tap Targets OK
    Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
    No Fixed Widths
    No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
    Viewport
    width=device-width, initial-scale=1.0
    2 recommendations
    • Mobile compatibility recommendation preview...

    Typography & Readability

    neuzeit-grotesk

    WCAG Partial
    68/100
    Readability
    /30
    18/30

    16px · LH 1.25

    Hierarchy
    /20
    18/20

    3x ratio · ✓ H1→H6

    WCAG
    /25
    17/25

    1:1 min contrast

    Performance
    /25
    15/25

    1 font · 1 req

    Heading Font

    neuzeit-grotesk

    Sans48px

    Body Font

    neuzeit-grotesk

    Sans16px

    Contrast Ratio

    1:1

    25 issues

    Reading Comfort

    ~38 CPL

    Narrow lines
    48px
    h1
    32px
    h4
    16px
    p

    ✅ Excellent readability: 16px body text is ideal for all devices.

    ⚠️ Tight line spacing (1.25). Increase to 1.4–1.6 for better readability.

    ❌ Very complex text: Flesch score 15/100. Consider shorter sentences and simpler words.

    ⚠️ Partial contrast: 25 elements below WCAG AA threshold (min 1.0:1).

    ✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

    ✅ Strong hierarchy: Headlines are 3.0x larger than body text.

    AAdobe FontsBuy on MyFontsFluid Type (rem)Flesch 15

    Color Palette

    10 unique colors
    3.14:1 AA Large Light
    #ffffff
    Background· 56.699999999999996%
    #968f99
    Other· 0.3%
    #9e9581
    Secondary· 10.299999999999999%
    #091a84
    Accent· 6%
    #1f55cb
    Accent· 5.9%
    #1237a7
    Primary· 5.4%
    #b1bad1
    Secondary· 5%
    #8f98b3
    Secondary· 4.8%

    Business & Marketing Stack

    2 Tools Detected

    Growing

    Behavior Analytics

    2

    User behavior and product analytics

    1

    Categories

    2

    Total Tools

    0

    Enterprise

    0

    Mid-Market

    Assessment: Growing marketing technology adoption

    Sponsored

    Scripts & Styles

    30 Resources

    20
    Scripts
    10
    Styles
    0
    Async
    0
    Defer

    Top Script Sources

    local(12)cdn.jsdelivr.net(2)cdnjs.cloudflare.com(1)youtube.com(1)code.jquery.com(1)

    Website Identity

    Prosus

    Prosus

    Corporation

    Prosus is the power behind the world's leading lifestyle e-commerce brands.

    www.prosus.com/
    26 years old

    Amsterdam

    Amsterdam

    NL

    Location detected: 🇳🇱 Netherlands, Amsterdamvia schema_nap
    CSC Corporate Domains, Inc.📧 Google Workspaceen

    Social Profiles

    Sponsored

    Last analyzed: 10 May 2026 at 21:23

    Historical Analysis & Change Tracking