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primera.nl

https://primera.nl· First analyzed 06 May 2026· Updated 06 May 2026
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primera.nl
Desktop screenshot of primera.nl
Mobile screenshot of primera.nl
Mobile

Sponsored

Hosting Provider

Fastly, Inc.

IP Address

151.101.1.124

Site Location

🇳🇱 Netherlandsvia tld

Server Location

🇨🇦 Montreal, Canada

ASN

AS54113

Organization

Fastly, Inc.

CDN

Fastly

Nameservers

ns4-01.azure-dns.info.ns1-01.azure-dns.com.ns2-01.azure-dns.net.ns3-01.azure-dns.org.

Performance

92

Core Web Vitals

Weight

First Contentful Paint
1.3 s10%
Speed Index
1.7 s10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
2.1 MB
250 requests

Image Optimization

Lazy LoadWebPResponsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
Magento

Technology Stack

15 Technologies Detected

Analytics

4
Google Analytics
Google Analytics 4
Facebook PixelMicrosoft Clarity

Libraries

3
jQuery
Underscore.jsMoment.js

UI Components

2
SwiperSlick Carousel

CSS Frameworks

2
Bootstrap
Tailwind CSS

Other

1
lazysizes

Icon Libraries

1
Font Awesome

Tag Managers

1
Google Tag Manager

Advertising

1
Snapchat Pixel

SEO Analysis

C65/100
20
7
0
Meta Tags9/15
Content6/12
Headings6/8
Technical21/25
E-E-A-T0/7
Images6/7
Links5/5
URL5/5
Social0/5
Freshness0/4
Mobile4/4
Indexability3/3
P
primera.nlprimera.nl

Even naar Primera. | Primera

Gemakswinkel voor o.a. tijdschriften, kansspelen, boeken, cadeaukaarten, wenskaarten en cadeaus. Bestel je cadeau online of in één van de ruim 530 winkels.

Title Length28 chars

Recommended: 50-60 chars (~170px / 580px)

Description Length155 chars

Recommended: 120-160 chars

Issues (0)

    7 issues found

    Upgrade to view details

    Crawlability

    Sitemap

    Type: index

    4 URLs

    4 sub-sitemaps

    robots.txt

    64 rules

    Sitemap reference found

    Local SEO

    Local Search Readiness

    14/100
    Poor
    4 12 2

    This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

    Sponsored

    AI & LLM Readiness

    D40/100
    Bot Access
    20/25
    Machine Read.
    7/25
    Schema Data
    3/25
    Citation
    10/25

    AI Bot Access

    14/14 accessible
    AI Search
    OAI-SearchBot
    PerplexityBot
    Claude-SearchBot
    Gemini-Deep-Research
    DuckAssistBot
    Training
    GPTBot
    ClaudeBot
    Google-Extended
    Meta-ExternalAgent
    Bytespiderinfo
    Amazonbot
    Applebot-Extended
    CCBotinfo
    Fetch
    ChatGPT-User

    Machine Readability

    llms.txt
    llms-full.txt
    Semantic HTML
    Heading Hierarchy
    Text ratio:3%
    Words:2,352
    Token eff.:Optimal

    Structured Data

    1 JSON-LD
    WebSiteSearchAction

    Citation Readiness

    Opening Summary21w
    Descriptive Headings
    Canonical URL
    Open Graph0/3
    Twitter Card0/3
    Language Tag
    Publish Date
    Author Info
    Lists
    Tables
    TL;DR / Summary
    About Page Link
    Recommendations (11)
    AI readiness recommendation preview...
    Upgrade to view recommendations

    Sponsored

    Accessibility

    WCAG 2.1 Compliance

    Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
    B
    76/100
    11
    Passed
    4
    Critical
    1
    Warnings
    Images & Alt Text
    15/20
    Checks if images have descriptive alt text for screen readers and visually impaired users.
    Semantic Structure
    13/20
    Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
    Forms & Inputs
    15/15
    Verifies form fields have labels, error messages are clear, and inputs are properly associated.
    Color & Contrast
    15/15
    Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
    Keyboard & Focus
    9/15
    Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
    ARIA & Roles
    9/15
    Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
    2 recommendations
    • •Accessibility recommendation preview...
    Upgrade to view recommendations

    Carbon Footprint

    SWDM v4 · Eco-Score

    Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
    55/100
    D
    216 mg
    CO₂e / view
    2.1 MB
    Page Weight
    50%
    Cleaner Than
    New Visitor
    247 mg
    vs
    Returning (cached)
    123 mg
    Annual (10K/mo)
    25.9 kg
    Emission Segments
    Data Center
    11 mg
    Network
    64 mg
    Device
    142 mg
    Resource Breakdown
    JavaScript
    315.2 KB
    Images
    1.1 MB
    CSS
    526.5 KB
    Fonts
    73.9 KB
    HTML
    56.2 KB
    Other
    16.8 KB
    Green Hosting Verified
    Fastly, Inc.
    Provider Match
    4 recommendations
    • •Carbon footprint recommendation preview...
    Upgrade to view recommendations
    F

    Security Score

    15%Critical
    Critical / Transactional

    HTTPS

    No WAF

    54d

    Certificate Details

    Type

    Domain Validated (DV)

    Certificate Authority

    Let's Encrypt

    Key Algorithm

    RSA (2048 bit)

    Signature

    SHA-256 with RSA

    TLS Version

    TLSv1.3

    HTTP Protocol

    HTTP/2

    Valid From

    31.03.2026

    Valid Until

    29.06.2026

    Subject Alternative Names (4)

    mcprod.primera.nlprimera.nlprimerakeuzecadeaukaart.nlwww.primera.nl

    SHA-256 Fingerprint

    FE:33:5E:12:AE:5D:3E:5A:73:D9:A5:7D:AB:4A:90:51:06:93:AF:B8...

    Top Recommendations

    Security recommendation preview

    Upgrade to view recommendations
    Upgrade to view header details

    HTTP Headers

    Developer Console

    accept-ranges
    bytes
    age
    7411
    cache-control
    🔴 No Cache(no-store, no-cache, must-revalidate, max-age=0)
    content-encoding
    ⚡ Brotli(br)
    content-length
    57209
    content-type
    text/html; charset=UTF-8
    Good Warning Issue

    Email Infrastructure

    Microsoft 365

    Score

    98

    SPF
    DKIM
    DMARC

    DMARC Policy

    Quarantine (Moderate)

    MX Records (1)

    primera-nl.mail.protection.outlook.com

    Domain Information

    primera.nl

    Domain Age
    28y 7m

    Created

    25.09.1997

    Last Updated

    11.12.2025

    Registrar

    Key-Systems GmbH

    DNSSEC
    Not Enabled

    Privacy & Compliance

    Cookiebot

    Cookie Consent Banner
    Cookiebot
    Privacy Policy
    Terms of Service

    GDPR Indicators

    Cookie consent banner detected
    CMP: Cookiebot
    Privacy policy page linked
    Data Protection Officer mentioned

    Mobile Compatibility

    Viewport & Responsive Test

    Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
    C
    63/100
    Mobile Friendly1 breakpoint
    Viewport Meta
    The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
    Responsive Design
    Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
    Touch Icons
    Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
    Readable Font Size
    Base font size should be at least 16px on mobile to ensure text is readable without zooming.
    Relative Units
    Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
    No H-Scroll Risk
    No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
    Tap Targets OK
    Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
    No Fixed Widths
    No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
    Viewport
    width=device-width, maximum-scale=1, minimum-scale=1, initial-scale=1, user-scalable=no
    2 recommendations
    • •Mobile compatibility recommendation preview...
    Upgrade to view recommendations

    Typography & Readability

    EurostileLTStdBoldCondensed + Circe-Regular

    WCAG Partial
    60/100
    Readability
    /30
    14/30

    15px · LH 1.70

    Hierarchy
    /20
    19/20

    4x ratio · ✓ H1→H6

    WCAG
    /25
    15/25

    1.12:1 min contrast

    Performance
    /25
    12/25

    3 fonts · 9 req

    Heading Font

    EurostileLTStdBoldCondensed

    Sans60px

    Body Font

    Circe-Regular

    Sans15px

    Contrast Ratio

    1.12:1

    8 issues

    Reading Comfort

    ~40 CPL

    Narrow lines
    60px
    h1
    44px
    h2
    19px
    h3
    18px
    h4
    15px
    p

    ⚠️ Small text: 15px may strain on mobile. Use ≥16px for WCAG compliance.

    ❌ Very complex text: Flesch score 0/100. Consider shorter sentences and simpler words.

    ⚠️ Partial contrast: 8 elements below WCAG AA threshold (min 1.1:1).

    ✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

    ✅ Strong hierarchy: Headlines are 4.0x larger than body text.

    ✅ Smart font loading: font-display: swap prevents invisible text during load (FOIT).

    Buy on MyFontsFlesch 0

    Color Palette

    6 unique colors
    12.63:1 AAA Dark
    #333333
    Other· 42%
    #ffffff
    Background· 27.1%
    #040c19
    Primary· 18.799999999999997%

    Business & Marketing Stack

    4 Tools Detected

    Advanced

    Behavior Analytics

    3
    Google Tag ManagerFree
    Google AnalyticsFree
    Microsoft ClarityFree

    User behavior and product analytics

    Advertising

    1
    Facebook PixelMid-Market

    Ad platforms and retargeting pixels

    2

    Categories

    4

    Total Tools

    0

    Enterprise

    1

    Mid-Market

    Assessment: Well-developed marketing technology stack

    Sponsored

    Scripts & Styles

    30 Resources

    20
    Scripts
    10
    Styles
    13
    Async
    0
    Defer

    Top Script Sources

    primera.nl(7)googletagmanager.com(3)connect.facebook.net(2)edge.cookieconsent.io(2)pipeline.primera.nl(2)

    Website Identity

    primera.nl

    0854866236
    28 years old
    Location detected: 🇳🇱 Netherlandsvia tld
    Key-Systems GmbH📧 Microsoft 365nl

    Sponsored

    Last analyzed: 06 May 2026 at 01:05

    Historical Analysis & Change Tracking