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postonline.co.uk

https://postonline.co.uk· First analyzed 22 May 2026· Updated 22 May 2026
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postonline.co.uk
Desktop screenshot of postonline.co.uk
Mobile screenshot of postonline.co.uk
Mobile

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Hosting Provider

cloudflare.com

IP Address

172.67.167.18

Site Location

🇬🇧 United Kingdomvia phone

Server Location

🇨🇦 Toronto, Canada

ASN

AS13335

Organization

Cloudflare, Inc.

CDN

Cloudflare

WAF

Cloudflare

Nameservers

emma.ns.cloudflare.com.gabe.ns.cloudflare.com.

Performance

98

Core Web Vitals

Weight

First Contentful Paint
865 ms10%
Speed Index
1.1 s10%
Largest Contentful Paint
25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
627 KB
71 requests

Image Optimization

Lazy LoadWebP
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
Drupal

Technology Stack

7 Technologies Detected

SEO Analysis

B73/100
22
3
1
Meta Tags9/15
Content11/12
Headings8/8
Technical18/25
E-E-A-T0/7
Images6/7
Links5/5
URL5/5
Social5/5
Freshness0/4
Mobile3/4
Indexability3/3
P
postonline.co.ukpostonline.co.uk

Insurance POST – Intelligence for insurance, broker and risk manage...

Insurance POST is the most established, credible and continuous source of business critical intelligence for the general insurance market

Title truncated.
Title Length85 chars

Recommended: 50-60 chars (~513px / 580px)

Description Length137 chars

Recommended: 120-160 chars

Issues (1)

  • Title is too long (85 chars, ~513px). Will be truncated in search results.

Crawlability

Sitemap

Type: index

66 URLs

66 sub-sitemaps

robots.txt

49 rules

Local SEO

Local Search Readiness

15/100
Poor
5 10 2

This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

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AI & LLM Readiness

D44/100
Bot Access
20/25
Machine Read.
7/25
Schema Data
0/25
Citation
17/25

AI Bot Access

14/14 accessible
AI Search
OAI-SearchBot
PerplexityBot
Claude-SearchBot
Gemini-Deep-Research
DuckAssistBot
Training
GPTBot
ClaudeBot
Google-Extended
Meta-ExternalAgent
Bytespiderinfo
Amazonbot
Applebot-Extended
CCBotinfo
Fetch
ChatGPT-User

Machine Readability

llms.txt
llms-full.txt
Semantic HTML
Heading Hierarchy
Text ratio:5%
Words:1,627
Token eff.:Optimal

Structured Data

No Schema

Citation Readiness

Opening Summary80w
Descriptive Headingsavg 6.7w
Canonical URL
Open Graph3/3
Twitter Card3/3
Language Tag
Publish Date
Author Info
Lists
Tables
TL;DR / Summary
About Page Link
Recommendations (10)
AI readiness recommendation preview...

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Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
A
84/100
14
Passed
1
Critical
2
Warnings
Images & Alt Text
20/20
Checks if images have descriptive alt text for screen readers and visually impaired users.
Semantic Structure
17/20
Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
Forms & Inputs
10/15
Verifies form fields have labels, error messages are clear, and inputs are properly associated.
Color & Contrast
15/15
Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
Keyboard & Focus
15/15
Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
ARIA & Roles
7/15
Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
1 recommendation
  • Accessibility recommendation preview...

Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
73/100
A
63 mg
CO₂e / view
627.4 KB
Page Weight
80%
Cleaner Than
New Visitor
72 mg
vs
Returning (cached)
36 mg
Annual (10K/mo)
7.6 kg
Emission Segments
Data Center
3 mg
Network
19 mg
Device
42 mg
Resource Breakdown
JavaScript
308.2 KB
Images
248.9 KB
CSS
21.8 KB
HTML
24.5 KB
Other
24.0 KB
Green Hosting Verified
Cloudflare
GWF Verified
3 recommendations
  • Carbon footprint recommendation preview...
F

Security Score

25%Critical
Critical / Transactional

HTTPS

No WAF

64d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Let's Encrypt

Key Algorithm

RSA (2048 bit)

Signature

SHA-256 with RSA

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2+H3

Valid From

26.04.2026

Valid Until

25.07.2026

Subject Alternative Names (1)

www.postonline.co.uk

SHA-256 Fingerprint

94:5F:99:72:64:BC:E3:9B:20:97:E7:DE:6C:29:AC:13:53:11:9E:C4...

Top Recommendations

Security recommendation preview

HTTP Headers

Developer Console

accept-ranges
bytes
age
925
alt-svc
h3=":443";ma=86400,h3-29=":443";ma=86400,h3-27=":443";ma=864...
cache-control
🟡 1 Hours(max-age=3600, public, s-maxage=2592000)
content-encoding
📦 Gzip(gzip)
content-language
en
Good Warning Issue

Email Infrastructure

Microsoft 365

Score

100

SPF
DKIM
DMARC

DMARC Policy

Reject (Strictest)

MX Records (1)

postonline-co-uk.mail.protection.outlook.com

Domain Information

postonline.co.uk

DNSSEC
Not Enabled

Privacy & Compliance

Cookiebot

Cookie Consent Banner
Cookiebot
Privacy Policy
Terms of Service

GDPR Indicators

Cookie consent banner detected
CMP: Cookiebot
Privacy policy page linked

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
A
82/100
Mobile Friendly9 breakpoints
Viewport Meta
The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
Responsive Design
Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
Touch Icons
Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
Readable Font Size
Base font size should be at least 16px on mobile to ensure text is readable without zooming.
Relative Units
Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
No H-Scroll Risk
No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
Tap Targets OK
Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
No Fixed Widths
No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
Viewport
width=device-width, initial-scale=1.0
1 recommendation
  • Mobile compatibility recommendation preview...

Typography & Readability

Arimo + Arial

WCAG Partial
68/100
Readability
/30
22/30

15px · LH 1.60

Hierarchy
/20
16/20

2.13x ratio · ✓ H1→H6

WCAG
/25
14/25

1.57:1 min contrast

Performance
/25
16/25

System fonts

Heading Font

Arimo

Sans32px

Body Font

Arial

Sans15px

Contrast Ratio

1.57:1

6 issues

Reading Comfort

~45 CPL

Narrow lines
32px
h1
40px
h2
40px
h3
18px
h4
15px
p
Minor Second
Scale

⚠️ Small text: 15px may strain on mobile. Use ≥16px for WCAG compliance.

✅ Optimal line spacing: 1.60 ratio (ideal range 1.4–1.6).

⚠️ Partial contrast: 6 elements below WCAG AA threshold (min 1.6:1).

✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

✅ Strong hierarchy: Headlines are 2.1x larger than body text.

⚠️ Text justify detected: Justified text creates uneven word spacing, hurting readability on web.

Buy on MyFontsFluid Type (rem)

Color Palette

5 unique colors
Light
#ffffff
Background· 64.3%
#d3dae9
Primary· 17.200000000000003%
#9badb0
Secondary· 3.4%

Business & Marketing Stack

5 Tools Detected

Enterprise

CRM Systems

1

Customer Relationship Management platforms

Behavior Analytics

2

User behavior and product analytics

Privacy & Cookies

1

Cookie consent and privacy compliance tools

Social Media

1

Social widgets and sharing tools

4

Categories

5

Total Tools

0

Enterprise

2

Mid-Market

Assessment: Sophisticated marketing and sales technology infrastructure

Ad Networks

Google Ad Manager

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Scripts & Styles

24 Resources

20
Scripts
4
Styles
15
Async
0
Defer

Top Script Sources

googletagmanager.com(2)cdn.cxense.com(2)js.hs-banner.com(1)js.hubspot.com(1)js.hubspotfeedback.com(1)

Website Identity

postonline.co.uk

Location detected: 🇬🇧 United Kingdomvia phone
📧 Microsoft 365en

Social Profiles

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Last analyzed: 22 May 2026 at 00:14

Historical Analysis & Change Tracking