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policybazaar.com

https://policybazaar.com· First analyzed 30 Apr 2026· Updated 30 Apr 2026
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policybazaar.com
Desktop screenshot of policybazaar.com
Mobile screenshot of policybazaar.com
Mobile

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Hosting Provider

aws.amazon.com

IP Address

18.165.122.123

Site Location

🇮🇪 Irelandvia ip

Server Location

🇮🇪 Dublin, Ireland

ASN

AS16509

Organization

AWS CloudFront (GLOBAL)

Server

Apache

CDN

Akamai

WAF

Akamai

Nameservers

ns-467.awsdns-58.com.ns-889.awsdns-47.net.ns-1457.awsdns-54.org.ns-1750.awsdns-26.co.uk.

Performance

99

Core Web Vitals

Weight

First Contentful Paint
779 ms10%
Speed Index
1.0 s10%
Largest Contentful Paint
25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
373 KB
55 requests

Image Optimization

Lazy Load
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
Infrastructure
Hosting
Amazon Web Services (AWS)
CDN
Akamai

Technology Stack

8 Technologies Detected

Frameworks

1

Libraries

1

UI Components

1

CSS Frameworks

1

Tag Managers

1

Web Servers

1

SEO Analysis

B75/100
23
5
1
Meta Tags9/15
Content11/12
Headings8/8
Technical23/25
E-E-A-T2/7
Images3/7
Links5/5
URL5/5
Social5/5
Freshness0/4
Mobile1/4
Indexability3/3
P
policybazaar.compolicybazaar.com

Insurance - Compare & Buy Insurance Plans - Health, Term, Life, Car...

Compare insurance policies offered by various insurers in India & buy insurance policy online. Get instant quotes & save huge on premiums.

Title truncated.
Title Length85 chars

Recommended: 50-60 chars (~509px / 580px)

Description Length138 chars

Recommended: 120-160 chars

Issues (1)

  • Title is too long (85 chars, ~509px). Will be truncated in search results.

Crawlability

Sitemap

Type: index

60 URLs

60 sub-sitemaps

robots.txt

344 rules

Sitemap reference found

Local SEO

Local Search Readiness

38/100
Needs Work
10 11

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AI & LLM Readiness

F39/100
Bot Access
20/25
Machine Read.
2/25
Schema Data
8/25
Citation
9/25

AI Bot Access

14/14 accessible
AI Search
OAI-SearchBot
PerplexityBot
Claude-SearchBot
Gemini-Deep-Research
DuckAssistBot
Training
GPTBot
ClaudeBot
Google-Extended
Meta-ExternalAgent
Bytespiderinfo
Amazonbot
Applebot-Extended
CCBotinfo
Fetch
ChatGPT-User

Machine Readability

llms.txt
llms-full.txt
Semantic HTML
Heading Hierarchy
nav
Text ratio:8%
Words:3,149
Token eff.:Poor Structure
Sections/1K:1.6
Depth:1/5

Structured Data

2 JSON-LD
Person×1.3Organization×1.1WebSite
sameAs entity links

Citation Readiness

Opening Summary13w
Descriptive Headingsavg 2w
Canonical URL
Open Graph3/3
Twitter Card3/3
Language Tag
Publish Date
Author Info
Lists
Tables
TL;DR / Summary
About Page Link
Recommendations (11)
AI readiness recommendation preview...

Sponsored

Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
C
66/100
12
Passed
3
Critical
2
Warnings
Images & Alt Text
5/20
Checks if images have descriptive alt text for screen readers and visually impaired users.
Semantic Structure
15/20
Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
Forms & Inputs
15/15
Verifies form fields have labels, error messages are clear, and inputs are properly associated.
Color & Contrast
15/15
Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
Keyboard & Focus
11/15
Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
ARIA & Roles
5/15
Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
3 recommendations
  • Accessibility recommendation preview...

Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
73/100
A+
38 mg
CO₂e / view
373.5 KB
Page Weight
90%
Cleaner Than
New Visitor
43 mg
vs
Returning (cached)
22 mg
Annual (10K/mo)
4.5 kg
Emission Segments
Data Center
2 mg
Network
11 mg
Device
25 mg
Resource Breakdown
JavaScript
337.4 KB
Images
342 B
HTML
33.6 KB
Other
2.2 KB
Green Hosting Verified
Amazon Web Services (AWS)
Provider Match
4 recommendations
  • Carbon footprint recommendation preview...
A

Security Score

81%Very Good
Interactive

HTTPS

WAF

140d

Certificate Details

Type

Organization Validated (OV)

Certificate Authority

DigiCert Inc

Key Algorithm

RSA (2048 bit)

Signature

SHA-256 with RSA

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2+H3

Valid From

16.09.2025

Valid Until

17.09.2026

OCSP Stapling

Enabled

Subject Alternative Names (20)

www.policybazaar.comaegon.policybazaar.comapi.policybazaar.combuycar.policybazaar.combuylifeinsurance.policybazaar.comcaccount.policybazaar.comcar.policybazaar.comci.policybazaar.com+12 more

SHA-256 Fingerprint

23:20:38:74:59:36:55:5D:DB:69:DC:7A:99:A9:40:BA:46:0C:3A:98...

HTTP Headers

Developer Console

access-control-allow-credentials
true
access-control-allow-headers
*
access-control-allow-methods
GET,POST
access-control-allow-origin
https://www-policybazaar-com.cdn.ampproject.org
access-control-expose-headers
AMP-Access-Control-Allow-Source-Origin
access-control-max-age
86400
Good Warning Issue

Email Infrastructure

Google Workspace

Score

100

SPF
DKIM
DMARC

DMARC Policy

Reject (Strictest)

MX Records (7)

alt4.aspmx.l.google.com
pbpartner.in.tmes-in.trendmicro.com
aspmx.l.google.com
alt1.aspmx.l.google.com

+3 more

Domain Information

policybazaar.com

Domain Age
18 years

Created

19.04.2008

Expires

19.04.2029

Last Updated

28.08.2019

Registrar

Network Solutions, LLC

DNSSEC
Not Enabled

Privacy & Compliance

Cookie Consent Banner
Privacy Policy
Terms of Service

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
D
57/100
Mobile Friendly1 breakpoint
Viewport Meta
The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
Responsive Design
Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
Touch Icons
Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
Readable Font Size
Base font size should be at least 16px on mobile to ensure text is readable without zooming.
Relative Units
Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
No H-Scroll Risk
No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
Tap Targets OK
Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
No Fixed Widths
No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
Viewport
width=device-width, initial-scale=1, shrink-to-fit=no
2 recommendations
  • Mobile compatibility recommendation preview...

Typography & Readability

Roboto

WCAG AA
69/100
Readability
/30
19/30

16px · LH 1.50

Hierarchy
/20
9/20

2.25x ratio

WCAG
/25
19/25

4.88:1 min contrast

Performance
/25
22/25

System fonts

Heading Font

Roboto

Sans36px

Body Font

Roboto

Sans16px

Contrast Ratio

4.88:1

WCAG AA (≥4.5:1)

Reading Comfort

~36 CPL

Narrow lines
36px
h1
30px
h2
14px
h3
16px
p

✅ Excellent readability: 16px body text is ideal for all devices.

✅ Optimal line spacing: 1.50 ratio (ideal range 1.4–1.6).

❌ Very complex text: Flesch score 0/100. Consider shorter sentences and simpler words.

✅ WCAG AA contrast: All text meets 4.5:1 ratio (min 4.9:1).

❌ Missing H1: Every page should have exactly one H1 element for SEO and accessibility.

✅ Strong hierarchy: Headlines are 2.2x larger than body text.

Flesch 0

Color Palette

7 unique colors
Light
#ffffff
Background· 81.70000000000002%
#acc0c3
Secondary· 3.9%
#2e74e9
Primary· 0%
#292a5d
Primary· 3.8%
#947d74
Secondary· 3.1%
#2961ae
Accent· 3%
#edf2f6
Secondary· 3%
#e5d8c3
Secondary· 1.7%

Business & Marketing Stack

2 Tools Detected

Growing

Behavior Analytics

2

User behavior and product analytics

1

Categories

2

Total Tools

0

Enterprise

0

Mid-Market

Assessment: Growing marketing technology adoption

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Scripts & Styles

18 Resources

13
Scripts
5
Styles
5
Async
7
Defer

Top Script Sources

static.pbcdn.in(6)googletagmanager.com(2)local(2)cdn.moengage.com(1)policybazaar.com(1)

Website Identity

Policybazaar.com

Organization

Plot No.119, Sector - 44, Gurugram, Haryana, 122001, India, Gurugram

122001, Gurugram, India

Location detected: 🇮🇪 Irelandvia ip
Network Solutions, LLC📧 Google WorkspaceenEst. 2008

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Last analyzed: 30 Apr 2026 at 07:48

Historical Analysis & Change Tracking